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  4. Kellogg

Kellogg, Idaho

Short-Term Rental Market Data & Investment Analysis

Kellogg, Idaho Short-Term Rental Market

DMarket Score 49/100
Data updated April 2026

Kellogg, ID STRs averaged $167 per night at 40.2% occupancy in April 2026, with year-over-year revenue up 7.6% and summer peaks exceeding $4,400 per month.

Quick Answer: Kellogg, Idaho is an active short-term rental market. average occupancy in the Idaho Area market area is 61%. average monthly revenue in the Idaho Area market area is $3,987. average daily rate in the Idaho Area market area is $262. the top operator in the Idaho Area market area is Vacasa with 245 listings. market score is 49/100 (grade D).

Avg Monthly Revenue
$3,987
↑ 7.7% YoY
61%
Occupancy
↑ 1% YoY
$262
Avg Daily Rate
↑ 5.6% YoY
62 days avg lead time3.5 avg length of stay

Market data reflects the Idaho Area regional market, which includes Kellogg. Regulations, taxes, and permit details below are specific to Kellogg.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation65
Seasonality57
Investability68
Rental Demand66
Revenue Growth62

Market Overview

Kellogg is a small former silver-mining town in Idaho’s Silver Valley with a population of approximately 2,485, operating as a four-season outdoor recreation destination anchored by Silver Mountain Resort. The resort is accessed by what is billed as North America’s longest single-cabin gondola, a 3.1-mile ride from downtown, and draws skiers and snowboarders in winter and mountain bikers, hikers, and concert-goers in summer. As of April 2026, the market recorded a 40.2% occupancy rate and a $167 average daily rate, producing a RevPAR of $67.22. April is the softest month in the seasonal cycle, so the annual picture is substantially stronger: July averages 67.7% occupancy and $251 ADR, and February averages 48.2% occupancy at $218 ADR. The inventory is almost entirely entire-place rentals (6,555 units, 95% of supply), with private rooms at 317 and shared rooms a negligible 1. Notably, 3,480 listings cross-post on both Airbnb and VRBO, slightly more than the 2,946 exclusive to Airbnb, and 447 list only on VRBO, indicating strong multi-channel distribution. Bedroom distribution: 1-bedroom (2,070 listings), 3-bedroom (1,774), 2-bedroom (1,572), 4-bedroom (858), and 5-bedroom-plus (590). Year-over-year through April 2026, occupancy grew 9.64%, ADR rose 5.48%, and revenue increased 7.57%, making this one of the stronger YoY growth profiles in this batch. The StaySTRA total score is 49.12, with investability at 68.39 and rental demand at 65.99.

Seasonal Patterns

Monthly seasonal data for Kellogg, Idaho
MonthOccupancyADRRevenue
Jan41%$211$2,384
Feb48%$218$2,603
Mar41%$180$2,144
Apr38%$151$1,654
May48%$165$1,871
Jun61%$225$3,267
Jul68%$251$4,436
Aug60%$239$3,894
Sep46%$190$2,372
Oct42%$161$1,920
Nov41%$161$1,707
Dec46%$208$2,295

Top Short-Term Rental Operators in Idaho Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Idaho Area market as a whole, which includes Kellogg, so these counts are not Kellogg-only figures.

#OperatorListingsReviewsRating
1Vacasa24514,933★ 4.59
2Evolve2008,780★ 4.76
3Tamarack Resort153121★ 4.66
4Done Right Management1503,558★ 4.82
5FrostCabins1187,393★ 4.79

What Kind of STR Should I Buy in Kellogg?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed2,070
2 bed1,572
3 bed1,774
4 bed858
5 bed590

ADR by Property Tier

Entire Home$269
Luxury$541
Professionally Managed$395

Revenue by Dwelling Type

Apartment$2,833
Entire Place$4,092
House$4,550

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb42.9%
vrbo6.5%
both50.6%

Investment Analysis

Kellogg’s STR investment case is driven by its dual-season demand profile and strong year-over-year growth rather than low entry prices or high baseline occupancy. The April 2026 monthly revenue of $1,905 understates annual potential significantly, as July averages $4,437 per month and August $3,894. The 2025 annual monthly average of $2,908 provides a more representative baseline for investment modeling. No Zillow housing snapshot data was available for Kellogg at the time of content generation, so a direct gross yield calculation cannot be provided; investors should apply the $2,908 annual-average monthly revenue figure against specific acquisition costs to model returns. By property type, houses generated $2,085 per month and entire-place listings $1,948, while apartment-style units averaged $1,532. Professional management commands a striking premium: professionally managed properties averaged $239 per night ADR versus the $167 market average, a $72 premium that at 40.2% occupancy translates to approximately $878 in additional monthly revenue in April alone. At the July peak occupancy of 67.7%, the same ADR premium would deliver an even larger monthly lift. Luxury-tier properties averaged $372 per night. Revenue has grown from $1,923 per month in 2017 to $2,908 in 2025, a 51% cumulative increase over eight years. The dual-season model, combining ski-season winter revenue with summer outdoor-recreation demand, reduces the single-season risk that affects purely ski-dependent or purely summer markets.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Kellogg)

Typical Home Value
$290,031

Booking Insights

Kellogg guests book an average of 36.5 days in advance as of April 2026, reflecting a planned-recreation traveler profile typical of ski and outdoor-adventure destinations. Average length of stay is 3.51 nights, somewhat shorter than might be expected at a ski resort, suggesting a mix of long-weekend ski trips and shorter summer mountain-biking stays rather than full-week vacations. The 36-day lead time creates a well-defined pricing window: operators who set rates in the 30 to 45 day range before arrival will be acting precisely when the largest share of bookings are converting. For the July summer peak and the February ski peak, early price-setting with a firm minimum-stay policy (3 to 4 nights) is appropriate given the 3.51-night average stay. The notable channel mix, where cross-platform listings (3,480) outnumber Airbnb-only listings (2,946), suggests that dual-listing on both Airbnb and VRBO is common practice among established Kellogg operators and likely reflects the full-spectrum ski and outdoor traveler base, which skews toward VRBO more than in purely urban markets.

Short-Term Rental Regulations

Short-term rentals are legal and well-established in Kellogg, supported by Idaho’s Silver Valley tourism economy and reinforced by Idaho Code 67-6539, which bars cities from prohibiting STRs or requiring owner occupancy or primary residence. Operators must obtain two annual permits from the City Clerk/Treasurer: a Short Term Rental Operator Permit and a Municipal Non-Property (Local Option) Tax Permit, both governed by City Code Title 5, Chapter 17. Permits expire September 30 and must be renewed by October 1. The permit must be conspicuously displayed at the property. The exact permit fee was not published in available sources; operators should confirm current amounts directly with the City at (208) 786-9131. On taxes, Kellogg levies a 5.5% local option hotel-motel occupancy tax on rentals of 30 days or less, raised from 3.5% by Ordinance 623 effective June 1, 2023, after voter approval, authorized for 10 years. Idaho also levies a 6% state sales tax and a 2% Travel and Convention lodging tax, bringing the estimated combined tax burden to approximately 13.5% on short-term rentals. Operators are responsible for collecting and remitting these taxes. There is no owner-occupancy requirement, no primary-residence requirement, and no maximum annual nights cap. Enforcement is rated moderate, focused on permit display, tax remittance, and housing and safety standards.

Market Comparison

Against national STR benchmarks of approximately 55% occupancy and $220 ADR, Kellogg’s April 2026 occupancy of 40.2% is well below the national median. However, April is Kellogg’s weakest month, making this comparison misleading for the full-year profile. The 2025 annual average occupancy of 47.8% is still below the national median, while the 2025 annual average ADR of $219 is roughly in line with the national average. The 7.57% year-over-year revenue growth is notably strong by national standards. Among the top operators, Vacasa leads with 245 listings, 14,933 reviews, and a 4.592 average rating. Evolve follows with 200 listings, 8,780 reviews, and a 4.761 rating, the second-highest quality score among the top five. Done Right Management stands out for quality with 150 listings, 3,558 reviews, and a 4.824 rating, the highest among the top five. FrostCabins carries 118 listings with 7,393 reviews and a 4.785 rating, indicating a well-reviewed regional specialist. Tamarack Resort, with 153 listings and a 4.657 rating, represents a resort-operator model common in ski markets. The strong presence of both national platforms (Vacasa, Evolve) and specialized local operators (Done Right Management, FrostCabins) creates a competitive professional market where independent operators need to match professional management standards to compete on ADR.

Frequently Asked Questions About Kellogg, Idaho

What is the average daily rate for Kellogg, ID short-term rentals?
The April 2026 all-listing ADR is $167. This reflects the shoulder season; the July summer peak averages $251 and the February ski season averages $218. Professionally managed properties average $239 per night and luxury-tier listings average $372.
What occupancy rates do Kellogg STRs achieve?
The April 2026 occupancy rate is 40.2%, up 9.64% year-over-year. April is the weakest month. July peaks at 67.7% occupancy, and the 2025 annual average was 47.8%. Kellogg has a dual-peak season: summer (June through August) and ski winter (December through February).
Do I need a permit to operate a short-term rental in Kellogg?
Yes. Operators must obtain two annual permits from the City Clerk/Treasurer: a Short Term Rental Operator Permit and a Municipal Non-Property Tax Permit, both under City Code Title 5, Chapter 17. Permits expire September 30 and must be renewed by October 1. There is no owner-occupancy or primary-residence requirement, and no cap on annual rental nights.
What taxes apply to Kellogg short-term rentals?
Kellogg levies a 5.5% local option hotel-motel occupancy tax (raised from 3.5% in June 2023 by Ordinance 623). Idaho also collects a 6% state sales tax and a 2% Travel and Convention lodging tax, bringing the estimated combined tax rate to approximately 13.5% on stays under 30 days.
How much monthly revenue can a Kellogg STR generate?
The April 2026 all-listing average is $1,905 per month (April is the weakest month). The 2025 annual average was $2,908 per month. July peaks at $4,437 per month. Houses averaged $2,085 and entire-place listings $1,948 in April 2026.
What is the seasonal pattern for Kellogg STRs?
Kellogg has two earning peaks: summer (July at $4,437/month average revenue, 67.7% occupancy) and ski winter (February at $2,603/month, $218 ADR). The spring and fall shoulders (April and November) are the weakest periods at approximately $1,655 and $1,706 per month respectively.
Who are the leading STR operators in Kellogg?
The top operators are Vacasa (245 listings, 4.59 rating), Evolve (200 listings, 4.76 rating), Tamarack Resort (153 listings, 4.66 rating), Done Right Management (150 listings, 4.82 rating), and FrostCabins (118 listings, 4.79 rating).
Kellogg, IdahoRev $3,987ADR $262Occ 61%Score D (49)

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Table of Contents

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Quick Facts: Idaho Area market area

Avg Daily Rate
$262
Occupancy Rate
61%
Avg Revenue/Mo
$3,987
Kellogg Population
2,485

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