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  4. Jacksonville

Jacksonville, Florida

Short-Term Rental Market Data & Investment Analysis

Jacksonville, Florida Short-Term Rental Market

AMarket Score 90/100

Quick Answer: Jacksonville, Florida is an active short-term rental market. average occupancy is 63%. average monthly revenue is $4,248. average daily rate is $245. the top operator is Coastal Realty with 374 listings. market score is 90/100 (grade A).

Avg Monthly Revenue
$4,248
↑ 0.2% YoY
63%
Occupancy
↑ 0.1% YoY
$245
Avg Daily Rate
↑ 1.1% YoY
$156
RevPAR
↑ 1.2% YoY
48.1 days avg lead time4.5 avg length of stay

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation61
Seasonality81
Investability83
Rental Demand85
Revenue Growth75

Seasonal Patterns

Monthly seasonal data for Jacksonville, Florida
MonthOccupancyADRRevenue
Jan53%$172$2,603
Feb70%$180$3,030
Mar75%$212$4,090
Apr62%$208$3,475
May61%$207$3,291
Jun70%$229$4,120
Jul70%$223$4,085
Aug54%$196$2,977
Sep50%$184$2,479
Oct54%$186$2,706
Nov53%$192$2,657
Dec56%$200$3,046

Top Short-Term Rental Operators in Jacksonville

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Coastal Realty3741,714★ 4.52
2Vacasa2359,190★ 4.48
3Evolve1535,829★ 4.60
4Silver Street Management1426,363★ 4.63
5Distinctive Beach Rentals by Vtrips1344,700★ 4.39

What Kind of STR Should I Buy in Jacksonville?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed3,965
2 bed4,276
3 bed3,215
4 bed1,308
5 bed615

ADR by Property Tier

Entire Home$258
Luxury$424
Professionally Managed$313

Revenue by Dwelling Type

Apartment$3,583
Entire Place$4,462
House$4,804

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb36.2%
vrbo9.6%
both54.2%

Investment Analysis

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Jacksonville)

Typical Home Value
$286,396
Median Sale Price
$269,050
Days to Pending
41
Jacksonville, FloridaRev $4,248ADR $245Occ 63%Score A (90)

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Table of Contents

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Quick Facts: Jacksonville

Active STRs
3,621
Avg Daily Rate
$148
Occupancy Rate
63%
Population
949,611
Annual Visitors
8,000,000

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Markets in Florida (50)

  • Altamonte Springs
  • Altha
  • Alva
  • Anna Maria
  • Apalachicola
  • Apollo Beach
  • Apopka
  • Arcadia
  • Astor
  • Atlantic Beach
  • Auburndale
  • Avon Park
  • Belleair Beach
  • Beverly Hills
  • Big Pine Key
  • Boca Raton
  • Bokeelia
  • Bonita Springs
  • Boynton Beach
  • Bradenton
  • Bradenton Beach
  • Brandon
  • Bristol
  • Brooksville
  • Cantonment
  • Cape Canaveral
  • Cape Coral
  • Captiva
  • Carrabelle
  • Casselberry
  • Cedar Key
  • Chipley
  • Clearwater
  • Clermont
  • Clewiston
  • Cocoa Beach
  • Cortez
  • Crawfordville
  • Crystal Beach
  • Crystal River
  • Dade City
  • Dania
  • Davenport
  • Daytona Beach
  • Deerfield Beach
  • Defuniak Springs
  • Deland
  • Delray Beach
  • Deltona
  • Destin

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