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  4. Tallahassee

Tallahassee, Florida

Short-Term Rental Market Data & Investment Analysis

Tallahassee, Florida Short-Term Rental Market

Tallahassee short-term rentals averaged $202 ADR, 48.3% occupancy and $2,314 monthly revenue in September 2026.

Quick Answer: Tallahassee, Florida is an active short-term rental market. average occupancy is 48%. average monthly revenue is $2,314. average daily rate is $202. the top operator in Tallahassee is Evolve with 45 listings. market score is 88/100 (grade A).

Avg Monthly Revenue
$2,314
↑ 15.2% YoY
48%
Occupancy
↑ 32.9% YoY
$202
Avg Daily Rate
→ 0% YoY
85.7 days avg lead time3.6 avg length of stay

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation71
Seasonality94
Investability92
Rental Demand74
Revenue Growth50

Market Overview

As of September 2026, the Tallahassee short-term rental market tracks 1,993 active listings. Entire places make up 1,709 of them (85.7%), private rooms account for 281 (14.1%), and 3 are shared rooms. By bedroom count, the mix is 644 one-bedroom listings, 541 two-bedroom, 546 three-bedroom, 211 four-bedroom and 47 five-bedroom. On distribution, 1,189 listings are on Airbnb only, 94 are on Vrbo only, and 710 are listed on both platforms.

The average daily rate for September 2026 was $202 across all listings, and average occupancy was 48.3%. Average monthly revenue per listing came to $2,314. Year over year, occupancy rose 33.0%, ADR rose 0.4% and revenue rose 15.3%, so the revenue gain came almost entirely from more booked nights rather than higher rates.

Tallahassee is a state capital of about 205,091 residents and a university town. Demand is tied to Florida State University football at Doak Campbell Stadium (capacity 67,277 after the 2025 renovation), Florida A&M University events and graduation weekends, and the legislative session that typically runs March through May. Outdoor visitors use Wakulla Springs State Park, about 15 miles south, and Maclay Gardens State Park. Cultural draws include Mission San Luis and the Railroad Square Art District. The visitor base skews domestic, with a mix of leisure and government-related business travelers.

The StaySTRa market score for Tallahassee is 87.8 out of 100, led by seasonality (93.5) and investability (91.9), with rental demand at 74.4, regulation at 71.0 and revenue growth at 50.0. The sections below cover investment returns, seasonality, regulations, booking behavior and how Tallahassee compares with national medians.

Seasonal Patterns

Monthly seasonal data for Tallahassee, Florida
MonthOccupancy
Jan54%
Feb64%
Mar63%
Apr57%
May47%
Jun60%
Jul62%
Aug63%
Sep49%
Oct51%
Nov47%
Dec47%

Month-by-month nightly rates and revenue figures for Tallahassee are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Tallahassee

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Evolve451,075★ 4.55
2Hospitable, LLC222,301★ 4.64
3Leavetown115★ 4.57
4Ochlockonee Bay Vacation Rentals9219★ 4.92
5Hospitable80★ 0.00

What Kind of STR Should I Buy in Tallahassee?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Tallahassee are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb59.7%
vrbo4.7%
both35.6%

Investment Analysis

The full investment analysis for Tallahassee — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Tallahassee)

Typical home values, median sale prices, and the 10-year price trend for Tallahassee are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Tallahassee — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short-term rentals are permitted throughout Tallahassee. The city’s zoning code does not treat short-term rentals as a separate use category, and they are broadly allowed across residential zones. Florida state law, F.S. 509.032 as revised in 2014, bars local governments from prohibiting short-term rentals or limiting their frequency or duration. Localities can still regulate operational matters such as noise, parking and safety. Governor DeSantis vetoed SB 280 in June 2024, which preserved this framework.

The main requirement is the Florida DBPR Vacation Rental Dwelling License, issued by the state. For a single-unit property, the annual license fee is $170, plus a one-time $50 application fee and a $10 Hospitality Education Program fee at initial application. The license triggers an inspection covering smoke detectors, carbon monoxide detectors and fire extinguishers. Tallahassee does not require an additional city-level permit or registration.

Taxes total about 12.5%. Operators register with the Florida Department of Revenue to collect the 6% state sales tax plus Leon County’s 1.5% surtax (7.5% combined), and separately remit the 5% Leon County Tourist Development Tax to the Leon County Tax Collector. The tourist tax applies to rentals of six months or less.

No owner-occupancy or primary-residence requirement applies at the city or county level, and there is no annual night cap. Enforcement severity is rated moderate. HOA covenants can add restrictions independent of public rules, so buyers should review community documents before purchase. Rules change, so confirm current requirements with DBPR and Leon County before operating.

Market Comparison

Tallahassee’s September 2026 figures are 48.3% occupancy and a $202 ADR. Over the seasonal year, several months, including February (64.4%), March (63.2%) and August (62.6%), run well above the September reading, so September is below the annual pattern.

The revenue direction is stronger than the level. Occupancy is up 33.0% year over year and revenue is up 15.3%, while rates are nearly flat. Entry costs are also moderate, with a typical home value of $294,444, and the seasonal-sum gross yield is 8.1%.

The operator base is fragmented. The largest manager by listings is Evolve with 45 listings, followed by Hospitable, LLC with 22, Leavetown with 11, Ochlockonee Bay Vacation Rentals with 9 (rated 4.92) and Hospitable with 8. In the Tallahassee area STR market, with about 1,993 listings, no single operator controls a large share, which leaves room for local operators and self-managing owners who can offer consistent guest service.

Frequently Asked Questions About Tallahassee, Florida

What is the average Airbnb occupancy rate in Tallahassee?
Average occupancy in Tallahassee was 48.3% in September 2026, up 33.0% from a year earlier. The strongest month in the seasonal series is February at 64.4%, and the weakest is May at 46.8%.
How much do Tallahassee short-term rentals earn?
Across all listing types, Tallahassee short-term rentals average $2,314 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
What is the gross yield on a Tallahassee short-term rental?
Using $23,938 in annual revenue against a typical home value of $294,444, the gross yield is 8.1%. This is before mortgage, taxes, insurance, cleaning and management costs.
Are short-term rentals legal in Tallahassee?
Yes. Florida state law preempts local bans and limits on frequency or duration, and Tallahassee has no separate city STR permit. Operators need the state DBPR Vacation Rental Dwelling License, which costs $170 per year for a single unit, plus a $50 application fee and a $10 education fee at first application.
What taxes apply to Tallahassee short-term rentals?
The combined burden is about 12.5%: 6% Florida sales tax, 1.5% Leon County surtax (7.5% combined) and a 5% Leon County Tourist Development Tax. Operators must register with the Florida Department of Revenue and the Leon County Tax Collector.
When is the best time to rent out a property in Tallahassee?
Occupancy in Tallahassee peaks in Feb (64%) and is softest in May (47%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
How far ahead do guests book in Tallahassee?
The average booking lead time is about 86 days, and the average stay is 3.6 nights. Operators can price football weekends and graduation dates early.
Tallahassee, FloridaRev $2,314ADR $202Occ 48%Score A (88)

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Property Managers Serving Tallahassee

Empire Properties · Encore Realty · First Story Property Management

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Table of Contents

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Quick Facts: Tallahassee

Avg Daily Rate
$202
Occupancy Rate
48%
Avg Revenue/Mo
$2,314
Population
205,091

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