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  4. Tallahassee

Tallahassee, Florida

Short-Term Rental Market Data & Investment Analysis

Tallahassee, Florida Short-Term Rental Market

Tallahassee STRs averaged $159/night at 48.9% occupancy in April 2026, with football weekends and the legislative session driving distinct seasonal demand spikes.

Quick Answer: Tallahassee, Florida is an active short-term rental market. average occupancy is 56%. average monthly revenue is $2,269. average daily rate is $148. the top operator in Tallahassee is Evolve with 45 listings. market score is 88/100 (grade A).

Avg Monthly Revenue
$2,269
↓ 7.6% YoY
56%
Occupancy
↓ 8.6% YoY
$148
Avg Daily Rate
↑ 1.6% YoY
29.8 days avg lead time5.3 avg length of stay

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation71
Seasonality94
Investability92
Rental Demand74
Revenue Growth50

Market Overview

The Tallahassee, Florida short-term rental market is shaped by three demand drivers unique among Florida STR markets: Florida State University football (home games at Doak Campbell Stadium, capacity 67,277 after its 2025 renovation), the annual Florida legislative session (typically March through May), and year-round outdoor recreation anchored by Wakulla Springs and over 700 miles of trails. These drivers produce a seasonal pattern that differs markedly from coastal Florida markets.

The market totals approximately 1,993 active listings, with 1,709 entire-place listings (85.8%), 281 private rooms, and 3 shared rooms. Bedroom distribution is notably flat: one-bedrooms lead narrowly at 644, followed by three-bedrooms at 546, two-bedrooms at 541, four-bedrooms at 211, and five-bedrooms at 47 — reflecting a supply mix that serves both solo and group travelers.

In April 2026, the market averaged $159 per night with 48.9% occupancy and $1,943 average monthly revenue. RevPAR was $78. Year-over-year, April 2026 showed a notable shift: occupancy fell 17.5 percentage points versus April 2025, while ADR rose 11.5% — a divergent trend suggesting rate increases have partially offset occupancy softness but have not prevented revenue compression of 22.9% in this specific month. Channel distribution skews strongly to Airbnb: 1,189 listings are Airbnb-only, 710 appear on both platforms, and only 94 are VRBO-only. The market’s total score of 87.82 is among the highest in this dataset, reflecting strong investability (91.87) and seasonality (93.53) scores.

Seasonal Patterns

Monthly seasonal data for Tallahassee, Florida
MonthOccupancy
Jan54%
Feb64%
Mar63%
Apr57%
May47%
Jun60%
Jul62%
Aug63%
Sep49%
Oct51%
Nov47%
Dec47%

Month-by-month nightly rates and revenue figures for Tallahassee are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Tallahassee

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Evolve451,075★ 4.55
2Hospitable, LLC222,301★ 4.64
3Leavetown115★ 4.57
4Ochlockonee Bay Vacation Rentals9219★ 4.92
5Hospitable80★ 0.00

What Kind of STR Should I Buy in Tallahassee?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Tallahassee are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb59.7%
vrbo4.7%
both35.6%

Investment Analysis

The full investment analysis for Tallahassee — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Tallahassee)

Typical home values, median sale prices, and the 10-year price trend for Tallahassee are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Tallahassee — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Tallahassee has one of the simpler STR regulatory frameworks among Florida cities. No local city-level STR registration or permit is required beyond the statewide Florida DBPR Vacation Rental Dwelling License. The DBPR license for a single-unit property costs $170 per year, with a one-time $50 application fee and $10 Hospitality Education Program fee at initial application. The license triggers a mandatory safety inspection covering smoke detectors, carbon monoxide detectors, and fire extinguisher compliance.

On the tax side, operators must register separately with the Florida Department of Revenue to collect and remit 7.5% Florida sales tax (6% state plus 1.5% Leon County discretionary surtax), and separately collect and remit 5% Leon County Tourist Development Tax to the Leon County Tax Collector. Combined total tax burden on a rental stay is 12.5%. TDT applies to rentals of six months or less. No owner-occupancy or primary-residence requirement applies at the city or county level.

Florida state preemption (F.S. 509.032, as revised in 2014) bars local governments from prohibiting STRs or restricting their frequency and duration. Localities may regulate operational aspects such as noise, parking, and safety. Governor DeSantis vetoed SB 280 in June 2024, preserving the current framework. The Doak Campbell Stadium renovation (completed for the 2025 season, capacity 67,277) may affect future game-day STR demand patterns. Enforcement is rated moderate. HOA covenants may impose additional restrictions independently.

Market Comparison

Tallahassee’s $159 average daily rate in April 2026 is slightly below the US STR median of approximately $220, consistent with an inland college-town market rather than a coastal resort. However, the market’s total score of 87.82 and investability score of 91.87 are exceptionally high relative to other Florida and national STR markets in this dataset.

The seasonality score of 93.53 is among the highest available, reflecting the predictable event-driven demand calendar that allows forward-pricing around football and legislative windows. The 2025 annual average ADR of $171 and annual revenue of $2,464 were both historical highs, showing a market still on an upward trajectory even as some months experience softness.

Evolve leads the market with 45 listings and a 4.55 rating across 1,075 reviews. Hospitable LLC ranks second with 22 listings and an unusually high 2,301 reviews at a 4.64 rating, suggesting a high-volume, high-review-cadence operator. Leavetown holds 11 listings (4.57 rating, 5 reviews) and Ochlockonee Bay Vacation Rentals manages 9 listings with a 4.92 rating across 219 reviews — the highest guest satisfaction in the top tier. Together the top 4 operators (Evolve, Hospitable LLC, Leavetown, Ochlockonee Bay) manage 87 listings, approximately 4.4% of the market. Over 95% of listings are independently managed, indicating limited professional competition.

Frequently Asked Questions About Tallahassee, Florida

What is the average daily rate for STRs in Tallahassee, FL?
Tallahassee short-term rentals average $148 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
How much can a Tallahassee short-term rental earn per month?
Across all listing types, Tallahassee short-term rentals average $2,269 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
What drives STR demand in Tallahassee?
Three distinct demand drivers: FSU football home games at Doak Campbell Stadium (67,277 capacity), the Florida legislative session (typically March through May), and summer university activities. October has the highest average ADR at $170, reflecting football-season pricing. Summer months (June, July, August) show the highest occupancy.
Are short-term rentals legal in Tallahassee, FL?
Yes. No local city registration is required beyond the state Florida DBPR Vacation Rental Dwelling License ($170/year plus $50 first-year application fee and $10 HEP fee). Florida state preemption bars local governments from banning STRs. There is no owner-occupancy or primary-residence requirement.
What taxes apply to Tallahassee short-term rentals?
Total combined tax is 12.5%: 7.5% Florida sales tax (6% state plus 1.5% Leon County surtax) plus 5% Leon County Tourist Development Tax. Operators must register separately with the Florida Department of Revenue and Leon County Tax Collector.
What is the market score for Tallahassee STRs?
Tallahassee has a total market score of 87.82, with investability at 91.87 and seasonality at 93.53 — reflecting predictable event-driven demand and accessible entry pricing. Rental demand scores 74.39 and regulation 71.04.
Who are the leading property managers in the Tallahassee STR market?
Evolve leads with 45 listings and a 4.55 rating across 1,075 reviews. Hospitable LLC has 22 listings and a 4.64 rating across 2,301 reviews. Leavetown manages 11 listings (4.57 rating) and Ochlockonee Bay Vacation Rentals 9 listings (4.92 rating). Over 95% of Tallahassee’s roughly 2,000 listings are independently managed.
Tallahassee, FloridaRev $2,269ADR $148Occ 56%Score A (88)

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Property Managers Serving Tallahassee

Empire Properties · Encore Realty · First Story Property Management

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Table of Contents

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Quick Facts: Tallahassee

Avg Daily Rate
$148
Occupancy Rate
56%
Avg Revenue/Mo
$2,269
Population
205,091

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