Mc Caysville, Georgia Short-Term Rental Market
McCaysville, GA STRs averaged $264/night at 40.6% occupancy in April 2026, with year-over-year revenue up 2.9%.
Quick Answer: Mc Caysville, Georgia is an active short-term rental market. average occupancy is 54%. average monthly revenue is $4,483. average daily rate is $309. the top operator is Evolve with 470 listings. market score is 88/100 (grade A).
Market data reflects the North GA Mtns regional market, which includes Mc Caysville. Regulations, taxes, and permit details below are specific to Mc Caysville.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
McCaysville is a small mountain town of approximately 1,169 residents on the Georgia-Tennessee state line in Fannin County, sharing a border with Copperhill, TN. The town sits at the northern terminus of the Blue Ridge Scenic Railway and benefits from year-round leisure tourism driven by the broader Blue Ridge corridor and the Ocoee and Toccoa river recreation areas.
In April 2026, the short-term rental market posted an average daily rate of $264 and an occupancy rate of 40.6%, with RevPAR of $107. April is a shoulder month between the spring and summer peaks in this market.
Year-over-year through April 2026, occupancy improved 2.0 percentage points, ADR increased 2.9%, and revenue rose 2.9%. All three metrics moved in the same positive direction, a notable result given the broader normalization trend in rural STR markets.
The listing inventory is overwhelmingly entire-place rentals, which account for approximately 99% of all listings. This reflects the cabin and vacation home character of the Fannin County STR market. Private-room listings are minimal, and shared-room listings are essentially absent.
Three-bedroom properties are the most represented bedroom category, followed by two-bedroom and four-bedroom units. One-bedroom and five-plus-bedroom properties round out the inventory. This mid-to-large bedroom profile is consistent with the group-travel and cabin-getaway demand that defines the Blue Ridge corridor.
A large share of properties appear on both Airbnb and VRBO simultaneously, with Airbnb also active as a standalone channel and VRBO as an independent secondary platform.
The Apivex composite score is 87.8, among the stronger readings in this dataset. Investability leads at 91.8. Rental demand scores 68.4, revenue growth 72.3, regulation 72.3, and seasonality 75.8. The dual-peak nature of the market (strong in summer and again during fall foliage) supports a high seasonality score while moderating single-season concentration risk.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 33% | $239 | $2,415 |
| Feb | 39% | $239 | $2,389 |
| Mar | 48% | $240 | $3,216 |
| Apr | 44% | $235 | $2,869 |
| May | 44% | $242 | $2,792 |
| Jun | 58% | $263 | $3,919 |
| Jul | 64% | $257 | $4,473 |
| Aug | 47% | $237 | $3,148 |
| Sep | 47% | $243 | $3,086 |
| Oct | 61% | $262 | $4,476 |
| Nov | 55% | $262 | $3,973 |
| Dec | 51% | $264 | $3,937 |
Top Short-Term Rental Operators in Mc Caysville
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 470 | 28,108 | ★ 4.76 |
| 2 | Vacasa | 457 | 32,402 | ★ 4.58 |
| 3 | Escape To Blue Ridge | 371 | 4,391 | ★ 4.78 |
| 4 | Southern Comfort Cabin Rentals | 292 | 5,288 | ★ 4.71 |
| 5 | Georgia CFY | 187 | 4,592 | ★ 4.57 |
What Kind of STR Should I Buy in Mc Caysville?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 1,526 |
| 2 bed | 2,458 |
| 3 bed | 3,276 |
| 4 bed | 1,776 |
| 5 bed | 915 |
ADR by Property Tier
| Entire Home | $310 |
| Luxury | $492 |
| Professionally Managed | $342 |
Revenue by Dwelling Type
| Apartment | $2,572 |
| Entire Place | $4,511 |
| House | $4,650 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 20.2% |
| vrbo | 9% |
| both | 70.8% |
Investment Analysis
ADR varies across property tiers, giving investors a clear picture of positioning options. The all-property average ADR is $264. Entire-home listings also average $264, reflecting that the market is nearly entirely composed of entire-place properties. Professionally managed properties average $285, an 8% premium over the market average. Luxury-tier listings average $397, approximately 50% above the market-wide ADR.
Average monthly revenue was $3,097 in April 2026. Annualized at that rate, a typical property would generate approximately $37,164 per year. The dual peak months of October ($4,473) and July ($4,471) represent the strongest revenue windows, with each producing roughly 44% above the April baseline.
No Zillow housing price data is available for the McCaysville submarket in this dataset. Investors should source current property valuations from Fannin County records or local brokers before modeling gross yields.
By property type, house listings average $3,194/month, entire-place listings average $3,114/month, and apartment-category listings average $1,933/month. The gap of approximately $1,261/month between house and apartment segments illustrates the clear advantage of cabin-style single-family inventory in this mountain market.
Annual revenue trends show a post-pandemic normalization followed by recovery: revenue peaked at $4,263/month in 2021, declined to $3,447 in 2023, then recovered to $3,673 in 2024 and $3,807 in 2025. The 2025 figure signals positive momentum. The investability score of 91.8 and revenue growth score of 72.3 together indicate a market that rewards new entry while showing improving fundamentals.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Analyze My Property →Booking Insights
The average booking lead time for McCaysville STRs is 42.5 days, approximately 6 weeks before arrival. This is a comparatively long lead time and reflects the advance planning typical of cabin getaways, group trips, and seasonal travel along the Blue Ridge corridor. Operators can expect meaningful calendar visibility well ahead of arrival dates.
Average length of stay is 3.3 nights, consistent with a long-weekend cabin market. This suggests a mix of two- and three-night stays rather than extended week-long reservations. The shorter stay duration relative to the long lead time indicates guests are planning well in advance even for brief trips.
The combination of a 42.5-day lead time and 3.3-night stays means most near-term calendar slots should fill 4 to 6 weeks in advance. Availability windows inside 2 weeks are likely to have lower fill rates and may benefit from reduced minimum-stay requirements or last-minute pricing adjustments. A minimum stay of 2 nights is typical in the Blue Ridge cabin market and reduces turnover costs without significantly limiting bookability.
Short-Term Rental Regulations
Short-term rentals are legal and operate extensively in McCaysville and the surrounding Fannin County area. Regulation is governed by the Fannin County Short-Term Vacation Rental Ordinance (Ordinance 2025-02, revised August 26, 2025). Operators must obtain an Accommodation Excise Tax Certificate before renting or advertising any property.
The application fee is $225. Each unit must be registered by parcel ID. Operators must designate a 24/7 local Point of Contact who can be physically on-site within 2 hours and display the certificate number on all listing platform pages. Certificates renew annually; the current cycle expires December 31, 2026, with renewals due by December 31. A $25 late penalty applies for non-renewal.
The occupancy tax is 6% of gross rent, calculated on the full rental amount including cleaning fees, pet fees, and administrative charges. Operators must remit monthly by the 20th of the following month. A 15% penalty applies to late payments. In addition, a Georgia state lodging fee of $5 per night and state sales tax apply.
No annual night cap applies. No owner-occupancy or primary-residence requirement is imposed under the county ordinance. Investor-owned cabins are fully permitted.
Life-safety requirements include smoke and carbon monoxide detectors, a 2A10BC fire extinguisher on each floor, and weekly trash service. Guest occupancy is limited to one party per dwelling unit.
McCaysville is an incorporated city, so operators should confirm whether their specific property falls under the county program exclusively or whether any separate city-level requirements apply. Enforcement is characterized as moderate. No further regulatory changes were announced through mid-2026.
Market Comparison
The US median annual STR occupancy is approximately 55%, and the national median ADR is roughly $220. McCaysville’s April 2026 occupancy of 40.6% is below the national median for the month, reflecting April’s shoulder positioning in the mountain calendar. The 2025 annual average of 46.9% is below the national occupancy median, consistent with a market where the seasonal swing from winter trough to summer and fall peaks is wide.
ADR of $264 in April 2026 is above the national median of approximately $220, a notable premium for a town of roughly 1,169 residents. This reflects the broader Fannin County cabin market’s pricing power, supported by limited quality supply and consistent demand from Atlanta, Chattanooga, and other southeastern metros.
Top property management operators active in the Blue Ridge and Fannin County market include Evolve (470 listings, 28,108 reviews, 4.76 average rating), Vacasa (457 listings, 32,402 reviews, 4.58 rating), and Escape To Blue Ridge (371 listings, 4,391 reviews, 4.78 rating). Southern Comfort Cabin Rentals holds 292 listings with a 4.71 rating. These operators manage portfolios across the broader Blue Ridge region, not exclusively in McCaysville.
The composite score of 87.8 and investability of 91.8 position McCaysville as one of the stronger mountain cabin STR markets in the Apivex dataset.
Frequently Asked Questions About Mc Caysville, Georgia
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