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  4. Six Lakes

Six Lakes, Michigan

Short-Term Rental Market Data & Investment Analysis

Six Lakes, Michigan Short-Term Rental Market Overview

Population: 300
Annual Visitors: 15,000
Total STRs: 13
ADR: $271.50

Visitor Profile

Six Lakes draws visitors who are specifically seeking the classic Michigan inland lake cottage experience, characterized by fishing, boating, swimming, and quiet relaxation in a rural lakefront setting. The visitor profile is dominated by families and small groups who return to the area seasonally, often with established preferences for particular lakes or rental properties that they have visited in prior years. Repeat guests represent a meaningful share of the booking base, as the area’s appeal is rooted in the experience of the setting itself rather than rotating new attractions or events. Drive-market visitors from Grand Rapids, Lansing, and surrounding mid-Michigan communities make up the primary source market, with travel times typically under two hours.

Demand is strongly seasonal, concentrated in summer when lake recreation conditions are optimal, with modest shoulder-season activity from fall hunters and early-season fishermen. Ice fishing draws some winter visitors, though this is a smaller segment than the summer peak. Michigan’s statewide free fishing weekends in 2025 provide a modest stimulus to this fishing-oriented market during the February and June event dates. The absence of a township-level STR tax and the relatively straightforward zoning compliance permit requirement keep the operating environment accessible for hosts, though the permit-first requirement means operators cannot begin listing a new property without first completing the township registration process. STR supply in Six Lakes is limited, which benefits existing operators by reducing competitive pressure during peak booking periods. The community’s rural, low-key character is itself the product being sold, and marketing that authentically represents the quiet lake setting will resonate most effectively with the area’s core visitor demographic.

Six Lakes draws visitors who are specifically seeking the classic Michigan inland lake cottage experience, characterized by fishing, boating, swimming, and quiet relaxation in a rural lakefront setting. The visitor profile is dominated by families and small groups who return to the area seasonally, often with established preferences for particular lakes or rental properties that they have visited in prior years. Repeat guests represent a meaningful share of the booking base, as the area’s appeal is rooted in the experience of the setting itself rather than rotating new attractions or events. Drive-market visitors from Grand Rapids, Lansing, and surrounding mid-Michigan communities make up the primary source market, with travel times typically under two hours.

Demand is strongly seasonal, concentrated in summer when lake recreation conditions are optimal, with modest shoulder-season activity from fall hunters and early-season fishermen. Ice fishing draws some winter visitors, though this is a smaller segment than the summer peak. Michigan’s statewide free fishing weekends in 2025 provide a modest stimulus to this fishing-oriented market during the February and June event dates. The absence of a township-level STR tax and the relatively straightforward zoning compliance permit requirement keep the operating environment accessible for hosts, though the permit-first requirement means operators cannot begin listing a new property without first completing the township registration process. STR supply in Six Lakes is limited, which benefits existing operators by reducing competitive pressure during peak booking periods. The community’s rural, low-key character is itself the product being sold, and marketing that authentically represents the quiet lake setting will resonate most effectively with the area’s core visitor demographic.

Top Attractions

Six Lakes is a small, rural lakefront community in Winfield Township, Montcalm County, whose appeal to visitors is rooted in its namesake lakes and the traditional Michigan inland lake recreation experience. The area’s primary draws are fishing, boating, and seasonal water recreation, with the multiple lakes providing variety for anglers targeting bass, perch, and panfish across different water bodies. The community has a quiet, cottage-country character that suits visitors seeking a low-key escape from urban and suburban environments rather than a resort-style destination with organized amenities. There were no new major attraction openings or significant closures in the Six Lakes area during 2024 or 2025.

The broader Montcalm County area provides additional context for a Six Lakes visit, with small-town commercial areas in nearby communities offering dining, hardware, and supplies for lake visitors. Michigan’s inland lake recreation culture is well-established, and Six Lakes fits comfortably within the broader pattern of Michigan cottage and cabin destinations that draw visitors from Grand Rapids, Lansing, and other mid-Michigan population centers. The state of Michigan offered free fishing license weekends in 2025, scheduled for February 15-16 and June 7-8, which may provide modest incremental visitation boosts during those periods by lowering the cost barrier for casual anglers. The natural beauty of the lake setting and the peaceful pace of the area remain its most enduring assets, appealing particularly to guests who prioritize relaxation over structured activities or resort amenities.

Six Lakes is a small, rural lakefront community in Winfield Township, Montcalm County, whose appeal to visitors is rooted in its namesake lakes and the traditional Michigan inland lake recreation experience. The area’s primary draws are fishing, boating, and seasonal water recreation, with the multiple lakes providing variety for anglers targeting bass, perch, and panfish across different water bodies. The community has a quiet, cottage-country character that suits visitors seeking a low-key escape from urban and suburban environments rather than a resort-style destination with organized amenities. There were no new major attraction openings or significant closures in the Six Lakes area during 2024 or 2025.

The broader Montcalm County area provides additional context for a Six Lakes visit, with small-town commercial areas in nearby communities offering dining, hardware, and supplies for lake visitors. Michigan’s inland lake recreation culture is well-established, and Six Lakes fits comfortably within the broader pattern of Michigan cottage and cabin destinations that draw visitors from Grand Rapids, Lansing, and other mid-Michigan population centers. The state of Michigan offered free fishing license weekends in 2025, scheduled for February 15-16 and June 7-8, which may provide modest incremental visitation boosts during those periods by lowering the cost barrier for casual anglers. The natural beauty of the lake setting and the peaceful pace of the area remain its most enduring assets, appealing particularly to guests who prioritize relaxation over structured activities or resort amenities.

Regulations

Short-term rental operators in Six Lakes, Michigan must comply with Winfield Township’s active STR ordinance, which requires registration and a zoning compliance permit before any rental activity begins. Hosts must obtain a Winfield Township Zoning Compliance Permit, and the property must be formally approved by the township prior to accepting any bookings. The zoning compliance permit form was last revised in October 2023 and is available through the township’s official resources at Winfield Township. No amendments to the Winfield Township STR ordinance were enacted during 2024 or 2025, meaning the existing framework remains fully in effect without modification.

Michigan has not adopted statewide uniform STR regulations, and all short-term rental rules in the state are set at the township or municipal level rather than through a state-wide preemption framework. Winfield Township does not impose a township-level STR tax, keeping the local tax burden on operators comparatively simple. Operators are responsible for complying with applicable Michigan state income tax obligations on rental earnings. Safety equipment requirements, including smoke detectors and carbon monoxide alarms, are standard baseline conditions for the zoning compliance permit. Prospective hosts should contact Winfield Township directly to confirm current permit requirements and any conditions applicable to their specific parcel before listing their property. The township’s permit-first approach is designed to ensure baseline safety and zoning compliance, and operating without an active permit exposes hosts to potential code enforcement action. The overall regulatory environment in Winfield Township is structured but not burdensome relative to many Michigan lakefront markets.

Short-term rental operators in Six Lakes, Michigan must comply with Winfield Township’s active STR ordinance, which requires registration and a zoning compliance permit before any rental activity begins. Hosts must obtain a Winfield Township Zoning Compliance Permit, and the property must be formally approved by the township prior to accepting any bookings. The zoning compliance permit form was last revised in October 2023 and is available through the township’s official resources at Winfield Township. No amendments to the Winfield Township STR ordinance were enacted during 2024 or 2025, meaning the existing framework remains fully in effect without modification.

Michigan has not adopted statewide uniform STR regulations, and all short-term rental rules in the state are set at the township or municipal level rather than through a state-wide preemption framework. Winfield Township does not impose a township-level STR tax, keeping the local tax burden on operators comparatively simple. Operators are responsible for complying with applicable Michigan state income tax obligations on rental earnings. Safety equipment requirements, including smoke detectors and carbon monoxide alarms, are standard baseline conditions for the zoning compliance permit. Prospective hosts should contact Winfield Township directly to confirm current permit requirements and any conditions applicable to their specific parcel before listing their property. The township’s permit-first approach is designed to ensure baseline safety and zoning compliance, and operating without an active permit exposes hosts to potential code enforcement action. The overall regulatory environment in Winfield Township is structured but not burdensome relative to many Michigan lakefront markets.

Vacation Rental Market Overview for Six Lakes

Six Lakes attracts visitors with its urban amenities and entertainment and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Six Lakes, Michigan Market Performance Trends

LTM Avg. Daily Rate$229.00
LTM Occupancy Rate60.3%
LTM Avg. Revenue$2,868
Monthly Short-Term Rental Market Performance Data for Six Lakes
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$216.7391.7%$4,768
Aug 24$231.2095.1%$4,345
Sep 24$233.0660.6%$3,047
Oct 24$249.7046.7%$3,610
Nov 24$238.9436.9%$2,388
Dec 24$224.5724.2%$986
Jan 25$193.5419.4%$1,171
Feb 25$198.6833.3%$2,362
Mar 25$177.8859.7%$2,042
Apr 25$205.5071.7%$2,689
May 25$272.4263.8%$2,425
Jun 25$271.5079.6%$3,836

Short-Term Rental Market Performance Analysis for Six Lakes

The short-term rental market in Six Lakes demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Six Lakes, Michigan Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Six Lakes
QuarterTypical Home Value (USD)
Q2 17$95,516
Q3 17$90,984
Q4 17$90,946
Q1 18$95,236
Q2 18$98,495
Q3 18$100,239
Q4 18$101,506
Q1 19$107,027
Q2 19$111,977
Q3 19$110,426
Q4 19$113,201
Q1 20$115,405
Q2 20$118,109
Q3 20$123,149
Q4 20$127,253
Q1 21$134,317
Q2 21$141,059
Q3 21$141,363
Q4 21$144,178
Q1 22$153,394
Q2 22$156,014
Q3 22$152,150
Q4 22$153,105
Q1 23$157,080
Q2 23$156,316
Q3 23$153,010
Q4 23$153,843
Q1 24$155,033
Q2 24$159,733
Q3 24$161,840
Q4 24$165,042
Q1 25$163,871
Q2 25$165,362
Q3 25$170,074
Q4 25$175,369

Market Overview

  • Typical Home Value:$176,699

Current Inventory

  • Homes For Sale:9

Detailed Market Analysis

The average home value in Six Lakes, MI is $176,700, up 6.8% over the past year. Learn more about the Six Lakes housing market and real estate trends.

Real Estate Market Analysis for Six Lakes, Michigan

The residential real estate market in Six Lakes, Michigan presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Six Lakes, Michigan benefit from consistent market appreciation and strong resale values. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Six Lakes, Michigan Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Six Lakes
QuarterNumber of Listings
Q4 171
Q1 181
Q2 181
Q3 181
Q4 181
Q1 191
Q2 191
Q3 192
Q4 191
Q1 201
Q2 201
Q3 201
Q4 201
Q1 211
Q2 211
Q3 212
Q4 213
Q1 223
Q2 224
Q3 226
Q4 226
Q1 237
Q2 2311
Q3 2312
Q4 2311
Q1 249
Q2 2412
Q3 2414
Q4 2412
Q1 2512
Q2 2513

Booking Activity

  • 1-3 Months:62.5% Booked
  • 4-6 Months:80% Booked
  • 7-9 Months:66.7% Booked
  • 10-12 Months:11.1% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Six Lakes

Six Lakes vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Six Lakes, Michigan Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Six Lakes
Bedroom ConfigurationNumber of Properties
1 Bed1
2 Beds7
3 Beds3
5+ Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Six Lakes

    The vacation rental market in Six Lakes features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Michigan

    • Alanson
    • Alden
    • Alpena
    • Ann Arbor
    • Auburn Hills
    • Baldwin
    • Bark River
    • Baroda
    • Battle Creek
    • Bay City
    • Bear Lake
    • Beaverton
    • Bellaire
    • Benton Harbor
    • Berrien Springs
    • Beulah
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    Related Short-Term Rental Markets

    Explore 129 vacation rental markets within Michigan. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Six Lakes

    Active STRs
    13
    Avg Daily Rate
    $272
    Occupancy Rate
    80%
    Population
    300
    Annual Visitors
    15,000

    Markets in Michigan (50)

    • Alanson
    • Alden
    • Alpena
    • Ann Arbor
    • Auburn Hills
    • Baldwin
    • Bark River
    • Baroda
    • Battle Creek
    • Bay City
    • Bear Lake
    • Beaverton
    • Bellaire
    • Benton Harbor
    • Berrien Springs
    • Beulah
    • Boyne City
    • Boyne Falls
    • Bridgman
    • Brooklyn
    • Cadillac
    • Caseville
    • Cedar
    • Central Lake
    • Chelsea
    • Clarklake
    • Coldwater
    • Coloma
    • Commerce Township
    • Delton
    • Detroit
    • Douglas
    • Dowagiac
    • East Jordan
    • Elk Rapids
    • Ellsworth
    • Fennville
    • Frankfort
    • Gaylord
    • Gladwin
    • Grand Haven
    • Grand Rapids
    • Grant
    • Grass Lake
    • Grawn
    • Greenville
    • Hale
    • Hancock
    • Harbert
    • Harbor Springs

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