Norfolk, Virginia Short-Term Rental Market
Quick Answer: Norfolk, Virginia is an active short-term rental market. average occupancy is 73%. average monthly revenue is $7,033. average daily rate is $388. the top operator is Village Realty with 351 listings. market score is 55/100 (grade D).
Market data reflects the Norfolk/VA Beach regional market, which includes Norfolk. Regulations, taxes, and permit details below are specific to Norfolk.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 39% | $145 | $1,720 |
| Feb | 52% | $145 | $1,759 |
| Mar | 58% | $164 | $2,277 |
| Apr | 57% | $194 | $2,705 |
| May | 59% | $246 | $3,391 |
| Jun | 71% | $335 | $5,724 |
| Jul | 72% | $324 | $5,883 |
| Aug | 71% | $315 | $5,657 |
| Sep | 51% | $232 | $3,154 |
| Oct | 46% | $184 | $2,311 |
| Nov | 46% | $172 | $2,024 |
| Dec | 44% | $166 | $2,024 |
Top Short-Term Rental Operators in Norfolk
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Village Realty | 351 | 1,976 | ★ 4.38 |
| 2 | Vacasa | 277 | 8,440 | ★ 4.29 |
| 3 | Sojourn | 262 | 3,757 | ★ 4.53 |
| 4 | Brindley Beach Vacation & Sales | 234 | 619 | ★ 4.11 |
| 5 | Christian Taylor Vacations | 200 | 1,552 | ★ 4.57 |
What Kind of STR Should I Buy in Norfolk?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 2,363 |
| 2 bed | 2,371 |
| 3 bed | 1,645 |
| 4 bed | 1,347 |
| 5 bed | 1,802 |
ADR by Property Tier
| Entire Home | $417 |
| Luxury | $696 |
| Professionally Managed | $504 |
Revenue by Dwelling Type
| Apartment | $4,697 |
| Entire Place | $7,516 |
| House | $8,503 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 39.4% |
| vrbo | 16.5% |
| both | 44% |
Investment Analysis
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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