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  4. Murrells Inlet

Murrells Inlet, South Carolina

Short-Term Rental Market Data & Investment Analysis

Data updated February 2026

Murrells Inlet, South Carolina Short-Term Rental Market Overview

Population: 12,900
Annual Visitors: 1,500,000
Total STRs: 1,773
ADR: $327.13

Visitor Profile

Murrells Inlet, South Carolina, attracts approximately 1.5 million visitors annually, making it a vibrant destination for tourists seeking a coastal experience. The visitor demographics reveal a diverse mix, with families, couples, and retirees making up the majority of travelers. The primary reasons for visiting include enjoying the scenic waterfront, indulging in fresh seafood, and participating in outdoor activities such as fishing and golfing. The economic impact of tourism in Murrells Inlet is significant, contributing millions to the local economy and supporting numerous jobs in hospitality and service sectors.

Key visitor statistics indicate that the average length of stay in Murrells Inlet is around four nights, with peak seasons occurring during the summer months, particularly from June to August. During this time, the area sees a surge in family vacations and beachgoers. The primary demographics of visitors include individuals aged 30-60, with a notable percentage being retirees who seek a relaxed atmosphere. According to the tourism bureau, annual visitors reached 1.5 million, showcasing the area’s appeal. Additionally, the visitor statistics report indicates that around 60 percent of tourists are repeat visitors, highlighting the strong loyalty and satisfaction associated with the destination. The influx of tourists significantly impacts local accommodations, with short-term rental operators experiencing heightened demand during peak seasons. This trend underscores the importance of understanding Murrells Inlet tourism statistics and visitor demographics for effective market strategies. For more detailed insights, refer to local tourism resources and the Visit Myrtle Beach website.

Murrells Inlet, South Carolina, attracts approximately 1.5 million visitors annually, making it a vibrant destination for tourists seeking a coastal experience. The visitor demographics reveal a diverse mix, with families, couples, and retirees making up the majority of travelers. The primary reasons for visiting include enjoying the scenic waterfront, indulging in fresh seafood, and participating in outdoor activities such as fishing and golfing. The economic impact of tourism in Murrells Inlet is significant, contributing millions to the local economy and supporting numerous jobs in hospitality and service sectors.

Key visitor statistics indicate that the average length of stay in Murrells Inlet is around four nights, with peak seasons occurring during the summer months, particularly from June to August. During this time, the area sees a surge in family vacations and beachgoers. The primary demographics of visitors include individuals aged 30-60, with a notable percentage being retirees who seek a relaxed atmosphere. According to the tourism bureau, annual visitors reached 1.5 million, showcasing the area’s appeal. Additionally, the visitor statistics report indicates that around 60 percent of tourists are repeat visitors, highlighting the strong loyalty and satisfaction associated with the destination. The influx of tourists significantly impacts local accommodations, with short-term rental operators experiencing heightened demand during peak seasons. This trend underscores the importance of understanding Murrells Inlet tourism statistics and visitor demographics for effective market strategies. For more detailed insights, refer to local tourism resources and the Visit Myrtle Beach website.

Top Attractions

Murrells Inlet, South Carolina, is a charming coastal town known for its stunning natural beauty and vibrant culture. Nestled along the Atlantic coast, this picturesque destination offers a variety of attractions that cater to outdoor enthusiasts, families, and those looking to immerse themselves in local history. Signature attractions like the Murrells Inlet MarshWalk provide breathtaking views of the salt marshes and a chance to experience the area’s rich wildlife. Additionally, the nearby Huntington Beach State Park offers pristine beaches and scenic trails, making it a perfect spot for nature lovers. With a blend of outdoor activities, cultural experiences, and family-friendly fun, Murrells Inlet is a must-visit for anyone exploring the South Carolina coast.

One of the top attractions in Murrells Inlet is the Murrells Inlet MarshWalk, a scenic boardwalk that stretches along the waterfront, offering stunning views of the marsh and opportunities for dining, shopping, and entertainment. Visitors can enjoy fresh seafood at local restaurants while taking in the beautiful surroundings. For more information, visit the official MarshWalk website. Another highlight is Huntington Beach State Park, where guests can explore miles of unspoiled beaches, hiking trails, and picnic areas. This park is perfect for birdwatching and offers a glimpse of local wildlife. Learn more about the park at the South Carolina State Parks website. For a taste of local history, the Brookgreen Gardens is a must-see, featuring beautiful gardens, art, and a rich history of the Lowcountry. This expansive attraction offers a unique blend of nature and culture, making it an ideal spot for families and art lovers alike. Visit the Brookgreen Gardens website for details. With so many Murrells Inlet attractions to explore, visitors are sure to find something that captivates their interest.

Murrells Inlet, South Carolina, is a charming coastal town known for its stunning natural beauty and vibrant culture. Nestled along the Atlantic coast, this picturesque destination offers a variety of attractions that cater to outdoor enthusiasts, families, and those looking to immerse themselves in local history. Signature attractions like the Murrells Inlet MarshWalk provide breathtaking views of the salt marshes and a chance to experience the area’s rich wildlife. Additionally, the nearby Huntington Beach State Park offers pristine beaches and scenic trails, making it a perfect spot for nature lovers. With a blend of outdoor activities, cultural experiences, and family-friendly fun, Murrells Inlet is a must-visit for anyone exploring the South Carolina coast.

One of the top attractions in Murrells Inlet is the Murrells Inlet MarshWalk, a scenic boardwalk that stretches along the waterfront, offering stunning views of the marsh and opportunities for dining, shopping, and entertainment. Visitors can enjoy fresh seafood at local restaurants while taking in the beautiful surroundings. For more information, visit the official MarshWalk website. Another highlight is Huntington Beach State Park, where guests can explore miles of unspoiled beaches, hiking trails, and picnic areas. This park is perfect for birdwatching and offers a glimpse of local wildlife. Learn more about the park at the South Carolina State Parks website. For a taste of local history, the Brookgreen Gardens is a must-see, featuring beautiful gardens, art, and a rich history of the Lowcountry. This expansive attraction offers a unique blend of nature and culture, making it an ideal spot for families and art lovers alike. Visit the Brookgreen Gardens website for details. With so many Murrells Inlet attractions to explore, visitors are sure to find something that captivates their interest.

Regulations

Murrells Inlet, South Carolina, has specific regulations governing short-term rentals that property owners must understand to operate legally. These regulations are designed to ensure safety, compliance, and community standards. Property owners are required to obtain a business license and adhere to local zoning laws that dictate where short-term rentals can operate. Additionally, owners must collect and remit a 6 percent accommodations tax on rentals, which contributes to local tourism and infrastructure. Understanding these key points is crucial for anyone looking to engage in short-term rentals in Murrells Inlet. For a complete overview of the regulations, property owners should read further to ensure compliance and avoid potential penalties.

Key regulatory information for short-term rentals in Murrells Inlet includes several important requirements. First, property owners must obtain a business license from Horry County, which involves completing an application and paying a fee. The municipal code outlines specific zoning restrictions that dictate where short-term rentals are permissible, ensuring that they do not disrupt residential neighborhoods. Safety requirements, such as smoke detectors and fire extinguishers, are also mandated to protect guests. Failure to comply with these regulations can result in penalties, including fines or revocation of the business license. For more detailed regulations, property owners can refer to the Horry County government website and the municipal code at the Murrells Inlet code library.

Murrells Inlet, South Carolina, has specific regulations governing short-term rentals that property owners must understand to operate legally. These regulations are designed to ensure safety, compliance, and community standards. Property owners are required to obtain a business license and adhere to local zoning laws that dictate where short-term rentals can operate. Additionally, owners must collect and remit a 6 percent accommodations tax on rentals, which contributes to local tourism and infrastructure. Understanding these key points is crucial for anyone looking to engage in short-term rentals in Murrells Inlet. For a complete overview of the regulations, property owners should read further to ensure compliance and avoid potential penalties.

Key regulatory information for short-term rentals in Murrells Inlet includes several important requirements. First, property owners must obtain a business license from Horry County, which involves completing an application and paying a fee. The municipal code outlines specific zoning restrictions that dictate where short-term rentals are permissible, ensuring that they do not disrupt residential neighborhoods. Safety requirements, such as smoke detectors and fire extinguishers, are also mandated to protect guests. Failure to comply with these regulations can result in penalties, including fines or revocation of the business license. For more detailed regulations, property owners can refer to the Horry County government website and the municipal code at the Murrells Inlet code library.

Frequently Asked Questions

What are the short-term rental regulations in Murrells Inlet, South Carolina?
Murrells Inlet, South Carolina, has specific regulations governing short-term rentals that property owners must understand to operate legally. These regulations are designed to ensure safety, compliance, and community standards. Property owners are required to obtain a business license and adhere to local zoning laws that dictate where short-term rentals can operate. Additionally, owners must collect and remit a 6 percent accommodations tax on rentals, which contributes to local tourism and infrastructure. Understanding these key points is crucial for anyone looking to engage in short-term rentals in Murrells Inlet. For a complete overview of the regulations, property owners should read further to ensure compliance and avoid potential penalties.Key regulatory information for short-term rentals in Murrells Inlet includes several important requirements. First, property owners must obtain a business license from Horry County, which involves completing an application and paying a fee. The municipal code outlines specific zoning restrictions that dictate where short-term rentals are permissible, ensuring that they do not disrupt residential neighborhoods. Safety requirements, such as smoke detectors and fire extinguishers, are also mandated to protect guests. Failure to comply with these regulations can result in penalties, including fines or revocation of the business license. For more detailed regulations, property owners can refer to the Horry County government website and the municipal code at the Murrells Inlet code library.
Do I need a permit to operate a short-term rental in Murrells Inlet, South Carolina?
Short-term rental regulations vary by location. In Murrells Inlet, South Carolina, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Murrells Inlet, South Carolina?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Murrells Inlet, South Carolina, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Murrells Inlet

Murrells Inlet attracts visitors with its cultural attractions and historic sites and urban amenities and entertainment. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Murrells Inlet, South Carolina Market Performance Trends

LTM Avg. Daily Rate$284.00
LTM Occupancy Rate63.0%
LTM Avg. Revenue$4,077
Monthly Short-Term Rental Market Performance Data for Murrells Inlet
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$308.5390.3%$6,688
Aug 24$296.1071%$5,000
Sep 24$259.2556.7%$3,359
Oct 24$251.0048.4%$2,986
Nov 24$248.5730%$1,963
Dec 24$257.0029%$1,983
Jan 25$237.0022.6%$1,213
Feb 25$228.9333.3%$1,855
Mar 25$257.1851.7%$2,918
Apr 25$284.0058.3%$3,698
May 25$305.7358.1%$4,433
Jun 25$327.1386.7%$6,720

Short-Term Rental Market Performance Analysis for Murrells Inlet

The short-term rental market in Murrells Inlet demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Murrells Inlet, South Carolina Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Murrells Inlet
QuarterTypical Home Value (USD)
Q2 17$248,171
Q2 17$247,971
Q3 17$249,953
Q3 17$251,657
Q4 17$253,577
Q4 17$255,306
Q1 18$256,969
Q1 18$258,721
Q2 18$260,258
Q2 18$262,032
Q3 18$262,723
Q3 18$264,514
Q4 18$264,911
Q4 18$266,717
Q1 19$266,415
Q1 19$268,232
Q2 19$268,675
Q2 19$270,506
Q3 19$270,600
Q3 19$272,444
Q4 19$274,710
Q4 19$276,583
Q1 20$276,747
Q1 20$278,633
Q2 20$278,245
Q2 20$280,142
Q3 20$285,619
Q3 20$287,566
Q4 20$296,813
Q4 20$298,837
Q1 21$307,017
Q1 21$309,110
Q2 21$322,177
Q2 21$324,374
Q3 21$341,079
Q3 21$343,404
Q4 21$360,618
Q4 21$363,076
Q1 22$382,745
Q1 22$385,354
Q2 22$408,482
Q2 22$411,266
Q3 22$418,020
Q3 22$420,869
Q4 22$418,644
Q4 22$421,498
Q1 23$418,503
Q1 23$421,356
Q2 23$422,951
Q2 23$425,834
Q3 23$427,885
Q3 23$430,802
Q4 23$430,382
Q4 23$433,315
Q1 24$433,618
Q1 24$436,574
Q2 24$438,625
Q2 24$441,614
Q3 24$438,986
Q3 24$441,978
Q4 24$439,904
Q4 24$442,903
Q1 25$439,720
Q1 25$442,717
Q2 25$438,218
Q2 25$441,205
Q3 25$436,320
Q3 25$439,294
Q4 25$434,596

Market Overview

  • Typical Home Value:$392,323
  • Median Sale Price:$369,250
  • Median List Price:$395,783

Current Inventory

  • Homes For Sale:462
  • New Listings:87

Detailed Market Analysis

The average home value in Murrells Inlet, SC is $392,323, down 1.9% over the past year. Learn more about the Murrells Inlet housing market and real estate trends.

Real Estate Market Analysis for Murrells Inlet, South Carolina

The residential real estate market in Murrells Inlet, South Carolina presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.

Real estate investments in Murrells Inlet, South Carolina benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Murrells Inlet, South Carolina Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Murrells Inlet
QuarterNumber of Listings
Q3 1689
Q4 1677
Q1 17113
Q2 17735
Q3 17760
Q4 17693
Q1 18670
Q2 18879
Q3 18900
Q4 18829
Q1 19707
Q2 191,069
Q3 191,069
Q4 19932
Q1 201,001
Q2 201,125
Q3 201,092
Q4 20939
Q1 21965
Q2 211,068
Q3 211,074
Q4 211,022
Q1 22945
Q2 221,197
Q3 221,252
Q4 221,244
Q1 231,161
Q2 231,438
Q3 231,479
Q4 231,423
Q1 241,325
Q2 241,563
Q3 241,711
Q4 241,620
Q1 251,485
Q2 251,773

Booking Activity

  • 1-3 Months:66.3% Booked
  • 4-6 Months:58% Booked
  • 7-9 Months:36.2% Booked
  • 10-12 Months:6.5% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Murrells Inlet

Murrells Inlet vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Murrells Inlet, South Carolina Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Murrells Inlet
Bedroom ConfigurationNumber of Properties
Studio11
1 Bed223
2 Beds498
3 Beds412
4 Beds164
5+ Beds322

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Murrells Inlet

    The vacation rental market in Murrells Inlet features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In South Carolina

    • Abbeville
    • Aiken
    • Anderson
    • Beaufort
    • Blacksburg
    • Bluffton
    • Bonneau
    • Cayce
    • Central
    • Chapin
    • Charleston
    • Clemson
    • Cleveland
    • Clinton
    • Clover
    • Columbia
    • Conway
    • Cross Hill

    Related Short-Term Rental Markets

    Explore 86 vacation rental markets within South Carolina. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Quick Facts: Murrells Inlet

    Active STRs
    1,773
    Avg Daily Rate
    $327
    Occupancy Rate
    87%
    Population
    12,900
    Annual Visitors
    1,500,000

    Markets in South Carolina (50)

    • Abbeville
    • Aiken
    • Anderson
    • Beaufort
    • Blacksburg
    • Bluffton
    • Bonneau
    • Cayce
    • Central
    • Chapin
    • Charleston
    • Clemson
    • Cleveland
    • Clinton
    • Clover
    • Columbia
    • Conway
    • Cross Hill
    • Daufuskie Island
    • Easley
    • Edisto Island
    • Elgin
    • Eutawville
    • Fair Play
    • Fort Mill
    • Georgetown
    • Greenville
    • Greenwood
    • Greer
    • Hanahan
    • Hardeeville
    • Hilton Head Island
    • Hollywood
    • Honea Path
    • Huger
    • Inman
    • Irmo
    • Isle Of Palms
    • Iva
    • Johns Island
    • Lancaster
    • Landrum
    • Laurens
    • Lexington
    • Liberty
    • Liberty Hill
    • Little River
    • Longs
    • Loris
    • Lugoff

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