Apollo Beach, Florida Short-Term Rental Market
Apollo Beach STRs averaged $184/night at 62.3% occupancy in April 2026 across 11,315 active listings.
Quick Answer: Apollo Beach, Florida is an active short-term rental market. average occupancy is 62%. average monthly revenue is $3,034. average daily rate is $184. the top operator is Evolve with 141 listings. market score is 56/100 (grade C).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Apollo Beach is a waterfront community in unincorporated Hillsborough County, about 20 miles south of Tampa, with a population of approximately 33,355. The area sits within the greater Tampa Bay market, which drew over 28 million visitors and generated $9.4 billion in visitor economic impact in 2024. The TECO Manatee Viewing Center attracts roughly 400,000 visitors per season and represents the primary Apollo Beach-specific draw.
The STR market has 11,315 active listings as of April 2026: 6,131 on Airbnb only, 4,583 on both platforms, and 601 on VRBO only. The market-wide average daily rate in April 2026 was $184, with occupancy at 62.3% and RevPAR at $114.82. Average monthly revenue was $3,034 per listing.
Year-over-year, occupancy fell 4.19 percentage points and revenue declined 8.68%, while ADR rose 2.03%. The occupancy and revenue declines likely reflect supply growth in the Tampa Bay corridor outpacing demand. Entire-place listings dominate at 9,847 (87.0% of inventory), private rooms account for 1,446, and shared rooms for 22. Bedrooms skew toward larger units: 1-bedroom (5,411), 3-bedroom (2,251), 2-bedroom (2,071), 4-bedroom (1,114), and 5-bedroom (434). The overall market score is 55.9 out of 100, with investability (67.8) and rental demand (82.1) as relative strengths. Revenue growth scores 41.3, consistent with the recent YoY decline.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 65% | $137 | $2,469 |
| Feb | 75% | $152 | $2,839 |
| Mar | 76% | $161 | $3,405 |
| Apr | 61% | $149 | $2,536 |
| May | 60% | $135 | $2,218 |
| Jun | 62% | $137 | $2,299 |
| Jul | 64% | $136 | $2,427 |
| Aug | 59% | $122 | $2,046 |
| Sep | 56% | $115 | $1,716 |
| Oct | 61% | $122 | $2,010 |
| Nov | 61% | $125 | $2,052 |
| Dec | 65% | $136 | $2,387 |
Top Short-Term Rental Operators in Apollo Beach
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 141 | 4,612 | ★ 4.54 |
| 2 | Sailport Waterfront Suites | 90 | 239 | ★ 4.28 |
| 3 | Emperor Rentals | 68 | 5,087 | ★ 4.83 |
| 4 | One Stone Property Group | 67 | 4,521 | ★ 4.61 |
| 5 | Bojano Stays | 61 | 121 | ★ 4.05 |
What Kind of STR Should I Buy in Apollo Beach?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 5,411 |
| 2 bed | 2,071 |
| 3 bed | 2,251 |
| 4 bed | 1,114 |
| 5 bed | 434 |
ADR by Property Tier
| Entire Home | $198 |
| Luxury | $338 |
| Professionally Managed | $250 |
Revenue by Dwelling Type
| Apartment | $2,515 |
| Entire Place | $3,287 |
| House | $3,378 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 54.2% |
| vrbo | 5.3% |
| both | 40.5% |
Investment Analysis
Apollo Beach delivers above-average monthly revenue relative to many Florida suburban markets. The April 2026 average was $3,034 per listing, with houses outperforming at $3,378 per month and entire-place rentals averaging $3,287. Apartments lagged at $2,515 per month.
ADR differentiation by tier is substantial. The market-wide rate is $184 per night. Entire-home listings averaged $198 per night, while professionally managed listings commanded $250 — a $52 premium (26%) over the market average and a $52 premium over self-managed entire-home ADR. This gap is notable: it suggests professional management captures a meaningful rate premium in this market, unlike some suburban markets where managed and self-managed ADR converge. Luxury-tier properties averaged $338 per night.
Annualized, an average Apollo Beach STR generates approximately $36,400 in gross revenue. No Zillow housing snapshot was available for this area, so gross yield against typical home value cannot be cited. Investors should source current home values independently before underwriting. The recent YoY revenue decline (-8.68%) and occupancy decline (-4.19%) warrant attention: supply growth has outpaced demand recovery in this corridor, and underwriting should account for continued market softening. The 7-night minimum stay requirement in residential zones (detailed in the regulatory section) also limits the addressable booking universe compared to markets without such a restriction.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Apollo Beach guests book an average of 41.5 days in advance, one of the longer lead times in this market group. This likely reflects the winter snowbird pattern: visitors planning extended stays from colder states book well ahead, particularly for the peak February-March window when supply tightens.
The average length of stay is 3.65 nights, which is shorter than the 7-night minimum that county regulations technically require for residential-zoned properties. This data point suggests a significant portion of the active listing inventory is on commercially or transitionally zoned land, or that the 7-night minimum is not uniformly enforced across all listed properties. Investors evaluating residential parcels must account for the stay-length restriction, which would push actual operational stays toward the 7-night minimum if enforced.
For hosts in compliant commercial zones, the 3.65-night average indicates a moderate-frequency booking pattern. Pricing strategies should include a 7-night weekly rate for residential-zoned hosts, while commercially zoned hosts can price the shorter stays that drive the market average. With a 41-day forward booking window, revenue management 5-6 weeks out provides meaningful forward visibility.
Short-Term Rental Regulations
Apollo Beach is an unincorporated community, so Hillsborough County regulations apply rather than a municipal code. Short-term rentals are permitted, but there is a critical duration constraint: residential-zoned properties may only be rented for stays of 7 nights or longer. Stays of fewer than 7 days (typical Airbnb nightly rentals) are only permitted on parcels zoned for transient or commercial lodging. Hosts must verify their property’s zoning with the Hillsborough County Land Development Office before operating. HOA covenants in Apollo Beach’s canal communities frequently impose additional restrictions or outright bans.
Operators must obtain a Florida Department of Business and Professional Regulation (DBPR) Vacation Rental License and a Hillsborough County Business Tax Receipt, renewed annually. The license fee is approximately $150. License numbers must appear on all listings.
A 6% Tourist Development Tax (occupancy tax) is collected on stays of 6 months or less and remitted to the Hillsborough County Tax Collector, in addition to state sales tax and county discretionary surtax. No owner-occupancy or primary-residence requirement applies at the county level.
Enforcement is rated moderate but has been active: code enforcement has fined operators up to $1,000 per day for sub-7-day rentals in residential zones. County commissioners have specifically flagged Apollo Beach for STR-related neighborhood complaints and have discussed creating a registry to strengthen enforcement of the 7-night minimum. Florida state law preempts new local STR restrictions but grandfathers Hillsborough County’s existing rules.
Market Comparison
Apollo Beach’s 62.3% occupancy in April 2026 is above the US STR median of approximately 55%. The $184 ADR is below the US median of approximately $220 but represents a meaningful premium over suburban Florida markets that lack waterfront or wildlife tourism anchors.
The market’s revenue growth score of 41.3 and year-over-year revenue decline of 8.68% place Apollo Beach in the underperforming tier relative to national trends, suggesting supply has grown faster than demand in the Tampa Bay corridor. The investability score of 67.8 is the highest among this market group, reflecting the relatively strong revenue per listing despite the occupancy headwinds.
Among professional operators, Evolve leads with 141 listings and 4,612 reviews at a 4.54 average rating. Emperor Rentals ranks third with 68 listings and the second-largest review base in the top five at 5,087 reviews, with a 4.83 rating — indicating strong operational quality at scale. One Stone Property Group manages 67 listings with 4,521 reviews at a 4.61 rating. The top five operators together hold 427 listings out of 11,315 total, or 3.8% of the market, indicating most inventory is independently managed.
Frequently Asked Questions About Apollo Beach, Florida
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