Saint Augustine, Florida Short-Term Rental Market Overview

Population: 14,329
Annual Visitors: 850,000
Total STRs: 6,039
ADR: $254.62

Visitor Profile

Saint Augustine, Florida, attracts approximately 6.5 million visitors annually, making it one of the most popular tourist destinations in the southeastern United States. The city’s rich history, stunning architecture, and beautiful beaches draw a diverse demographic, with a significant portion of visitors aged 25 to 54. Families, couples, and history enthusiasts are among the primary groups, with many travelers seeking cultural experiences and outdoor activities. The economic impact of tourism in Saint Augustine is substantial, contributing over $1 billion to the local economy each year, highlighting the importance of this sector for the community.

Key visitor statistics reveal that the average length of stay in Saint Augustine is around 2.5 nights, with peak seasons occurring during the spring and fall months, particularly around major events like the Nights of Lights festival. The primary reasons for visiting include exploring historical sites such as the Castillo de San Marcos and enjoying the local culinary scene. According to the St. Augustine, Ponte Vedra, & The Beaches Visitors and Convention Bureau, the city sees a notable influx of visitors during holiday weekends and summer vacations, with family groups often seeking accommodations that cater to their needs. The visitor demographics indicate a growing interest in eco-tourism and outdoor activities, which is reshaping the hospitality landscape. As STR operators analyze these trends, understanding the evolving preferences of visitors will be crucial for tailoring offerings that meet the demands of this vibrant market. For more detailed insights, the St Augustine Visitor’s Guide (https://www.visitstaugustine.com/) and the local tourism bureau (https://www.causeiq.com/organizations/st-augustine-ponte-verda-the-beaches-visitors-and,593335084/) provide valuable resources for industry stakeholders.

Top Attractions

Saint Augustine, Florida, is a treasure trove of history and charm, making it a must-visit destination for travelers seeking a blend of culture, adventure, and relaxation. As the oldest city in the United States, Saint Augustine boasts a rich tapestry of attractions, from the majestic Castillo de San Marcos to the enchanting Lightner Museum. Visitors can explore the cobblestone streets lined with Spanish colonial architecture, enjoy the scenic waterfront, and indulge in a variety of culinary delights. Whether you’re a history buff, a nature lover, or traveling with family, Saint Augustine offers a diverse range of experiences that cater to all interests. Read on to discover some of the top attractions that await you in this captivating city.

One of the most iconic attractions is the Castillo de San Marcos, a 17th-century fortress that provides stunning views of the Matanzas Bay and a glimpse into the city’s military history. Visitors can explore the fort’s impressive architecture and learn about its role in protecting the area. For art enthusiasts, the Lightner Museum showcases an extensive collection of 19th-century art and artifacts housed in a former hotel, making it a unique cultural experience. Families will enjoy the Alligator Farm Zoological Park, where you can see a variety of reptiles and even participate in interactive exhibits. For more information on these attractions and others, the official visitor guide (https://www.visitstaugustine.com/) is an excellent resource. Additionally, for a broader overview of activities, check out the 20 Best Things to Do in St. Augustine, Florida (https://www.travelandleisure.com/best-things-to-do-in-st-augustine-7563870) and the travel guide at Wikivoyage (https://en.wikivoyage.org/wiki/St._Augustine). With so much to explore, Saint Augustine is sure to create lasting memories for every visitor.

Regulations

Saint Augustine short-term rental regulations are essential for property owners looking to navigate the local market effectively. In Saint Augustine, Florida, short-term rentals are subject to specific licensing requirements, tax obligations, and zoning restrictions. Property owners must obtain a short-term rental license from the City of Saint Augustine, which requires compliance with local ordinances. Additionally, a 6% tourist development tax and a 6% sales tax are applicable to short-term rentals, necessitating timely remittance to the state and local governments. Understanding these regulations is crucial for avoiding penalties and ensuring a successful rental operation. For those interested in learning more about the requirements, continue reading for a comprehensive overview.

To operate a short-term rental in Saint Augustine, property owners must first apply for a short-term rental license, which is governed by Ordinance 2019-07. This license must be renewed annually, and failure to do so can result in fines. The city also imposes a 6% tourist development tax and a 6% sales tax on rental income, which must be collected from guests and submitted to the Florida Department of Revenue. Zoning restrictions are also in place, limiting short-term rentals to specific areas within the city. Safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Violations of these regulations can lead to penalties, including fines and potential revocation of the rental license. For complete regulations, visit the City of Saint Augustine’s official website (https://www.citystaugustine.com) and review the municipal code (https://library.municode.com/fl/saint_augustine/codes/code_of_ordinances).

Vacation Rental Market Overview for Saint Augustine

Saint Augustine attracts visitors with its cultural attractions and historic sites and urban amenities and entertainment. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Saint Augustine, Florida Market Performance Trends

LTM Avg. Daily Rate$244.00
LTM Occupancy Rate63.3%
LTM Avg. Revenue$3,467

Short-Term Rental Market Performance Analysis for Saint Augustine

The short-term rental market in Saint Augustine demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Saint Augustine, Florida Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:67.3% Booked
  • 4-6 Months:63.5% Booked
  • 7-9 Months:48% Booked
  • 10-12 Months:12% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Saint Augustine

Saint Augustine vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Saint Augustine, Florida Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.78 / 5
  • Cleanliness:4.81 / 5
  • Location:4.92 / 5
  • Value:4.77 / 5
  • Accuracy:4.86 / 5
  • Check-in:4.90 / 5
  • Communication:4.86 / 5

Vacation Rental Property Types in Saint Augustine

The vacation rental market in Saint Augustine features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

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