Miramar Beach, Florida Short-Term Rental Market Overview

Population: 8,002
Annual Visitors: Still gathering data
Total STRs: 8,152
ADR: $333.53

Visitor Profile

Miramar Beach, Florida, attracts a diverse array of visitors, primarily those seeking a quintessential Gulf Coast vacation experience characterized by pristine beaches, water activities, and retail therapy. Many guests are families, couples, or groups looking for a relaxing yet engaging getaway, engaging in activities like parasailing, snorkeling at Dolphin Reef, beach volleyball, and exploring the vibrant local shopping scene centered around Silver Sands Premium Outlets. These visitors deeply value the town’s balance of natural beauty, water-based adventures, and family-friendly entertainment, making it a perfect escape for both relaxation and active pursuits.

They also often seek authentic local attractions, such as the captivating Gulf beaches and scenic hiking trails, which provide immersive nature experiences. For those interested in enriching their trip, the official tourism website for South Walton offers extensive insights into what makes Miramar Beach special, highlighting its scenic coastlines, outdoor recreational opportunities, and upscale shopping districts, making it an ideal vacation spot for leisure, exploration, and memorable coastal adventures.

Top Attractions

Miramar Beach, Florida is renowned for its stunning Gulf Coast beaches that attract visitors seeking sun, sand, and relaxation. Beyond its natural beauty, the area offers a vibrant mix of attractions including dolphin cruises, snorkeling adventures, and parasailing, providing exciting water sports activities. Guests can also indulge in extensive shopping at places like Silver Sands Premium Outlets, or enjoy a variety of dining options, from casual eateries to upscale Caribbean-inspired restaurants. The proximity to popular destinations like Crab Island and Destin enhances its appeal, offering memorable experiences on and off the beach.

The area’s appeal extends to its diverse recreational opportunities, such as golfing at award-winning courses and beach volleyball, making it perfect for families, couples, and adventure-seekers alike. Cultural experiences like art galleries and music venues further enrich the visit. Whether it’s exploring vibrant shopping districts, engaging in water-based activities, or simply relaxing with picturesque sunsets, Miramar Beach remains a top choice for travelers looking to enjoy a blend of natural beauty, fun, and relaxation.

Regulations

Miramar Beach, Florida, situated within Walton County, operates under the county’s jurisdiction for short-term rental (STR) regulations. Hosts looking to engage in STR activities should anticipate a structured regulatory environment focused on licensing, zoning compliance, tax obligations, and adherence to health and safety standards. The local framework is designed to balance accommodation benefits with community welfare and property standards, necessitating careful observance of rules and municipal processes by hosts.

Understanding Local Ordinances:

Licensing and Permits: Walton County requires that any property used for short-term rentals be registered and issued a license. This process involves submitting an application to the appropriate county office, which includes providing proof of compliance with local safety standards. Renewals are typically annual, ensuring ongoing compliance and accuracy of information.

Primary Residence and Usage: Some parts of Walton County implement restrictions on STR use relative to whether the property is a primary residence and may limit the number of rental days per year if not owner-occupied. Exact provisions may vary across specific zones or communities within the area.

Zoning and Location: STRs are permitted in designated zoning districts aligned with tourism and residential use, subject to county zoning codes. Hosts must verify that their property complies with these zoning requirements before operation.

Occupancy and Safety Standards: Regulations mandate occupancy limits aligned with the size and amenities of the rental unit. Health and safety compliance includes installing smoke detectors, carbon monoxide alarms, and fire extinguishers as prescribed by law.

Tax Obligations: Hosts are responsible for collecting and remitting applicable transient rental taxes, including state sales tax and county-specific tourist development taxes. Proper registration with tax authorities is required.

Operational Standards and Enforcement: Walton County enforces regulations covering advertising accuracy, noise control, and guest management to maintain community standards. Non-compliance can result in fines, license suspensions, or revocations, emphasizing the importance of adherence.

For the most current and legally binding information, property owners should consult the Walton County Official Website’s Short Term Rental Ordinance Page. This source provides direct access to ordinance texts, application forms, FAQs, and contact details for regulatory departments, ensuring hosts have authoritative guidance to operate responsibly and legally within Miramar Beach and the broader Walton County area.

Miramar Beach, Florida Market Performance Trends

LTM Avg. Daily Rate$334.00
LTM Occupancy Rate58.1%
LTM Avg. Revenue$4,703

Miramar Beach, Florida Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:67.4% Booked
  • 4-6 Months:76.1% Booked
  • 7-9 Months:37.5% Booked
  • 10-12 Months:4.4% Booked

Cancellation Policies

  • Flexible:7.6%
  • Moderate:39.4%
  • Strict:24.9%
  • Super Strict:24.9%
  • N/A:2%

Minimum Stay

  • 1 Day:532
  • 2 Days:353
  • 3 Days:507
  • 4-6 Days:162
  • 7-29 Days:42
  • 30+ Days:8

Miramar Beach, Florida Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.67 / 5
  • Cleanliness:4.68 / 5
  • Location:4.91 / 5
  • Value:4.64 / 5
  • Accuracy:4.76 / 5
  • Check-in:4.78 / 5
  • Communication:4.75 / 5

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