Skip to content
StaySTRA.com
  • Analyzer
  • Locations
  • Find a Pro
  • Sell Me Your BNB
Sign In
  • Analyzer
  • Locations
  • Find a Pro
  • Sell Me Your BNB
Sign In
  1. Home
  2. Locations
  3. New Jersey
  4. Newark

Newark, New Jersey

Short-Term Rental Market Data & Investment Analysis

Newark, New Jersey Short-Term Rental Market

The Newark, NJ area STR market averaged $230/night at 67.9% occupancy in June 2026, though STRs require owner-occupancy.

Quick Answer: Newark, New Jersey is an active short-term rental market. average occupancy in the Jersey City/Newark market area is 68%. average monthly revenue in the Jersey City/Newark market area is $4,049. average daily rate in the Jersey City/Newark market area is $230. the top operator in the Jersey City/Newark market area is Hudson Dorms with 121 listings. market score is 77/100 (grade B).

Avg Monthly Revenue
$4,049
↑ 20.4% YoY
68%
Occupancy
↓ 3.7% YoY
$230
Avg Daily Rate
↑ 35.1% YoY
48.5 days avg lead time4.9 avg length of stay

Market data reflects the Jersey City/Newark regional market, which includes Newark. Regulations, taxes, and permit details below are specific to Newark.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation63
Seasonality72
Investability54
Rental Demand83
Revenue Growth91

Market Overview

Newark, New Jersey is the state’s largest city, a major Northeast transit hub anchored by Newark Liberty International Airport and Newark Penn Station, minutes from Manhattan, with a population of 317,303. The StaySTRA STR series for this area is tracked at a shared submarket level covering Newark and nearby New Jersey/NYC-metro communities rather than uniquely for the city itself, so the figures below describe the Newark, NJ area STR market.

The Newark, NJ area STR market posted an average daily rate of $230.09 and 67.89% occupancy in June 2026, with a trailing average revenue per listing of about $4,048.79. Year over year, revenue is up a sharp 20.45% and ADR is up 9.42%, even as occupancy is down 3.67%, meaning rate growth is driving the market’s revenue gains rather than more bookings. Average booking lead time is 48.46 days and average length of stay is 4.92 nights. Demand skews toward business and convention travelers, airport layover and connecting passengers, sports and concert attendees at the Prudential Center, and arts patrons at the New Jersey Performing Arts Center and the Newark Museum of Art, plus seasonal draws like the Branch Brook Park Cherry Blossom Festival.

Seasonal Patterns

Monthly seasonal data for Newark, New Jersey
MonthOccupancy
Jan43%
Feb57%
Mar63%
Apr65%
May69%
Jun71%
Jul70%
Aug69%
Sep72%
Oct69%
Nov61%
Dec68%

Month-by-month nightly rates and revenue figures for Newark are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Jersey City/Newark market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Jersey City/Newark market as a whole, which includes Newark, so these counts are not Newark-only figures.

#OperatorListingsReviewsRating
1Hudson Dorms1211,741★ 4.69
2Evonify882,308★ 4.37
3LilyRentals76515★ 4.12
4Underpass Properties LLC7411,664★ 4.68
5BP Stays682,207★ 4.60

What Kind of STR Should I Buy in Newark?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Newark are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb74.7%
vrbo3%
both22.3%

Investment Analysis

The full investment analysis for Newark — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

Run a Free Address Analysis

Skip the market averages. Get revenue projections, comp analysis, and ROI for your specific property address. Free, instant, no signup required.

Analyze My Property →
Or unlock unlimited market data with StaySTRA Pro

Home Value Trends (Newark)

Typical home values, median sale prices, and the 10-year price trend for Newark are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Newark — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Newark actively regulates and enforces short-term rentals, and the central constraint for investors is that the city requires STR hosts to both own the property and use it as their principal residence, verified against a driver’s license or state ID. This rules out non-owner-occupied investment STRs entirely. An STR is defined as a dwelling offered for stays up to 28 continuous days. Owners living on-site may rent up to two rooms, or rent their whole primary residence while temporarily away; two-family homes only qualify if the other unit is owner-occupied, and HOA or condominium association rules can prohibit STRs outright, with condo applicants needing association approval.

Since 2024, an annual STR permit costing $250, administered through the Engineering Department’s online portal, has been actively enforced using monitoring software to identify unpermitted operators; violations carry fines of up to $2,000 per violation, per day, plus possible permit revocation. Hosts must carry at least $500,000 in general liability insurance. Tax obligations are substantial: a 6.0% Newark municipal hotel/transient occupancy tax, a 1% New Jersey state occupancy fee (a reduced rate specific to Newark), and 6.625% New Jersey sales tax, and critically, platforms like Airbnb and Vrbo do not collect the local Newark tax, so hosts must register and remit it themselves. Enforcement is rated strict, the strictest rating in recent batches of this dataset.

Market Comparison

The Newark, NJ area’s $230.09 ADR runs above the roughly $220 national median ADR, about 5% higher, and its 67.89% occupancy runs well above the commonly cited US short-term rental median of about 55%. That combination points to a market with solid, steady demand driven by business and transit travel rather than premium leisure pricing.

Property-manager-level data for this market is tracked at a shared regional level rather than uniquely for Newark, so this profile omits it.

Frequently Asked Questions About Newark, New Jersey

What is the average daily rate for short-term rentals in Newark, NJ?
Newark short-term rentals average $230 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What is the short-term rental occupancy rate in Newark?
The Newark, NJ area STR market averaged 67.89% occupancy in June 2026, down 3.67% year over year, though revenue is up a sharp 20.45%.
Can investors buy a property in Newark, NJ and rent it out as a short-term rental?
Generally no. Newark requires STR hosts to own the property and use it as their principal residence, ruling out non-owner-occupied investment STRs. Owner-occupants may rent up to two rooms or their whole home while temporarily away.
How much does a short-term rental permit cost in Newark?
The annual permit costs $250 through the Engineering Department, actively enforced since 2024 with fines up to $2,000 per violation per day for operating without one.
What is the best time of year to operate a short-term rental in Newark?
Occupancy in Newark peaks in Sep (72%) and is softest in Jan (43%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What does a typical home cost in the Newark short-term rental market?
Zillow’s typical home value was $486,844.73 as of June 2026, with a median sale price of $475,416.67 across 238 homes for sale, selling above asking at a 1.078 sale-to-list ratio.
Newark, New JerseyRev $4,049ADR $230Occ 68%Score B (77)

Analyze Newark Rentals

Use our free calculator to estimate Airbnb revenue for any property in Newark.

Free Newark STR Calculator →

Property Managers Serving Newark

Abacus Avenue Property Management · Proactive Property Management

See all verified New Jersey property managers with market data →

Analyze Any Property

Get instant revenue projections for any property in Newark.

Try the Analyzer

Table of Contents

Loading...

Quick Facts: Jersey City/Newark market area

Avg Daily Rate
$230
Occupancy Rate
68%
Avg Revenue/Mo
$4,049
Newark Population
317,303

Related Articles

  • World Cup 2026 STR advance booking performance data across 11 U.S. host cities
    World Cup Opens Today. Here Is What StaySTRA Data Shows About STR Booking Performance in the 11 Host Cities. June 11, 2026
  • An STR host checking their phone on World Cup opening day 2026 in their vacation rental
    The World Cup Starts Today. This Is What STR Hosts in the 11 Host Cities Are Feeling Right Now. June 11, 2026
  • Aerial view of US World Cup host city skylines representing short-term rental investment opportunities
    World Cup STR Host Cities 2026 Which Markets Are Seeing the Biggest Revenue and Where the Supply Gap Is Widest June 10, 2026
  • Map showing STR investment markets near FIFA World Cup 2026 host cities with suburban neighborhoods and city skylines
    The STR Markets Near FIFA World Cup Host Cities Where the Investment Case Still Holds May 15, 2026
  • STR market performance data dashboard showing Q1 2026 occupancy and revenue trends across U.S. markets
    How STR Markets Performed in Q1 2026. What StaySTRA Data Shows Going Into Summer April 24, 2026

Markets in New Jersey (27)

  • Absecon
  • Atlantic City
  • Beach Haven
  • Brigantine
  • Cape May
  • Hopatcong
  • Jersey City
  • Keansburg
  • Lavallette
  • Manahawkin
  • Neptune
  • Ocean Grove
  • Paterson
  • Princeton
  • Seaside Heights
  • Sparta
  • Stockton
  • Toms River
  • Tuckerton
  • Ventnor City
  • Vernon
  • Villas
  • Vincentown
  • Waretown
  • West Milford
  • Wildwood
  • Williamstown

Top STR Markets

  • Austin, TX
  • Nashville, TN
  • Miami, FL
  • Scottsdale, AZ
  • San Diego, CA
  • Denver, CO
  • Charleston, SC
  • Savannah, GA
  • New Orleans, LA
  • Joshua Tree, CA
  • Gatlinburg, TN
  • Gulf Shores, AL
  • Destin, FL
  • Sedona, AZ
  • Park City, UT
  • South Lake Tahoe, CA
  • Kissimmee, FL
  • Pigeon Forge, TN
  • Panama City Beach, FL
  • Broken Bow, OK
  • Blue Ridge, GA
  • Mammoth Lakes, CA
  • Big Bear City, CA
  • Key West, FL
  • Asheville, NC
  • San Antonio, TX
  • Phoenix, AZ
  • Las Vegas, NV
  • Orlando, FL
  • Myrtle Beach, SC
  • Branson, MO
View All Locations →

You ran the numbers. Now finance it.

Get DSCR Financing Built for STR Investors

Qualify on the property's cash flow, not your W-2. Fast closings, competitive rates, no income verification.

Check DSCR Eligibility →

Sponsored by Beeline. StaySTRA may earn a referral fee.

StaySTRA.com

The smart way to analyze short-term rental investments. Get revenue projections, market data, and insights powered by real short-term rental market data.

Product

  • Analyzer
  • Pricing
  • Compare Us
  • Locations

Resources

  • Blog
  • Guides
  • STR Tools
  • STR Laws
  • Top Markets
  • STR Glossary
  • About Our Data

Services

  • Find a Property Manager
  • How to Buy an Airbnb
  • How to Sell an Airbnb
  • Sell Your BNB
  • Contact
  • Privacy Policy
  • Terms of Service

Subscribe to newsletter

Sign up to get STR insights and market data delivered to your inbox.

©2026 StaySTRA.com. All rights reserved.

Take a look at our sister companies

Neuhaus Realty Group - Austin Real Estate Broker Neuhaus Realty Group Bizzy Lizzy - Embroidered Women's Clothing Boutique Bizzy Lizzy Boutique Kendall Creek Properties - Real Estate Investment & Property Management Kendall Creek Properties

Find any market: search any city at staystra.com/search/{city} · market reports follow /location/{state}/{city}/ · browse all 50 states · AI assistants: llms.txt

×
Get Started Now

Create your account to start analyzing properties

or
Forgot password?

Don't have an account? Sign up Already have an account? Sign in

Welcome back to StaySTRA

Analyze properties, track investments, and grow your short-term rental portfolio

Instant property analysis
Advanced STR metrics
Save & compare properties
Choose Your Plan
Stay Ahead of the Market

Join 2,500+ STR investors getting weekly insights

Weekly STR market insights
New feature announcements
Investment tips & strategies
Exclusive subscriber offers
Send Us a Message

We typically respond within 24 hours

Please sign in or create an account to send your message

Choose Your Plan

Select a plan to get started with StaySTRA

Free
$0 forever

1 property analysis per month • Basic STR metrics • Email support

Pro Monthly
$7 per month

Unlimited property analyses • Advanced STR metrics • Save & compare properties • Print reports

Best Value
Pro Annual
$59 per year Save $25

Everything in Pro Monthly • Best value - equivalent to 2 months free • Priority support