Newark, New Jersey Short-Term Rental Market
Newark requires owner-occupied permits; northern New Jersey STRs averaged $183 ADR, 70.9% occupancy and $3,571 monthly revenue in September 2026.
Quick Answer: Newark, New Jersey is an active short-term rental market. average occupancy in the Jersey City/Newark market area is 71%. average monthly revenue in the Jersey City/Newark market area is $3,571. average daily rate in the Jersey City/Newark market area is $183. the top operator in the Jersey City/Newark market area is Hudson Dorms with 121 listings. market score is 77/100 (grade B).
Market data reflects the Jersey City/Newark regional market, which includes Newark. Regulations, taxes, and permit details below are specific to Newark.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
This profile covers Newark, New Jersey with data through September 2026. Short-term rental performance here is tracked at a shared submarket level, so every performance number below describes the northern New Jersey STR market, which also includes Jersey City and Paterson, rather than Newark alone. In September 2026 the northern New Jersey STR market averaged an ADR of $183, occupancy of 70.9%, and average monthly revenue of $3,571 per listing. Compared with September 2025, occupancy is up 0.8%, ADR is up 15.3%, and revenue is up 10.5%. That pattern shows recent growth coming almost entirely from higher prices rather than from more booked nights. Entire-place listings averaged an ADR of $239 for the month, well above the all-listings figure of $183.
Newark is New Jersey’s largest city, with a population of 317,303, and a major Northeast transit hub anchored by Newark Liberty International Airport and Newark Penn Station, within minutes of Manhattan. The city profile names several sources of visitor demand: business and convention travelers, airport layover and connecting passengers, events at Prudential Center, performances at NJPAC, the Newark Museum of Art, the Branch Brook Park Cherry Blossom Festival, and dining in the Ironbound district. No authoritative annual visitor count is published, and much regional travel is same-day rather than overnight, which matters for anyone estimating lodging demand.
Bedroom, channel, and listing-type counts are tracked at a shared regional level rather than uniquely for Newark, so this profile omits them.
The most important fact for any prospective host is regulatory. Newark requires an annual short-term rental permit and limits hosting to owners who live in the property as their principal residence. The market figures above describe the wider northern New Jersey market, and they do not mean that a non-resident investor can legally operate in Newark. The regulatory section below explains the rules in detail.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 43% |
| Feb | 57% |
| Mar | 63% |
| Apr | 65% |
| May | 69% |
| Jun | 71% |
| Jul | 69% |
| Aug | 68% |
| Sep | 72% |
| Oct | 69% |
| Nov | 61% |
| Dec | 68% |
Month-by-month nightly rates and revenue figures for Newark are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Jersey City/Newark market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Jersey City/Newark market as a whole, which includes Newark, so these counts are not Newark-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Hudson Dorms | 121 | 1,741 | ★ 4.69 |
| 2 | Evonify | 88 | 2,308 | ★ 4.37 |
| 3 | LilyRentals | 76 | 515 | ★ 4.12 |
| 4 | Underpass Properties LLC | 74 | 11,664 | ★ 4.68 |
| 5 | BP Stays | 68 | 2,207 | ★ 4.60 |
What Kind of STR Should I Buy in Newark?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Newark are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 74.7% |
| vrbo | 3% |
| both | 22.3% |
Home Value Trends (Newark)
Typical home values, median sale prices, and the 10-year price trend for Newark are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Newark — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Newark permits short-term rentals, but with some of the tightest rules in the region, and the city enforces them strictly. Since 2024 the city has required an annual short-term rental permit, administered through the Engineering Department and an online portal, at a cost of $250 per year. The permit renews annually, and Newark began active enforcement of Chapter 18:14 in 2024 using monitoring software to detect unpermitted listings.
The central rule is that the host must own the property and live there as a principal residence. That is defined as the place where the person spends most of their nonworking time, shown by a driver’s license or state ID. This rules out non-owner-occupied investment rentals. A short-term rental is a dwelling offered for stays up to 28 continuous days. Owners who are present may rent up to two rooms, and whole-unit rental is allowed only for the owner’s primary residence.
Other zoning limits apply. Short-term rentals are prohibited where a homeowners or condo association disallows them, and condo applicants need association approval. They are not permitted in two-unit properties unless the other unit is owner-occupied. Hosts must carry at least $500,000 in general liability insurance.
Taxes are significant. Newark charges a 6% municipal occupancy tax, plus a 1% New Jersey state occupancy fee and 6.625% New Jersey sales tax. Airbnb and Vrbo do not collect the local Newark tax, so hosts must register and remit it themselves. Violations carry fines of up to $2,000 per violation, per day, and the permit can be revoked.
Market Comparison
The northern New Jersey STR market shows high utilization alongside strong rate growth. Occupancy was 70.9% in September 2026 and ADR was $183. Entire-place listings, at $239, and luxury listings, at $291, sit well above the all-listings rate.
Strong occupancy suggests the demand from airport, business, and event travel is steady. Rate growth of 15.3% year over year shows pricing power, and occupancy growth of 0.8% shows demand holding steady.
Revenue is also useful for comparison. Average monthly revenue is $3,571, and the seasonal sum gives $26,346 annualized. Because this is a shared regional series, the numbers are best understood as a benchmark for northern New Jersey rather than for Newark alone.
Top-operator names are tracked at a shared regional level rather than uniquely for Newark, so this profile omits them. The biggest difference from many national markets is regulation: Newark’s owner principal-residence rule limits who can host, even though regional performance numbers are strong.
Frequently Asked Questions About Newark, New Jersey
Are short-term rentals legal in Newark, NJ?
Can investors buy a home in Newark to use as a short-term rental?
What is the average occupancy for short-term rentals in the Newark area?
What is the average daily rate for an Airbnb in Newark?
How much do short-term rentals earn per month in this market?
What taxes do Newark short-term rental hosts pay?
What is the typical home value in Newark?
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