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  4. Ocean Grove

Ocean Grove, New Jersey

Short-Term Rental Market Data & Investment Analysis

Ocean Grove, New Jersey Short-Term Rental Market

The Ocean Grove area STR market earned $536 ADR at 59% occupancy in June 2026.

Quick Answer: Ocean Grove, New Jersey is an active short-term rental market. average occupancy in the Jersey Shore market area is 59%. average monthly revenue in the Jersey Shore market area is $6,795. average daily rate in the Jersey Shore market area is $536. the top operator in the Jersey Shore market area is Berkshire Hathaway HomeServices Zack Shore, REALTORS with 181 listings. market score is 43/100 (grade D).

Avg Monthly Revenue
$6,795
↑ 3.1% YoY
59%
Occupancy
↓ 0.8% YoY
$536
Avg Daily Rate
↑ 2.6% YoY
92.9 days avg lead time4.4 avg length of stay

Market data reflects the Jersey Shore regional market, which includes Ocean Grove. Regulations, taxes, and permit details below are specific to Ocean Grove.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation71
Seasonality44
Investability61
Rental Demand45
Revenue Growth76

Market Overview

Ocean Grove is a historic seaside resort community on the Jersey Shore, an unincorporated section of Neptune Township in Monmouth County, between Asbury Park and Bradley Beach. Founded in 1869 as a Methodist camp meeting, it holds the largest active camp meeting site in the U.S. and the most extensive collection of Victorian and early-20th-century architecture in the country, a National Historic District since 1975. The Great Auditorium, the 114-tent Tent City, and the beach and boardwalk anchor a strongly summer-dominated visitor season running roughly Memorial Day through late September.

Because Ocean Grove is an unincorporated part of Neptune Township rather than its own municipality, short-term rental performance data in this data set is tracked at the Neptune Township level and matches the wider Neptune market. In June 2026, the most recent month with complete data, the area’s average daily rate across all listings was $536.27 at 59.05% occupancy, generating average monthly revenue of $6,794.93 per listing. Occupancy is roughly flat year over year (down 0.68%), ADR is down 5.69%, and monthly revenue is still up 3.09% year over year.

Bedroom mix, listing-type mix, channel mix, and market-score data in this data set are separately tracked at a shared regional level across an 8-town Jersey Shore cluster rather than measured uniquely for Ocean Grove, so this profile omits those figures rather than present regional numbers as if they were city-specific. Booking data for the area shows an average lead time of 92.85 days, one of the longest in this project, and an average length of stay of 4.36 nights.

Seasonal Patterns

Monthly seasonal data for Ocean Grove, New Jersey
MonthOccupancy
Jan32%
Feb44%
Mar44%
Apr46%
May51%
Jun62%
Jul74%
Aug76%
Sep37%
Oct28%
Nov38%
Dec40%

Month-by-month nightly rates and revenue figures for Ocean Grove are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Jersey Shore market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Jersey Shore market as a whole, which includes Ocean Grove, so these counts are not Ocean Grove-only figures.

#OperatorListingsReviewsRating
1Berkshire Hathaway HomeServices Zack Shore, REALTORS181277★ 4.48
2Shore Points Vacations89260★ 4.55
3Mary Allen Realty85406★ 4.69
4Evolve842,212★ 4.57
5Breezy Beach Stays581,763★ 4.98

What Kind of STR Should I Buy in Ocean Grove?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Ocean Grove are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb33.3%
vrbo24.7%
both42%

Investment Analysis

The full investment analysis for Ocean Grove — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Ocean Grove)

Typical home values, median sale prices, and the 10-year price trend for Ocean Grove are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Ocean Grove — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short-term rentals are legal in Ocean Grove but tightly regulated by Neptune Township under Chapter 12 (Property Maintenance), as amended by Ordinance 22-39 in 2022. A Short Term Seasonal Rental is defined as any rental of less than 365 days. Within the historic Camp Grounds, rentals are additionally subject to Ocean Grove Camp Meeting Association rules.

Owners must obtain a Short-term Rental Permit and pass a Certificate of Inspection before the initial occupancy of each rental season, renewed annually on the anniversary of issuance. Each new set of tenants during the season requires a change-of-occupant update, costing $100, plus a new inspection. Reported fees are $500.00 for the summer season per structure (plus $250 per additional unit) and $250 for the winter season (plus $125 per additional unit); fees are non-refundable and increase by $50 if filed within five business days of the occupancy or inspection date.

Two rules stand out for investors. A strict 2-night minimum stay applies, so any rental under 2 nights is prohibited, and the owner, or anyone other than the paying renters, may not occupy the unit during a rental period; rooms or sections of an occupied dwelling cannot be rented separately, so only whole-unit, non-owner-occupied rentals are allowed. A 2024 proposed amendment, Ordinance 24-16, debated raising the minimum stay to 3 nights, with pushback from Ocean Grove business interests to keep 2 nights or seek an exemption; the final adopted figure should be confirmed with Code Enforcement.

Neptune Township levies a 3.00% municipal hotel and motel occupancy tax, in addition to New Jersey state sales and occupancy fees. Advertising a rental without a valid permit is a violation subject to fines. There is no annual cap on rental nights, and enforcement is rated moderate.

Market Comparison

The Ocean Grove area’s 59.05% occupancy in June 2026 runs above the roughly 55% median occupancy typically seen across the broader U.S. short-term rental market, and its $536.27 average daily rate is more than double the roughly $220 national median ADR. This combination reflects Ocean Grove’s position as a well-established, historic Jersey Shore summer destination.

Top property manager data in this data set is tracked at a shared regional level across an 8-town Jersey Shore cluster (including Neptune, Beach Haven, Seaside Heights, and others) rather than uniquely for Ocean Grove, so this profile does not present specific operator names, listing counts, or ratings as Ocean Grove-specific. Ocean Grove’s own regulatory environment is a more distinctive local factor: a strict 2-night minimum stay, a prohibition on owner occupancy during any rental, and an ongoing 2024 debate over raising that minimum to 3 nights that buyers should track before purchasing.

Frequently Asked Questions About Ocean Grove, New Jersey

What is the average Airbnb occupancy rate in the Ocean Grove area?
The Ocean Grove area STR market averaged 59.05% occupancy in June 2026, ranging seasonally from about 28% in October to 76% in August.
What is the average nightly rate for a short-term rental in the Ocean Grove area?
The average daily rate across all listings in this submarket was $536.27 in June 2026. Luxury-tier listings averaged $916.79.
Is there a minimum stay for short-term rentals in Ocean Grove, NJ?
Yes, a strict 2-night minimum. Any rental under 2 nights is prohibited under Neptune Township’s ordinance, and a 2024 proposal to raise it to 3 nights is under debate.
Can the owner stay on-site during a short-term rental in Ocean Grove?
No. The owner, or anyone other than the paying renters, may not occupy the unit during a rental period; only whole-unit, non-owner-occupied rentals are allowed.
What does a short-term rental permit cost in Ocean Grove?
Reported fees are $500 for the summer season per structure (plus $250 per additional unit) and $250 for the winter season (plus $125 per additional unit).
What taxes apply to short-term rentals in Ocean Grove?
A 3.00% Neptune Township municipal hotel and motel occupancy tax, in addition to New Jersey state sales and occupancy fees.
What is the best time of year to own a short-term rental in the Ocean Grove area?
Occupancy in Ocean Grove peaks in Aug (76%) and is softest in Oct (28%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
Ocean Grove, New JerseyRev $6,795ADR $536Occ 59%Score D (43)

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Table of Contents

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Quick Facts: Jersey Shore market area

Avg Daily Rate
$536
Occupancy Rate
59%
Avg Revenue/Mo
$6,795
Ocean Grove Population
3,057

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