Reeds Spring, Missouri Short-Term Rental Market
Branson and Table Rock Lake STR market averaged $248 ADR, 45.1% occupancy, $3,122 monthly revenue in September 2026.
Quick Answer: Reeds Spring, Missouri is an active short-term rental market. average occupancy in the The Ozark Mtns market area is 45%. average monthly revenue in the The Ozark Mtns market area is $3,122. average daily rate in the The Ozark Mtns market area is $248. the top operator in the The Ozark Mtns market area is Thousand Hills Vacations with 563 listings. market score is 68/100 (grade C).
Market data reflects the The Ozark Mtns regional market, which includes Reeds Spring. Regulations, taxes, and permit details below are specific to Reeds Spring.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Reeds Spring, Missouri sits in Stone County inside the Branson micropolitan area and the Table Rock Lake tourism corridor. Short-term rental performance for the town is published at a shared submarket level, so every performance number in this profile describes the Branson and Table Rock Lake area STR market. Reeds Spring itself has a population of 1,136, so most demand comes from visitors rather than residents.
In September 2026 the Branson and Table Rock Lake area STR market averaged an ADR of $248, occupancy of 45.1% and revenue of $3,122 per listing for the month. Entire homes averaged $250 per night. Compared with September 2025, occupancy rose 21.0%, ADR rose 5.0% and revenue rose 11.2%. The occupancy gain is large in percentage terms partly because September is a shoulder month with a lower base. RevPAR is not published for this month.
Annual results have been steady. Calendar 2025 averaged 48.0% occupancy, a $251 ADR and $3,551 in monthly revenue. The first nine months of 2026 show 45.8% occupancy, a $258 ADR and $3,463 in monthly revenue, so rates are higher while occupancy is slightly lower than last year. The monthly seasonal profile sums to about $35,180 in annual revenue for a typical listing.
Demand centers on Table Rock Lake, Silver Dollar City, Table Rock State Park and the Branson entertainment district. Visitors are mostly leisure and outdoor recreation travelers, including anglers and boaters, and the busy window runs from mid-March to early January. Bedroom, channel, listing-type and operator data is tracked at a shared regional level rather than uniquely for Reeds Spring, so this profile omits it.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 16% |
| Feb | 30% |
| Mar | 53% |
| Apr | 34% |
| May | 47% |
| Jun | 69% |
| Jul | 74% |
| Aug | 50% |
| Sep | 41% |
| Oct | 51% |
| Nov | 48% |
| Dec | 47% |
Month-by-month nightly rates and revenue figures for Reeds Spring are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in The Ozark Mtns market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the The Ozark Mtns market as a whole, which includes Reeds Spring, so these counts are not Reeds Spring-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Thousand Hills Vacations | 563 | 17,545 | ★ 4.63 |
| 2 | Grand Welcome | 416 | 20,735 | ★ 4.78 |
| 3 | RentBranson | 371 | 16,204 | ★ 4.76 |
| 4 | Evolve | 350 | 25,613 | ★ 4.68 |
| 5 | Christian Taylor Vacations | 243 | 1,594 | ★ 4.55 |
What Kind of STR Should I Buy in Reeds Spring?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Reeds Spring are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 18.7% |
| vrbo | 12% |
| both | 69.3% |
Home Value Trends (Reeds Spring)
Typical home values, median sale prices, and the 10-year price trend for Reeds Spring are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Reeds Spring — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are legal in the Reeds Spring and Table Rock Lake area, but they are regulated mainly at the county level by the Stone County Health Department rather than by the small City of Reeds Spring. Under the county’s Vacation Rental Ordinance, no owner may rent a unit for 28 consecutive days or less without a valid vacation rental permit. The Stone County Health Department Vacation Rental Permit costs $150 to apply and renews annually at $150, with permits expiring each June 30.
Properties must be properly zoned for commercial use by the county and, inside city limits, by the city. Health Department and Fire Department approvals are required before operating. The most important local restriction is that county regulations generally prohibit new short-term rentals at private homes fronting Table Rock Lake. Only pre-existing, grandfathered rentals are allowed there, while Lake Taneycomo front homes are easier to permit.
There is no owner-occupancy requirement, no primary residence requirement and no published annual night cap. Enforcement severity is rated moderate and runs through county permitting and health inspections.
On taxes, southern Stone County voters approved a 3% tourism lodging tax in April 2025 (about 57% in favor). It applies to hotels, motels and short-term rentals in the district that includes Reeds Spring, with collections beginning October 2025. This sits on top of Missouri’s 4.225% state sales tax and any local sales taxes. Confirm current rules with Stone County before buying.
Market Comparison
The Branson and Table Rock Lake area STR market earns more on rate than on volume. September 2026 occupancy was 45.1% with a $248 ADR.
Seasonality explains much of the occupancy level. July occupancy of 74.0% and June occupancy of 69.0% are strong, but January at 15.9% and February at 29.6% pull the annual average down. Calendar 2025 occupancy was 48.0% with a $251 ADR.
Growth is a strength. September revenue was up 11.2% year over year, with occupancy up 21.0% and ADR up 5.0%. Top operator names and rollup counts are tracked at a shared regional level rather than uniquely for Reeds Spring, so this profile omits them. Investors should compare this market on seasonal cash flow and permit exposure, not on occupancy alone.
Frequently Asked Questions About Reeds Spring, Missouri
What is the average Airbnb ADR in the Reeds Spring area?
What is the occupancy rate for short-term rentals near Reeds Spring?
How much revenue does a short-term rental make in this market?
Do I need a permit for a short-term rental in Reeds Spring?
Can I open a new short-term rental on Table Rock Lake?
What taxes apply to short-term rentals in Reeds Spring?
When is the best time to book guests in this market?
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