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  4. Springfield

Springfield, Missouri

Short-Term Rental Market Data & Investment Analysis

Springfield, Missouri Short-Term Rental Market

Springfield, MO STR rules split by type; area ADR was $137 at 69.1% occupancy, $2,730 monthly revenue in August 2026.

Quick Answer: Springfield, Missouri is an active short-term rental market. average occupancy in the Springfield market area is 64%. average monthly revenue in the Springfield market area is $2,474. average daily rate in the Springfield market area is $138. the top operator in the Springfield market area is Sleepover INC with 33 listings. market score is 99/100 (grade A).

Avg Monthly Revenue
$2,474
↑ 13.2% YoY
64%
Occupancy
↑ 2.9% YoY
$138
Avg Daily Rate
↑ 8.2% YoY
37.9 days avg lead time4.2 avg length of stay

Market data reflects the wider Springfield market, which covers 2 areas. Regulations, taxes, and permit details below are specific to Springfield.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation68
Seasonality89
Investability93
Rental Demand80
Revenue Growth100

Market Overview

Springfield is the third-largest city in Missouri, with 170,572 residents, and the commercial hub of the Ozarks. The performance figures on this page come from the Springfield area STR series, which Springfield shares with neighboring Ozark, MO. Treat them as an area benchmark, not a Springfield-only measurement. In August 2026, the average listing in the Springfield area STR market earned $2,730 in monthly revenue at an average daily rate of $137 and 69.1% occupancy. Compared with August 2025, occupancy rose 3.0%, ADR rose 6.0%, and monthly revenue rose 9.9%. Annual averages show a recovery. Area occupancy peaked at 71.8% in 2021, fell to 58.5% in 2024, and rose to 63.7% in 2025. It averages 66.7% across January through August 2026, a span that excludes the softer fall months. ADR rose from $90 in 2017 to $127 in 2025 and $131 so far in 2026. Average monthly revenue per listing was $2,300 in 2025 and $2,496 in 2026 to date. Demand comes from several sources. The flagship draw is the original Bass Pro Shops Outdoor World, which the area profile says attracts roughly 4 million guests per year, next to the Wonders of Wildlife National Museum and Aquarium. Visitors also include outdoor enthusiasts, Route 66 heritage travelers, youth and amateur sports tournaments, and Missouri State University traffic. Tourism supports nearly 20,000 jobs across the region. No clean citywide visitor count is published. Listing counts, bedroom mix, channel mix, and operator rankings are tracked at a shared regional level rather than uniquely for Springfield, so this profile omits them.

Seasonal Patterns

Monthly seasonal data for Springfield, Missouri
MonthOccupancy
Jan48%
Feb57%
Mar66%
Apr58%
May66%
Jun73%
Jul70%
Aug64%
Sep61%
Oct62%
Nov58%
Dec58%

Month-by-month nightly rates and revenue figures for Springfield are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Springfield market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Springfield market as a whole, which includes Springfield, so these counts are not Springfield-only figures.

#OperatorListingsReviewsRating
1Sleepover INC33357★ 3.92
2Evolve211,282★ 4.67
3TriVentures101,339★ 4.91
4Home Sweet Home8811★ 4.80
5Nightly Rental Management7654★ 4.89

What Kind of STR Should I Buy in Springfield?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Springfield are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb58.3%
vrbo2.6%
both39.1%

Investment Analysis

The full investment analysis for Springfield — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Springfield)

Typical home values, median sale prices, and the 10-year price trend for Springfield are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Springfield — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Springfield explicitly permits short-term rentals of under 30 days. Operators must register and hold a business license under City Code Sec. 36-473 and remit the city 5% lodging tax on gross rental receipts. Rentals fall into 3 types. Type 1 is operator-occupied and allowed in every district with no density limit, but when the owner is absent it may not be rented more than 95 days per calendar year. Type 2 covers non-owner single-family and townhome units. It is allowed only in R-SF and R-TH districts and needs a conditional use permit meeting 21 standards, a neighborhood meeting, public hearings, and a 500-foot separation from other Type 2 rentals. An adjacent-owner objection can deny it. Type 3 covers non-owner units in all other districts, capped at 2 rented units per premise. Business license fees scale with gross receipts, from roughly $25 a year up to $10,000 in receipts to about $105 a year at $200,000. Type 2 adds a planning fee of about $715 and a $30 inspection, and Type 3 adds a $30 inspection. Occupancy is limited to about 3 unrelated persons in R-SF and R-TH districts and 4 in multi-family districts. Applications go through the eCity portal and can take up to 12 weeks. Licenses renew annually. Owner occupancy is not required citywide. Enforcement severity is rated moderate.

Market Comparison

Against a national STR median near 55% occupancy and $220 ADR, the Springfield area’s August 2026 occupancy of 69.1% is 14.1 points higher, while its $137 ADR is $83 lower. The 2025 annual averages show 63.7% occupancy, 8.7 points above the national figure, and $127 ADR, $93 below it. The 2026 average to date is 66.7% occupancy and $131 ADR. The area competes on booking volume, not on rate. August 2026 revenue growth of 9.9% outpaced ADR growth of 6.0% and occupancy growth of 3.0%, so both price and bookings are rising. Occupancy fell from 71.8% in 2021 to 58.5% in 2024 and has since recovered, while ADR rose from $106 in 2021 to $131 in 2026 to date. Operator rankings are tracked at a shared regional level rather than uniquely for Springfield, so this profile does not list top operators. Springfield’s three-type license system is stricter for non-owner rentals than a no-permit market, but it states the rules for each zoning district.

Frequently Asked Questions About Springfield, Missouri

How much do Airbnbs earn in Springfield, MO?
Across all listing types, Springfield short-term rentals average $2,474 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Are short-term rentals legal in Springfield, MO?
Yes. Operators need a business license and STR registration under City Code Sec. 36-473 and must remit a 5% lodging tax. Non-owner rentals in single-family and townhome districts need a conditional use permit.
Is there a night limit on Springfield STRs?
A Type 1 operator-occupied rental may not be rented more than 95 days per calendar year when the owner is absent.
What is the busiest season for Springfield STRs?
June is the peak at 73.3% occupancy and $2,379 in monthly revenue, followed by July at 70.2%. January is the weakest month at 48.4% occupancy and $1,366 in revenue.
How far ahead do Springfield guests book?
About 33.5 days ahead on average as of August 2026, with an average stay of 5.3 nights.
How does Springfield compare with the national STR market?
August 2026 occupancy of 69.1% is above the national median near 55%, but the $137 ADR is below the national median near $220.
How much does a home cost in Springfield, MO?
Zillow data lists a typical home value of $248,023 as of June 2026, with a median sale price of $236,833 and a median of 10 days to pending.
Springfield, MissouriRev $2,474ADR $138Occ 64%Score A (99)

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Property Managers Serving Springfield

Exceptional Property Management · Springfield Property Management

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Table of Contents

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Quick Facts: Springfield market area

Avg Daily Rate
$138
Occupancy Rate
64%
Avg Revenue/Mo
$2,474
Springfield Population
170,572

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