Coachella, California Short-Term Rental Market
The Coachella Valley STR market averaged $379 ADR, 37.7% occupancy and $3,643 monthly revenue in September 2026.
Quick Answer: Coachella, California is an active short-term rental market. average occupancy in the Coachella Valley market area is 38%. average monthly revenue in the Coachella Valley market area is $3,643. average daily rate in the Coachella Valley market area is $379. the top operator in the Coachella Valley market area is Vacasa with 539 listings. market score is 44/100 (grade D).
Market data reflects the Coachella Valley regional market, which includes Coachella. Regulations, taxes, and permit details below are specific to Coachella.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Performance figures on this page describe the Coachella Valley STR market, a shared regional picture. Coachella itself is a city of 43,307 residents in eastern Riverside County, and its short-term rentals compete for the same visitors as the rest of the valley. In September 2026 the Coachella Valley STR market posted an average daily rate of $379 and occupancy of 37.7%, producing average monthly revenue of $3,643 per listing. Compared with September 2025, occupancy rose 11.2% and ADR rose 5.3%, while revenue changed by -0.2%, which is effectively flat. Those three year-over-year figures do not line up perfectly, so the revenue change is best read as stable rather than as a decline. September is a seasonal low for the valley. The long-run September average is 40.1% occupancy and a $345 ADR, so this year’s rate is above that average and occupancy is slightly below it. Looking at the full year to date, 2026 through September averages 50.1% occupancy, a $440 ADR and $5,937 in monthly revenue. That compares with 50.0%, $417 and $5,558 for all of 2025. Summing the twelve seasonal months gives annual revenue of $59,302 for the typical listing. Demand is festival driven in spring. The Coachella Valley Music and Arts Festival and the Stagecoach festival are held at the Empire Polo Club in neighboring Indio, not within Coachella city limits, but Coachella benefits from spillover lodging demand every April. Bedroom, channel and listing-type counts are tracked at a shared regional level rather than uniquely for Coachella, so this profile omits them. Data for this refresh runs through September 2026.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 56% |
| Feb | 70% |
| Mar | 72% |
| Apr | 57% |
| May | 39% |
| Jun | 45% |
| Jul | 47% |
| Aug | 44% |
| Sep | 40% |
| Oct | 46% |
| Nov | 55% |
| Dec | 49% |
Month-by-month nightly rates and revenue figures for Coachella are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Coachella Valley market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Coachella Valley market as a whole, which includes Coachella, so these counts are not Coachella-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 539 | 12,998 | ★ 4.48 |
| 2 | Evolve | 342 | 9,790 | ★ 4.71 |
| 3 | AvantStay | 252 | 5,340 | ★ 4.80 |
| 4 | Acme House | 187 | 6,136 | ★ 4.78 |
| 5 | Park Royal Indian Palms Intervals | 170 | 5 | ★ 5.00 |
What Kind of STR Should I Buy in Coachella?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Coachella are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 31.6% |
| vrbo | 12% |
| both | 56.4% |
Home Value Trends (Coachella)
Typical home values, median sale prices, and the 10-year price trend for Coachella are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Coachella — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are permitted in Coachella, and a permit is required. The city eliminated the separate STR permit and mandatory property inspections, so operators now need a city business license. The application fee is $100, and the license renews annually. The city also refunded a prior $60 fee. There is no owner-occupancy requirement and no primary-residence requirement, and no cap on rental nights per year, which makes non-owner-occupied investor properties workable. Zoning is permissive. STRs are generally allowed across residential, mixed-use and commercial zones, with no density caps or permit moratoria at the city level. HOA covenants may still restrict STRs at individual properties, so buyers should check them. A 13% Transient Occupancy Tax applies to gross rents, including cleaning, pet and pool-heating fees. Operators must also report and remit a Tourism Business Improvement District assessment each month. Platforms do not collect that assessment, even when they collect the occupancy tax. Monthly tax reporting is required regardless of booking activity, records must be kept for three years, and reporting runs through the city’s Deckard STR portal. Each STR must designate a local emergency contact responsible for noise and ordinance compliance, permits are not transferable across owners, entities or parcels, and a minimum renter age of 21 applies. Enforcement is rated moderate, driven mainly by complaints and tax compliance, with citations, fines and possible license suspension for violations. The city loosened its rules ahead of festival season, and it remains more permissive than neighboring valley cities that have banned or capped non-owner-occupied rentals.
Market Comparison
The Coachella Valley STR market shows a split personality. The September 2026 ADR is $379 and the year-to-date 2026 ADR is $440, so rate is the strong side. Occupancy is the weaker side, at 37.7% in September and 50.1% year to date. Only February and March, at 69.7% and 72.2%, show strong occupancy, while November at 54.5% and January at 55.7% sit in the middle. The valley therefore earns its revenue from rate rather than volume. Revenue per listing of $5,937 a month year to date reflects that premium pricing, and it moved up from $5,558 in 2025. Coachella is more permissive than neighboring valley cities, with a $100 business license, no owner-occupancy requirement and no night cap, which gives investors more regulatory room than nearby markets. The trade-off is seasonality, because a market that earns $7,436 in March and $3,489 in September rewards operators who plan their cash flow around the calendar. Top operator names are tracked at a shared regional level rather than uniquely for Coachella, so this profile omits them.
Frequently Asked Questions About Coachella, California
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