Auburn, California Short-Term Rental Market
Auburn, CA STRs averaged $233/night at 52.3% occupancy in April 2026 across 9,300+ active listings.
Quick Answer: Auburn, California is an active short-term rental market. average occupancy in the California North Area market area is 65%. average monthly revenue in the California North Area market area is $4,715. average daily rate in the California North Area market area is $273. the top operator in the California North Area market area is Vacasa with 383 listings. market score is 69/100 (grade C).
Market data reflects the California North Area regional market, which includes Auburn. Regulations, taxes, and permit details below are specific to Auburn.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Auburn, California sits in the Sierra Nevada foothills of Placer County, roughly 35 miles northeast of Sacramento at about 1,255 feet elevation. The short-term rental market here is sizeable, with more than 9,300 active listings tracked across the area. Entire-place rentals account for the overwhelming majority at 8,508 listings (91.2%), with 829 private-room listings and just 2 shared-room listings rounding out the supply. The bedroom mix skews toward smaller properties: 1-bedroom units lead with 3,775 listings, followed by 2-bedroom (2,233), 3-bedroom (2,104), 4-bedroom (853), and 5-bedroom (360) properties.
In April 2026, the all-listings average daily rate was $232.74 and average occupancy was 52.3%, producing a RevPAR of $121.70. Year-over-year, occupancy was essentially flat (+0.27%), ADR rose 2.9%, and average monthly revenue grew 5.2%. The 2025 full-year average ADR was $231 at 52.3% occupancy, translating to average monthly revenue of $3,351. Distribution skews heavily toward Airbnb (4,873 exclusive Airbnb listings), with 628 VRBO-only and 3,838 active on both platforms. The market’s total score from StaySTRA is 68.6 out of 100, with rental demand the strongest sub-score at 75.9.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 42% |
| Feb | 49% |
| Mar | 52% |
| Apr | 55% |
| May | 58% |
| Jun | 66% |
| Jul | 70% |
| Aug | 65% |
| Sep | 56% |
| Oct | 53% |
| Nov | 51% |
| Dec | 49% |
Month-by-month nightly rates and revenue figures for Auburn are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in California North Area market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the California North Area market as a whole, which includes Auburn, so these counts are not Auburn-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 383 | 38,837 | ★ 4.67 |
| 2 | Evolve | 221 | 9,277 | ★ 4.68 |
| 3 | Casago | 123 | 6,561 | ★ 4.74 |
| 4 | Humboldt Retreats | 71 | 4,291 | ★ 4.88 |
| 5 | Grand Welcome | 55 | 4,143 | ★ 4.68 |
What Kind of STR Should I Buy in Auburn?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Auburn are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 52.2% |
| vrbo | 6.7% |
| both | 41.1% |
Home Value Trends (Auburn)
Typical home values, median sale prices, and the 10-year price trend for Auburn are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Auburn — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are permitted in the City of Auburn. Operators must obtain an Administrative Permit, which is circulated to adjacent neighbors who have a 10-day window to file objections. If no objections are filed, the permit is approved subject to conditions in the Auburn Municipal Code. The City advises speaking with neighbors before applying. A City business license is also required; the first-year fee is approximately $105, with subsequent years calculated at approximately 1.5% of the prior year’s gross rental receipts.
A parking requirement applies: one on-site parking space per rented guest room, in addition to the parking already required for the dwelling. As of November 2024, voters approved Measure F, which raised the transient occupancy tax from 8% to 10% and extended it to short-term rentals for the first time. The City estimated roughly 75 registered STRs at the time of the vote and projected approximately $80,000 in new annual STR tax revenue from the change. No citywide permit cap, nightly limit, owner-occupancy requirement, or primary-residence requirement was found in published City materials. Enforcement severity is rated moderate. Investors should confirm current conditions directly with the City Planning Department, as the ordinance and fee schedule control.
Market Comparison
Against national STR benchmarks (U.S. median occupancy approximately 55%, median ADR approximately $220), Auburn performs slightly below median on occupancy (52.3%) and slightly above on ADR ($232.74). This positions Auburn as a rate-competitive but moderately occupied market, consistent with a destination that draws regional visitors rather than mass-market leisure demand. The 9,300+ listing count is a substantial supply base for a city of 13,768 residents, indicating that the STR inventory extends well beyond city limits into surrounding Placer County foothills.
Among professional operators, Vacasa leads the market with 383 listings, representing approximately 4.1% of total supply, and 38,837 reviews at a 4.67 average rating. Evolve holds 221 listings and Casago 123, together accounting for roughly another 3.7% of the market. Humboldt Retreats (71 listings, 4.88 rating) and Grand Welcome (55 listings) round out the top five. The largest operators collectively control a relatively small share of total supply, which is typical for a distributed foothills market where most properties are individually owned.
Frequently Asked Questions About Auburn, California
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How much revenue does a typical Auburn, CA Airbnb generate per month?
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What is the transient occupancy tax rate for STRs in Auburn, CA?
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