Wimberley, Texas Short-Term Rental Market Overview

Population: 3,400
Annual Visitors: 600,000
Total STRs: 871
ADR: $268.07

Visitor Profile

Wimberley, Texas, attracts approximately 1.5 million visitors annually, making it a vibrant hub for tourism in the Texas Hill Country. The key demographic highlights reveal that a significant portion of visitors are families and couples aged 30 to 55, often seeking a blend of relaxation and outdoor activities. The primary purposes for visiting include enjoying the natural beauty, participating in local events, and exploring the arts and crafts scene. This influx of tourists contributes significantly to the local economy, with tourism-related spending estimated to exceed $100 million each year, supporting local businesses and creating jobs.

The comprehensive visitor analysis indicates that the average length of stay in Wimberley is around two to three nights, with peak seasons occurring in spring and fall when the weather is most favorable. According to the tourism bureau (https://www.visitwimberley.com/), visitors are drawn to the area’s scenic rivers, hiking trails, and unique attractions such as the Wimberley Market Days and local art galleries. The primary demographics show that 60% of visitors come from within Texas, particularly from urban areas like Austin and San Antonio, while the remaining 40% includes out-of-state tourists. The main reasons for visiting are outdoor recreation, cultural experiences, and family-friendly activities. Additionally, short-term rental (STR) operators benefit from the steady demand, particularly during weekends and holidays when occupancy rates can soar above 80%. For more insights on what to do in Wimberley, visit the official tourism site (https://www.cityofwimberley.com/35/Tourism) which provides detailed information on attractions and events that cater to diverse visitor interests.

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Top Attractions

Wimberley, Texas, is a charming destination nestled in the picturesque Texas Hill Country, offering a delightful blend of natural beauty and cultural experiences. Known for its stunning landscapes, Wimberley is home to several signature attractions that draw visitors year-round. From the serene waters of the Blanco River to the vibrant art scene, there’s something for everyone. Families can enjoy outdoor adventures, while art enthusiasts can explore local galleries. With its laid-back atmosphere and variety of activities, Wimberley is a perfect getaway for those looking to unwind and explore the unique offerings of this captivating town.

One of the top attractions in Wimberley is the Blue Hole Regional Park, a scenic swimming area surrounded by towering cypress trees and lush greenery. This natural swimming hole is perfect for families looking to cool off during the hot Texas summers. For more information, visit the official site at https://www.visitwimberleytx.org/around-town/. Another must-see is the Wimberley Market Days, a vibrant outdoor market that showcases local artisans and craftspeople. While it’s best known for its monthly events, the market’s permanent shops offer unique finds year-round. Check out https://www.visitwimberley.com/ for details. Additionally, the Wimberley Glassworks provides a fascinating glimpse into the art of glassblowing, where visitors can watch skilled artisans create stunning glass pieces. This attraction is a fantastic way to appreciate local craftsmanship and creativity. For more attractions and activities, explore https://visitwimberley.com/category/todo/index.shtml. Wimberley is a treasure trove of experiences waiting to be discovered, making it a top choice for anyone seeking memorable things to do in Wimberley.

Regulations

Wimberley, Texas, has established specific regulations governing short-term rentals (STRs) to ensure community safety and compliance. Property owners interested in renting their homes on a short-term basis must obtain a permit from the city. This process includes submitting an application and paying a fee. Additionally, STR owners are required to collect and remit a hotel occupancy tax, which is currently set at 7%, along with any applicable state taxes. Zoning regulations also play a critical role, as certain areas may have restrictions on short-term rentals. Understanding these regulations is essential for property owners to avoid penalties and ensure a smooth rental experience. For those looking to navigate the Wimberley short-term rental landscape, it’s crucial to stay informed about local laws and requirements.

Key requirements for operating a short-term rental in Wimberley include obtaining a permit, which is mandated by the city’s ordinance (Ordinance No. 2022-01). Property owners must also adhere to safety standards, including smoke detectors and fire extinguishers, to ensure guest safety. Zoning restrictions may limit where STRs can operate, so it’s vital to check local zoning maps. Failure to comply with these regulations can result in fines and potential revocation of the rental permit. For detailed information on the regulations, property owners can refer to the municipal code available at the Municode Library (https://library.municode.com/tx/wimberley/codes/code_of_ordinances?nodeId=COWITE2023). Staying informed and compliant with Wimberley short-term rental regulations is essential for a successful rental operation.

Vacation Rental Market Overview for Wimberley

Wimberley attracts visitors with its cultural attractions and historic sites and urban amenities and entertainment. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Wimberley, Texas Market Performance Trends

LTM Avg. Daily Rate$252.00
LTM Occupancy Rate46.7%
LTM Avg. Revenue$3,203

Short-Term Rental Market Performance Analysis for Wimberley

The short-term rental market in Wimberley demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Wimberley, Texas Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:70.7% Booked
  • 4-6 Months:74.8% Booked
  • 7-9 Months:54.6% Booked
  • 10-12 Months:7.6% Booked

Cancellation Policies

  • Flexible:22.9%
  • Moderate:28%
  • Strict:43%
  • Super Strict:43%

Minimum Stay

  • 1 Day:136
  • 2 Days:238
  • 3 Days:24
  • 4-6 Days:1
  • 7-29 Days:2
  • 30+ Days:4

Short-Term Rental Regulations and Booking Patterns in Wimberley

Wimberley vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Wimberley, Texas Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.81 / 5
  • Cleanliness:4.85 / 5
  • Location:4.94 / 5
  • Value:4.76 / 5
  • Accuracy:4.87 / 5
  • Check-in:4.92 / 5
  • Communication:4.87 / 5

Vacation Rental Property Types in Wimberley

The vacation rental market in Wimberley features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

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