Fredericksburg, Texas Short-Term Rental Market
Fredericksburg, TX STRs averaged $335/night at 42.6% occupancy in April 2026 across approximately 3,300 listings.
Quick Answer: Fredericksburg, Texas is an active short-term rental market. average occupancy in the Fredericksburg market area is 43%. average monthly revenue in the Fredericksburg market area is $4,058. average daily rate in the Fredericksburg market area is $329. the top operator in the Fredericksburg market area is Cozi Vacation Rentals with 295 listings. market score is 68/100 (grade C).
Market data reflects the wider Fredericksburg market, which covers 5 areas. Regulations, taxes, and permit details below are specific to Fredericksburg.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Fredericksburg sits in Gillespie County in the Texas Hill Country, approximately 70 miles west of Austin and 80 miles northwest of San Antonio. The area draws roughly 1 million annual visitors, anchored by wine tourism on nearly 50 wineries along US-290, German heritage festivals, and Enchanted Rock State Natural Area. The STR market comprises approximately 3,296 tracked listings, with 3,193 classified as entire-place rentals.
In April 2026, the all-listing average daily rate was $335.35 and occupancy came in at 42.6%, producing a RevPAR of $142.99 and average monthly revenue of $4,045. Year-over-year comparisons are currently negative: occupancy fell 1.8 percentage points, ADR declined 5.0%, and revenue declined 4.7% compared to April 2025. The 2025 annual average was 41.3% occupancy, $338 ADR, and $4,026 monthly revenue, down from the 2024 peak of $355 ADR.
By bedroom count, 1-bedroom properties dominate at 1,562 listings, followed by 2-bedroom (731), 3-bedroom (564), 4-bedroom (245), and 5-bedroom (194), reflecting the prevalence of couples-oriented guest cottages and bungalows. Multi-channel listings lead distribution: 2,212 appear on both Airbnb and VRBO, 850 are Airbnb-only, and 236 are VRBO-only. The market’s seasonality score of 93.65 out of 100 indicates very even, year-round demand, which is a notable strength for an inland Texas market.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 31% |
| Feb | 38% |
| Mar | 50% |
| Apr | 44% |
| May | 41% |
| Jun | 42% |
| Jul | 42% |
| Aug | 34% |
| Sep | 37% |
| Oct | 44% |
| Nov | 47% |
| Dec | 45% |
Month-by-month nightly rates and revenue figures for Fredericksburg are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Fredericksburg market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Fredericksburg market as a whole, which includes Fredericksburg, so these counts are not Fredericksburg-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Cozi Vacation Rentals | 295 | 16,484 | ★ 4.67 |
| 2 | Absolute Charm B&B and Vacation Rentals | 243 | 24,235 | ★ 4.78 |
| 3 | Gastehaus Schmidt Lodging Service | 225 | 22,294 | ★ 4.83 |
| 4 | Bach Bros Properties | 196 | 13,409 | ★ 4.92 |
| 5 | Heavenly Hosts | 106 | 13,456 | ★ 4.90 |
What Kind of STR Should I Buy in Fredericksburg?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Fredericksburg are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 25.8% |
| vrbo | 7.2% |
| both | 67.1% |
Home Value Trends (Fredericksburg)
Typical home values, median sale prices, and the 10-year price trend for Fredericksburg are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Fredericksburg — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Fredericksburg requires an STR permit for any dwelling rented for fewer than 30 days within city limits. Properties in the extra-territorial jurisdiction (ETJ) are exempt from the permit but must still collect hotel occupancy tax.
Five permit sub-types are recognized: Accessory (ADU on owner’s property), B&B (rooms in owner’s primary residence), Facility (multiple units on one property), Unoccupied (non-owner-occupied dwelling), and Nonconforming (grandfathered permits from before April 1, 2022). The annual permit fee is $150 per unit plus $100 per bedroom (the December 2023 fee schedule may have updated these amounts; verify with the city). Permits require annual renewal and an annual inspection. Applications are processed through the mgoconnect.org portal.
Zoning restrictions are significant: new non-owner-occupied (Unoccupied and Facility) permits cannot be issued in R1 or R2 residential zones under the 2024 ordinance. New STR-Condo permits are also suspended as of 2024. Commercial zones (C1, C1.5, C2, CBD) allow most STR types by right. Maximum occupancy is capped at 12 guests (2 per bedroom plus 2 additional, all ages counted). Quiet hours are 10 PM to 7 AM.
Tax: 7% local Hotel Occupancy Tax plus 6% Texas state HOT equals a combined 13% on gross receipts, including cleaning fees and pet fees. Airbnb and VRBO typically remit the state 6% on hosts’ behalf but do NOT remit the local 7%. Hosts must remit the local HOT quarterly directly to the City. Failure to remit triggers an automatic 90-day permit suspension.
No owner-occupancy requirement and no annual cap on rental nights apply under current city rules. Enforcement is moderate.
Market Comparison
Fredericksburg’s April 2026 ADR of $335.35 is well above the US STR median of approximately $220 per night, reflecting the Hill Country wine tourism premium. At 42.6% occupancy, the market is below the US STR median of roughly 55%, though March regularly approaches 50% and the full-year average has held near 41 to 42%.
The local property management landscape is dominated by regional specialists. Cozi Vacation Rentals leads with 295 listings (4.67 rating, 16,484 reviews), followed by Absolute Charm B&B and Vacation Rentals with 243 listings (4.78 rating, 24,235 reviews), Gastehaus Schmidt Lodging Service with 225 listings (4.83 rating, 22,294 reviews), Bach Bros Properties with 196 listings (4.92 rating, 13,409 reviews), and Heavenly Hosts with 106 listings (4.90 rating, 13,456 reviews). These five operators together account for approximately 1,065 listings, roughly 32.3% of the estimated 3,296-listing market.
The high market concentration among regional specialists with very strong ratings (four of the top five exceed 4.78) suggests that local expertise and relationship-based management are highly valued by guests in this wine country destination.
Frequently Asked Questions About Fredericksburg, Texas
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What occupancy rate should I expect for a Fredericksburg STR?
How much monthly revenue do Fredericksburg vacation rentals earn?
Do I need a permit to operate a short-term rental in Fredericksburg?
Can I get a new non-owner-occupied STR permit in a Fredericksburg residential zone?
What hotel occupancy taxes apply to Fredericksburg short-term rentals?
What is the typical length of stay for Fredericksburg vacation rental guests?
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