San Anselmo, California Short-Term Rental Market
San Anselmo effectively prohibits whole-home short-term rentals; the Bay Area market still averaged $260/night.
Quick Answer: San Anselmo, California is an active short-term rental market. average occupancy in the San Francisco market area is 83%. average monthly revenue in the San Francisco market area is $5,556. average daily rate in the San Francisco market area is $260. the top operator in the San Francisco market area is Blueground with 273 listings. market score is 92/100 (grade A).
Market data reflects the San Francisco regional market, which includes San Anselmo. Regulations, taxes, and permit details below are specific to San Anselmo.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
San Anselmo does not have a dedicated short-term rental permit or licensing program, and there is no established path to legally operate a whole-home Airbnb or Vrbo rental. The town’s Municipal Code is ambiguous, it does not define ‘short-term rental’ or ‘residential use,’ but its zoning permits residential uses in single-family districts while prohibiting Bed and Breakfast and Hotel uses in those districts. Local Marin real-estate guidance states plainly that San Anselmo prohibits short-term rentals; investors should treat the town as a restrictive market and assume whole-home STRs are effectively not allowed.
San Anselmo is a small, affluent town of roughly 12,555 residents in central Marin County, about 20 miles north of San Francisco. It is not a major destination in its own right, drawing regional day-trippers to its walkable downtown of antique shops, boutiques, and galleries along San Anselmo Creek, including Imagination Park, which commemorates George Lucas’s connection to the town with Yoda and Indiana Jones statues he donated in 2013.
StaySTRA tracks short-term rental performance at a shared San Francisco Bay Area regional level covering San Anselmo alongside Half Moon Bay, Redwood City, San Francisco, San Mateo, San Rafael and Stinson Beach, so the figures below describe the Bay Area STR market rather than San Anselmo alone; because San Francisco itself is part of this pool, treat the following as a regional figure well above what San Anselmo alone would show, especially given San Anselmo’s own effective STR prohibition. Listing-type mix, bedroom mix and top property managers are also tracked at that shared regional level, so this profile omits those breakdowns rather than presenting regional totals as San Anselmo-specific.
In June 2026, the Bay Area STR market posted an average daily rate of $260 and occupancy of 83.1%, producing average monthly revenue of $5,556 per listing.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 63% |
| Feb | 67% |
| Mar | 70% |
| Apr | 68% |
| May | 72% |
| Jun | 78% |
| Jul | 77% |
| Aug | 74% |
| Sep | 73% |
| Oct | 71% |
| Nov | 64% |
| Dec | 61% |
Month-by-month nightly rates and revenue figures for San Anselmo are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in San Francisco market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the San Francisco market as a whole, which includes San Anselmo, so these counts are not San Anselmo-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Blueground | 273 | 85 | ★ 4.24 |
| 2 | Kasa Properties | 76 | 3,135 | ★ 4.50 |
| 3 | Luxury Bookings FZE | 60 | 31 | ★ 4.30 |
| 4 | Landmark | 53 | 214 | ★ 4.55 |
| 5 | Anyplace | 44 | 87 | ★ 4.86 |
What Kind of STR Should I Buy in San Anselmo?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for San Anselmo are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 71.8% |
| vrbo | 4.6% |
| both | 23.6% |
Home Value Trends (San Anselmo)
Typical home values, median sale prices, and the 10-year price trend for San Anselmo are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for San Anselmo — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
San Anselmo does not have a dedicated short-term rental permit or licensing program, and there is no established path to legally operate a whole-home Airbnb or Vrbo rental. The town’s Municipal Code is ambiguous, it does not define ‘short-term rental’ or ‘residential use,’ but its zoning permits residential uses in single-family districts while prohibiting Bed and Breakfast and Hotel uses in those districts. Local Marin real-estate guidance states plainly that San Anselmo prohibits short-term rentals.
As a result there is no permit type, permit fee, renewal cycle, night cap, or owner-occupancy rule to report, because no STR framework has been adopted. The town does levy a 10% transient occupancy tax on lodging of 30 days or less, in effect since the late 1980s; Airbnb does not automatically collect and remit tax for San Anselmo (the town is one of Marin’s incorporated cities excluded from the county’s automated collection), so any lodging operator would be responsible for TOT compliance directly with the town.
Investors should treat San Anselmo as a restrictive market: assume whole-home STRs are effectively not allowed and confirm current status directly with the Town of San Anselmo Planning Department before purchasing, as the town has at times discussed updating its STR and TOT approach. Enforcement is rated moderate.
Market Comparison
The Bay Area STR market’s June 2026 occupancy of 83.1% ran far above the commonly cited US STR median of roughly 55%, and its $260 ADR also ran well above the roughly $220 national median. These figures describe the shared regional cluster, not San Anselmo specifically, and given the town’s effective prohibition on whole-home STRs, they should not be read as an indication of achievable performance for a San Anselmo property.
Top property manager data (which operators lead the market, their listing counts and reviews) is tracked at the shared Bay Area regional level rather than uniquely for San Anselmo, so this profile omits operator rankings. Investors interested in operating in this part of Marin County should look instead at San Mateo, San Rafael, or unincorporated Marin communities like Stinson Beach, where an actual STR framework exists.
Frequently Asked Questions About San Anselmo, California
Can I legally operate a short-term rental in San Anselmo, CA?
Why does this page show strong STR performance numbers if San Anselmo prohibits them?
Does Airbnb collect occupancy tax automatically for San Anselmo listings?
Could San Anselmo change its STR policy in the future?
Where in Marin County can I legally operate a short-term rental instead of San Anselmo?
What is San Anselmo's transient occupancy tax rate?
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