Ramona, California Short-Term Rental Market
The San Diego County STR market, including Ramona, averaged $382/night at 75.7% occupancy in June 2026.
Quick Answer: Ramona, California is an active short-term rental market. average occupancy in the San Diego market area is 76%. average monthly revenue in the San Diego market area is $7,597. average daily rate in the San Diego market area is $382. the top operator in the San Diego market area is Evolve with 265 listings. market score is 65/100 (grade C).
Market data reflects the San Diego regional market, which includes Ramona. Regulations, taxes, and permit details below are specific to Ramona.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Ramona is an unincorporated community in backcountry San Diego County, and StaySTRA’s underlying STR performance data for this area is tracked at the San Diego County level rather than uniquely for Ramona, so the figures below describe the San Diego County area STR market rather than Ramona in isolation. That county-wide series spans a wide range of submarkets, from coastal La Jolla and Carlsbad to inland wine country in Ramona to backcountry mountain towns like Julian and Palomar Mountain, so treat the county average as directional context rather than a precise read on Ramona’s own performance.
In June 2026, the most recent month with data, the San Diego County area STR market averaged 75.71% occupancy (up 4.2% year over year) and a $382.26 average daily rate (down 6.2% year over year). Average monthly revenue per listing was $7,597, up 7.8% year over year, meaning occupancy gains more than offset the rate decline.
Pricing varies substantially by property tier within the county: the entire-home segment averaged $410.83 a night, professionally managed listings averaged $579.67, and the luxury tier averaged $721.96, nearly double the all-listing average.
Property-type revenue also splits out in the county data: apartment-style listings averaged $6,253 in monthly revenue, entire-place listings $8,166, and standalone houses $8,599, the highest of the three.
Bedroom mix, channel split, and listing-type counts are tracked at a shared regional level rather than uniquely for Ramona, so this profile omits those breakdowns rather than presenting county-wide totals as Ramona’s own.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 56% |
| Feb | 65% |
| Mar | 69% |
| Apr | 62% |
| May | 64% |
| Jun | 74% |
| Jul | 77% |
| Aug | 68% |
| Sep | 61% |
| Oct | 61% |
| Nov | 58% |
| Dec | 57% |
Month-by-month nightly rates and revenue figures for Ramona are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in San Diego market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the San Diego market as a whole, which includes Ramona, so these counts are not Ramona-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 265 | 10,436 | ★ 4.74 |
| 2 | Surf Style Vacation Homes | 223 | 10,070 | ★ 4.77 |
| 3 | Vacasa | 176 | 8,268 | ★ 4.62 |
| 4 | Nxt Vacation Rental Management | 164 | 3,008 | ★ 4.90 |
| 5 | San Diego Rentals | 162 | 153 | ★ 4.40 |
What Kind of STR Should I Buy in Ramona?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Ramona are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 49.4% |
| vrbo | 6.2% |
| both | 44.4% |
Home Value Trends (Ramona)
Typical home values, median sale prices, and the 10-year price trend for Ramona are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Ramona — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Ramona is an unincorporated community, so it is governed by San Diego County rules rather than a city STR ordinance. Unlike the City of San Diego, which requires an STRO license, runs a permit lottery, and caps rentals, unincorporated San Diego County has not adopted a dedicated short-term rental ordinance. There is no business license or STR permit requirement, no owner-occupancy or primary-residence mandate, and no published annual night cap.
The one firm obligation is tax: operators must register with the County Treasurer-Tax Collector for a Transient Occupancy Tax (TOT) certificate. Registration for unincorporated-area STRs opened June 11, 2024, with quarterly TOT reporting beginning July 1, 2024. Operators must collect and remit an 8% TOT from guests.
Operators should still confirm the parcel’s zoning allows residential use and meet standard health and safety code items (smoke and CO detectors, fire extinguishers); there is no STR-specific ordinance layered on top of that in unincorporated San Diego County.
Because there is no permit scheme or rental cap, enforcement is described as minimal and centers on TOT compliance rather than land-use policing, making Ramona one of the more permissive STR environments in the San Diego County region. Investors should watch for a future county ordinance, as the county has periodically studied STR regulation.
Market Comparison
The San Diego County area STR market’s 75.71% occupancy in the latest month runs well above the roughly 55% occupancy typically cited as a national STR median, while its $382.26 ADR is also well above the roughly $220 national median ADR figure often cited for the US market. Together, that points to a market with both strong booking volume and premium pricing power relative to the broader US STR market, consistent with a coastal-adjacent, high-demand county.
Property manager and top-operator data for this market is tracked at a shared regional level rather than uniquely for Ramona, so this profile omits specific operator names and listing counts rather than presenting county-wide totals as Ramona’s own.
Within the county, the luxury tier’s $721.96 ADR, nearly double the all-listing average, indicates the top end of this market commands a significant premium even within an already above-national-average county.
Frequently Asked Questions About Ramona, California
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What is the average daily rate (ADR) for short-term rentals near Ramona?
When is the strongest season for short-term rentals in the Ramona/San Diego County area?
Does Ramona require a short-term rental permit?
Is there an owner-occupancy requirement for STRs in Ramona?
What is the typical home value in Ramona, CA?
How long do guests typically stay in the San Diego County STR market?
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