Wimberley, Texas Short-Term Rental Market Overview

Population: 3,400
Annual Visitors: Still gathering data
Total STRs: Still gathering data
ADR: $261.10

Visitor Profile

Wimberley, Texas attracts a diverse range of visitors drawn by its scenic natural beauty and rich cultural experiences. The typical visitor avatar includes outdoor enthusiasts eager to explore the region’s renowned natural swimming holes, scenic hiking trails, and opportunities for outdoor adventure. These visitors are often seeking a relaxing escape that combines tranquility with adventure, valuing authentic small-town charm coupled with access to activities like ziplining, kayaking, and exploring local wineries. Additionally, Wimberley’s vibrant arts scene and unique local events appeal to art lovers and culture seekers.

A key attraction that encapsulates the essence of Wimberley’s appeal is its charming town center and the iconic Wimberley Square, home to artisanal shops, local galleries, and eclectic dining options. It offers a quintessential Texas Hill Country experience, making it an ideal hub for visitors looking to immerse themselves in the area’s natural beauty and cultural heritage. These visitors value memorable, picturesque experiences in a relaxed setting, making Wimberley an ideal destination for short-term rentals catering to adventure seekers, families, and art appreciators alike.

Top Attractions

Nestled in the scenic Texas Hill Country, Wimberley offers a charming blend of outdoor adventure, artistic culture, and natural beauty that makes it a must-visit destination. One of its most prominent attractions is the Blue Hole Regional Park, renowned for its breathtaking spring-fed swimming hole that attracts swimmers and outdoor enthusiasts alike. Similarly, Jacob’s Well, a pristine artesian spring, draws visitors keen on exploring its geological wonder and enjoying its crystal-clear waters. The area also boasts scenic trails, hiking spots, and the iconic Devil’s Backbone Scenic Drive, providing ample opportunities for exploration and scenic drives.
Beyond its natural delights, Wimberley is celebrated for its vibrant arts scene and quaint shops. The Wimberley Square features galleries such as Wildflower Art Gallery, where visitors can admire Texas-inspired artwork and beautiful landscapes. Pioneer Town offers a glimpse into the Old West with its historic opera house and ice cream parlor, making it appealing for families and history buffs. Whether you’re looking for outdoor adventure, artistic inspiration, or a peaceful retreat, Wimberley promises a memorable escape full of natural wonders and cultural charm.

Regulations

Wimberley, Texas, presents a regulatory environment for short-term rentals that hosts must navigate thoughtfully to ensure compliance and successful operation. The local framework emphasizes registration, zoning compliance, and adherence to safety and tax obligations, reflecting a balance between supporting tourism and maintaining community standards. While specific numeric limits or licensing fees may not be extensively detailed in public resources, hosts should anticipate interactions with city building and planning departments, alongside requirements to register for tax purposes. Understanding these foundational elements is key to managing a legally compliant short-term rental in Wimberley.

Key Regulatory Considerations:

Licensing and Permits: Hosts are generally required to register their short-term rental properties with the city or county authorities. This process may involve submitting property details, proof of compliance with local codes, and possibly paying registration or inspection fees. Detailed application procedures are typically managed by the Wimberley city or Hays County planning departments.

Primary Residence and Zoning: Short-term rentals in Wimberley must comply with local zoning ordinances which could restrict rental activities to certain areas or limit rentals in primarily residential zones. Restrictions might exist concerning whether the rental is a primary residence or an investment property.

Occupancy and Safety: Hosts should expect to comply with building safety codes including, but not limited to, smoke detectors, carbon monoxide alarms, fire extinguishers, and possibly occupancy limits designed to ensure guest safety.

Tax Obligations: Compliance with Texas state and local tax laws is mandatory. This often includes collecting and remitting transient occupancy taxes (hotel taxes) and reporting rental income according to state regulations.

Operational Standards: Property owners should ensure their rental advertisements adhere to truthful representation and local advertising standards. Noise, parking, and trash management are frequently regulated to minimize neighborhood disturbances.

For the most current and legally binding information, property owners should consult the City of Wimberley’s Official Website, where planning, zoning, and licensing information is provided. Engaging directly with city officials or the Hays County authorities can also provide clarifications tailored to specific property circumstances, ensuring hosts approach their STR business with confidence and compliance.

Wimberley, Texas Market Performance Trends

LTM Avg. Daily Rate$251.00
LTM Occupancy Rate46.2%
LTM Avg. Revenue$3,104

Wimberley, Texas Rental Market Insights

10-Year Market Growth

Growth chart data is not available for this location.

Booking Activity

  • 1-3 Months:68.6% Booked
  • 4-6 Months:72.9% Booked
  • 7-9 Months:56.2% Booked
  • 10-12 Months:7.4% Booked

Cancellation Policies

  • Flexible:22.9%
  • Moderate:28%
  • Strict:43%
  • Super Strict:43%

Minimum Stay

  • 1 Day:136
  • 2 Days:238
  • 3 Days:24
  • 4-6 Days:1
  • 7-29 Days:2
  • 30+ Days:4

Wimberley, Texas Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.81 / 5
  • Cleanliness:4.85 / 5
  • Location:4.94 / 5
  • Value:4.76 / 5
  • Accuracy:4.87 / 5
  • Check-in:4.92 / 5
  • Communication:4.87 / 5

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