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  4. West Bend

West Bend, Wisconsin

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

West Bend, Wisconsin Short-Term Rental Market Overview

Population: 32,149
Annual Visitors: 85,000
Total STRs: 28
ADR: $273.03

Visitor Profile

West Bend, Wisconsin, is a charming destination attracting approximately 1.2 million visitors annually, drawn by its rich history, vibrant arts scene, and outdoor recreational opportunities. The primary demographic of visitors includes families, couples, and outdoor enthusiasts, with a significant portion aged 25-54. Many travelers come for leisure, including exploring local attractions like the Museum of Wisconsin Art and the scenic Riverwalk. The economic impact of tourism in West Bend is substantial, contributing millions to the local economy and supporting various businesses, from accommodations to restaurants. According to the West Bend Area Chamber of Commerce, tourism plays a crucial role in sustaining the community’s economic vitality.

In terms of visitor statistics, West Bend sees a diverse range of tourists, with a notable percentage being day-trippers from nearby metropolitan areas such as Milwaukee and Madison. The average length of stay for overnight visitors is around two to three nights, primarily during peak seasons, which include summer and fall. The main reasons for visiting are outdoor activities, cultural events, and family-friendly attractions. According to the West Bend tourism statistics, the city’s parks and recreational facilities are particularly popular during warmer months, while winter activities attract visitors looking for seasonal fun. STR data indicates that hotel occupancy rates peak during summer festivals, showcasing the importance of event-driven tourism. This blend of demographics and travel patterns highlights West Bend’s appeal as a year-round destination for both leisure and cultural experiences. For more detailed insights, visit the West Bend Area Chamber of Commerce and the West Bend tourism board.

West Bend, Wisconsin, is a charming destination attracting approximately 1.2 million visitors annually, drawn by its rich history, vibrant arts scene, and outdoor recreational opportunities. The primary demographic of visitors includes families, couples, and outdoor enthusiasts, with a significant portion aged 25-54. Many travelers come for leisure, including exploring local attractions like the Museum of Wisconsin Art and the scenic Riverwalk. The economic impact of tourism in West Bend is substantial, contributing millions to the local economy and supporting various businesses, from accommodations to restaurants. According to the West Bend Area Chamber of Commerce, tourism plays a crucial role in sustaining the community’s economic vitality.

In terms of visitor statistics, West Bend sees a diverse range of tourists, with a notable percentage being day-trippers from nearby metropolitan areas such as Milwaukee and Madison. The average length of stay for overnight visitors is around two to three nights, primarily during peak seasons, which include summer and fall. The main reasons for visiting are outdoor activities, cultural events, and family-friendly attractions. According to the West Bend tourism statistics, the city’s parks and recreational facilities are particularly popular during warmer months, while winter activities attract visitors looking for seasonal fun. STR data indicates that hotel occupancy rates peak during summer festivals, showcasing the importance of event-driven tourism. This blend of demographics and travel patterns highlights West Bend’s appeal as a year-round destination for both leisure and cultural experiences. For more detailed insights, visit the West Bend Area Chamber of Commerce and the West Bend tourism board.

Top Attractions

West Bend, Wisconsin, is a charming city that offers a delightful mix of outdoor adventures, cultural experiences, and family-friendly activities. Nestled along the scenic banks of the Milwaukee River, West Bend is home to several signature attractions that cater to a variety of interests. Visitors can explore the stunning landscapes at the Kettle Moraine State Forest, delve into local history at the Museum of Wisconsin Art, or enjoy a day of fun at the West Bend Riverwalk. With its vibrant community and picturesque surroundings, West Bend is a perfect destination for those seeking diverse experiences year-round.

One of the top attractions in West Bend is the Museum of Wisconsin Art, which showcases an impressive collection of over 4,000 works by Wisconsin artists. This modern museum offers rotating exhibitions and educational programs, making it a cultural hub for art enthusiasts. For more information, visit their official site at wisconsinart.org. Another must-see is the Kettle Moraine State Forest, where visitors can hike, bike, or horseback ride through stunning landscapes characterized by rolling hills and glacial formations. This expansive natural area is perfect for outdoor lovers looking to immerse themselves in nature. The official website provides details on trails and activities at dnr.wisconsin.gov. Families will enjoy the West Bend Children’s Museum, which features interactive exhibits designed to engage young minds through play and exploration. This hands-on experience is ideal for children of all ages, providing a fun and educational environment. For more information, check out their website at westbendchildrensmuseum.org. With such a variety of attractions, West Bend truly offers something for everyone, making it a must-visit destination in Wisconsin.

West Bend, Wisconsin, is a charming city that offers a delightful mix of outdoor adventures, cultural experiences, and family-friendly activities. Nestled along the scenic banks of the Milwaukee River, West Bend is home to several signature attractions that cater to a variety of interests. Visitors can explore the stunning landscapes at the Kettle Moraine State Forest, delve into local history at the Museum of Wisconsin Art, or enjoy a day of fun at the West Bend Riverwalk. With its vibrant community and picturesque surroundings, West Bend is a perfect destination for those seeking diverse experiences year-round.

One of the top attractions in West Bend is the Museum of Wisconsin Art, which showcases an impressive collection of over 4,000 works by Wisconsin artists. This modern museum offers rotating exhibitions and educational programs, making it a cultural hub for art enthusiasts. For more information, visit their official site at wisconsinart.org. Another must-see is the Kettle Moraine State Forest, where visitors can hike, bike, or horseback ride through stunning landscapes characterized by rolling hills and glacial formations. This expansive natural area is perfect for outdoor lovers looking to immerse themselves in nature. The official website provides details on trails and activities at dnr.wisconsin.gov. Families will enjoy the West Bend Children’s Museum, which features interactive exhibits designed to engage young minds through play and exploration. This hands-on experience is ideal for children of all ages, providing a fun and educational environment. For more information, check out their website at westbendchildrensmuseum.org. With such a variety of attractions, West Bend truly offers something for everyone, making it a must-visit destination in Wisconsin.

Regulations

West Bend, Wisconsin, has established specific regulations for short-term rentals to ensure safety, compliance, and community standards. Property owners looking to operate short-term rentals must secure a Tourist Rooming House license from the Wisconsin Department of Agriculture, Trade and Consumer Protection, a statewide requirement that applies to anyone renting out a residential dwelling for periods of less than 30 consecutive days and for more than 10 nights per year. This requires passing a health and safety inspection and paying an annual fee of $110. Additionally, short-term rental operators are required to collect and remit a room tax of 8% on rental income. Zoning restrictions also apply, meaning that not all residential areas may permit short-term rentals, and operators must check with the City of West Bend for local requirements. Compliance with safety requirements, such as smoke detectors and fire extinguishers, is mandatory. Violations of these regulations can result in penalties, including fines or revocation of the rental license.

Important changes to Wisconsin Admin. Code ch. ATCP 72 Hotel, Motel, Tourist Rooming Houses regulations went into effect on January 25, 2026, impacting operational and compliance requirements for all tourist rooming house establishments. To operate a short-term rental in West Bend, property owners must first obtain a Tourist Rooming House license from the state, as outlined in the Wisconsin DATCP regulations. Additionally, operators must collect and remit state sales tax of 5% along with the 8% room tax. Local zoning laws dictate where rentals can be located, so owners must verify their property’s zoning designation with the City of West Bend. Safety regulations require working smoke detectors, carbon monoxide alarms, and compliance with health and safety codes. Failure to comply with these regulations can lead to fines or the loss of the rental license. For more detailed information, visit the City of West Bend’s official website and the Wisconsin DATCP page.

West Bend, Wisconsin, has established specific regulations for short-term rentals to ensure safety, compliance, and community standards. Property owners looking to operate short-term rentals must secure a Tourist Rooming House license from the Wisconsin Department of Agriculture, Trade and Consumer Protection, a statewide requirement that applies to anyone renting out a residential dwelling for periods of less than 30 consecutive days and for more than 10 nights per year. This requires passing a health and safety inspection and paying an annual fee of $110. Additionally, short-term rental operators are required to collect and remit a room tax of 8% on rental income. Zoning restrictions also apply, meaning that not all residential areas may permit short-term rentals, and operators must check with the City of West Bend for local requirements. Compliance with safety requirements, such as smoke detectors and fire extinguishers, is mandatory. Violations of these regulations can result in penalties, including fines or revocation of the rental license.

Important changes to Wisconsin Admin. Code ch. ATCP 72 Hotel, Motel, Tourist Rooming Houses regulations went into effect on January 25, 2026, impacting operational and compliance requirements for all tourist rooming house establishments. To operate a short-term rental in West Bend, property owners must first obtain a Tourist Rooming House license from the state, as outlined in the Wisconsin DATCP regulations. Additionally, operators must collect and remit state sales tax of 5% along with the 8% room tax. Local zoning laws dictate where rentals can be located, so owners must verify their property’s zoning designation with the City of West Bend. Safety regulations require working smoke detectors, carbon monoxide alarms, and compliance with health and safety codes. Failure to comply with these regulations can lead to fines or the loss of the rental license. For more detailed information, visit the City of West Bend’s official website and the Wisconsin DATCP page.

Frequently Asked Questions

What are the short-term rental regulations in West Bend, Wisconsin?
West Bend, Wisconsin, has established specific regulations for short-term rentals to ensure safety, compliance, and community standards. Property owners looking to operate short-term rentals must secure a Tourist Rooming House license from the Wisconsin Department of Agriculture, Trade and Consumer Protection, a statewide requirement that applies to anyone renting out a residential dwelling for periods of less than 30 consecutive days and for more than 10 nights per year. This requires passing a health and safety inspection and paying an annual fee of $110. Additionally, short-term rental operators are required to collect and remit a room tax of 8% on rental income. Zoning restrictions also apply, meaning that not all residential areas may permit short-term rentals, and operators must check with the City of West Bend for local requirements. Compliance with safety requirements, such as smoke detectors and fire extinguishers, is mandatory. Violations of these regulations can result in penalties, including fines or revocation of the rental license.Important changes to Wisconsin Admin. Code ch. ATCP 72 Hotel, Motel, Tourist Rooming Houses regulations went into effect on January 25, 2026, impacting operational and compliance requirements for all tourist rooming house establishments. To operate a short-term rental in West Bend, property owners must first obtain a Tourist Rooming House license from the state, as outlined in the Wisconsin DATCP regulations. Additionally, operators must collect and remit state sales tax of 5% along with the 8% room tax. Local zoning laws dictate where rentals can be located, so owners must verify their property's zoning designation with the City of West Bend. Safety regulations require working smoke detectors, carbon monoxide alarms, and compliance with health and safety codes. Failure to comply with these regulations can lead to fines or the loss of the rental license. For more detailed information, visit the City of West Bend's official website and the Wisconsin DATCP page.
Do I need a permit to operate a short-term rental in West Bend, Wisconsin?
Short-term rental regulations vary by location. In West Bend, Wisconsin, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in West Bend, Wisconsin?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In West Bend, Wisconsin, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for West Bend

West Bend attracts visitors with its outdoor recreation and natural beauty and family-friendly attractions. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

West Bend, Wisconsin Market Performance Trends

LTM Avg. Daily Rate$246.00
LTM Occupancy Rate50.8%
LTM Avg. Revenue$2,844
Monthly Short-Term Rental Market Performance Data for West Bend
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$366.1471.9%$4,600
Aug 24$356.5090%$5,094
Sep 24$328.0730%$3,430
Oct 24$276.0038.7%$4,519
Nov 24$245.5646.2%$1,837
Dec 24$239.2551.6%$1,408
Jan 25$265.2539.3%$1,208
Feb 25$174.3037.4%$1,634
Mar 25$166.0048.4%$1,625
Apr 25$192.8337.6%$2,394
May 25$213.2038.2%$2,484
Jun 25$273.0353.3%$4,161

Short-Term Rental Market Performance Analysis for West Bend

The short-term rental market in West Bend demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: year-round stability with consistent occupancy

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

West Bend, Wisconsin Housing Market Data

Home Value Trends

Quarterly Home Value Trends in West Bend
QuarterTypical Home Value (USD)
Q2 17$216,137
Q3 17$209,505
Q4 17$213,213
Q1 18$216,648
Q2 18$220,800
Q3 18$223,187
Q4 18$223,301
Q1 19$228,788
Q2 19$232,772
Q3 19$235,491
Q4 19$237,401
Q1 20$240,808
Q2 20$243,660
Q3 20$247,279
Q4 20$256,534
Q1 21$265,632
Q2 21$275,852
Q3 21$282,399
Q4 21$281,218
Q1 22$285,897
Q2 22$296,613
Q3 22$294,690
Q4 22$293,580
Q1 23$300,614
Q2 23$308,118
Q3 23$313,965
Q4 23$315,570
Q1 24$320,330
Q2 24$328,792
Q3 24$333,923
Q4 24$338,109
Q1 25$341,318
Q2 25$344,836
Q3 25$349,273
Q4 25$355,922

Market Overview

  • Typical Home Value:$340,170
  • Median List Price:$362,416

Current Inventory

  • Homes For Sale:78
  • New Listings:21

Detailed Market Analysis

The average home value in West Bend, WI is $340,170, up 6.0% over the past year. Learn more about the West Bend housing market and real estate trends.

Real Estate Market Analysis for West Bend, Wisconsin

The residential real estate market in West Bend, Wisconsin presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.

Real estate investments in West Bend, Wisconsin benefit from consistent market appreciation and strong resale values. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

West Bend, Wisconsin Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for West Bend
QuarterNumber of Listings
Q3 1614
Q4 1616
Q1 1717
Q2 1747
Q3 1735
Q4 1733
Q1 1831
Q2 1833
Q3 1834
Q4 1828
Q1 1932
Q2 1933
Q3 1930
Q4 1927
Q1 2021
Q2 2025
Q3 2027
Q4 2020
Q1 2122
Q2 2122
Q3 2126
Q4 2119
Q1 2219
Q2 2220
Q3 2219
Q4 2219
Q1 2319
Q2 2317
Q3 2327
Q4 2319
Q1 2418
Q2 2424
Q3 2430
Q4 2430
Q1 2525
Q2 2528

Booking Activity

  • 1-3 Months:66.7% Booked
  • 4-6 Months:38.1% Booked
  • 7-9 Months:42.9% Booked
  • 10-12 Months:12.5% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in West Bend

West Bend vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals structured minimum stays optimizing for weekly rentals. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

West Bend, Wisconsin Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in West Bend
Bedroom ConfigurationNumber of Properties
1 Bed4
2 Beds5
3 Beds11
4 Beds4
5+ Beds3

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in West Bend

    The vacation rental market in West Bend features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include predominantly entire home rentals catering to families. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Wisconsin

    • Arkdale
    • Athelstane
    • Baraboo
    • Bayfield
    • Black River Falls
    • Brodhead
    • Butternut
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana

    Related Short-Term Rental Markets

    Explore 64 vacation rental markets within Wisconsin. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: West Bend

    Active STRs
    28
    Avg Daily Rate
    $273
    Occupancy Rate
    53%
    Population
    32,149
    Annual Visitors
    85,000

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    Markets in Wisconsin (50)

    • Arkdale
    • Athelstane
    • Baraboo
    • Bayfield
    • Black River Falls
    • Brodhead
    • Butternut
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana
    • Frederic
    • Friendship
    • Genoa City
    • Gleason
    • Grand Marsh
    • Green Bay
    • Hayward
    • Hubertus
    • Hudson
    • Kewaunee
    • La Pointe
    • La Valle
    • Lake Geneva
    • Lake Mills
    • Little Suamico
    • Lyndon Station
    • Madison
    • Manitowish Waters
    • Mauston
    • Menomonie
    • Merrillan
    • Milwaukee
    • Necedah
    • Neillsville
    • Nekoosa
    • New Lisbon
    • Ojibwa
    • Pickerel
    • Pleasant Prairie
    • Saint Germain
    • Shawano
    • Sheboygan

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    • Broken Bow, OK
    • Blue Ridge, GA
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    View All Locations →

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