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  4. Bayfield

Bayfield, Wisconsin

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Bayfield, Wisconsin Short-Term Rental Market Overview

Population: 592
Annual Visitors: 250,000
Total STRs: 283
ADR: $269.63

Visitor Profile

Bayfield, Wisconsin, attracts significant numbers of visitors annually, with tourism generating a record $93.3 million in Bayfield County, supporting 704 jobs, and generating $7.7 million in state and local tax revenue. The primary demographic of these visitors includes families, couples, and outdoor enthusiasts, with a significant portion aged between 30 and 55. The population of Bayfield can surge from 600 year-round residents to up to 10,000 during peak tourist season, demonstrating the substantial impact of tourism. Many travelers come to Bayfield for recreational activities such as hiking, kayaking, and exploring the Apostle Islands National Lakeshore. The economic impact of tourism in Bayfield is substantial, contributing millions to the local economy and supporting numerous jobs in hospitality and retail sectors. For more information, visit the Bayfield Chamber of Commerce at https://www.bayfield.org/.

A comprehensive analysis of Bayfield visitor demographics reveals that the majority of tourists are from neighboring states, particularly Minnesota and Illinois, with a growing interest from urban areas seeking weekend getaways. Much of annual income comes from May through September, though the winter season has been on the rise for tourism in recent years, with people discovering winter activities including hiking, ice fishing, snowmobiling, fat tire biking, and downhill skiing. Visitors typically stay an average of 2 to 3 nights, with peak seasons occurring during the summer months, particularly July and August, when the weather is most favorable and the influx of visitors leads to a significant increase in occupancy rates for local accommodations, which can reach up to 85%. Additionally, fall attracts tourists for its vibrant foliage and harvest festivals, further diversifying the visitor profile. Understanding these patterns is crucial for STR operators looking to optimize their offerings and marketing strategies. For more insights on activities and attractions, check out https://www.travelwisconsin.com/bayfield-county/bayfield.

Bayfield, Wisconsin, attracts significant numbers of visitors annually, with tourism generating a record $93.3 million in Bayfield County, supporting 704 jobs, and generating $7.7 million in state and local tax revenue. The primary demographic of these visitors includes families, couples, and outdoor enthusiasts, with a significant portion aged between 30 and 55. The population of Bayfield can surge from 600 year-round residents to up to 10,000 during peak tourist season, demonstrating the substantial impact of tourism. Many travelers come to Bayfield for recreational activities such as hiking, kayaking, and exploring the Apostle Islands National Lakeshore. The economic impact of tourism in Bayfield is substantial, contributing millions to the local economy and supporting numerous jobs in hospitality and retail sectors. For more information, visit the Bayfield Chamber of Commerce at https://www.bayfield.org/.

A comprehensive analysis of Bayfield visitor demographics reveals that the majority of tourists are from neighboring states, particularly Minnesota and Illinois, with a growing interest from urban areas seeking weekend getaways. Much of annual income comes from May through September, though the winter season has been on the rise for tourism in recent years, with people discovering winter activities including hiking, ice fishing, snowmobiling, fat tire biking, and downhill skiing. Visitors typically stay an average of 2 to 3 nights, with peak seasons occurring during the summer months, particularly July and August, when the weather is most favorable and the influx of visitors leads to a significant increase in occupancy rates for local accommodations, which can reach up to 85%. Additionally, fall attracts tourists for its vibrant foliage and harvest festivals, further diversifying the visitor profile. Understanding these patterns is crucial for STR operators looking to optimize their offerings and marketing strategies. For more insights on activities and attractions, check out https://www.travelwisconsin.com/bayfield-county/bayfield.

Top Attractions

Bayfield, Wisconsin, is a charming lakeside town nestled on the shores of Lake Superior, known for its stunning natural beauty and rich cultural heritage. Visitors can explore a variety of attractions that cater to all interests, from outdoor adventures to historical sites. One of the most iconic spots is the Apostle Islands National Lakeshore, where visitors can hike, kayak, and marvel at the breathtaking sea caves and historic lighthouses. Another must-see is the Bayfield Maritime Museum, which offers insights into the region’s maritime history. With its picturesque landscapes and diverse activities, Bayfield is a perfect destination for those seeking both relaxation and adventure.

Among the top attractions in Bayfield, the Apostle Islands National Lakeshore stands out for its stunning scenery and recreational opportunities. This protected area features 21 islands and offers activities such as hiking, kayaking, camping, and boat tours including cruises to view historic lighthouses and intricate sea caves. The area has the largest and most complete collection of historic lighthouses in the nation, with ranger-guided tours available at Michigan Island and Raspberry Island during summer months. For more information, visit the official website at https://www.nps.gov/apis/index.htm. The Bayfield Maritime Museum showcases the town’s rich maritime history through engaging exhibits and artifacts, while the annual Festival of Arts in July brings over 90 Midwest artists to town, and Big Top Chautauqua offers live entertainment under a 900-person giant canvas tent. The fall Bayfield Apple Festival draws more than 50,000 people to enjoy apple picking and endless apple treats. For more activities, check out the official visitor guide at https://www.bayfield.org/. With its blend of outdoor and cultural experiences, Bayfield attractions promise unforgettable memories for all who visit.

Bayfield, Wisconsin, is a charming lakeside town nestled on the shores of Lake Superior, known for its stunning natural beauty and rich cultural heritage. Visitors can explore a variety of attractions that cater to all interests, from outdoor adventures to historical sites. One of the most iconic spots is the Apostle Islands National Lakeshore, where visitors can hike, kayak, and marvel at the breathtaking sea caves and historic lighthouses. Another must-see is the Bayfield Maritime Museum, which offers insights into the region’s maritime history. With its picturesque landscapes and diverse activities, Bayfield is a perfect destination for those seeking both relaxation and adventure.

Among the top attractions in Bayfield, the Apostle Islands National Lakeshore stands out for its stunning scenery and recreational opportunities. This protected area features 21 islands and offers activities such as hiking, kayaking, camping, and boat tours including cruises to view historic lighthouses and intricate sea caves. The area has the largest and most complete collection of historic lighthouses in the nation, with ranger-guided tours available at Michigan Island and Raspberry Island during summer months. For more information, visit the official website at https://www.nps.gov/apis/index.htm. The Bayfield Maritime Museum showcases the town’s rich maritime history through engaging exhibits and artifacts, while the annual Festival of Arts in July brings over 90 Midwest artists to town, and Big Top Chautauqua offers live entertainment under a 900-person giant canvas tent. The fall Bayfield Apple Festival draws more than 50,000 people to enjoy apple picking and endless apple treats. For more activities, check out the official visitor guide at https://www.bayfield.org/. With its blend of outdoor and cultural experiences, Bayfield attractions promise unforgettable memories for all who visit.

Regulations

Bayfield short-term rental regulations are essential for property owners looking to enter the vacation rental market in this charming Wisconsin town. Understanding these regulations is crucial to ensure compliance and avoid potential penalties. In Bayfield, property owners must obtain a short-term rental permit, which requires adherence to specific zoning laws and safety standards. Additionally, owners are responsible for collecting and remitting applicable taxes on rental income. Familiarizing yourself with these regulations will help you navigate the local landscape effectively, ensuring a successful rental experience while contributing to the community.

To operate a short-term rental in Bayfield, property owners must first secure a permit from the Town of Bayfield, as outlined in the local short-term rental ordinance. This includes providing proof of liability insurance and ensuring the property meets safety requirements, such as smoke detectors and fire extinguishers. Owners are also required to collect a 5.5% room tax on rental income, which must be submitted to the Bayfield County Treasurer by the 15th of each month. Zoning restrictions may limit the number of short-term rentals in certain areas, so it is vital to verify your property’s zoning classification. Failure to comply with these regulations can result in fines or revocation of your rental permit. For more detailed information on the regulations, visit the official Bayfield County vacation rentals page at https://www.bayfieldcounty.wi.gov/992/Vacation-Rentals and the Town of Bayfield short-term rental page at https://townofbayfieldwi.gov/short-term-rental/. Understanding these guidelines will help ensure your short-term rental operates smoothly and legally.

Bayfield short-term rental regulations are essential for property owners looking to enter the vacation rental market in this charming Wisconsin town. Understanding these regulations is crucial to ensure compliance and avoid potential penalties. In Bayfield, property owners must obtain a short-term rental permit, which requires adherence to specific zoning laws and safety standards. Additionally, owners are responsible for collecting and remitting applicable taxes on rental income. Familiarizing yourself with these regulations will help you navigate the local landscape effectively, ensuring a successful rental experience while contributing to the community.

To operate a short-term rental in Bayfield, property owners must first secure a permit from the Town of Bayfield, as outlined in the local short-term rental ordinance. This includes providing proof of liability insurance and ensuring the property meets safety requirements, such as smoke detectors and fire extinguishers. Owners are also required to collect a 5.5% room tax on rental income, which must be submitted to the Bayfield County Treasurer by the 15th of each month. Zoning restrictions may limit the number of short-term rentals in certain areas, so it is vital to verify your property’s zoning classification. Failure to comply with these regulations can result in fines or revocation of your rental permit. For more detailed information on the regulations, visit the official Bayfield County vacation rentals page at https://www.bayfieldcounty.wi.gov/992/Vacation-Rentals and the Town of Bayfield short-term rental page at https://townofbayfieldwi.gov/short-term-rental/. Understanding these guidelines will help ensure your short-term rental operates smoothly and legally.

Frequently Asked Questions

What are the short-term rental regulations in Bayfield, Wisconsin?
Bayfield short-term rental regulations are essential for property owners looking to enter the vacation rental market in this charming Wisconsin town. Understanding these regulations is crucial to ensure compliance and avoid potential penalties. In Bayfield, property owners must obtain a short-term rental permit, which requires adherence to specific zoning laws and safety standards. Additionally, owners are responsible for collecting and remitting applicable taxes on rental income. Familiarizing yourself with these regulations will help you navigate the local landscape effectively, ensuring a successful rental experience while contributing to the community.To operate a short-term rental in Bayfield, property owners must first secure a permit from the Town of Bayfield, as outlined in the local short-term rental ordinance. This includes providing proof of liability insurance and ensuring the property meets safety requirements, such as smoke detectors and fire extinguishers. Owners are also required to collect a 5.5% room tax on rental income, which must be submitted to the Bayfield County Treasurer by the 15th of each month. Zoning restrictions may limit the number of short-term rentals in certain areas, so it is vital to verify your property's zoning classification. Failure to comply with these regulations can result in fines or revocation of your rental permit. For more detailed information on the regulations, visit the official Bayfield County vacation rentals page at https://www.bayfieldcounty.wi.gov/992/Vacation-Rentals and the Town of Bayfield short-term rental page at https://townofbayfieldwi.gov/short-term-rental/. Understanding these guidelines will help ensure your short-term rental operates smoothly and legally.
Do I need a permit to operate a short-term rental in Bayfield, Wisconsin?
Short-term rental regulations vary by location. In Bayfield, Wisconsin, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Bayfield, Wisconsin?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Bayfield, Wisconsin, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Bayfield

Bayfield attracts visitors with its beaches and waterfront activities and cultural attractions and historic sites. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Bayfield, Wisconsin Market Performance Trends

LTM Avg. Daily Rate$245.00
LTM Occupancy Rate57.1%
LTM Avg. Revenue$3,180
Monthly Short-Term Rental Market Performance Data for Bayfield
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$256.2387.5%$6,249
Aug 24$256.2289.1%$6,027
Sep 24$231.9866.1%$3,988
Oct 24$251.0059.1%$3,155
Nov 24$235.5031%$1,386
Dec 24$227.5825.8%$1,305
Jan 25$213.2920%$870
Feb 25$229.8225.5%$1,146
Mar 25$203.5022.6%$1,216
Apr 25$225.0020%$1,019
May 25$249.0237.8%$2,218
Jun 25$269.6366.7%$4,456

Short-Term Rental Market Performance Analysis for Bayfield

The short-term rental market in Bayfield demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Bayfield, Wisconsin Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Bayfield
QuarterTypical Home Value (USD)
Q2 17$201,321
Q3 17$190,310
Q4 17$191,828
Q1 18$193,359
Q2 18$197,102
Q3 18$200,973
Q4 18$199,399
Q1 19$201,121
Q2 19$202,427
Q3 19$205,969
Q4 19$206,592
Q1 20$207,530
Q2 20$211,009
Q3 20$217,704
Q4 20$226,890
Q1 21$235,914
Q2 21$249,794
Q3 21$259,068
Q4 21$263,413
Q1 22$272,387
Q2 22$286,623
Q3 22$289,467
Q4 22$286,216
Q1 23$288,767
Q2 23$295,695
Q3 23$297,815
Q4 23$295,779
Q1 24$298,781
Q2 24$306,246
Q3 24$308,802
Q4 24$313,668
Q1 25$318,271
Q2 25$321,795
Q3 25$321,970
Q4 25$328,134

Market Overview

  • Typical Home Value:$330,238

Current Inventory

  • Homes For Sale:11
  • New Listings:3

Detailed Market Analysis

The average home value in Bayfield, WI is $330,239, up 4.3% over the past year. Learn more about the Bayfield housing market and real estate trends.

Real Estate Market Analysis for Bayfield, Wisconsin

The residential real estate market in Bayfield, Wisconsin presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: established neighborhoods, community amenities, and transportation accessibility These factors contribute to the overall market performance and future growth potential.

Real estate investments in Bayfield, Wisconsin benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Bayfield, Wisconsin Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Bayfield
QuarterNumber of Listings
Q3 1619
Q4 1621
Q1 1711
Q2 1746
Q3 1755
Q4 1761
Q1 1844
Q2 1858
Q3 1860
Q4 1865
Q1 1969
Q2 19117
Q3 19140
Q4 19161
Q1 20130
Q2 20167
Q3 20173
Q4 20172
Q1 21139
Q2 21192
Q3 21205
Q4 21208
Q1 22151
Q2 22191
Q3 22205
Q4 22200
Q1 23136
Q2 23219
Q3 23236
Q4 23248
Q1 24169
Q2 24256
Q3 24257
Q4 24263
Q1 25188
Q2 25283

Booking Activity

  • 1-3 Months:71.2% Booked
  • 4-6 Months:52.6% Booked
  • 7-9 Months:38.4% Booked
  • 10-12 Months:2% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Bayfield

Bayfield vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Bayfield, Wisconsin Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Bayfield
Bedroom ConfigurationNumber of Properties
Studio8
1 Bed87
2 Beds55
3 Beds21
4 Beds18
5+ Beds7

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Bayfield

    The vacation rental market in Bayfield features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Wisconsin

    • Arkdale
    • Athelstane
    • Baraboo
    • Black River Falls
    • Brodhead
    • Butternut
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana
    • Frederic

    Related Short-Term Rental Markets

    Explore 64 vacation rental markets within Wisconsin. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Bayfield

    Active STRs
    283
    Avg Daily Rate
    $270
    Occupancy Rate
    67%
    Population
    592
    Annual Visitors
    250,000

    Markets in Wisconsin (50)

    • Arkdale
    • Athelstane
    • Baraboo
    • Black River Falls
    • Brodhead
    • Butternut
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana
    • Frederic
    • Friendship
    • Genoa City
    • Gleason
    • Grand Marsh
    • Green Bay
    • Hayward
    • Hubertus
    • Hudson
    • Kewaunee
    • La Pointe
    • La Valle
    • Lake Geneva
    • Lake Mills
    • Little Suamico
    • Lyndon Station
    • Madison
    • Manitowish Waters
    • Mauston
    • Menomonie
    • Merrillan
    • Milwaukee
    • Necedah
    • Neillsville
    • Nekoosa
    • New Lisbon
    • Ojibwa
    • Pickerel
    • Pleasant Prairie
    • Saint Germain
    • Shawano
    • Sheboygan
    • Sister Bay

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