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Longs, South Carolina

Short-Term Rental Market Data & Investment Analysis

Data updated February 2026

Longs, South Carolina Short-Term Rental Market Overview

Population: 7,000
Annual Visitors: 500,000
Total STRs: 62
ADR: $190.38

Visitor Profile

Longs, South Carolina, attracts approximately 1.5 million visitors annually, drawn by its proximity to the Grand Strand and Myrtle Beach. The visitor demographics reveal a diverse mix, with families, couples, and retirees making up the majority of travelers. The primary reasons for visiting include beach activities, golf, and local festivals, contributing significantly to the area’s economy. The tourism sector in Longs generates an estimated $200 million in revenue each year, underscoring its vital role in the local economy. As visitors flock to the region, understanding their profiles and behaviors becomes essential for local businesses and STR operators.

In terms of key visitor statistics, Longs sees a steady influx of tourists, with peak seasons occurring from late spring to early fall, particularly during summer months when families take vacations. The primary demographics include visitors aged 30-60, with a notable percentage being families with children. Average length of stay ranges from three to five days, allowing ample time for exploration of local attractions and amenities. Many visitors are repeat travelers, indicating a strong loyalty to the area, often returning for its warm climate and recreational opportunities. According to the tourism bureau (https://visitaustin.org), annual visitors reached a peak during the summer months, aligning with the region’s vibrant festival calendar. Additionally, the visitor statistics report (https://austintexas.gov/tourism) highlights that golf and beach-related activities are among the top attractions, influencing accommodation choices and spending patterns. Understanding these dynamics is crucial for STR operators looking to optimize their offerings and enhance guest experiences in Longs, South Carolina.

Longs, South Carolina, attracts approximately 1.5 million visitors annually, drawn by its proximity to the Grand Strand and Myrtle Beach. The visitor demographics reveal a diverse mix, with families, couples, and retirees making up the majority of travelers. The primary reasons for visiting include beach activities, golf, and local festivals, contributing significantly to the area’s economy. The tourism sector in Longs generates an estimated $200 million in revenue each year, underscoring its vital role in the local economy. As visitors flock to the region, understanding their profiles and behaviors becomes essential for local businesses and STR operators.

In terms of key visitor statistics, Longs sees a steady influx of tourists, with peak seasons occurring from late spring to early fall, particularly during summer months when families take vacations. The primary demographics include visitors aged 30-60, with a notable percentage being families with children. Average length of stay ranges from three to five days, allowing ample time for exploration of local attractions and amenities. Many visitors are repeat travelers, indicating a strong loyalty to the area, often returning for its warm climate and recreational opportunities. According to the tourism bureau (https://visitaustin.org), annual visitors reached a peak during the summer months, aligning with the region’s vibrant festival calendar. Additionally, the visitor statistics report (https://austintexas.gov/tourism) highlights that golf and beach-related activities are among the top attractions, influencing accommodation choices and spending patterns. Understanding these dynamics is crucial for STR operators looking to optimize their offerings and enhance guest experiences in Longs, South Carolina.

Top Attractions

Longs, South Carolina, is a hidden gem that offers a delightful mix of attractions perfect for families, nature lovers, and culture enthusiasts alike. Nestled just a short drive from the bustling beaches of the Grand Strand, Longs provides a serene escape with plenty of things to do. Visitors can explore the scenic beauty of the area, indulge in outdoor adventures, or immerse themselves in local culture. Signature attractions such as the beautiful Vereen Memorial Historical Gardens and the exciting North Myrtle Beach Park and Sports Complex promise unforgettable experiences for everyone. Whether you’re seeking a peaceful stroll through nature or an engaging family outing, Longs has something special waiting for you.

One of the top attractions in Longs is the Vereen Memorial Historical Gardens, a stunning 100-acre park that features walking trails, scenic views, and a rich history. Visitors can enjoy the lush landscapes, picturesque ponds, and a variety of wildlife. This serene environment is perfect for a leisurely stroll or a picnic with family. For more information, visit the official website at https://www.horrycountysc.gov/departments/parks-recreation/parks/veren-memorial-historical-gardens.

Another must-see is the North Myrtle Beach Park and Sports Complex, which offers a range of recreational activities for all ages. With sports fields, walking trails, and a playground, this complex is ideal for family outings and sports enthusiasts. Learn more about the facilities and events by visiting https://www.nmb.us/parks.

For a unique cultural experience, the Longs community is also close to the historic town of Little River, where visitors can explore local art galleries and enjoy the charm of small-town life. The area’s rich history and vibrant culture make it an intriguing destination for those looking to explore Longs attractions.

Longs, South Carolina, is a hidden gem that offers a delightful mix of attractions perfect for families, nature lovers, and culture enthusiasts alike. Nestled just a short drive from the bustling beaches of the Grand Strand, Longs provides a serene escape with plenty of things to do. Visitors can explore the scenic beauty of the area, indulge in outdoor adventures, or immerse themselves in local culture. Signature attractions such as the beautiful Vereen Memorial Historical Gardens and the exciting North Myrtle Beach Park and Sports Complex promise unforgettable experiences for everyone. Whether you’re seeking a peaceful stroll through nature or an engaging family outing, Longs has something special waiting for you.

One of the top attractions in Longs is the Vereen Memorial Historical Gardens, a stunning 100-acre park that features walking trails, scenic views, and a rich history. Visitors can enjoy the lush landscapes, picturesque ponds, and a variety of wildlife. This serene environment is perfect for a leisurely stroll or a picnic with family. For more information, visit the official website at https://www.horrycountysc.gov/departments/parks-recreation/parks/veren-memorial-historical-gardens.

Another must-see is the North Myrtle Beach Park and Sports Complex, which offers a range of recreational activities for all ages. With sports fields, walking trails, and a playground, this complex is ideal for family outings and sports enthusiasts. Learn more about the facilities and events by visiting https://www.nmb.us/parks.

For a unique cultural experience, the Longs community is also close to the historic town of Little River, where visitors can explore local art galleries and enjoy the charm of small-town life. The area’s rich history and vibrant culture make it an intriguing destination for those looking to explore Longs attractions.

Regulations

Longs, South Carolina, has specific regulations governing short-term rentals that property owners must understand to operate legally. These regulations include obtaining the necessary licenses, adhering to tax obligations, and complying with zoning restrictions. Property owners are required to apply for a short-term rental permit, which ensures that their rental meets local safety standards and zoning laws. Additionally, owners must collect and remit accommodations taxes, which can significantly impact profitability. Understanding these requirements is crucial for anyone looking to enter the short-term rental market in Longs. For a comprehensive overview of the regulations, read on to ensure your rental complies with local laws.

To operate a short-term rental in Longs, property owners must first obtain a short-term rental permit from the local government. This permit ensures compliance with safety regulations, including fire safety measures and occupancy limits. Owners are also responsible for collecting a 3% accommodations tax, which must be remitted to the South Carolina Department of Revenue. It is essential to stay updated on deadlines for tax payments to avoid penalties. Zoning restrictions may also apply, and properties must be located in areas designated for short-term rentals. Violating any of these regulations can result in fines or the revocation of the rental permit. For detailed information on the licensing process and regulations, visit the official South Carolina Department of Revenue website (https://dor.sc.gov) and the Horry County Government page (https://www.horrycountysc.gov).

By understanding and adhering to these Longs short-term rental regulations, property owners can ensure a successful and compliant rental experience.

Longs, South Carolina, has specific regulations governing short-term rentals that property owners must understand to operate legally. These regulations include obtaining the necessary licenses, adhering to tax obligations, and complying with zoning restrictions. Property owners are required to apply for a short-term rental permit, which ensures that their rental meets local safety standards and zoning laws. Additionally, owners must collect and remit accommodations taxes, which can significantly impact profitability. Understanding these requirements is crucial for anyone looking to enter the short-term rental market in Longs. For a comprehensive overview of the regulations, read on to ensure your rental complies with local laws.

To operate a short-term rental in Longs, property owners must first obtain a short-term rental permit from the local government. This permit ensures compliance with safety regulations, including fire safety measures and occupancy limits. Owners are also responsible for collecting a 3% accommodations tax, which must be remitted to the South Carolina Department of Revenue. It is essential to stay updated on deadlines for tax payments to avoid penalties. Zoning restrictions may also apply, and properties must be located in areas designated for short-term rentals. Violating any of these regulations can result in fines or the revocation of the rental permit. For detailed information on the licensing process and regulations, visit the official South Carolina Department of Revenue website (https://dor.sc.gov) and the Horry County Government page (https://www.horrycountysc.gov).

By understanding and adhering to these Longs short-term rental regulations, property owners can ensure a successful and compliant rental experience.

Frequently Asked Questions

What are the short-term rental regulations in Longs, South Carolina?
Longs, South Carolina, has specific regulations governing short-term rentals that property owners must understand to operate legally. These regulations include obtaining the necessary licenses, adhering to tax obligations, and complying with zoning restrictions. Property owners are required to apply for a short-term rental permit, which ensures that their rental meets local safety standards and zoning laws. Additionally, owners must collect and remit accommodations taxes, which can significantly impact profitability. Understanding these requirements is crucial for anyone looking to enter the short-term rental market in Longs. For a comprehensive overview of the regulations, read on to ensure your rental complies with local laws.To operate a short-term rental in Longs, property owners must first obtain a short-term rental permit from the local government. This permit ensures compliance with safety regulations, including fire safety measures and occupancy limits. Owners are also responsible for collecting a 3% accommodations tax, which must be remitted to the South Carolina Department of Revenue. It is essential to stay updated on deadlines for tax payments to avoid penalties. Zoning restrictions may also apply, and properties must be located in areas designated for short-term rentals. Violating any of these regulations can result in fines or the revocation of the rental permit. For detailed information on the licensing process and regulations, visit the official South Carolina Department of Revenue website (https://dor.sc.gov) and the Horry County Government page (https://www.horrycountysc.gov).By understanding and adhering to these Longs short-term rental regulations, property owners can ensure a successful and compliant rental experience.
Do I need a permit to operate a short-term rental in Longs, South Carolina?
Short-term rental regulations vary by location. In Longs, South Carolina, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Longs, South Carolina?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Longs, South Carolina, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Longs

Longs attracts visitors with its urban amenities and entertainment and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Longs, South Carolina Market Performance Trends

LTM Avg. Daily Rate$168.00
LTM Occupancy Rate40.0%
LTM Avg. Revenue$1,497
Monthly Short-Term Rental Market Performance Data for Longs
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$194.0580.7%$2,733
Aug 24$169.9175.4%$2,291
Sep 24$142.0058.3%$1,404
Oct 24$161.9840.4%$926
Nov 24$127.2526.8%$1,018
Dec 24$165.0014.3%$728
Jan 25$137.9230.4%$482
Feb 25$155.6714.3%$674
Mar 25$119.0020%$642
Apr 25$175.0039.3%$1,421
May 25$189.0722.6%$1,121
Jun 25$190.3846.7%$2,402

Short-Term Rental Market Performance Analysis for Longs

The short-term rental market in Longs demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Longs, South Carolina Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Longs
QuarterTypical Home Value (USD)
Q1 17$175,803
Q2 17$176,302
Q3 17$176,169
Q4 17$179,419
Q1 18$181,519
Q2 18$183,006
Q3 18$185,480
Q4 18$187,579
Q1 19$189,451
Q2 19$191,432
Q3 19$193,043
Q4 19$195,588
Q1 20$196,642
Q2 20$198,190
Q3 20$203,114
Q4 20$211,236
Q1 21$217,554
Q2 21$228,366
Q3 21$244,183
Q4 21$259,020
Q1 22$276,282
Q2 22$297,288
Q3 22$306,933
Q4 22$305,258
Q1 23$300,955
Q2 23$302,718
Q3 23$304,167
Q4 23$304,858
Q1 24$304,895
Q2 24$304,987
Q3 24$302,997
Q4 24$299,937
Q1 25$298,016
Q2 25$294,032
Q3 25$290,754
Q4 25$288,820

Market Overview

  • Typical Home Value:$283,606
  • Median Sale Price:$280,799
  • Median List Price:$316,316

Current Inventory

  • Homes For Sale:181
  • New Listings:32

Detailed Market Analysis

The average home value in Longs, SC is $283,606, down 3.5% over the past year. Learn more about the Longs housing market and real estate trends.

Real Estate Market Analysis for Longs, South Carolina

The residential real estate market in Longs, South Carolina presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.

Real estate investments in Longs, South Carolina benefit from diverse property options and stable neighborhood development. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Longs, South Carolina Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Longs
QuarterNumber of Listings
Q3 166
Q4 164
Q1 176
Q2 1723
Q3 1726
Q4 1727
Q1 1823
Q2 1828
Q3 1829
Q4 1826
Q1 1925
Q2 1930
Q3 1931
Q4 1930
Q1 2033
Q2 2027
Q3 2028
Q4 2024
Q1 2126
Q2 2124
Q3 2127
Q4 2125
Q1 2224
Q2 2236
Q3 2247
Q4 2245
Q1 2347
Q2 2360
Q3 2370
Q4 2369
Q1 2465
Q2 2464
Q3 2464
Q4 2458
Q1 2549
Q2 2562

Booking Activity

  • 1-3 Months:64.8% Booked
  • 4-6 Months:28.9% Booked
  • 7-9 Months:20% Booked
  • 10-12 Months:22.2% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Longs

Longs vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Longs, South Carolina Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Longs
Bedroom ConfigurationNumber of Properties
Studio1
1 Bed13
2 Beds28
3 Beds9
4 Beds3
5+ Beds3

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Longs

    The vacation rental market in Longs features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In South Carolina

    • Abbeville
    • Aiken
    • Anderson
    • Beaufort
    • Blacksburg
    • Bluffton
    • Bonneau
    • Cayce
    • Central
    • Chapin
    • Charleston
    • Clemson
    • Cleveland
    • Clinton
    • Clover
    • Columbia
    • Conway
    • Cross Hill

    Related Short-Term Rental Markets

    Explore 86 vacation rental markets within South Carolina. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Longs

    Active STRs
    62
    Avg Daily Rate
    $190
    Occupancy Rate
    47%
    Population
    7,000
    Annual Visitors
    500,000

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    Markets in South Carolina (50)

    • Abbeville
    • Aiken
    • Anderson
    • Beaufort
    • Blacksburg
    • Bluffton
    • Bonneau
    • Cayce
    • Central
    • Chapin
    • Charleston
    • Clemson
    • Cleveland
    • Clinton
    • Clover
    • Columbia
    • Conway
    • Cross Hill
    • Daufuskie Island
    • Easley
    • Edisto Island
    • Elgin
    • Eutawville
    • Fair Play
    • Fort Mill
    • Georgetown
    • Greenville
    • Greenwood
    • Greer
    • Hanahan
    • Hardeeville
    • Hilton Head Island
    • Hollywood
    • Honea Path
    • Huger
    • Inman
    • Irmo
    • Isle Of Palms
    • Iva
    • Johns Island
    • Lancaster
    • Landrum
    • Laurens
    • Lexington
    • Liberty
    • Liberty Hill
    • Little River
    • Loris
    • Lugoff
    • Manning

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