Clarksville, Tennessee Short-Term Rental Market
Clarksville, TN STRs averaged $165/night at 49.6% occupancy in April 2026 across more than 12,400 active listings.
Quick Answer: Clarksville, Tennessee is an active short-term rental market. average occupancy is 50%. average monthly revenue is $2,239. average daily rate is $165. the top operator is Evolve with 408 listings. market score is 73/100 (grade B).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Clarksville’s short-term rental market spans more than 12,400 active listings as of April 2026, making it one of Tennessee’s larger STR markets by inventory. The average daily rate in April 2026 was $164.53, with occupancy at 49.6% and RevPAR at $81.57. Year-over-year trends through April 2026 show modest but positive movement: occupancy grew 0.87%, ADR increased 0.60%, and revenue rose 2.26% compared to the prior year.
Entire-place listings dominate the supply at 11,881 units (95.2% of all listings), with private rooms accounting for 612 and shared rooms just 17. By bedroom count, the market is well-distributed: 1-bedroom units lead at 4,078, followed by 2-bedrooms (3,352), 3-bedrooms (3,027), 4-bedrooms (1,217), and 5-bedroom properties (807). Airbnb holds the largest channel presence with 5,688 Airbnb-only listings, VRBO accounts for 1,170 exclusive listings, and a notable 5,652 listings appear on both platforms simultaneously, indicating significant cross-listing activity.
The market scores an overall investability rating of 92.79 out of 100, the highest of the scored dimensions, suggesting strong fundamentals for property acquisition relative to operating environment. The total market score is 73.12, with rental demand at 67.92 and regulation at 67.57.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 35% | $133 | $1,478 |
| Feb | 45% | $130 | $1,463 |
| Mar | 53% | $147 | $2,013 |
| Apr | 49% | $152 | $2,016 |
| May | 52% | $167 | $2,208 |
| Jun | 60% | $202 | $3,135 |
| Jul | 61% | $204 | $3,445 |
| Aug | 51% | $189 | $2,654 |
| Sep | 46% | $171 | $2,178 |
| Oct | 53% | $164 | $2,461 |
| Nov | 47% | $159 | $2,041 |
| Dec | 45% | $157 | $2,043 |
Top Short-Term Rental Operators in Clarksville
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 408 | 14,027 | ★ 4.73 |
| 2 | Vacasa | 106 | 2,376 | ★ 4.59 |
| 3 | Byers & Harvey | 74 | 2,303 | ★ 4.85 |
| 4 | RedAwning | 64 | 848 | ★ 4.62 |
| 5 | RETREAT VACATIONS | 62 | 3,050 | ★ 4.82 |
What Kind of STR Should I Buy in Clarksville?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 4,078 |
| 2 bed | 3,352 |
| 3 bed | 3,027 |
| 4 bed | 1,217 |
| 5 bed | 807 |
ADR by Property Tier
| Entire Home | $168 |
| Luxury | $279 |
| Professionally Managed | $203 |
Revenue by Dwelling Type
| Apartment | $1,806 |
| Entire Place | $2,291 |
| House | $2,408 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 45.5% |
| vrbo | 9.4% |
| both | 45.2% |
Investment Analysis
At a typical home value of $320,241 (April 2026 Zillow estimate) and average monthly revenue of $2,239 in the most recent data month, a Clarksville STR generates approximately $26,871 in gross annualized revenue, implying a gross revenue yield of roughly 8.4% on the median home price before expenses. That figure assumes consistent occupancy at current rates, which the seasonal data does not support year-round.
Tier comparisons reveal meaningful upside at higher price points. Entire-home ADR of $167.72 modestly exceeds the all-listings average of $164.53, while professionally managed properties average $202.75 per night and the luxury tier reaches $278.62. The $76 spread between the all-listings average and professionally managed ADR suggests that management quality and listing presentation materially affect realized rates.
Annual revenue trends show the market peaked in 2021 at $2,661 average monthly revenue and has since moderated. 2024 averaged $2,429 and 2025 averaged $2,466 per month, indicating relative stability in recent years. The housing market shows a sale-to-list ratio of 0.910 (properties selling at 91% of list price on average), with median days to pending at 33 and 1,172 active for-sale listings, suggesting negotiating room for buyers entering the market.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
The average booking lead time for Clarksville STRs is 42.16 days, meaning guests book roughly six weeks in advance. This gives operators a meaningful pricing window: rates can hold firm until approximately 4 to 6 weeks out, with discounting reserved for inventory that remains open inside the 30-day window.
Average length of stay is 3.96 nights, close to the 4-night mark. This is consistent with a market that captures both weekend travelers (2-3 nights) and mid-week or extended-weekend stays (4-7 nights), bringing the average to just under four days. For operators, a near-4-night average length of stay reduces per-booking turnover costs relative to markets where 1 to 2 night stays dominate, improving net margin on cleaning and restocking costs. Minimum-stay policies of 3 or 4 nights can be used during peak periods without materially deterring bookings, while 2-night minimums during the January-February trough may help sustain occupancy without sacrificing too much rate.
Short-Term Rental Regulations
Tennessee’s Short-Term Rental Unit Act (TCA 13-7-601 through 13-7-606, effective May 17, 2018) provides statewide preemption: local governments cannot ban STRs outright but may regulate for health and safety using the least restrictive means. Properties operating before a local ordinance took effect are grandfathered until sold, transferred, left unused for 30 consecutive months, or after accumulating 3 code violations. In unincorporated rural areas without county zoning ordinances, STR restrictions at the zoning level are effectively absent.
Permit requirements: STR operators are required to obtain permits at the county and/or city level. The business license registration fee is $15, paid to the county clerk, and renews annually. Operators within city limits require a separate city business license (also $15). Operators earning $3,000 or more annually must hold a county business license; those earning $100,000 or more must also register with the state Department of Revenue. Owner-occupancy and primary-residence requirements do not apply in this market.
Taxes: Tennessee imposes a 7% state sales tax on short-term rentals (stays under 90 days). Local sales tax adds 1.50% to 2.75% depending on the county. A local occupancy tax applies in jurisdictions that have adopted it. As of January 1, 2021, marketplace facilitators (Airbnb, VRBO) collect and remit local occupancy taxes directly to the Tennessee Department of Revenue, simplifying compliance for hosts. Enforcement is rated minimal. The specific occupancy tax rate for Clarksville is not published in the profile data.
Market Comparison
Clarksville’s April 2026 occupancy of 49.6% sits slightly below the US STR median of approximately 55%, and its all-listings ADR of $164.53 is well below the national median of approximately $220. This positions Clarksville as a volume-accessible, mid-ADR market rather than a premium destination. The 92.79 investability score, however, indicates strong fundamentals relative to the operating environment, pointing to lower regulatory friction and reasonable acquisition costs relative to revenue potential.
On the operator side, Evolve leads the market with 408 listings and 14,027 reviews at a 4.73 average rating. Vacasa ranks second with 106 listings and 2,376 reviews (4.59 rating). Byers and Harvey, a regional operator, holds third place with 74 listings and 2,303 reviews at a notably higher 4.85 average rating. The top-3 operators collectively manage approximately 588 listings, representing roughly 4.7% of the 12,481-listing market. The low concentration ratio indicates a market where independent operators and smaller management companies can compete effectively without being dominated by a single large platform player.
Frequently Asked Questions About Clarksville, Tennessee
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