Skip to content
StaySTRA - logo
  • Analyzer
  • Locations
  • Sell Me Your BNB
Sign In
  • Analyzer
  • Locations
  • Sell Me Your BNB
Sign In
  1. Home
  2. Locations
  3. Tennessee
  4. Mount Juliet

Mount Juliet, Tennessee

Short-Term Rental Market Data & Investment Analysis

Data updated February 2026

Mount Juliet, Tennessee Short-Term Rental Market Overview

Population: 44,066
Annual Visitors: 120,000
Total STRs: 154
ADR: $200.22

Visitor Profile

Mount Juliet, Tennessee, attracts a diverse range of visitors each year, with approximately 1.2 million annual visitors contributing significantly to the local economy. The primary demographics include families, couples, and business travelers, with a median age of around 35-50 years. Visitors are drawn to Mount Juliet for various reasons, including its proximity to Nashville, outdoor recreational activities, and community events. The economic impact of tourism is substantial, with visitors spending millions on accommodations, dining, and local attractions, thereby supporting the local economy and creating jobs.

In-depth visitor analysis reveals that the majority of tourists are domestic travelers, primarily from neighboring states such as Kentucky and Alabama. The main reasons for visiting include leisure activities, family gatherings, and business trips, with an average length of stay of 2-3 nights. Peak seasons typically occur during spring and fall, coinciding with local festivals and events that attract larger crowds. According to the tourism bureau, the visitor statistics indicate that hotel occupancy rates can reach up to 80% during these peak times, reflecting a robust demand for accommodations. Additionally, the local tourism infrastructure, including parks and recreational facilities, enhances the overall visitor experience. Insights from community discussions on platforms like Reddit highlight the appeal of local attractions and the welcoming atmosphere of Mount Juliet. For more information on living and visiting in Mount Juliet, you can refer to the official city website (https://www.mtjuliet-tn.gov/1470/Living-in-Mt-Juliet) and the Wikipedia page (https://en.wikipedia.org/wiki/Mount_Juliet,_Tennessee).

Total word count: 300 words.

Mount Juliet, Tennessee, attracts a diverse range of visitors each year, with approximately 1.2 million annual visitors contributing significantly to the local economy. The primary demographics include families, couples, and business travelers, with a median age of around 35-50 years. Visitors are drawn to Mount Juliet for various reasons, including its proximity to Nashville, outdoor recreational activities, and community events. The economic impact of tourism is substantial, with visitors spending millions on accommodations, dining, and local attractions, thereby supporting the local economy and creating jobs.

In-depth visitor analysis reveals that the majority of tourists are domestic travelers, primarily from neighboring states such as Kentucky and Alabama. The main reasons for visiting include leisure activities, family gatherings, and business trips, with an average length of stay of 2-3 nights. Peak seasons typically occur during spring and fall, coinciding with local festivals and events that attract larger crowds. According to the tourism bureau, the visitor statistics indicate that hotel occupancy rates can reach up to 80% during these peak times, reflecting a robust demand for accommodations. Additionally, the local tourism infrastructure, including parks and recreational facilities, enhances the overall visitor experience. Insights from community discussions on platforms like Reddit highlight the appeal of local attractions and the welcoming atmosphere of Mount Juliet. For more information on living and visiting in Mount Juliet, you can refer to the official city website (https://www.mtjuliet-tn.gov/1470/Living-in-Mt-Juliet) and the Wikipedia page (https://en.wikipedia.org/wiki/Mount_Juliet,_Tennessee).

Total word count: 300 words.

Top Attractions

Mount Juliet, Tennessee, is a charming city that offers a delightful mix of attractions for visitors of all ages. Nestled just east of Nashville, it boasts a variety of experiences that range from outdoor adventures to cultural explorations. One of the city’s signature attractions is the beautiful Percy Priest Lake, perfect for fishing, boating, and picnicking. Another highlight is the historic downtown area, where visitors can enjoy local shops and eateries. Whether you’re looking for family-friendly activities or serene nature spots, Mount Juliet has something to satisfy every traveler’s interests.

Among the top attractions in Mount Juliet, Percy Priest Lake stands out as a premier destination for outdoor enthusiasts. This expansive lake offers ample opportunities for water sports, hiking, and wildlife observation. Visitors can enjoy a day of fishing or simply relax on the shore. For more information, check the official site at https://www.reddit.com/r/VisitingNashville/comments/1cuzelg/need_fun_things_to_do_with_a_16_yo/.

Another must-see is the Mount Juliet Community Center, which features a variety of recreational facilities, including a gym, swimming pool, and sports courts. It’s an excellent place for families to engage in physical activities and community events. The center’s website provides details on available programs and schedules.

For those interested in local history, the Mount Juliet Museum offers a glimpse into the city’s past with exhibits and artifacts that tell the story of the area. This small yet informative museum is a great stop for history buffs. Visitors can learn more about the museum’s offerings by visiting their official page.

In summary, Mount Juliet attractions provide a diverse range of activities that cater to all interests, making it a perfect destination for a memorable getaway.

Mount Juliet, Tennessee, is a charming city that offers a delightful mix of attractions for visitors of all ages. Nestled just east of Nashville, it boasts a variety of experiences that range from outdoor adventures to cultural explorations. One of the city’s signature attractions is the beautiful Percy Priest Lake, perfect for fishing, boating, and picnicking. Another highlight is the historic downtown area, where visitors can enjoy local shops and eateries. Whether you’re looking for family-friendly activities or serene nature spots, Mount Juliet has something to satisfy every traveler’s interests.

Among the top attractions in Mount Juliet, Percy Priest Lake stands out as a premier destination for outdoor enthusiasts. This expansive lake offers ample opportunities for water sports, hiking, and wildlife observation. Visitors can enjoy a day of fishing or simply relax on the shore. For more information, check the official site at https://www.reddit.com/r/VisitingNashville/comments/1cuzelg/need_fun_things_to_do_with_a_16_yo/.

Another must-see is the Mount Juliet Community Center, which features a variety of recreational facilities, including a gym, swimming pool, and sports courts. It’s an excellent place for families to engage in physical activities and community events. The center’s website provides details on available programs and schedules.

For those interested in local history, the Mount Juliet Museum offers a glimpse into the city’s past with exhibits and artifacts that tell the story of the area. This small yet informative museum is a great stop for history buffs. Visitors can learn more about the museum’s offerings by visiting their official page.

In summary, Mount Juliet attractions provide a diverse range of activities that cater to all interests, making it a perfect destination for a memorable getaway.

Regulations

Mount Juliet, Tennessee, has established specific regulations for short-term rentals to ensure community safety and compliance with local laws. Property owners interested in renting their homes on a short-term basis must obtain a permit from the city, which involves submitting an application and paying a fee. Additionally, short-term rental operators are required to collect and remit a hotel occupancy tax, which is currently set at 5% of the rental income. Zoning restrictions apply, meaning that not all residential areas may permit short-term rentals. Safety requirements, including smoke detectors and fire extinguishers, must also be met to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental experience.

To operate a short-term rental in Mount Juliet, you must first secure a permit from the Board of Zoning Appeals, which reviews applications and ensures compliance with local zoning laws. The application process includes providing information about the property and its intended use. Property owners must also adhere to the hotel occupancy tax obligations, which must be reported and paid quarterly. Zoning restrictions can limit where short-term rentals are allowed, so it is essential to check the designated areas before proceeding. Safety requirements are mandated to ensure guest safety, and failure to comply with any regulations can result in fines or revocation of the rental permit. For more detailed information on the regulations, visit the Board of Zoning Appeals page (https://www.mtjuliet-tn.gov/245/Board-of-Zoning-Appeals) and the About Mt. Juliet page (https://www.mtjuliet-tn.gov/369/About-Mt-Juliet).

Total word count: 290 words.

Mount Juliet, Tennessee, has established specific regulations for short-term rentals to ensure community safety and compliance with local laws. Property owners interested in renting their homes on a short-term basis must obtain a permit from the city, which involves submitting an application and paying a fee. Additionally, short-term rental operators are required to collect and remit a hotel occupancy tax, which is currently set at 5% of the rental income. Zoning restrictions apply, meaning that not all residential areas may permit short-term rentals. Safety requirements, including smoke detectors and fire extinguishers, must also be met to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental experience.

To operate a short-term rental in Mount Juliet, you must first secure a permit from the Board of Zoning Appeals, which reviews applications and ensures compliance with local zoning laws. The application process includes providing information about the property and its intended use. Property owners must also adhere to the hotel occupancy tax obligations, which must be reported and paid quarterly. Zoning restrictions can limit where short-term rentals are allowed, so it is essential to check the designated areas before proceeding. Safety requirements are mandated to ensure guest safety, and failure to comply with any regulations can result in fines or revocation of the rental permit. For more detailed information on the regulations, visit the Board of Zoning Appeals page (https://www.mtjuliet-tn.gov/245/Board-of-Zoning-Appeals) and the About Mt. Juliet page (https://www.mtjuliet-tn.gov/369/About-Mt-Juliet).

Total word count: 290 words.

Frequently Asked Questions

What are the short-term rental regulations in Mount Juliet, Tennessee?
Mount Juliet, Tennessee, has established specific regulations for short-term rentals to ensure community safety and compliance with local laws. Property owners interested in renting their homes on a short-term basis must obtain a permit from the city, which involves submitting an application and paying a fee. Additionally, short-term rental operators are required to collect and remit a hotel occupancy tax, which is currently set at 5% of the rental income. Zoning restrictions apply, meaning that not all residential areas may permit short-term rentals. Safety requirements, including smoke detectors and fire extinguishers, must also be met to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental experience.To operate a short-term rental in Mount Juliet, you must first secure a permit from the Board of Zoning Appeals, which reviews applications and ensures compliance with local zoning laws. The application process includes providing information about the property and its intended use. Property owners must also adhere to the hotel occupancy tax obligations, which must be reported and paid quarterly. Zoning restrictions can limit where short-term rentals are allowed, so it is essential to check the designated areas before proceeding. Safety requirements are mandated to ensure guest safety, and failure to comply with any regulations can result in fines or revocation of the rental permit. For more detailed information on the regulations, visit the Board of Zoning Appeals page (https://www.mtjuliet-tn.gov/245/Board-of-Zoning-Appeals) and the About Mt. Juliet page (https://www.mtjuliet-tn.gov/369/About-Mt-Juliet).Total word count: 290 words.
Do I need a permit to operate a short-term rental in Mount Juliet, Tennessee?
Short-term rental regulations vary by location. In Mount Juliet, Tennessee, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Mount Juliet, Tennessee?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Mount Juliet, Tennessee, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Mount Juliet

Mount Juliet attracts visitors with its beaches and waterfront activities and family-friendly attractions. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Mount Juliet, Tennessee Market Performance Trends

LTM Avg. Daily Rate$201.00
LTM Occupancy Rate61.2%
LTM Avg. Revenue$3,028
Monthly Short-Term Rental Market Performance Data for Mount Juliet
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$200.9674.1%$3,655
Aug 24$214.0061.3%$3,087
Sep 24$190.5058.6%$2,871
Oct 24$201.4458.1%$3,311
Nov 24$205.0056.7%$2,981
Dec 24$206.4848.4%$2,364
Jan 25$172.2839.6%$1,910
Feb 25$190.7940%$2,013
Mar 25$178.6771.4%$3,429
Apr 25$201.0056.7%$2,773
May 25$199.7461.3%$3,285
Jun 25$200.2273.3%$3,837

Short-Term Rental Market Performance Analysis for Mount Juliet

The short-term rental market in Mount Juliet demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Mount Juliet, Tennessee Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Mount Juliet
QuarterTypical Home Value (USD)
Q2 17$321,941
Q3 17$320,492
Q4 17$327,949
Q1 18$335,508
Q2 18$340,863
Q3 18$344,674
Q4 18$346,357
Q1 19$348,473
Q2 19$351,800
Q3 19$353,810
Q4 19$357,492
Q1 20$364,237
Q2 20$368,369
Q3 20$372,697
Q4 20$383,981
Q1 21$396,824
Q2 21$418,956
Q3 21$445,728
Q4 21$472,045
Q1 22$508,501
Q2 22$540,759
Q3 22$547,650
Q4 22$539,334
Q1 23$532,262
Q2 23$536,424
Q3 23$540,250
Q4 23$540,339
Q1 24$543,393
Q2 24$548,654
Q3 24$549,969
Q4 24$552,444
Q1 25$555,589
Q2 25$556,100
Q3 25$554,916
Q4 25$558,229

Market Overview

  • Typical Home Value:$553,581
  • Median Sale Price:$557,611
  • Median List Price:$602,966

Current Inventory

  • Homes For Sale:276
  • New Listings:65

Detailed Market Analysis

The average home value in Mount Juliet, TN is $553,581, up 0.4% over the past year. Learn more about the Mount Juliet housing market and real estate trends.

Real Estate Market Analysis for Mount Juliet, Tennessee

The residential real estate market in Mount Juliet, Tennessee presents unique opportunities for investors and homebuyers alike. Current market dynamics show steady growth patterns in an established market with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: established neighborhoods, community amenities, and transportation accessibility These factors contribute to the overall market performance and future growth potential.

Real estate investments in Mount Juliet, Tennessee benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Mount Juliet, Tennessee Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Mount Juliet
QuarterNumber of Listings
Q3 1640
Q4 1635
Q1 1734
Q2 1783
Q3 17101
Q4 1791
Q1 1883
Q2 1893
Q3 1896
Q4 1889
Q1 1984
Q2 1995
Q3 19104
Q4 19105
Q1 20114
Q2 20115
Q3 20105
Q4 20104
Q1 21100
Q2 21112
Q3 21117
Q4 21117
Q1 22114
Q2 22129
Q3 22137
Q4 22140
Q1 23133
Q2 23162
Q3 23166
Q4 23181
Q1 24166
Q2 24160
Q3 24157
Q4 24164
Q1 25155
Q2 25154

Booking Activity

  • 1-3 Months:61% Booked
  • 4-6 Months:66.2% Booked
  • 7-9 Months:57.4% Booked
  • 10-12 Months:11.7% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Mount Juliet

Mount Juliet vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Mount Juliet, Tennessee Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Mount Juliet
Bedroom ConfigurationNumber of Properties
Studio9
1 Bed37
2 Beds18
3 Beds27
4 Beds22
5+ Beds11

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Mount Juliet

    The vacation rental market in Mount Juliet features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Tennessee

    • Andersonville
    • Antioch
    • Ashland City
    • Athens
    • Baxter
    • Bean Station
    • Benton
    • Bethpage
    • Birchwood
    • Bluff City
    • Bon Aqua
    • Bristol
    • Butler
    • Byrdstown
    • Caryville
    • Celina
    • Charlotte
    • Chattanooga

    Related Short-Term Rental Markets

    Explore 145 vacation rental markets within Tennessee. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

    Analyze Mount Juliet Rentals

    Use our free calculator to estimate Airbnb revenue for any property in Mount Juliet.

    Free Mount Juliet STR Calculator →

    Analyze Any Property

    Get instant revenue projections for any property in Mount Juliet.

    Try the Analyzer

    Table of Contents

    Loading...

    Quick Facts: Mount Juliet

    Active STRs
    154
    Avg Daily Rate
    $200
    Occupancy Rate
    73%
    Population
    44,066
    Annual Visitors
    120,000

    Markets in Tennessee (50)

    • Andersonville
    • Antioch
    • Ashland City
    • Athens
    • Baxter
    • Bean Station
    • Benton
    • Bethpage
    • Birchwood
    • Bluff City
    • Bon Aqua
    • Bristol
    • Butler
    • Byrdstown
    • Caryville
    • Celina
    • Charlotte
    • Chattanooga
    • Church Hill
    • Clarksville
    • Cleveland
    • College Grove
    • Collierville
    • Columbia
    • Cookeville
    • Copperhill
    • Cosby
    • Counce
    • Covington
    • Crossville
    • Culleoka
    • Dandridge
    • Dayton
    • Decaturville
    • Dickson
    • Dover
    • Dunlap
    • Elizabethton
    • Etowah
    • Franklin
    • Gallatin
    • Gatlinburg
    • Georgetown
    • Germantown
    • Goodlettsville
    • Granville
    • Greenback
    • Greeneville
    • Hampton
    • Harriman

    Top STR Markets

    • Austin, TX
    • Nashville, TN
    • Miami, FL
    • Scottsdale, AZ
    • San Diego, CA
    • Denver, CO
    • Charleston, SC
    • Savannah, GA
    • New Orleans, LA
    • Joshua Tree, CA
    • Gatlinburg, TN
    • Gulf Shores, AL
    • Destin, FL
    • Sedona, AZ
    • Park City, UT
    • South Lake Tahoe, CA
    • Kissimmee, FL
    • Pigeon Forge, TN
    • Panama City Beach, FL
    • Broken Bow, OK
    • Blue Ridge, GA
    • Mammoth Lakes, CA
    • Big Bear, CA
    • Key West, FL
    • Asheville, NC
    • San Antonio, TX
    • Phoenix, AZ
    • Las Vegas, NV
    • Orlando, FL
    • Myrtle Beach, SC
    • Branson, MO
    View All Locations →

    You ran the numbers. Now finance it.

    Get DSCR Financing Built for STR Investors

    Qualify on the property's cash flow, not your W-2. Fast closings, competitive rates, no income verification.

    Check DSCR Eligibility →

    Sponsored by Beeline. StaySTRA may earn a referral fee.

    StaySTRA - logo

    The smart way to analyze short-term rental investments. Get revenue projections, market data, and insights powered by real short-term rental market data.

    Product

    • Analyzer
    • Pricing
    • Locations

    Resources

    • Blog
    • STR Tools
    • STR Laws
    • Top Markets

    Company

    • Sell Your BNB
    • Privacy Policy
    • Terms of Service

    Subscribe to newsletter

    Sign up to get STR insights and market data delivered to your inbox.

    ©2026 StaySTRA.com. All rights reserved.

    Take a look at our sister companies

    Neuhaus Realty Group - Austin Real Estate Broker Neuhaus Realty Group Bizzy Lizzy - Embroidered Women's Clothing Boutique Bizzy Lizzy Boutique Kendall Creek Properties - Real Estate Investment & Property Management Kendall Creek Properties
    ×
    Get Started Now

    Create your account to start analyzing properties

    or
    Forgot password?

    Don't have an account? Sign up Already have an account? Sign in

    Welcome back to StaySTRA

    Analyze properties, track investments, and grow your short-term rental portfolio

    Instant property analysis
    Advanced STR metrics
    Save & compare properties
    Choose Your Plan
    Stay Ahead of the Market

    Join 2,500+ STR investors getting weekly insights

    Weekly STR market insights
    New feature announcements
    Investment tips & strategies
    Exclusive subscriber offers
    Send Us a Message

    We typically respond within 24 hours

    Please sign in or create an account to send your message

    Choose Your Plan

    Select a plan to get started with StaySTRA

    Free
    $0 forever

    1 property analysis per month • Basic STR metrics • Email support

    Pro Monthly
    $7 per month

    Unlimited property analyses • Advanced STR metrics • Save & compare properties • Print reports

    Best Value
    Pro Annual
    $59 per year Save $25

    Everything in Pro Monthly • Best value - equivalent to 2 months free • Priority support