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  4. Crossville

Crossville, Tennessee

Short-Term Rental Market Data & Investment Analysis

Crossville, Tennessee Short-Term Rental Market

BMarket Score 73/100
Data updated April 2026

Crossville, TN STRs averaged $164/night at 49.6% occupancy in April 2026, with no city permit required in one of Tennessee's most permissive STR markets.

Quick Answer: Crossville, Tennessee is an active short-term rental market. average occupancy is 56%. average monthly revenue is $3,325. average daily rate is $218. the top operator is Evolve with 409 listings. market score is 73/100 (grade B).

Avg Monthly Revenue
$3,325
↓ 0.2% YoY
56%
Occupancy
↓ 1.3% YoY
$218
Avg Daily Rate
↑ 0.9% YoY
58.5 days avg lead time4.1 avg length of stay

Market data reflects the Tennessee Area regional market, which includes Crossville. Regulations, taxes, and permit details below are specific to Crossville.

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation68
Seasonality71
Investability93
Rental Demand68
Revenue Growth58

Market Overview

Crossville sits on Tennessee’s Cumberland Plateau midway between Nashville and Knoxville along I-40, anchoring Cumberland County tourism as the self-described ‘Golf Capital of Tennessee.’ Nine championship courses, the Cumberland County Playhouse (145,000-plus annual visitors), Cumberland Mountain State Park, and the 2024-opened Flatrock Motorsports Park draw a diverse mix of golfers, outdoor recreation visitors, retirees, and second-home buyers. Cumberland County generated $210.6 million in visitor spending in 2023, ranking 14th among Tennessee’s 95 counties, supporting approximately 1,150 local tourism jobs. No Crossville-specific annual visitor count is published.

As of April 2026, the Crossville STR market tracked approximately 12,459 active listings, making it the largest market by listing count in this batch. The average daily rate was $164 and occupancy was 49.6%, producing a RevPAR of $82. Average monthly revenue per listing was $2,238. Year-over-year performance was modestly positive: occupancy gained 0.9 percentage points, ADR increased 0.6%, and revenue grew 2.3%.

Listing type is concentrated in entire-place rentals (11,859 of 12,459 listings, or 95%), with private rooms at 612 and shared rooms at 17. By bedroom count, 1-bedroom units lead at 4,059, followed by 2-bedroom (3,360), 3-bedroom (3,024), 4-bedroom (1,215), and 5-bedroom-plus (801). The large bedroom range reflects significant group-travel and golf-retreat inventory. Channel distribution shows near-equal Airbnb and dual-platform presence: 5,684 Airbnb-only listings, 5,628 dual-listed on both platforms, and 1,176 VRBO-only.

Seasonal Patterns

Monthly seasonal data for Crossville, Tennessee
MonthOccupancyADRRevenue
Jan35%$132$1,477
Feb45%$130$1,461
Mar53%$147$2,013
Apr49%$151$2,015
May52%$169$2,242
Jun59%$203$3,155
Jul61%$204$3,446
Aug51%$189$2,654
Sep46%$171$2,177
Oct53%$164$2,461
Nov47%$159$2,040
Dec45%$157$2,042

Top Short-Term Rental Operators in Crossville

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Evolve40913,977★ 4.73
2Vacasa1082,373★ 4.56
3Byers & Harvey742,324★ 4.86
4RedAwning63846★ 4.67
5RETREAT VACATIONS623,036★ 4.82

What Kind of STR Should I Buy in Crossville?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed4,059
2 bed3,360
3 bed3,024
4 bed1,215
5 bed801

ADR by Property Tier

Entire Home$222
Luxury$371
Professionally Managed$285

Revenue by Dwelling Type

Apartment$2,057
Entire Place$3,411
House$3,732

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb45.5%
vrbo9.4%
both45.1%

Investment Analysis

Crossville’s investment case is anchored by permissive regulation, an investability score of 92.8, and a relatively accessible entry price at $307,116 typical home value. The city has no STR permit requirement and no residential zoning, making it one of the most operationally frictionless markets for new STR investors in Tennessee.

Using April 2026 monthly revenue of $2,238, annualized revenue of approximately $26,856 implies a gross yield of roughly 8.7% relative to the typical home value. The sale-to-list ratio of 0.758 indicates homes in the area typically sell well below list price, which may further improve acquisition pricing and effective yield.

Revenue by property type shows houses averaging $2,401/month and entire-place units averaging $2,289/month, with apartments at $1,817/month. Professionally managed listings average an ADR of $202 versus the market average of $164, a 23% premium. Luxury-tier listings reach $278/night.

The market scores 73.3 overall. Investability leads at 92.8. Revenue growth scores 58.1, reflecting the market’s stable but not rapidly expanding revenue trajectory. ADR has grown from $151 in 2019 to $175 in 2025 annual averages.

The primary risk factors are the moderate summer concentration (July occupancy 61.3% versus January 34.9%) and private-community deed restrictions. Fairfield Glade and other resort communities within the broader market area operate under HOA/POA covenants that may restrict or prohibit STRs independently of city rules. Investors in planned communities must review recorded covenants before assuming city-level permissiveness translates to operational freedom.

The median days to pending of 61 is the longest in this batch, suggesting the most patient acquisition environment among the five markets.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Crossville)

Typical Home Value
$314,091
Median Sale Price
$280,333
Days to Pending
46

Booking Insights

Crossville guests book an average of 42 days in advance as of April 2026, a moderately long lead time consistent with golf trip planning and group vacation coordination. The 42-day window gives operators roughly 6 weeks to hold rates before considering dynamic pricing adjustments.

Average length of stay is 3.96 nights, just below 4 nights and the second-longest in this batch. The near-4-night average reflects a market where golf packages, extended weekend getaways, and group retreats are common. Longer stays reduce per-stay operational costs (cleaning, check-in management) relative to markets with 2-3 night averages.

The 42-day lead time and 4-night average suggest that operators can benefit from offering 3- and 4-night minimum stay requirements, particularly in peak summer months, to discourage single-night disruptions while capturing the dominant booking pattern. For golf-specific demand, Tuesday-through-Sunday blocks may outperform strict weekend-only availability, as golf groups often extend mid-week to access course tee times with shorter waits.

At 49.6% occupancy over approximately 30 days and a 4-night average, an average listing hosts roughly 3 to 4 stays per month.

Short-Term Rental Regulations

Crossville is one of the most permissive STR markets in Tennessee. The City of Crossville has no STR-specific ordinance and, distinctively, no general residential or commercial zoning at all. The codes department reports only narrow zoning for airport approach zones, floodplains, signs, and mobile homes. There are no city STR permits, no owner-occupancy or primary residence requirements, no annual night caps, and no parking or density requirements at the municipal level.

STR operations in Crossville are governed primarily by Tennessee’s statewide Short-Term Rental Unit Act (Public Chapter 972, 2018), which authorizes local governments to create permitting processes but does not require them to do so. Crossville has not established a permitting process.

The applicable occupancy tax is 3% (city hotel/motel tax on transient lodging). Since January 1, 2021, STR marketplaces including Airbnb and VRBO collect and remit this occupancy tax plus state and local sales tax to the Tennessee Department of Revenue on behalf of hosts.

Enforcement at the city level is rated minimal, consistent with the absence of a regulatory framework.

The critical caveat for investors is private-community restrictions. HOA and POA covenants in resort communities such as Fairfield Glade and recorded deed restrictions can prohibit STRs independently of city permissiveness. These private restrictions fall outside city jurisdiction and must be reviewed for any specific property in a planned community before purchase.

A 2025 state law caps cumulative municipal occupancy tax growth at an 8% ceiling within incorporated county areas; Crossville’s current authorized rate of 3% is well below this cap.

Market Comparison

Crossville’s April 2026 ADR of $164 is below the U.S. STR median of approximately $220, consistent with a smaller inland Tennessee plateau market rather than a coastal or major metro destination. Occupancy at 49.6% is below the national median of approximately 55%, though the year-over-year trend is positive.

The market’s investability score of 92.8 places it among the top performers in that specific dimension. The overall score of 73.3 is solid, with regulation (67.7) reflecting the permissive environment despite the modest score. Revenue growth (58.1) and rental demand (67.8) are the weaker sub-scores.

Evolve leads the professional management segment with 409 listings and 13,977 reviews at a 4.7-star average, the largest managed portfolio in this batch by listing count. Vacasa follows with 108 listings and 2,373 reviews at a 4.6-star rating. Byers and Harvey holds 74 listings with 2,324 reviews at a 4.9-star rating. Together these three operators represent approximately 591 managed listings, or roughly 5% of the estimated 12,459 total active listings. The low penetration rate leaves most of the market self-managed.

The typical home value of $307,116 is mid-range among the five markets in this batch. The sale-to-list ratio of 0.758 is the lowest in the group, indicating homes sell at the largest discount to list price of any of these markets, which is favorable for buyers. The median days to pending of 61 is also the longest, confirming the least competitive acquisition environment among the five markets.

Frequently Asked Questions About Crossville, Tennessee

What is the average daily rate for STRs in Crossville, TN?
As of April 2026, the average daily rate is $164/night across all listing types. Entire-home listings average $168/night, professionally managed properties average $202/night, and luxury-tier listings reach $278/night.
What occupancy rate do Crossville, TN STRs achieve?
Occupancy was 49.6% in April 2026, up 0.9 percentage points year-over-year. Peak months (June and July) reach approximately 60-61% occupancy. January is the trough at 34.9%.
Do I need a permit to operate a short-term rental in Crossville, TN?
No city STR permit is required. Crossville has no STR-specific ordinance and no general residential zoning. Operations are governed by Tennessee’s statewide Short-Term Rental Unit Act (Public Chapter 972, 2018). However, if a property is in a private community such as Fairfield Glade, HOA or deed restrictions may independently prohibit STRs regardless of city rules.
How much revenue can a Crossville, TN STR generate?
The all-listings average was $2,238/month in April 2026. Houses averaged $2,401/month. Peak summer months (June and July) average $3,134 to $3,445. January averages approximately $1,477.
What is Crossville, TN known for as a travel destination?
Crossville is marketed as the ‘Golf Capital of Tennessee’ with nine championship courses, including five at Fairfield Glade. Other draws include Cumberland Mountain State Park, the Cumberland County Playhouse (145,000-plus annual visitors), and the 2024-opened Flatrock Motorsports Park.
What taxes apply to Crossville, TN STR operators?
A 3% city hotel/motel occupancy tax applies to transient lodging. Since January 1, 2021, Airbnb and VRBO collect and remit this tax plus state and local sales taxes on behalf of hosts. No additional city STR fees apply.
What is the typical home value in Crossville, TN?
As of April 2026, the typical home value is approximately $307,116, with a median sale price of $297,333. The sale-to-list ratio is 0.758, meaning homes typically sell well below list price, and the median days to pending is 61, indicating a slower-paced housing market relative to comparable STR destinations.
Crossville, TennesseeRev $3,325ADR $218Occ 56%Score B (73)

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Table of Contents

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Quick Facts: Crossville

Active STRs
655
Avg Daily Rate
$134
Occupancy Rate
36%
Population
12,071
Annual Visitors
400,000

Markets in Tennessee (50)

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