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  4. Sumter

Sumter, South Carolina

Short-Term Rental Market Data & Investment Analysis

Data updated February 2026

Sumter, South Carolina Short-Term Rental Market Overview

Population: 42,958
Annual Visitors: 100,000
Total STRs: 132
ADR: $147.47

Visitor Profile

Sumter, South Carolina, attracts approximately 1 million visitors annually, drawn by its rich history, vibrant culture, and outdoor activities. The primary demographic of visitors includes families and couples, with a significant portion aged between 30 and 55. Many visitors come for leisure, including exploring local parks, historical sites, and participating in community events. The economic impact of tourism in Sumter is substantial, contributing millions to the local economy and supporting numerous jobs in the hospitality sector. The city’s tourism initiatives aim to enhance visitor experiences while promoting local attractions, making it a notable destination in South Carolina.

In-depth visitor analysis reveals that the majority of tourists are domestic travelers, with a notable influx from neighboring states such as North Carolina and Georgia. The primary reasons for visiting include attending local festivals, enjoying outdoor recreation, and exploring historical landmarks. The average length of stay is around two to three days, with peak seasons occurring during spring and fall when the weather is most favorable for outdoor activities. According to the visitors center, the city offers various attractions, including parks and cultural events that cater to diverse interests. Additionally, Sumter tourism statistics indicate that visitors often engage in shopping and dining, further boosting the local economy. With continued efforts to promote tourism through social media and community engagement, Sumter is poised to enhance its appeal and visitor experience, making it a growing destination in the region.

Sumter, South Carolina, attracts approximately 1 million visitors annually, drawn by its rich history, vibrant culture, and outdoor activities. The primary demographic of visitors includes families and couples, with a significant portion aged between 30 and 55. Many visitors come for leisure, including exploring local parks, historical sites, and participating in community events. The economic impact of tourism in Sumter is substantial, contributing millions to the local economy and supporting numerous jobs in the hospitality sector. The city’s tourism initiatives aim to enhance visitor experiences while promoting local attractions, making it a notable destination in South Carolina.

In-depth visitor analysis reveals that the majority of tourists are domestic travelers, with a notable influx from neighboring states such as North Carolina and Georgia. The primary reasons for visiting include attending local festivals, enjoying outdoor recreation, and exploring historical landmarks. The average length of stay is around two to three days, with peak seasons occurring during spring and fall when the weather is most favorable for outdoor activities. According to the visitors center, the city offers various attractions, including parks and cultural events that cater to diverse interests. Additionally, Sumter tourism statistics indicate that visitors often engage in shopping and dining, further boosting the local economy. With continued efforts to promote tourism through social media and community engagement, Sumter is poised to enhance its appeal and visitor experience, making it a growing destination in the region.

Top Attractions

Sumter, South Carolina, is a charming city that offers a delightful mix of history, culture, and outdoor activities, making it a perfect destination for travelers seeking diverse experiences. Among its signature attractions, the Swan Lake Iris Gardens stands out with its stunning floral displays and serene walking paths, while the Sumter County Museum provides a fascinating glimpse into the region’s rich heritage. Whether you’re looking to explore beautiful parks, engage with local history, or enjoy family-friendly activities, Sumter has something for everyone. Read on to discover the top attractions that make Sumter a must-visit location.

One of the premier attractions in Sumter is the Swan Lake Iris Gardens, renowned for its breathtaking collection of irises and tranquil landscapes. This 150-acre park features walking trails, a picturesque lake, and various gardens, making it an ideal spot for a leisurely stroll or a family picnic. For more information, visit the official site at Wango Kart. Another highlight is the Sumter County Museum, which showcases the area’s history through engaging exhibits and artifacts. Visitors can explore the museum’s collections that include everything from Native American artifacts to Civil War memorabilia, providing a comprehensive overview of Sumter’s past. Learn more about the museum at AARP. For those interested in outdoor activities, the Palmetto Trail offers scenic hiking and biking opportunities through South Carolina’s natural beauty. This extensive trail system provides a chance to connect with nature while enjoying the area’s diverse landscapes. Lastly, the Fort Sumter and Fort Moultrie National Historical Park is a significant site that delves into the Civil War’s history. Visitors can explore the fortifications and learn about their role in American history. For further details, check the U.S. National Park Service website. With these attractions and more, Sumter promises an enriching experience for all who visit.

Sumter, South Carolina, is a charming city that offers a delightful mix of history, culture, and outdoor activities, making it a perfect destination for travelers seeking diverse experiences. Among its signature attractions, the Swan Lake Iris Gardens stands out with its stunning floral displays and serene walking paths, while the Sumter County Museum provides a fascinating glimpse into the region’s rich heritage. Whether you’re looking to explore beautiful parks, engage with local history, or enjoy family-friendly activities, Sumter has something for everyone. Read on to discover the top attractions that make Sumter a must-visit location.

One of the premier attractions in Sumter is the Swan Lake Iris Gardens, renowned for its breathtaking collection of irises and tranquil landscapes. This 150-acre park features walking trails, a picturesque lake, and various gardens, making it an ideal spot for a leisurely stroll or a family picnic. For more information, visit the official site at Wango Kart. Another highlight is the Sumter County Museum, which showcases the area’s history through engaging exhibits and artifacts. Visitors can explore the museum’s collections that include everything from Native American artifacts to Civil War memorabilia, providing a comprehensive overview of Sumter’s past. Learn more about the museum at AARP. For those interested in outdoor activities, the Palmetto Trail offers scenic hiking and biking opportunities through South Carolina’s natural beauty. This extensive trail system provides a chance to connect with nature while enjoying the area’s diverse landscapes. Lastly, the Fort Sumter and Fort Moultrie National Historical Park is a significant site that delves into the Civil War’s history. Visitors can explore the fortifications and learn about their role in American history. For further details, check the U.S. National Park Service website. With these attractions and more, Sumter promises an enriching experience for all who visit.

Regulations

Navigating the landscape of Sumter short-term rental regulations is essential for property owners looking to enter the market. In Sumter, South Carolina, the city currently does not have formal short-term rental ordinances on the books. However, property owners must obtain a business license to operate, which is generally valid for one year. At the state level, short-term rentals are regarded as a commercial use, and property owners must maintain commercial general liability insurance with a minimum of $1 million in coverage per occurrence. Additionally, operators must comply with state tax obligations for accommodations. Zoning regulations and safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Understanding these regulations is vital to avoid penalties and ensure a successful rental experience.

Key requirements for short-term rentals in Sumter include obtaining a business license from the City of Sumter, which can be initiated at 12 West Liberty Street. New businesses must complete an application and the appropriate clearance form, with renewals mailed in February and due by April 30th. Property owners must adhere to state-level tax obligations for accommodations and ensure their properties meet safety standards. While the city does not currently have specific STR ordinances, zoning restrictions may apply, so it is important to check local ordinances to ensure compliance. Safety regulations are enforced to protect guests, requiring properties to meet specific safety standards. Failure to comply with state and local requirements can result in fines or other penalties. For more detailed information on business licensing, visit the City of Sumter’s Business License page. For state-level information on accommodations tax, refer to the South Carolina Department of Revenue.

Navigating the landscape of Sumter short-term rental regulations is essential for property owners looking to enter the market. In Sumter, South Carolina, the city currently does not have formal short-term rental ordinances on the books. However, property owners must obtain a business license to operate, which is generally valid for one year. At the state level, short-term rentals are regarded as a commercial use, and property owners must maintain commercial general liability insurance with a minimum of $1 million in coverage per occurrence. Additionally, operators must comply with state tax obligations for accommodations. Zoning regulations and safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Understanding these regulations is vital to avoid penalties and ensure a successful rental experience.

Key requirements for short-term rentals in Sumter include obtaining a business license from the City of Sumter, which can be initiated at 12 West Liberty Street. New businesses must complete an application and the appropriate clearance form, with renewals mailed in February and due by April 30th. Property owners must adhere to state-level tax obligations for accommodations and ensure their properties meet safety standards. While the city does not currently have specific STR ordinances, zoning restrictions may apply, so it is important to check local ordinances to ensure compliance. Safety regulations are enforced to protect guests, requiring properties to meet specific safety standards. Failure to comply with state and local requirements can result in fines or other penalties. For more detailed information on business licensing, visit the City of Sumter’s Business License page. For state-level information on accommodations tax, refer to the South Carolina Department of Revenue.

Frequently Asked Questions

What are the short-term rental regulations in Sumter, South Carolina?
Navigating the landscape of Sumter short-term rental regulations is essential for property owners looking to enter the market. In Sumter, South Carolina, the city currently does not have formal short-term rental ordinances on the books. However, property owners must obtain a business license to operate, which is generally valid for one year. At the state level, short-term rentals are regarded as a commercial use, and property owners must maintain commercial general liability insurance with a minimum of $1 million in coverage per occurrence. Additionally, operators must comply with state tax obligations for accommodations. Zoning regulations and safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Understanding these regulations is vital to avoid penalties and ensure a successful rental experience.Key requirements for short-term rentals in Sumter include obtaining a business license from the City of Sumter, which can be initiated at 12 West Liberty Street. New businesses must complete an application and the appropriate clearance form, with renewals mailed in February and due by April 30th. Property owners must adhere to state-level tax obligations for accommodations and ensure their properties meet safety standards. While the city does not currently have specific STR ordinances, zoning restrictions may apply, so it is important to check local ordinances to ensure compliance. Safety regulations are enforced to protect guests, requiring properties to meet specific safety standards. Failure to comply with state and local requirements can result in fines or other penalties. For more detailed information on business licensing, visit the City of Sumter's Business License page. For state-level information on accommodations tax, refer to the South Carolina Department of Revenue.
Do I need a permit to operate a short-term rental in Sumter, South Carolina?
Short-term rental regulations vary by location. In Sumter, South Carolina, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Sumter, South Carolina?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Sumter, South Carolina, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Sumter

Sumter attracts visitors with its outdoor recreation and natural beauty and family-friendly attractions. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Sumter, South Carolina Market Performance Trends

LTM Avg. Daily Rate$140.00
LTM Occupancy Rate68.2%
LTM Avg. Revenue$1,989
Monthly Short-Term Rental Market Performance Data for Sumter
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$130.9383.3%$1,897
Aug 24$141.5759.2%$1,609
Sep 24$136.9856.5%$1,587
Oct 24$140.6072.4%$2,085
Nov 24$144.2581.5%$2,264
Dec 24$141.5050.8%$1,479
Jan 25$153.7543.3%$1,690
Feb 25$136.2464.7%$1,695
Mar 25$143.2970.3%$1,876
Apr 25$136.8579.7%$2,343
May 25$143.5971.2%$2,332
Jun 25$147.4769.4%$2,555

Short-Term Rental Market Performance Analysis for Sumter

The short-term rental market in Sumter demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: year-round stability with consistent occupancy

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Sumter, South Carolina Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Sumter
QuarterTypical Home Value (USD)
Q2 17$131,073
Q3 17$129,666
Q4 17$133,315
Q1 18$133,957
Q2 18$137,112
Q3 18$139,396
Q4 18$142,474
Q1 19$148,265
Q2 19$152,299
Q3 19$153,433
Q4 19$157,621
Q1 20$159,038
Q2 20$160,799
Q3 20$164,225
Q4 20$168,837
Q1 21$172,122
Q2 21$176,739
Q3 21$180,774
Q4 21$184,920
Q1 22$190,375
Q2 22$195,090
Q3 22$197,731
Q4 22$198,437
Q1 23$199,141
Q2 23$203,670
Q3 23$205,523
Q4 23$205,633
Q1 24$208,069
Q2 24$211,358
Q3 24$211,374
Q4 24$211,775
Q1 25$214,497
Q2 25$210,764
Q3 25$208,804
Q4 25$210,552
Q1 26$214,272

Market Overview

  • Typical Home Value:$213,462
  • Median Sale Price:$214,983
  • Median List Price:$263,950

Current Inventory

  • Homes For Sale:317
  • New Listings:72

Detailed Market Analysis

The average home value in Sumter, SC is $213,463, down 0.2% over the past year. Learn more about the Sumter housing market and real estate trends.

Real Estate Market Analysis for Sumter, South Carolina

The residential real estate market in Sumter, South Carolina presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: market stability, reasonable property taxes, and strong rental demand These factors contribute to the overall market performance and future growth potential.

Real estate investments in Sumter, South Carolina benefit from diverse property options and stable neighborhood development. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Sumter, South Carolina Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Sumter
QuarterNumber of Listings
Q3 165
Q4 164
Q1 175
Q2 176
Q3 1718
Q4 1712
Q1 1815
Q2 1816
Q3 1831
Q4 1833
Q1 1939
Q2 1937
Q3 1945
Q4 1947
Q1 2052
Q2 2048
Q3 2046
Q4 2043
Q1 2155
Q2 2155
Q3 2154
Q4 2152
Q1 2256
Q2 2265
Q3 2279
Q4 2288
Q1 2394
Q2 2399
Q3 23106
Q4 23108
Q1 24107
Q2 24108
Q3 24114
Q4 24120
Q1 25125
Q2 25132

Booking Activity

  • 1-3 Months:57.9% Booked
  • 4-6 Months:50.8% Booked
  • 7-9 Months:53.1% Booked
  • 10-12 Months:10.3% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Sumter

Sumter vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals structured minimum stays optimizing for weekly rentals. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Sumter, South Carolina Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Sumter
Bedroom ConfigurationNumber of Properties
Studio1
1 Bed12
2 Beds23
3 Beds41
4 Beds14
5+ Beds4

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Sumter

    The vacation rental market in Sumter features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include predominantly entire home rentals catering to families. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In South Carolina

    • Abbeville
    • Aiken
    • Anderson
    • Beaufort
    • Blacksburg
    • Bluffton
    • Bonneau
    • Cayce
    • Central
    • Chapin
    • Charleston
    • Clemson
    • Cleveland
    • Clinton
    • Clover
    • Columbia
    • Conway
    • Cross Hill

    Related Short-Term Rental Markets

    Explore 86 vacation rental markets within South Carolina. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Sumter

    Active STRs
    132
    Avg Daily Rate
    $147
    Occupancy Rate
    69%
    Population
    42,958
    Annual Visitors
    100,000

    Markets in South Carolina (50)

    • Abbeville
    • Aiken
    • Anderson
    • Beaufort
    • Blacksburg
    • Bluffton
    • Bonneau
    • Cayce
    • Central
    • Chapin
    • Charleston
    • Clemson
    • Cleveland
    • Clinton
    • Clover
    • Columbia
    • Conway
    • Cross Hill
    • Daufuskie Island
    • Easley
    • Edisto Island
    • Elgin
    • Eutawville
    • Fair Play
    • Fort Mill
    • Georgetown
    • Greenville
    • Greenwood
    • Greer
    • Hanahan
    • Hardeeville
    • Hilton Head Island
    • Hollywood
    • Honea Path
    • Huger
    • Inman
    • Irmo
    • Isle Of Palms
    • Iva
    • Johns Island
    • Lancaster
    • Landrum
    • Laurens
    • Lexington
    • Liberty
    • Liberty Hill
    • Little River
    • Longs
    • Loris
    • Lugoff

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