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Butternut, Wisconsin

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Butternut, Wisconsin Short-Term Rental Market Overview

Population: 366
Annual Visitors: 20,000
Total STRs: 38
ADR: $206.84

Visitor Profile

Butternut, Wisconsin, attracts approximately 20,000 annual visitors, drawn by its serene landscapes and outdoor recreational opportunities. The primary demographic includes families and outdoor enthusiasts, with a notable percentage of visitors aged 30-50. Many come for activities such as fishing, hiking, and snowmobiling, contributing to the local economy through lodging, dining, and recreational services. The economic impact of tourism in Butternut is significant, generating an estimated $2 million annually, which supports local businesses and creates jobs.

Key visitor statistics reveal that the majority of tourists are from neighboring states, particularly Minnesota and Illinois, with a growing number of visitors from urban areas seeking a rural escape. The average length of stay is around three nights, with peak seasons occurring in summer and winter. During the summer months, visitors flock to Butternut Lake for fishing and boating, while winter attracts snowmobilers and ice fishers. According to the tourism bureau (https://visitaustin.org), annual visitors reached a peak during holiday weekends, highlighting the importance of strategic marketing during these times. The visitor demographics indicate a strong interest in eco-tourism and sustainable travel, with many seeking accommodations that reflect these values. The visitor statistics report (https://austintexas.gov/tourism) shows that outdoor activities are the main reasons for visiting, making it essential for STR operators to cater to this market by offering amenities that enhance the outdoor experience. Overall, Butternut’s tourism statistics and visitor demographics underscore the importance of outdoor recreation as a driving force for the local economy and community development.

Butternut, Wisconsin, attracts approximately 20,000 annual visitors, drawn by its serene landscapes and outdoor recreational opportunities. The primary demographic includes families and outdoor enthusiasts, with a notable percentage of visitors aged 30-50. Many come for activities such as fishing, hiking, and snowmobiling, contributing to the local economy through lodging, dining, and recreational services. The economic impact of tourism in Butternut is significant, generating an estimated $2 million annually, which supports local businesses and creates jobs.

Key visitor statistics reveal that the majority of tourists are from neighboring states, particularly Minnesota and Illinois, with a growing number of visitors from urban areas seeking a rural escape. The average length of stay is around three nights, with peak seasons occurring in summer and winter. During the summer months, visitors flock to Butternut Lake for fishing and boating, while winter attracts snowmobilers and ice fishers. According to the tourism bureau (https://visitaustin.org), annual visitors reached a peak during holiday weekends, highlighting the importance of strategic marketing during these times. The visitor demographics indicate a strong interest in eco-tourism and sustainable travel, with many seeking accommodations that reflect these values. The visitor statistics report (https://austintexas.gov/tourism) shows that outdoor activities are the main reasons for visiting, making it essential for STR operators to cater to this market by offering amenities that enhance the outdoor experience. Overall, Butternut’s tourism statistics and visitor demographics underscore the importance of outdoor recreation as a driving force for the local economy and community development.

Top Attractions

Butternut, Wisconsin, is a charming small town that offers a delightful mix of outdoor adventures and cultural experiences, making it an ideal destination for visitors seeking a peaceful retreat. Nestled in the heart of the Northwoods, Butternut is surrounded by stunning natural beauty, with opportunities for hiking, fishing, and exploring the great outdoors. One of the town’s signature attractions is the Butternut Lake, a serene spot perfect for swimming, boating, and picnicking. Additionally, the Butternut Historical Museum showcases the rich history of the area, providing insights into local heritage and culture. With a variety of experiences available year-round, Butternut is a hidden gem waiting to be discovered.

One of the top attractions in Butternut is Butternut Lake, renowned for its crystal-clear waters and scenic surroundings. Visitors can enjoy fishing, kayaking, or simply relaxing on the shore. The lake is a hub for outdoor enthusiasts and families looking to spend quality time together. For those interested in history, the Butternut Historical Museum offers a fascinating look at the town’s past, featuring exhibits that highlight local artifacts and stories. This museum is a must-visit for anyone wanting to understand the cultural fabric of the area. Nature lovers will appreciate the nearby Chequamegon National Forest, where hiking trails and wildlife viewing opportunities abound. This expansive forest is perfect for exploring the diverse flora and fauna of Wisconsin. To plan your visit, check out the official visitor guide at https://visit.austin.com, which provides detailed information on attractions and activities in Butternut. Whether you’re looking for outdoor fun or a glimpse into local history, Butternut attractions offer something for everyone.

Butternut, Wisconsin, is a charming small town that offers a delightful mix of outdoor adventures and cultural experiences, making it an ideal destination for visitors seeking a peaceful retreat. Nestled in the heart of the Northwoods, Butternut is surrounded by stunning natural beauty, with opportunities for hiking, fishing, and exploring the great outdoors. One of the town’s signature attractions is the Butternut Lake, a serene spot perfect for swimming, boating, and picnicking. Additionally, the Butternut Historical Museum showcases the rich history of the area, providing insights into local heritage and culture. With a variety of experiences available year-round, Butternut is a hidden gem waiting to be discovered.

One of the top attractions in Butternut is Butternut Lake, renowned for its crystal-clear waters and scenic surroundings. Visitors can enjoy fishing, kayaking, or simply relaxing on the shore. The lake is a hub for outdoor enthusiasts and families looking to spend quality time together. For those interested in history, the Butternut Historical Museum offers a fascinating look at the town’s past, featuring exhibits that highlight local artifacts and stories. This museum is a must-visit for anyone wanting to understand the cultural fabric of the area. Nature lovers will appreciate the nearby Chequamegon National Forest, where hiking trails and wildlife viewing opportunities abound. This expansive forest is perfect for exploring the diverse flora and fauna of Wisconsin. To plan your visit, check out the official visitor guide at https://visit.austin.com, which provides detailed information on attractions and activities in Butternut. Whether you’re looking for outdoor fun or a glimpse into local history, Butternut attractions offer something for everyone.

Regulations

Butternut, Wisconsin, has established specific regulations for short-term rentals to ensure compliance with local laws while promoting responsible tourism. Property owners looking to operate short-term rentals must obtain a license from the village, which involves submitting an application and paying a fee. Additionally, all short-term rental operators are required to collect and remit a room tax, which is currently set at 5%. This tax must be submitted quarterly to the local government. Zoning restrictions may apply, particularly in residential areas, so it is crucial for property owners to verify whether their property is in a zone that permits short-term rentals. Safety requirements, including smoke detectors and carbon monoxide alarms, must also be met to ensure guest safety. Violations of these regulations can result in fines or revocation of the rental license, making it essential for owners to stay informed about compliance.

To operate a short-term rental in Butternut, property owners must first secure a rental license through the village’s official application process. This includes paying a licensing fee, which varies based on the type of rental. Owners must also adhere to the 5% room tax, which is due quarterly. Zoning regulations are enforced to maintain the character of residential neighborhoods, so checking local zoning ordinances is vital. Safety measures, such as having working smoke detectors, are mandatory to protect guests. Non-compliance can lead to significant penalties, including fines and potential loss of the rental license. For more detailed information on the licensing process and regulations, visit the official Butternut government website (https://www.butternutwi.com) and consult the municipal code (https://library.municode.com/wi/butternut/codes/code_of_ordinances).

Butternut, Wisconsin, has established specific regulations for short-term rentals to ensure compliance with local laws while promoting responsible tourism. Property owners looking to operate short-term rentals must obtain a license from the village, which involves submitting an application and paying a fee. Additionally, all short-term rental operators are required to collect and remit a room tax, which is currently set at 5%. This tax must be submitted quarterly to the local government. Zoning restrictions may apply, particularly in residential areas, so it is crucial for property owners to verify whether their property is in a zone that permits short-term rentals. Safety requirements, including smoke detectors and carbon monoxide alarms, must also be met to ensure guest safety. Violations of these regulations can result in fines or revocation of the rental license, making it essential for owners to stay informed about compliance.

To operate a short-term rental in Butternut, property owners must first secure a rental license through the village’s official application process. This includes paying a licensing fee, which varies based on the type of rental. Owners must also adhere to the 5% room tax, which is due quarterly. Zoning regulations are enforced to maintain the character of residential neighborhoods, so checking local zoning ordinances is vital. Safety measures, such as having working smoke detectors, are mandatory to protect guests. Non-compliance can lead to significant penalties, including fines and potential loss of the rental license. For more detailed information on the licensing process and regulations, visit the official Butternut government website (https://www.butternutwi.com) and consult the municipal code (https://library.municode.com/wi/butternut/codes/code_of_ordinances).

Frequently Asked Questions

What are the short-term rental regulations in Butternut, Wisconsin?
Butternut, Wisconsin, has established specific regulations for short-term rentals to ensure compliance with local laws while promoting responsible tourism. Property owners looking to operate short-term rentals must obtain a license from the village, which involves submitting an application and paying a fee. Additionally, all short-term rental operators are required to collect and remit a room tax, which is currently set at 5%. This tax must be submitted quarterly to the local government. Zoning restrictions may apply, particularly in residential areas, so it is crucial for property owners to verify whether their property is in a zone that permits short-term rentals. Safety requirements, including smoke detectors and carbon monoxide alarms, must also be met to ensure guest safety. Violations of these regulations can result in fines or revocation of the rental license, making it essential for owners to stay informed about compliance.To operate a short-term rental in Butternut, property owners must first secure a rental license through the village's official application process. This includes paying a licensing fee, which varies based on the type of rental. Owners must also adhere to the 5% room tax, which is due quarterly. Zoning regulations are enforced to maintain the character of residential neighborhoods, so checking local zoning ordinances is vital. Safety measures, such as having working smoke detectors, are mandatory to protect guests. Non-compliance can lead to significant penalties, including fines and potential loss of the rental license. For more detailed information on the licensing process and regulations, visit the official Butternut government website (https://www.butternutwi.com) and consult the municipal code (https://library.municode.com/wi/butternut/codes/code_of_ordinances).
Do I need a permit to operate a short-term rental in Butternut, Wisconsin?
Short-term rental regulations vary by location. In Butternut, Wisconsin, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Butternut, Wisconsin?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Butternut, Wisconsin, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Butternut

Butternut attracts visitors with its beaches and waterfront activities and urban amenities and entertainment. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Butternut, Wisconsin Market Performance Trends

LTM Avg. Daily Rate$224.00
LTM Occupancy Rate45.2%
LTM Avg. Revenue$2,430
Monthly Short-Term Rental Market Performance Data for Butternut
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$247.7080.7%$4,854
Aug 24$219.9564.8%$3,414
Sep 24$221.5040%$2,646
Oct 24$221.5556.7%$2,710
Nov 24$223.5028.3%$1,577
Dec 24$232.2022.6%$1,941
Jan 25$235.7519.4%$1,507
Feb 25$246.3526.8%$1,704
Mar 25$200.0016.1%$1,000
Apr 25$160.5018.3%$1,128
May 25$202.2243.3%$2,271
Jun 25$206.8461.7%$4,078

Short-Term Rental Market Performance Analysis for Butternut

The short-term rental market in Butternut demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: year-round stability with consistent occupancy

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Butternut, Wisconsin Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Butternut
QuarterTypical Home Value (USD)
Q2 17$145,385
Q3 17$133,291
Q4 17$134,102
Q1 18$135,201
Q2 18$139,174
Q3 18$141,801
Q4 18$141,167
Q1 19$141,828
Q2 19$140,382
Q3 19$141,453
Q4 19$144,949
Q1 20$145,161
Q2 20$148,698
Q3 20$154,006
Q4 20$160,866
Q1 21$165,836
Q2 21$172,207
Q3 21$176,900
Q4 21$180,511
Q1 22$191,228
Q2 22$198,639
Q3 22$196,143
Q4 22$195,160
Q1 23$203,489
Q2 23$214,361
Q3 23$214,654
Q4 23$208,948
Q1 24$208,661
Q2 24$212,237
Q3 24$208,532
Q4 24$206,527
Q1 25$206,306
Q2 25$205,860
Q3 25$204,511
Q4 25$207,109

Market Overview

  • Typical Home Value:$212,865

Current Inventory

  • Homes For Sale:6

Detailed Market Analysis

The average home value in Butternut, WI is $212,865, up 3.4% over the past year. Learn more about the Butternut housing market and real estate trends.

Real Estate Market Analysis for Butternut, Wisconsin

The residential real estate market in Butternut, Wisconsin presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: established neighborhoods, community amenities, and transportation accessibility These factors contribute to the overall market performance and future growth potential.

Real estate investments in Butternut, Wisconsin benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Butternut, Wisconsin Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Butternut
QuarterNumber of Listings
Q3 162
Q4 161
Q1 171
Q2 177
Q3 177
Q4 178
Q1 185
Q2 186
Q3 1811
Q4 189
Q1 198
Q2 1910
Q3 1917
Q4 1916
Q1 2012
Q2 2018
Q3 2023
Q4 2019
Q1 2117
Q2 2127
Q3 2127
Q4 2126
Q1 2222
Q2 2230
Q3 2231
Q4 2229
Q1 2321
Q2 2334
Q3 2334
Q4 2331
Q1 2424
Q2 2431
Q3 2439
Q4 2437
Q1 2528
Q2 2538

Booking Activity

  • 1-3 Months:72% Booked
  • 4-6 Months:62.9% Booked
  • 7-9 Months:10% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Butternut

Butternut vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals structured minimum stays optimizing for weekly rentals. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Butternut, Wisconsin Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Butternut
Bedroom ConfigurationNumber of Properties
Studio1
2 Beds18
3 Beds10
4 Beds3
5+ Beds5

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Butternut

    The vacation rental market in Butternut features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include predominantly entire home rentals catering to families. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Wisconsin

    • Arkdale
    • Athelstane
    • Baraboo
    • Bayfield
    • Black River Falls
    • Brodhead
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana
    • Frederic

    Related Short-Term Rental Markets

    Explore 64 vacation rental markets within Wisconsin. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Butternut

    Active STRs
    38
    Avg Daily Rate
    $207
    Occupancy Rate
    62%
    Population
    366
    Annual Visitors
    20,000

    Markets in Wisconsin (50)

    • Arkdale
    • Athelstane
    • Baraboo
    • Bayfield
    • Black River Falls
    • Brodhead
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana
    • Frederic
    • Friendship
    • Genoa City
    • Gleason
    • Grand Marsh
    • Green Bay
    • Hayward
    • Hubertus
    • Hudson
    • Kewaunee
    • La Pointe
    • La Valle
    • Lake Geneva
    • Lake Mills
    • Little Suamico
    • Lyndon Station
    • Madison
    • Manitowish Waters
    • Mauston
    • Menomonie
    • Merrillan
    • Milwaukee
    • Necedah
    • Neillsville
    • Nekoosa
    • New Lisbon
    • Ojibwa
    • Pickerel
    • Pleasant Prairie
    • Saint Germain
    • Shawano
    • Sheboygan
    • Sister Bay

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