Skip to content
StaySTRA.com
  • Analyzer
  • Locations
  • Find a Pro
  • Sell Me Your BNB
Sign In
  • Analyzer
  • Locations
  • Find a Pro
  • Sell Me Your BNB
Sign In
  1. Home
  2. Locations
  3. Washington
  4. Olympia

Olympia, Washington

Short-Term Rental Market Data & Investment Analysis

Olympia, Washington Short-Term Rental Market

Puget Sound region STR market averaged $178 ADR, 62.1% occupancy and $3,077 monthly revenue in September 2026.

Quick Answer: Olympia, Washington is an active short-term rental market. average occupancy in the Tacoma/Olympia market area is 62%. average monthly revenue in the Tacoma/Olympia market area is $3,077. average daily rate in the Tacoma/Olympia market area is $178. the top operator in the Tacoma/Olympia market area is Evolve with 103 listings. market score is 61/100 (grade C).

Avg Monthly Revenue
$3,077
↑ 1.6% YoY
62%
Occupancy
↑ 2.2% YoY
$178
Avg Daily Rate
↑ 3.4% YoY
49.1 days avg lead time4.7 avg length of stay

Market data reflects the Tacoma/Olympia regional market, which includes Olympia. Regulations, taxes, and permit details below are specific to Olympia.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation65
Seasonality76
Investability55
Rental Demand82
Revenue Growth62

Market Overview

Olympia is Washington’s capital city, with a population of 55,951, and it sits at the southern end of Puget Sound. The short-term rental performance figures on this page describe the Puget Sound region STR market, a shared regional market that includes Olympia. The metrics are tracked at a shared regional level rather than uniquely for Olympia, so this profile omits bedroom, channel and listing-type counts. In September 2026 the average daily rate across all listings was $178 and occupancy was 62.1%. Average monthly revenue per listing was $3,077. Compared with September 2025, occupancy is up 2.2%, ADR is up 6.7% and revenue is up 1.3%, which means rate growth is doing most of the work while occupancy has been flat to slightly higher. The long-run picture is more modest. Annual occupancy peaked at 73.7% in 2021 and settled between 62.4% and 63.5% from 2023 through 2025. ADR rose from $139 in 2021 to $162 in 2025, and the 2026 year-to-date figures through September show $174 ADR, 63.4% occupancy and $3,064 average monthly revenue. Summing the seasonal monthly revenue figures gives about $29,080 per listing per year for the region. Demand is anchored by government and civic travel tied to the State Capitol and the legislature, along with regional drive-market leisure travelers. The Thurston County tourism region drew about 3.39 million visitors in 2024 who traveled more than 50 miles, and those visitors generated $572.5 million in spending. Overnight guests were 41.2% of visitation but produced 70.7% of that spending, which is the segment short-term rentals compete for. These visitor figures are regional, not Olympia-only.

Seasonal Patterns

Monthly seasonal data for Olympia, Washington
MonthOccupancy
Jan55%
Feb61%
Mar62%
Apr62%
May67%
Jun75%
Jul77%
Aug74%
Sep66%
Oct59%
Nov58%
Dec59%

Month-by-month nightly rates and revenue figures for Olympia are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Tacoma/Olympia market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Tacoma/Olympia market as a whole, which includes Olympia, so these counts are not Olympia-only figures.

#OperatorListingsReviewsRating
1Evolve1034,812★ 4.73
2Vacasa652,033★ 4.63
3Amera Property Management 25641★ 4.89
4Tip Top Management192,260★ 4.87
5Blizzard Realty13228★ 4.75

What Kind of STR Should I Buy in Olympia?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Olympia are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb58.3%
vrbo4.2%
both37.5%

Investment Analysis

The full investment analysis for Olympia — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

Run a Free Address Analysis

Skip the market averages. Get revenue projections, comp analysis, and ROI for your specific property address. Free, instant, no signup required.

Analyze My Property →
Or unlock unlimited market data with StaySTRA Pro

Home Value Trends (Olympia)

Typical home values, median sale prices, and the 10-year price trend for Olympia are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Olympia — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short-term rentals are permitted in Olympia under an ordinance effective September 27, 2021, and no major changes have been identified since. The city separates two types. A homestay is a room rented while the owner or a permanent resident lives on site, and it needs only a City of Olympia business license. A vacation rental is an entire dwelling rented with no permanent resident present. It requires a business license plus a Short-Term Rental Permit, which renews every two years. A permit fee is not published in the profile data, so confirm the current cost with the city. Vacation rentals have no owner-occupancy requirement and no primary-residence requirement, which makes Olympia relatively investor-friendly. Homestays do require the owner or a permanent resident to be present when guests stay. Vacation rentals must designate a 24/7 local contact who lives within Thurston County or within 15 miles of the property. New operators are limited to two vacation rental permits, although operators who ran more than two properties before September 27, 2021 are grandfathered if they meet the other requirements. Rentals are allowed in accessory dwelling units, detached houses, duplexes, triplexes, fourplexes, townhouses and larger multi-unit dwellings, and they are prohibited in Auto Services and Industrial zones. Hosts must register with the Washington State Department of Revenue and remit lodging taxes. Olympia levies a 4% special excise lodging tax on top of state and local sales taxes. Rentals must meet building, fire, sanitation, noise and nuisance standards. Enforcement severity is rated moderate, and violations can lead to civil penalties and suspension or revocation of the license.

Market Comparison

The Puget Sound region STR market shows a volume-led profile. September 2026 occupancy was 62.1% at a $178 ADR. This is a market that wins on volume rather than price. Entire-place listings averaged $201 per night, while the professionally managed ($225) and luxury ($312) tiers sit higher. Revenue is also lower than a high-rate resort market would produce, at $3,077 per month on average. Over the past five years the market has moved from the 2021 peak of 73.7% occupancy to about 63%, while ADR has grown from $139 to $174 in 2026 year to date. That pattern suggests a maturing market where supply has caught up with demand and rate growth now drives results. The top operators in this market are tracked at a shared regional level rather than uniquely for Olympia, so this profile omits them. Olympia’s drive-market visitors and steady government-related travel give it more weekday demand than a purely seasonal leisure destination.

Frequently Asked Questions About Olympia, Washington

What is the average Airbnb occupancy in Olympia, WA?
In September 2026 the Puget Sound region STR market, which includes Olympia, averaged 62.1% occupancy. That is up 2.2% from a year earlier. Occupancy peaks at 76.9% in July and falls to 54.9% in January.
How much can a short-term rental earn in Olympia?
Across all listing types, Olympia short-term rentals average $3,077 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Do I need a permit to run a short-term rental in Olympia?
Yes. All operators need a City of Olympia business license. Vacation rentals, meaning entire dwellings with no resident present, also need a Short-Term Rental Permit that renews every two years. Homestays need only the business license and must have an owner or permanent resident present.
Does Olympia require the owner to live in a short-term rental?
Not for vacation rentals. There is no owner-occupancy or primary-residence requirement for them. Homestays do require the owner or a permanent resident to be on site when guests stay. New operators may hold at most two vacation rental permits.
What is the lodging tax on short-term rentals in Olympia?
Olympia levies a 4% special excise lodging tax on top of state and local sales taxes. Hosts must register with the Washington State Department of Revenue and remit lodging taxes, although Airbnb and VRBO typically collect state and local sales tax automatically.
When is the best time of year for Olympia short-term rental demand?
Occupancy in Olympia peaks in Jul (77%) and is softest in Jan (55%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What does it cost to buy a home in Olympia?
The typical home value was $538,646 as of the June 30, 2026 snapshot. The median sale price was $557,625 and the median list price was $575,000, a sale-to-list ratio of 0.97. Homes took a median of 11 days to reach pending status.
Olympia, WashingtonRev $3,077ADR $178Occ 62%Score C (61)

Analyze Olympia Rentals

Use our free calculator to estimate Airbnb revenue for any property in Olympia.

Free Olympia STR Calculator →

Analyze Any Property

Get instant revenue projections for any property in Olympia.

Try the Analyzer

Table of Contents

Loading...

Quick Facts: Tacoma/Olympia market area

Avg Daily Rate
$178
Occupancy Rate
62%
Avg Revenue/Mo
$3,077
Olympia Population
55,951

Related Articles

  • Washington State Eyes New 6% Tax on Short-Term Rentals: A Deep Dive into House Bill 1763
    Washington State Eyes New 6% Tax on Short-Term Rentals: A Deep Dive into House Bill 1763 April 19, 2025

Markets in Washington (50)

  • Aberdeen
  • Anacortes
  • Ashford
  • Auburn
  • Bainbridge Island
  • Belfair
  • Bellevue
  • Bellingham
  • Blaine
  • Bothell
  • Bremerton
  • Camano Island
  • Chelan
  • Cle Elum
  • Clinton
  • Coupeville
  • Deming
  • East Wenatchee
  • Eastsound
  • Ellensburg
  • Enumclaw
  • Everett
  • Federal Way
  • Forks
  • Freeland
  • Friday Harbor
  • Gig Harbor
  • Gold Bar
  • Goldendale
  • Grayland
  • Hoodsport
  • Hoquiam
  • Issaquah
  • Kennewick
  • Kent
  • Kirkland
  • Klickitat
  • Lakewood
  • Langley
  • Leavenworth
  • Long Beach
  • Lopez Island
  • Lynnwood
  • Manson
  • Maple Falls
  • Marysville
  • Moclips
  • Moses Lake
  • Mount Vernon
  • Naches

Top STR Markets

  • Austin, TX
  • Nashville, TN
  • Miami, FL
  • Scottsdale, AZ
  • San Diego, CA
  • Denver, CO
  • Charleston, SC
  • Savannah, GA
  • New Orleans, LA
  • Joshua Tree, CA
  • Gatlinburg, TN
  • Gulf Shores, AL
  • Destin, FL
  • Sedona, AZ
  • Park City, UT
  • South Lake Tahoe, CA
  • Kissimmee, FL
  • Pigeon Forge, TN
  • Panama City Beach, FL
  • Broken Bow, OK
  • Blue Ridge, GA
  • Mammoth Lakes, CA
  • Big Bear City, CA
  • Key West, FL
  • Asheville, NC
  • San Antonio, TX
  • Phoenix, AZ
  • Las Vegas, NV
  • Orlando, FL
  • Myrtle Beach, SC
  • Branson, MO
View All Locations →

You ran the numbers. Now finance it.

Get DSCR Financing Built for STR Investors

Qualify on the property's cash flow, not your W-2. Fast closings, competitive rates, no income verification.

Check DSCR Eligibility →

Sponsored by Beeline. StaySTRA may earn a referral fee.

StaySTRA.com

The smart way to analyze short-term rental investments. Get revenue projections, market data, and insights powered by real short-term rental market data.

Product

  • Analyzer
  • Pricing
  • Compare Us
  • Locations

Resources

  • Blog
  • Guides
  • STR Tools
  • STR Laws
  • Top Markets
  • STR Glossary
  • About Our Data

Services

  • Find a Property Manager
  • How to Buy an Airbnb
  • How to Sell an Airbnb
  • Sell Your BNB
  • Contact
  • Privacy Policy
  • Terms of Service

Subscribe to newsletter

Sign up to get STR insights and market data delivered to your inbox.

©2026 StaySTRA.com. All rights reserved.

Take a look at our sister companies

Neuhaus Realty Group - Austin Real Estate Broker Neuhaus Realty Group Bizzy Lizzy - Embroidered Women's Clothing Boutique Bizzy Lizzy Boutique Kendall Creek Properties - Real Estate Investment & Property Management Kendall Creek Properties

Find any market: search any city at staystra.com/search/{city} · market reports follow /location/{state}/{city}/ · browse all 50 states · AI assistants: llms.txt

×
Get Started Now

Create your account to start analyzing properties

or
Forgot password?

Don't have an account? Sign up Already have an account? Sign in

Welcome back to StaySTRA

Analyze properties, track investments, and grow your short-term rental portfolio

Instant property analysis
Advanced STR metrics
Save & compare properties
Choose Your Plan
Stay Ahead of the Market

Join 2,500+ STR investors getting weekly insights

Weekly STR market insights
New feature announcements
Investment tips & strategies
Exclusive subscriber offers
Send Us a Message

We typically respond within 24 hours

Please sign in or create an account to send your message

Choose Your Plan

Select a plan to get started with StaySTRA

Free
$0 forever

1 property analysis per month • Basic STR metrics • Email support

Pro Monthly
$7 per month

Unlimited property analyses • Advanced STR metrics • Save & compare properties • Print reports

Best Value
Pro Annual
$59 per year Save $25

Everything in Pro Monthly • Best value - equivalent to 2 months free • Priority support