Skip to content
StaySTRA.com
  • Analyzer
  • Locations
  • Find a Pro
  • Sell Me Your BNB
Sign In
  • Analyzer
  • Locations
  • Find a Pro
  • Sell Me Your BNB
Sign In
  1. Home
  2. Locations
  3. Washington
  4. Kent

Kent, Washington

Short-Term Rental Market Data & Investment Analysis

Kent, Washington Short-Term Rental Market

Kent, WA STRs averaged $159/night at 62.6% occupancy in April 2026 across roughly 15,248 active listings.

Quick Answer: Kent, Washington is an active short-term rental market. average occupancy in the Seattle market area is 72%. average monthly revenue in the Seattle market area is $4,921. average daily rate in the Seattle market area is $268. the top operator in the Seattle market area is Blueground with 508 listings. market score is 51/100 (grade D).

Avg Monthly Revenue
$4,921
↑ 5.1% YoY
72%
Occupancy
↓ 11.5% YoY
$268
Avg Daily Rate
↑ 23.3% YoY
68.4 days avg lead time4.4 avg length of stay

Market data reflects the Seattle regional market, which includes Kent. Regulations, taxes, and permit details below are specific to Kent.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation62
Seasonality66
Investability49
Rental Demand91
Revenue Growth54

Market Overview

Kent is a large suburban city in King County, Washington, situated between Seattle and Tacoma. Its short-term rental market is driven more by business travel, airport overflow from nearby Sea-Tac, and event-related demand than by traditional leisure tourism. The accesso ShoWare Center arena, Pacific Raceways, and Lake Meridian Park generate periodic demand spikes alongside steady year-round corporate lodging needs.

The market carries approximately 15,248 active listings across all platforms. Entire-place rentals are the dominant listing type at 12,230 units (80.2% of supply), with private rooms adding another 2,997 and shared rooms a minimal 21. By bedroom count, 1-bedroom listings are the clear majority at 7,894 (51.8% of supply), reflecting the market’s apartment and corporate-housing character. Two-bedroom units follow at 3,504, with 3-bedroom at 2,172 and larger properties (4BR+) at 1,648.

In April 2026, the market posted a $159 average daily rate and 62.6% occupancy, yielding a RevPAR of $100. Year-over-year comparisons show occupancy down 2.5 percentage points and revenue down 3.4%, while ADR rose a modest 0.7%. Rental demand scores a strong 90.7 on a 100-point scale, the highest sub-score for this market. Airbnb is the primary channel at 9,261 listings, versus VRBO’s 587. The 5,400 listings appearing on both platforms reflect active dual-listing by many operators.

Seasonal Patterns

Monthly seasonal data for Kent, Washington
MonthOccupancy
Jan55%
Feb62%
Mar68%
Apr65%
May71%
Jun79%
Jul80%
Aug77%
Sep71%
Oct64%
Nov60%
Dec59%

Month-by-month nightly rates and revenue figures for Kent are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Seattle market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Seattle market as a whole, which includes Kent, so these counts are not Kent-only figures.

#OperatorListingsReviewsRating
1Blueground508265★ 4.36
2Evolve1814,933★ 4.55
3Vacasa1518,263★ 4.47
4Snowball Rentals1395,391★ 4.78
5Vince13212,247★ 4.57

What Kind of STR Should I Buy in Kent?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Kent are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb60.7%
vrbo3.8%
both35.4%

Investment Analysis

The full investment analysis for Kent — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

Run a Free Address Analysis

Skip the market averages. Get revenue projections, comp analysis, and ROI for your specific property address. Free, instant, no signup required.

Analyze My Property →
Or unlock unlimited market data with StaySTRA Pro

Home Value Trends (Kent)

Typical home values, median sale prices, and the 10-year price trend for Kent are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Kent — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Kent regulates short-term rentals under an ordinance adopted November 19, 2019. STRs are legal but are defined as a residential, occupant-tied use, not a standalone investment category.

The key requirement is residency: the property owner or a non-transient tenant must live at the home for at least six months per year. This effectively bars purely absentee investor rentals. If the entire home is not rented, no more than three rooms may be offered as short-term rentals simultaneously.

Each individual guest stay is capped at 30 consecutive nights. Stays beyond 30 days fall under long-term tenancy rules and outside the STR framework.

Operators must obtain a City of Kent business license. The initial license fee is $51 with an annual renewal. Hosts must meet Washington state safety standards and are encouraged to provide host contact information, 24/7 availability during stays, and a copy of the local noise ordinance.

The applicable tax stack includes Washington state and local retail sales tax (approximately 10.1% in Kent), the King County Convention and Trade Center lodging tax (2.8% outside Seattle), and a local special hotel/motel lodging tax (approximately 1%). Kent’s occupancy tax rate in the data is 1%. Platforms collect and remit most of these taxes automatically. Enforcement is complaint-driven, with violation fines generally ranging from $250 to $500. No major changes to the 2019 framework were identified through mid-2026.

Market Comparison

Against national STR benchmarks (approximate U.S. median occupancy around 55% and median ADR around $220), Kent’s April 2026 occupancy of 62.6% is well above the national median, while its ADR of $159 is notably below. This pattern reflects a corporate/extended-stay market where high utilization is achieved at lower nightly rates.

The operator landscape is led by Blueground with 508 listings, a signal that the corporate furnished-apartment segment is significant here. Blueground’s 4.36 rating and only 265 reviews (relative to its listing count) suggests relatively recent scale or low review frequency, typical of corporate-stay operators. Evolve follows with 181 listings and 4,933 reviews at 4.55. Vacasa holds 151 listings and 8,263 reviews at 4.47. Snowball Rentals (139 listings, 4.78 rating) and Vince (132 listings, 12,247 reviews at 4.57) round out the top five. Together, the top five control 1,111 listings, approximately 7.3% of total supply, indicating a fragmented market despite Blueground’s lead.

Frequently Asked Questions About Kent, Washington

What is the average daily rate for STRs in Kent, WA?
Kent short-term rentals average $268 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What occupancy rates do Kent STRs achieve?
April 2026 occupancy was 62.6% across all listings, down 2.5 percentage points year-over-year. Peak months (June and July) push occupancy to 79.8% and 80.3% respectively based on historical averages. Even in January, the trough month, occupancy averages 55.5%, reflecting steady business-travel demand.
Do I need to live at my property to operate a short-term rental in Kent?
Yes. Under Kent’s 2019 STR ordinance, the owner or a non-transient tenant must reside at the property for at least six months per year. This bars purely absentee investor rentals. Each guest stay is also capped at 30 consecutive nights, and a City of Kent business license (initial fee $51) is required.
What taxes apply to short-term rentals in Kent, WA?
The applicable tax stack includes Washington state and local retail sales tax (approximately 10.1% in Kent), the King County Convention and Trade Center lodging tax (2.8% outside Seattle), and a local hotel/motel tax (approximately 1%). Most platforms collect and remit these automatically. Kent’s occupancy tax rate in the data is 1%.
When is peak season for Kent STRs?
Occupancy in Kent peaks in Jul (80%) and is softest in Jan (55%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What is the typical gross yield for a Kent STR investment?
Using April 2026 average monthly revenue of $2,690 and a typical home value of $657,911, annualized gross revenue is approximately $32,278, representing a gross yield of roughly 4.9% before expenses and management fees. The residency requirement limits this market to owner-occupant or tenant-operator structures.
Which property managers operate in the Kent STR market?
The leading operators by listing count are Blueground (508 listings, 4.36 rating), Evolve (181 listings, 4.55 rating), and Vacasa (151 listings, 4.47 rating). Regional firms include Snowball Rentals (139 listings, 4.78 rating) and Vince (132 listings, 4.57 rating).
Kent, WashingtonRev $4,921ADR $268Occ 72%Score D (51)

Analyze Kent Rentals

Use our free calculator to estimate Airbnb revenue for any property in Kent.

Free Kent STR Calculator →

Analyze Any Property

Get instant revenue projections for any property in Kent.

Try the Analyzer

Table of Contents

Loading...

Quick Facts: Seattle market area

Avg Daily Rate
$268
Occupancy Rate
72%
Avg Revenue/Mo
$4,921
Kent Population
136,588

Related Articles

  • A cozy vacation rental cabin with warm lighting at golden hour in an American mountain town, representing short-term rental investment in 2026
    Today’s Top 10 Short-Term Rental Opportunities — September 4, 2026 September 4, 2026
  • A cozy vacation rental cabin with warm lighting at golden hour in an American mountain town, representing short-term rental investment in 2026
    Today’s Top 10 Short-Term Rental Opportunities — August 31, 2026 August 31, 2026
  • A cozy vacation rental cabin with warm lighting at golden hour in an American mountain town, representing short-term rental investment in 2026
    Today’s Top 10 Short-Term Rental Opportunities — August 28, 2026 August 28, 2026
  • A cozy vacation rental cabin with warm lighting at golden hour in an American mountain town, representing short-term rental investment in 2026
    Today’s Top 10 Short-Term Rental Opportunities — August 17, 2026 August 17, 2026
  • Coachella Valley neighborhood in unincorporated Riverside County California where new STR citation-to-suspension enforcement rules take effect August 2026
    Riverside County Just Made It Easier to Lose Your Airbnb License. Here Is What the New Citation-to-Suspension Rules Mean for STR Investors. August 13, 2026

Markets in Washington (50)

  • Aberdeen
  • Anacortes
  • Ashford
  • Auburn
  • Bainbridge Island
  • Belfair
  • Bellevue
  • Bellingham
  • Blaine
  • Bothell
  • Bremerton
  • Camano Island
  • Chelan
  • Cle Elum
  • Clinton
  • Coupeville
  • Deming
  • East Wenatchee
  • Eastsound
  • Ellensburg
  • Enumclaw
  • Everett
  • Federal Way
  • Forks
  • Freeland
  • Friday Harbor
  • Gig Harbor
  • Gold Bar
  • Goldendale
  • Grayland
  • Hoodsport
  • Hoquiam
  • Issaquah
  • Kennewick
  • Kirkland
  • Klickitat
  • Lakewood
  • Langley
  • Leavenworth
  • Long Beach
  • Lopez Island
  • Lynnwood
  • Manson
  • Maple Falls
  • Marysville
  • Moclips
  • Moses Lake
  • Mount Vernon
  • Naches
  • Newman Lake

Top STR Markets

  • Austin, TX
  • Nashville, TN
  • Miami, FL
  • Scottsdale, AZ
  • San Diego, CA
  • Denver, CO
  • Charleston, SC
  • Savannah, GA
  • New Orleans, LA
  • Joshua Tree, CA
  • Gatlinburg, TN
  • Gulf Shores, AL
  • Destin, FL
  • Sedona, AZ
  • Park City, UT
  • South Lake Tahoe, CA
  • Kissimmee, FL
  • Pigeon Forge, TN
  • Panama City Beach, FL
  • Broken Bow, OK
  • Blue Ridge, GA
  • Mammoth Lakes, CA
  • Big Bear City, CA
  • Key West, FL
  • Asheville, NC
  • San Antonio, TX
  • Phoenix, AZ
  • Las Vegas, NV
  • Orlando, FL
  • Myrtle Beach, SC
  • Branson, MO
View All Locations →

You ran the numbers. Now finance it.

Get DSCR Financing Built for STR Investors

Qualify on the property's cash flow, not your W-2. Fast closings, competitive rates, no income verification.

Check DSCR Eligibility →

Sponsored by Beeline. StaySTRA may earn a referral fee.

StaySTRA.com

The smart way to analyze short-term rental investments. Get revenue projections, market data, and insights powered by real short-term rental market data.

Product

  • Analyzer
  • Pricing
  • Compare Us
  • Locations

Resources

  • Blog
  • Guides
  • STR Tools
  • STR Laws
  • Top Markets
  • STR Glossary
  • About Our Data

Services

  • Find a Property Manager
  • How to Buy an Airbnb
  • How to Sell an Airbnb
  • Sell Your BNB
  • Contact
  • Privacy Policy
  • Terms of Service

Subscribe to newsletter

Sign up to get STR insights and market data delivered to your inbox.

©2026 StaySTRA.com. All rights reserved.

Take a look at our sister companies

Neuhaus Realty Group - Austin Real Estate Broker Neuhaus Realty Group Bizzy Lizzy - Embroidered Women's Clothing Boutique Bizzy Lizzy Boutique Kendall Creek Properties - Real Estate Investment & Property Management Kendall Creek Properties

Find any market: search any city at staystra.com/search/{city} · market reports follow /location/{state}/{city}/ · browse all 50 states · AI assistants: llms.txt

×
Get Started Now

Create your account to start analyzing properties

or
Forgot password?

Don't have an account? Sign up Already have an account? Sign in

Welcome back to StaySTRA

Analyze properties, track investments, and grow your short-term rental portfolio

Instant property analysis
Advanced STR metrics
Save & compare properties
Choose Your Plan
Stay Ahead of the Market

Join 2,500+ STR investors getting weekly insights

Weekly STR market insights
New feature announcements
Investment tips & strategies
Exclusive subscriber offers
Send Us a Message

We typically respond within 24 hours

Please sign in or create an account to send your message

Choose Your Plan

Select a plan to get started with StaySTRA

Free
$0 forever

1 property analysis per month • Basic STR metrics • Email support

Pro Monthly
$7 per month

Unlimited property analyses • Advanced STR metrics • Save & compare properties • Print reports

Best Value
Pro Annual
$59 per year Save $25

Everything in Pro Monthly • Best value - equivalent to 2 months free • Priority support