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  1. Home
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  3. Washington
  4. Gig Harbor

Gig Harbor, Washington

Short-Term Rental Market Data & Investment Analysis

Gig Harbor, Washington Short-Term Rental Market

Gig Harbor STRs averaged $149/night at 57.2% occupancy in April 2026 across approximately 3,789 active listings.

Quick Answer: Gig Harbor, Washington is an active short-term rental market. average occupancy in the Tacoma/Olympia market area is 73%. average monthly revenue in the Tacoma/Olympia market area is $3,834. average daily rate in the Tacoma/Olympia market area is $205. the top operator in the Tacoma/Olympia market area is Evolve with 103 listings. market score is 61/100 (grade C).

Avg Monthly Revenue
$3,834
↑ 8.3% YoY
73%
Occupancy
↓ 2.1% YoY
$205
Avg Daily Rate
↑ 11.9% YoY
56.2 days avg lead time4.7 avg length of stay

Market data reflects the Tacoma/Olympia regional market, which includes Gig Harbor. Regulations, taxes, and permit details below are specific to Gig Harbor.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation65
Seasonality76
Investability55
Rental Demand82
Revenue Growth62

Market Overview

Gig Harbor is a maritime community on Puget Sound in Pierce County, Washington, serving as a regional destination for Seattle-Tacoma metro visitors drawn to its historic waterfront, harbor dining, and views of Mount Rainier. The short-term rental market counts approximately 3,789 active listings, with entire-place rentals comprising 3,034 (80%), private rooms at 750, and shared rooms at 5. Channel distribution shows a strong Airbnb tilt: 2,209 listings are Airbnb-only, 1,420 appear on both Airbnb and VRBO, and 160 are VRBO-only.

As of April 2026, the market averaged $149.03 per night with a 57.2% occupancy rate, producing average monthly revenue of $2,329. RevPAR was $85.20. Year-over-year changes are modest: occupancy edged down 0.49%, ADR improved 3.62%, and revenue was essentially flat at -0.19%.

Bedroom distribution is notably skewed toward 1-bedroom units (1,733 listings), followed by 2-bedroom (830), 3-bedroom (704), 4-bedroom (353), and 5-bedroom-plus (167). Market scores rate rental demand at 82.3 out of 100 and seasonality at 75.8, with investability at 55.5 reflecting the moderate overall market score of 60.8.

Seasonal Patterns

Monthly seasonal data for Gig Harbor, Washington
MonthOccupancy
Jan55%
Feb61%
Mar62%
Apr62%
May67%
Jun75%
Jul77%
Aug75%
Sep67%
Oct59%
Nov58%
Dec59%

Month-by-month nightly rates and revenue figures for Gig Harbor are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Tacoma/Olympia market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Tacoma/Olympia market as a whole, which includes Gig Harbor, so these counts are not Gig Harbor-only figures.

#OperatorListingsReviewsRating
1Evolve1034,812★ 4.73
2Vacasa652,033★ 4.63
3Amera Property Management 25641★ 4.89
4Tip Top Management192,260★ 4.87
5Blizzard Realty13228★ 4.75

What Kind of STR Should I Buy in Gig Harbor?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Gig Harbor are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb58.3%
vrbo4.2%
both37.5%

Investment Analysis

The full investment analysis for Gig Harbor — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Gig Harbor)

Typical home values, median sale prices, and the 10-year price trend for Gig Harbor are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Gig Harbor — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Gig Harbor legalized short-term rentals under Ordinance 1507, effective March 8, 2023. The city defines an STR as a dwelling unit rented to guests for fewer than 30 consecutive nights and treats it as a distinct land-use type, not a home occupation.

Key requirements: operators must obtain a Type II STR permit ($650 fee), a Washington State business license, and a City of Gig Harbor business license. The permit number and city business license must be posted on every listing platform. Annual renewal requires a signed, notarized affidavit confirming ongoing compliance and a fire and safety re-inspection.

There is no owner-occupancy or primary-residence requirement. STRs are permitted in all residential and commercial zones where dwelling units are allowed. However, each operator (whether an individual or an LLC/business entity) may hold only one STR permit, and permits are non-transferable to another person or address. This one-permit-per-operator limit caps portfolio growth for any single owner.

The lodging tax rate is 2% (city-level; Washington state and local sales taxes apply separately). No annual night cap is stated in the ordinance. Enforcement is classified as moderate. Live-aboard vessels are excluded from the STR definition.

The city’s 2024 Comprehensive Plan update was expected to include further review of the STR framework; operators should monitor for any changes.

Market Comparison

Gig Harbor’s ADR of $149.03 is below the national STR median of approximately $220/night, consistent with its position as a regional rather than premium-destination market. Occupancy at 57.2% is modestly above the U.S. median of approximately 55%, reflecting reliable regional demand from the Seattle-Tacoma metro.

RevPAR of $85.20 is below national averages, and revenue at $2,329/month is more consistent with a mid-tier regional market than a premium Pacific Northwest destination.

The management landscape is led by Evolve with 103 listings and 4,812 reviews (average rating 4.73), followed by Vacasa with 65 listings and 2,033 reviews (rating 4.63). Amera Property Management holds 25 listings (rating 4.89, 641 reviews), Tip Top Management has 19 listings (rating 4.87, 2,260 reviews), and Blizzard Realty manages 13 listings (rating 4.75, 228 reviews). The top 5 operators account for 225 listings, roughly 5.9% of the approximately 3,789 total market listings.

Frequently Asked Questions About Gig Harbor, Washington

What is the average nightly rate for Gig Harbor vacation rentals?
As of April 2026, the all-listings average daily rate is $149.03 per night. Professionally managed properties average $192.44/night, and luxury listings average $245.15/night.
Do I need a permit to operate an Airbnb in Gig Harbor?
Yes. Gig Harbor requires a Type II STR permit ($650 fee), a Washington State business license, and a City of Gig Harbor business license. Annual renewal includes a notarized affidavit and fire/safety re-inspection. Each operator (individual or business entity) may hold only one permit, and permits are non-transferable.
What is the occupancy rate for Gig Harbor short-term rentals?
April 2026 occupancy averaged 57.2%. Historically, July is the peak month at 77.2% occupancy, and January is the trough at 54.9%.
Is owner-occupancy required for a Gig Harbor STR permit?
No. Gig Harbor’s STR ordinance (Ordinance 1507, effective March 2023) does not require owner-occupancy or primary residence. Individuals, LLCs, and other businesses may operate STRs.
What is the lodging tax rate in Gig Harbor?
The city-level lodging tax is 2% of gross rental revenue. Washington state and local sales taxes apply separately. No annual night cap is stated in the ordinance.
How seasonal is the Gig Harbor vacation rental market?
The market has a clear summer peak: July averages $3,344/month in revenue vs. $1,888 in January, a ratio of about 1.8x. Notably, even the winter trough holds above 54% occupancy, suggesting year-round regional demand.
Who are the top property managers in Gig Harbor?
The leading operators by listing count are Evolve (103 listings, 4.73 average rating), Vacasa (65 listings, 4.63 rating), Amera Property Management (25 listings, 4.89 rating), Tip Top Management (19 listings, 4.87 rating), and Blizzard Realty (13 listings, 4.75 rating).
Gig Harbor, WashingtonRev $3,834ADR $205Occ 73%Score C (61)

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Table of Contents

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Quick Facts: Tacoma/Olympia market area

Avg Daily Rate
$205
Occupancy Rate
73%
Avg Revenue/Mo
$3,834
Gig Harbor Population
12,604

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