Marysville, Washington Short-Term Rental Market
Marysville, WA STRs averaged $159/night at 62.6% occupancy in April 2026, adjacent to Tulalip Resort Casino and Seattle Premium Outlets.
Quick Answer: Marysville, Washington is an active short-term rental market. average occupancy is 72%. average monthly revenue is $4,921. average daily rate is $268. the top operator is Blueground with 508 listings. market score is 51/100 (grade D).
Market data reflects the Seattle regional market, which includes Marysville. Regulations, taxes, and permit details below are specific to Marysville.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Marysville, WA’s short-term rental market covers approximately 15,200 listings tracked in the latest dimension snapshot, positioned 35 miles north of Seattle in Snohomish County. The area’s visitor economy is anchored by the Tulalip Resort Casino, Quil Ceda Creek Casino, and the 500,000 sq ft Seattle Premium Outlets, drawing regional day-trippers and overnight guests from across the Pacific Northwest.
In April 2026, listings averaged an ADR of $159, occupancy of 62.6%, and RevPAR of $99.58, generating average monthly revenue of $2,690 per listing. Year-over-year, occupancy declined 2.5 percentage points and revenue fell 3.4%, while ADR held nearly flat with a 0.7% gain versus April 2025. The 2025 full-year average was 66.7% occupancy and $172 ADR, essentially matching 2024’s 67.3% and $174.
Listing composition is heavily entire-place: 12,230 of 15,248 listings (80.2%) are entire-place units, 2,997 (19.7%) are private rooms, and 21 are shared rooms. By bedroom count, one-bedroom units are the largest segment at 7,894 listings (51.8% of the 15,218 bedroom-segmented listings), followed by two-bedroom (3,504, 23.0%), three-bedroom (2,172, 14.3%), four-bedroom (1,008, 6.6%), and five-or-more-bedroom (640, 4.2%). Platform distribution favors Airbnb: 9,261 listings appear on Airbnb only, 587 on VRBO only, and 5,400 are cross-listed on both.
Market scores from the latest snapshot rate rental demand at 90.7 out of 100, indicating strong lodging pull from nearby casinos and retail traffic, while overall investability sits at 48.9 and revenue growth at 54.4, reflecting the plateau in annual yields since 2022’s peak.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 55% | $119 | $1,900 |
| Feb | 62% | $120 | $1,857 |
| Mar | 68% | $132 | $2,380 |
| Apr | 65% | $136 | $2,390 |
| May | 71% | $149 | $2,747 |
| Jun | 79% | $184 | $3,696 |
| Jul | 80% | $178 | $3,826 |
| Aug | 77% | $177 | $3,658 |
| Sep | 71% | $159 | $3,020 |
| Oct | 64% | $142 | $2,570 |
| Nov | 60% | $134 | $2,171 |
| Dec | 59% | $132 | $2,133 |
Top Short-Term Rental Operators in Marysville
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Blueground | 508 | 265 | ★ 4.36 |
| 2 | Evolve | 181 | 4,933 | ★ 4.55 |
| 3 | Vacasa | 151 | 8,263 | ★ 4.47 |
| 4 | Snowball Rentals | 139 | 5,391 | ★ 4.78 |
| 5 | Vince | 132 | 12,247 | ★ 4.57 |
What Kind of STR Should I Buy in Marysville?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 7,894 |
| 2 bed | 3,504 |
| 3 bed | 2,172 |
| 4 bed | 1,008 |
| 5 bed | 640 |
ADR by Property Tier
| Entire Home | $307 |
| Luxury | $466 |
| Professionally Managed | $351 |
Revenue by Dwelling Type
| Apartment | $4,907 |
| Entire Place | $5,608 |
| House | $4,985 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 60.7% |
| vrbo | 3.8% |
| both | 35.4% |
Investment Analysis
The April 2026 average monthly revenue of $2,690 per listing implies an annualized run rate of approximately $32,280. Housing price data is not available in the current dataset for Marysville, so a home-value-referenced gross yield cannot be computed here. Investors should source current Snohomish County comparable pricing independently.
Across the tier breakdowns, entire-home listings averaged $3,026 in monthly revenue in April 2026, compared to $2,690 for all listings combined. Within entire-place units, house-type listings averaged $2,699 and apartment-type listings averaged $2,703 per month.
By ADR tier, the spread is significant: the market-wide average is $159/night, entire-home listings averaged $181/night (a $22 or 14% premium), professionally managed listings averaged $188/night (an 18% premium), and the luxury tier reached $281/night, a 77% premium above the market average.
The 2024 to 2025 revenue trend is essentially flat: the 2025 annual average was $3,254/month, fractionally below 2024’s $3,275, following a meaningful 2021 to 2022 surge from the post-pandemic period. ADR climbed steadily from $125 in 2018 to $174 in 2024, though occupancy has eased from the 2021 peak of 74.2% back to 67% in 2024 and 66.7% in 2025.
Investability scores at 48.9 out of 100 signal a market that generates solid occupancy but faces constraints on yield expansion. The regulation score of 62.4 reflects relatively moderate regulatory risk. For investors comparing positioning, the premium for professional management ($188 vs $159 ADR) and luxury positioning ($281 vs $159) suggests meaningful upside from property quality and service level.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
In April 2026, the average booking lead time for Marysville STRs was 34.6 days, meaning guests typically reserve just over five weeks ahead of their arrival date. Average length of stay was 5.1 nights.
A 34.6-day lead time is moderately short for a market that peaks in summer, suggesting that a significant portion of bookings, particularly for casino and outlet mall traffic, are relatively spontaneous or weekend-trip oriented. Operators who hold rates firm through the 30-day window before arrival may capture some last-minute premium, particularly in June and July when occupancy exceeds 79%.
A 5.1-night average stay indicates guests are predominantly leisure travelers booking multi-night trips rather than one-night stays. This favors cleaning efficiency and reduces turnover costs compared to markets dominated by very short stays. Weekly pricing tiers that reward stays of five to seven nights align well with this average and can help boost overall revenue per booking.
Combined, the 34.6-day lead time and 5.1-night average stay point to the 30-to-45-day pre-arrival window as the primary zone for dynamic pricing adjustments.
Short-Term Rental Regulations
Short-term rentals are permitted in Marysville, WA, but there is no standalone STR ordinance as of mid-2026. Regulation is handled through existing frameworks. Operators must hold a City of Marysville business license, renewed annually through the state Business Licensing Service. Those operating a rental from their own residence must also obtain a home occupation permit. Properties that function as bed-and-breakfast guesthouses or inns in residential zones are subject to standards in Marysville Municipal Code (MMC) Chapter 22C.210 and may require conditional use review covering neighborhood compatibility, traffic, and nuisance impacts.
At the state level, Washington’s STR Act (RCW 64.37) requires all operators to register with the Department of Revenue, collect applicable lodging taxes, carry minimum liability insurance, and post safety information.
The combined transient lodging tax burden is approximately 11.4%, comprising the local sales/use tax (9.4% in Marysville) plus the 2% Snohomish County special hotel/motel lodging tax. No city-imposed cap on nights per year, no owner-occupancy mandate, and no primary-residence requirement was found in the regulations. Permit cost is not published by the city.
Enforcement is rated moderate. No Marysville-specific STR ordinance or city council action was identified in the 24 months prior to this report. However, neighboring Lake Stevens adopted new STR permit rules ($500 application, $100 annual renewal), which may signal regional tightening. Investors should verify current requirements directly with Marysville Community Development before listing.
Market Comparison
Marysville’s April 2026 occupancy of 62.6% sits above the approximate U.S. STR median of 55%, reflecting stable regional demand from casino visitors and outlet shoppers. ADR at $159 is below the U.S. STR median of approximately $220, consistent with a drive-market suburb rather than a destination beach or ski resort.
RevPAR at $99.58 provides useful context: at the U.S. median occupancy of 55% and Marysville’s $159 ADR, implied RevPAR would be $87.45, so Marysville’s actual RevPAR outperforms that baseline due to higher occupancy.
Among active property managers, Blueground leads with 508 listings and 265 reviews (rating 4.36). Evolve holds 181 listings with 4,933 reviews at 4.55 average. Vacasa manages 151 listings with 8,263 reviews at 4.47. Snowball Rentals operates 139 listings (5,391 reviews, 4.78 rating) and Vince holds 132 listings with 12,247 reviews at 4.57. The top five operators together account for approximately 1,111 of the roughly 15,200 tracked listings (7.3%), indicating the market is largely independently operated.
Revenue growth scored 54.4 out of 100. Annual revenues peaked in 2024 at $3,275/month and eased modestly in 2025 ($3,254), a pattern common across Pacific Northwest STR markets that saw post-2022 rate normalization.
Frequently Asked Questions About Marysville, Washington
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