Grayland, Washington Short-Term Rental Market
Grayland, WA Pacific coast STRs averaged $298/night at 44.1% occupancy in April 2026, with July and August peaking above 70% occupancy.
Quick Answer: Grayland, Washington is an active short-term rental market. average occupancy in the Grays Harbor market area is 53%. average monthly revenue in the Grays Harbor market area is $5,155. average daily rate in the Grays Harbor market area is $370. the top operator in the Grays Harbor market area is Seabrook Hospitality with 342 listings. market score is 53/100 (grade D).
Market data reflects the Grays Harbor regional market, which includes Grayland. Regulations, taxes, and permit details below are specific to Grayland.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Grayland, Washington is a small unincorporated Pacific coast community in Grays Harbor County with a permanent population of about 847 residents. The local STR market is almost entirely vacation-driven, anchored by Grayland Beach State Park (59,465 visitors in 2024), Pacific Ocean beach access for razor clamming, beachcombing, storm watching, and surfing, and the Cranberry Harvest Festival.
As of April 2026, the market includes approximately 1,467 active STR listings. Entire-place rentals account for 1,437 listings (98% of supply), with 30 private-room listings. By bedroom count, 2-bedroom properties are the largest segment (468), followed by 3-bedroom (416), 1-bedroom (324), 4-bedroom (180), and 5-bedroom or larger (77).
Channel distribution is unusual: 1,009 listings are cross-listed on both Airbnb and VRBO, with 370 Airbnb-only and 88 VRBO-only, reflecting the Pacific Northwest beach market’s stronger VRBO penetration than typical urban markets.
April 2026 metrics: ADR $298, occupancy 44.1%, RevPAR $131.41. Year-over-year, occupancy declined 9.1 percentage points, ADR rose 4.3%, and revenue fell 9.9%. The decline in occupancy is the largest among the five markets in this batch and warrants monitoring. The market’s investability score is 83.3 and regulation score is 77.2, while the seasonality score of 45.0 reflects the coastal market’s strong concentration in summer months.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 30% |
| Feb | 39% |
| Mar | 44% |
| Apr | 52% |
| May | 47% |
| Jun | 56% |
| Jul | 72% |
| Aug | 76% |
| Sep | 50% |
| Oct | 41% |
| Nov | 39% |
| Dec | 36% |
Month-by-month nightly rates and revenue figures for Grayland are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Grays Harbor market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Grays Harbor market as a whole, which includes Grayland, so these counts are not Grayland-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Seabrook Hospitality | 342 | 3,895 | ★ 4.75 |
| 2 | Oyhut Bay | 92 | 3,004 | ★ 4.88 |
| 3 | Istay Vacation Rentals | 81 | 4,950 | ★ 4.32 |
| 4 | At the Beach Rentals Inc. | 78 | 8,769 | ★ 4.78 |
| 5 | Vacasa | 78 | 7,837 | ★ 4.40 |
What Kind of STR Should I Buy in Grayland?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Grayland are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 25.2% |
| vrbo | 6% |
| both | 68.8% |
Home Value Trends (Grayland)
Typical home values, median sale prices, and the 10-year price trend for Grayland are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Grayland — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Grayland is unincorporated, so short-term rentals are governed by Grays Harbor County. STRs are legal but require a county Short Term Rental Permit under Ordinance 469, adopted March 22, 2022, and codified in Grays Harbor County Code Title 17 (Chapter 17.60), consistent with Washington state law RCW 64.37.
Permitting is a three-step process: (1) a Site Plan Review application, (2) any related health, safety, or building permits, and (3) the Short Term Rental Permit application. STRs are a permitted use only in seven designated zoning districts: General Development One (G-1), General Development Five (G-5), General Residential (R-2), Resort Residential (R-3), Rural Residential (RR), Lake Quinault (LQ), and General Commercial (C-2). Properties must meet all zone standards including setbacks, parking, and lot coverage. Commercial events at STRs are prohibited.
The permit must be renewed annually, with renewal submitted at least 30 calendar days before expiration. All advertisements, including online listings, must display the county STR permit number. There is no owner-occupancy or primary-residence requirement and no annual night cap. Properties with a Conditional Use Permit or PUD approval predating March 22, 2022 are grandfathered and do not need a separate STR permit.
Lodging is subject to Washington state and local sales taxes plus a county lodging tax reported at approximately 3%. The specific permit fee was not published in the sources reviewed. Enforcement is moderate.
Market Comparison
Grayland’s April 2026 occupancy of 44.1% is below the U.S. STR median of approximately 55%, though the market’s summer peak of 75.5% in August is above most peer coastal markets. The ADR of $298 is well above the U.S. STR median of approximately $220, placing Grayland in the upper tier of ADR markets nationally for a market of its size.
The professional management landscape is highly concentrated by local specialists. Seabrook Hospitality leads with 342 listings and a 4.75 average rating across 3,895 reviews, representing approximately 23.3% of total market supply, an unusually high concentration for a top operator. Oyhut Bay holds 92 listings (4.88 rating), Istay Vacation Rentals manages 81 listings (4.32 rating), and At the Beach Rentals Inc. and Vacasa each hold 78 listings (4.78 and 4.40 ratings, respectively).
The top five operators account for 671 listings, or approximately 45.7% of the 1,467-listing market. That level of professional management concentration is the highest of the five markets in this batch and reflects the smaller market size combined with the local resort-community management model (Seabrook is a planned resort community adjacent to Grayland). Independent hosts control only about 54% of supply.
Frequently Asked Questions About Grayland, Washington
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