Brunswick, Maine Short-Term Rental Market
Brunswick, ME STRs averaged $202/night at 49.1% occupancy in April 2026, with strong summer peaks and a new expanded rental registry effective August 2025.
Quick Answer: Brunswick, Maine is an active short-term rental market. average occupancy in the Maine Midcoast market area is 63%. average monthly revenue in the Maine Midcoast market area is $4,204. average daily rate in the Maine Midcoast market area is $312. the top operator in the Maine Midcoast market area is Vacasa with 265 listings. market score is 51/100 (grade D).
Market data reflects the Maine Midcoast regional market, which includes Brunswick. Regulations, taxes, and permit details below are specific to Brunswick.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Brunswick is a coastal Maine college town (Bowdoin College) at the head of the Harpswell Peninsula, offering access to Popham Beach, Reid State Park, and the Bath-Brunswick cultural corridor. In April 2026, the market posted an average daily rate of $202 and occupancy of 49.1%, generating $99 in RevPAR. Year-over-year, occupancy rose 5.2 percentage points while ADR grew 5.8% and average monthly revenue increased just 0.4%, reflecting a modest combined gain.
The listing mix is primarily entire-place rentals: 4,182 entire-place listings versus 257 private rooms and 1 shared room. One-bedroom units lead at 1,407 listings, followed by two-bedroom (1,196), three-bedroom (1,087), four-bedroom (465), and five-bedroom-plus (281). Channel distribution shows 1,972 listings on both platforms, 1,828 on Airbnb only, and 640 on VRBO only. The revenue growth score of 78.6 out of 100 is above average, supported by steady ADR gains from 2020 through 2025.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 37% |
| Feb | 50% |
| Mar | 47% |
| Apr | 51% |
| May | 55% |
| Jun | 66% |
| Jul | 76% |
| Aug | 78% |
| Sep | 55% |
| Oct | 52% |
| Nov | 38% |
| Dec | 47% |
Month-by-month nightly rates and revenue figures for Brunswick are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Maine Midcoast market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Maine Midcoast market as a whole, which includes Brunswick, so these counts are not Brunswick-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 265 | 8,460 | ★ 4.61 |
| 2 | Tides To Pines | 189 | 3,158 | ★ 4.56 |
| 3 | Evolve | 61 | 2,488 | ★ 4.76 |
| 4 | Your Island Connection | 51 | 1,073 | ★ 4.77 |
| 5 | On The Water | 49 | 23 | ★ 4.71 |
What Kind of STR Should I Buy in Brunswick?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Brunswick are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 41.2% |
| vrbo | 14.4% |
| both | 44.4% |
Home Value Trends (Brunswick)
Typical home values, median sale prices, and the 10-year price trend for Brunswick are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Brunswick — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Brunswick does not have a dedicated short-term rental ordinance as of May 2026. STRs are permitted and must register as Rental Units under Town Code Chapter 8, Article III. The Brunswick Town Council unanimously updated its rental registry ordinance on April 22, 2025, effective August 2025, expanding registration requirements to all rental properties regardless of unit count.
Registration requires disclosure of owner, property manager, and emergency contact information, plus unit details. No STR-specific permit fee applies, but late registration carries penalties of $50 per unit, doubling every 30 days to a cap of $400 per unit. No STR-specific maximum nights cap, owner-occupancy requirement, or primary-residence requirement is in effect. Maine imposes a statewide 9% lodging tax on stays under 30 days. Enforcement is rated minimal. The rental registry expansion is the primary recent regulatory change affecting operators.
Market Comparison
Against national benchmarks of roughly 55% median occupancy and $220 median ADR, Brunswick’s April 2026 occupancy of 49.1% is below the national median by 5.9 percentage points, reflecting the off-peak nature of April for a Maine coastal market. The $202 ADR is 8% below the national baseline but close to parity.
Vacasa leads with 265 listings, 8,460 reviews, and a 4.61 average rating. Tides To Pines ranks second with 189 listings and 3,158 reviews (4.56 rating). Evolve holds third with 61 listings and 2,488 reviews (4.76 rating). The top three operators manage 515 listings combined in a market of approximately 4,440 total listings. The investability score of 70.3 and total market score of 51.5 reflect the high home price relative to STR revenue, which reduces gross yield compared to more affordable markets.
Frequently Asked Questions About Brunswick, Maine
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