Jacksonville, North Carolina Short-Term Rental Market
CMarket Score 56/100
Quick Answer: Jacksonville, North Carolina is an active short-term rental market. average occupancy is 49%. average monthly revenue is $3,027. average daily rate is $242. the top operator is Bluewater Vacation Rentals with 557 listings. market score is 56/100 (grade C).
Avg Monthly Revenue
$3,027
↑ 10.1% YoY
49%
Occupancy
↓ 3.7% YoY
$242
Avg Daily Rate
↑ 10.1% YoY
$118
RevPAR
↑ 6% YoY
44.9 days avg lead time4 avg length of stay
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Regulation67
Seasonality44
Investability76
Rental Demand63
Revenue Growth83
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 36% | $152 | $1,614 |
| Feb | 46% | $150 | $1,632 |
| Mar | 54% | $179 | $2,191 |
| Apr | 54% | $197 | $2,625 |
| May | 60% | $230 | $3,295 |
| Jun | 76% | $284 | $5,316 |
| Jul | 78% | $275 | $5,649 |
| Aug | 65% | $261 | $4,533 |
| Sep | 51% | $220 | $2,974 |
| Oct | 48% | $192 | $2,503 |
| Nov | 41% | $176 | $1,973 |
| Dec | 38% | $159 | $1,761 |
Top Short-Term Rental Operators in Jacksonville
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Bluewater Vacation Rentals | 557 | 506 | ★ 4.50 |
| 2 | Vacasa | 276 | 6,357 | ★ 4.37 |
| 3 | Evolve | 153 | 6,899 | ★ 4.68 |
| 4 | Casago | 152 | 2,112 | ★ 4.34 |
| 5 | Spectrum Rental Properties | 126 | 2,213 | ★ 4.78 |
What Kind of STR Should I Buy in Jacksonville?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 928 |
| 2 bed | 1,302 |
| 3 bed | 1,755 |
| 4 bed | 799 |
| 5 bed | 477 |
ADR by Property Tier
| Entire Home | $247 |
| Luxury | $397 |
| Professionally Managed | $324 |
Revenue by Dwelling Type
| Apartment | $2,594 |
| Entire Place | $3,087 |
| House | $3,326 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 25.5% |
| vrbo | 19.1% |
| both | 55.4% |
Investment Analysis
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
Run a Free Address Analysis
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Analyze My Property →Home Value Trends (Jacksonville)
Typical Home Value
$262,215
Median Sale Price
$251,667
Days to Pending
11
Analyze Jacksonville Rentals
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