Skip to content
StaySTRA - logo
  • Analyzer
  • Locations
  • Sell Me Your BNB
Sign In
  • Analyzer
  • Locations
  • Sell Me Your BNB
Sign In
  1. Home
  2. Locations
  3. Wisconsin
  4. Westfield

Westfield, Wisconsin

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Westfield, Wisconsin Short-Term Rental Market Overview

Population: 1,303
Annual Visitors: 25,000
Total STRs: 5
ADR: $306.63

Visitor Profile

Westfield, Wisconsin, attracts approximately 150,000 annual visitors, primarily families, outdoor enthusiasts, and event attendees drawn by recreation and community festivals. Primary visitor demographics include families and couples aged 25-54, with many traveling from nearby metropolitan areas including Milwaukee and Madison. Main reasons for visiting include outdoor activities like hiking and biking the Pine River Trail, attending local festivals and cultural events, and family gatherings. Average length of stay is two to three days, with peak seasons during summer months and fall when outdoor activities and festivals are most prevalent. Tourism spending bolsters local businesses including hospitality, retail, and entertainment sectors.

Westfield’s visitor market shows strong regional draw, with approximately 60% of tourists coming from neighboring Illinois and Minnesota, attracted by Wisconsin’s outdoor recreation and small-town atmosphere. Summer represents peak season when outdoor festivals and Pine River Trail usage are highest. The town’s community events draw significant crowds, boosting local accommodation occupancy to 75% during peak times. Fall brings additional visitors for autumn colors and harvest celebrations. For STR operators, properties offering family-friendly amenities, outdoor access, and proximity to recreational facilities perform well. Weekend demand peaks during summer and festival periods, requiring advance booking strategies. The visitor demographic values authentic Wisconsin experiences, outdoor activities, and family-friendly environments over luxury amenities. Understanding seasonal patterns and the local event calendar helps optimize pricing and marketing. Westfield’s appeal as a peaceful Central Wisconsin destination makes it attractive for families and outdoor enthusiasts seeking rural charm, community connection, and nature-based recreation in this welcoming Marquette County community.

Westfield, Wisconsin, attracts approximately 150,000 annual visitors, primarily families, outdoor enthusiasts, and event attendees drawn by recreation and community festivals. Primary visitor demographics include families and couples aged 25-54, with many traveling from nearby metropolitan areas including Milwaukee and Madison. Main reasons for visiting include outdoor activities like hiking and biking the Pine River Trail, attending local festivals and cultural events, and family gatherings. Average length of stay is two to three days, with peak seasons during summer months and fall when outdoor activities and festivals are most prevalent. Tourism spending bolsters local businesses including hospitality, retail, and entertainment sectors.

Westfield’s visitor market shows strong regional draw, with approximately 60% of tourists coming from neighboring Illinois and Minnesota, attracted by Wisconsin’s outdoor recreation and small-town atmosphere. Summer represents peak season when outdoor festivals and Pine River Trail usage are highest. The town’s community events draw significant crowds, boosting local accommodation occupancy to 75% during peak times. Fall brings additional visitors for autumn colors and harvest celebrations. For STR operators, properties offering family-friendly amenities, outdoor access, and proximity to recreational facilities perform well. Weekend demand peaks during summer and festival periods, requiring advance booking strategies. The visitor demographic values authentic Wisconsin experiences, outdoor activities, and family-friendly environments over luxury amenities. Understanding seasonal patterns and the local event calendar helps optimize pricing and marketing. Westfield’s appeal as a peaceful Central Wisconsin destination makes it attractive for families and outdoor enthusiasts seeking rural charm, community connection, and nature-based recreation in this welcoming Marquette County community.

Top Attractions

Westfield, Wisconsin, offers small-town charm with outdoor recreation, local history, and community events in Central Wisconsin. This Marquette County community features the scenic Pine River State Trail for hiking and biking, local parks with sports facilities, and the Westfield Historical Society Museum preserving area heritage. Visitors enjoy exploring recreational trails, discovering local history, and experiencing authentic small-town Wisconsin hospitality. Whether biking the Pine River Trail, enjoying community parks, or attending local festivals, Westfield provides peaceful retreat and outdoor adventure. The area’s natural beauty and rural character attract visitors seeking escape from urban environments.

The Pine River State Trail serves as Westfield’s premier outdoor attraction, offering scenic multi-use trails winding through picturesque landscapes ideal for hiking, biking, and enjoying Wisconsin’s natural beauty. The trail accommodates various skill levels and provides peaceful nature immersion. The Westfield Historical Society Museum showcases local history through engaging exhibits and artifacts highlighting the town’s agricultural heritage, early settlers, and community development. The museum hosts community events and preserves regional stories. Westfield Sports Complex offers recreational facilities including baseball fields, soccer pitches, and playgrounds ensuring children have ample space for active play. Local parks provide picnic areas and walking paths for relaxation. The area’s rural setting offers peaceful environment for stress relief and family time. Seasonal festivals and community events bring visitors throughout the year. For regional information, see Wisconsin tourism resources.

Westfield, Wisconsin, offers small-town charm with outdoor recreation, local history, and community events in Central Wisconsin. This Marquette County community features the scenic Pine River State Trail for hiking and biking, local parks with sports facilities, and the Westfield Historical Society Museum preserving area heritage. Visitors enjoy exploring recreational trails, discovering local history, and experiencing authentic small-town Wisconsin hospitality. Whether biking the Pine River Trail, enjoying community parks, or attending local festivals, Westfield provides peaceful retreat and outdoor adventure. The area’s natural beauty and rural character attract visitors seeking escape from urban environments.

The Pine River State Trail serves as Westfield’s premier outdoor attraction, offering scenic multi-use trails winding through picturesque landscapes ideal for hiking, biking, and enjoying Wisconsin’s natural beauty. The trail accommodates various skill levels and provides peaceful nature immersion. The Westfield Historical Society Museum showcases local history through engaging exhibits and artifacts highlighting the town’s agricultural heritage, early settlers, and community development. The museum hosts community events and preserves regional stories. Westfield Sports Complex offers recreational facilities including baseball fields, soccer pitches, and playgrounds ensuring children have ample space for active play. Local parks provide picnic areas and walking paths for relaxation. The area’s rural setting offers peaceful environment for stress relief and family time. Seasonal festivals and community events bring visitors throughout the year. For regional information, see Wisconsin tourism resources.

Regulations

Westfield, Wisconsin, requires short-term rental operators to comply with Wisconsin state licensing and local village ordinances. Property owners must obtain a Wisconsin tourist rooming house license from the Department of Agriculture, Trade and Consumer Protection if operating more than 10 nights annually. The Village of Westfield may require a local business license or permit for short-term rental operations. Wisconsin and local jurisdictions impose a room tax of 5% on rental income that must be collected and remitted to appropriate authorities. Zoning restrictions may apply, so verification with the Westfield Village Board is recommended. Safety requirements include working smoke detectors, carbon monoxide alarms, and compliance with health and safety codes. Annual license renewal is required for continued legal operation.

To operate a short-term rental in Westfield, property owners must obtain a Wisconsin tourist rooming house license if operating more than 10 nights per year through the Wisconsin Department of Agriculture, Trade and Consumer Protection. A village business license should be obtained from the Village of Westfield, involving application and fee payment. The 5% room tax must be collected from guests and remitted on a quarterly basis to the appropriate tax authority. Properties must meet safety standards including smoke detectors, carbon monoxide detectors, and building code compliance. Zoning verification is important, as some areas may restrict short-term rental use to preserve residential character. Failure to obtain licenses or remit taxes can result in fines and operating restrictions. For village requirements, visit the Village of Westfield. For state licensing, see Wisconsin DATCP.

Westfield, Wisconsin, requires short-term rental operators to comply with Wisconsin state licensing and local village ordinances. Property owners must obtain a Wisconsin tourist rooming house license from the Department of Agriculture, Trade and Consumer Protection if operating more than 10 nights annually. The Village of Westfield may require a local business license or permit for short-term rental operations. Wisconsin and local jurisdictions impose a room tax of 5% on rental income that must be collected and remitted to appropriate authorities. Zoning restrictions may apply, so verification with the Westfield Village Board is recommended. Safety requirements include working smoke detectors, carbon monoxide alarms, and compliance with health and safety codes. Annual license renewal is required for continued legal operation.

To operate a short-term rental in Westfield, property owners must obtain a Wisconsin tourist rooming house license if operating more than 10 nights per year through the Wisconsin Department of Agriculture, Trade and Consumer Protection. A village business license should be obtained from the Village of Westfield, involving application and fee payment. The 5% room tax must be collected from guests and remitted on a quarterly basis to the appropriate tax authority. Properties must meet safety standards including smoke detectors, carbon monoxide detectors, and building code compliance. Zoning verification is important, as some areas may restrict short-term rental use to preserve residential character. Failure to obtain licenses or remit taxes can result in fines and operating restrictions. For village requirements, visit the Village of Westfield. For state licensing, see Wisconsin DATCP.

Frequently Asked Questions

What are the short-term rental regulations in Westfield, Wisconsin?
Westfield, Wisconsin, requires short-term rental operators to comply with Wisconsin state licensing and local village ordinances. Property owners must obtain a Wisconsin tourist rooming house license from the Department of Agriculture, Trade and Consumer Protection if operating more than 10 nights annually. The Village of Westfield may require a local business license or permit for short-term rental operations. Wisconsin and local jurisdictions impose a room tax of 5% on rental income that must be collected and remitted to appropriate authorities. Zoning restrictions may apply, so verification with the Westfield Village Board is recommended. Safety requirements include working smoke detectors, carbon monoxide alarms, and compliance with health and safety codes. Annual license renewal is required for continued legal operation.To operate a short-term rental in Westfield, property owners must obtain a Wisconsin tourist rooming house license if operating more than 10 nights per year through the Wisconsin Department of Agriculture, Trade and Consumer Protection. A village business license should be obtained from the Village of Westfield, involving application and fee payment. The 5% room tax must be collected from guests and remitted on a quarterly basis to the appropriate tax authority. Properties must meet safety standards including smoke detectors, carbon monoxide detectors, and building code compliance. Zoning verification is important, as some areas may restrict short-term rental use to preserve residential character. Failure to obtain licenses or remit taxes can result in fines and operating restrictions. For village requirements, visit the Village of Westfield. For state licensing, see Wisconsin DATCP.
Do I need a permit to operate a short-term rental in Westfield, Wisconsin?
Short-term rental regulations vary by location. In Westfield, Wisconsin, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Westfield, Wisconsin?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Westfield, Wisconsin, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Westfield

Westfield attracts visitors with its beaches and waterfront activities and family-friendly attractions. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Westfield, Wisconsin Market Performance Trends

LTM Avg. Daily Rate$279.00
LTM Occupancy Rate38.7%
LTM Avg. Revenue$2,864
Monthly Short-Term Rental Market Performance Data for Westfield
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$244.2269.4%$4,988
Aug 24$194.0080.7%$4,498
Sep 24$218.1328.6%$1,299
Oct 24$280.7545.2%$3,162
Nov 24$300.6950%$3,909
Dec 24$301.7824.7%$2,202
Jan 25$317.2029%$2,899
Feb 25$279.0014.3%$1,079
Mar 25$306.679.7%$920
Apr 25$311.4413.3%$731
May 25$271.5632%$2,767
Jun 25$306.6363.3%$6,125

Short-Term Rental Market Performance Analysis for Westfield

The short-term rental market in Westfield demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Westfield, Wisconsin Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Westfield
QuarterTypical Home Value (USD)
Q2 17$147,769
Q3 17$135,668
Q4 17$140,983
Q1 18$141,837
Q2 18$143,727
Q3 18$145,302
Q4 18$144,872
Q1 19$150,368
Q2 19$151,830
Q3 19$153,817
Q4 19$154,882
Q1 20$157,488
Q2 20$159,433
Q3 20$163,743
Q4 20$172,350
Q1 21$177,414
Q2 21$185,612
Q3 21$193,064
Q4 21$198,255
Q1 22$208,415
Q2 22$217,253
Q3 22$212,419
Q4 22$207,457
Q1 23$209,729
Q2 23$216,373
Q3 23$220,679
Q4 23$222,208
Q1 24$223,736
Q2 24$231,989
Q3 24$234,580
Q4 24$237,128
Q1 25$240,495
Q2 25$244,435
Q3 25$245,497
Q4 25$254,402
Q1 26$259,624

Market Overview

  • Typical Home Value:$258,005

Current Inventory

  • Homes For Sale:12

Detailed Market Analysis

The average home value in Westfield, WI is $258,005, up 8.3% over the past year. Learn more about the Westfield housing market and real estate trends.

Real Estate Market Analysis for Westfield, Wisconsin

The residential real estate market in Westfield, Wisconsin presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: established neighborhoods, community amenities, and transportation accessibility These factors contribute to the overall market performance and future growth potential.

Real estate investments in Westfield, Wisconsin benefit from diverse property options and stable neighborhood development. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Westfield, Wisconsin Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Westfield
QuarterNumber of Listings
Q3 161
Q4 162
Q1 171
Q2 173
Q3 176
Q4 176
Q1 184
Q2 185
Q3 185
Q4 185
Q1 194
Q2 196
Q3 195
Q4 193
Q1 201
Q2 205
Q3 206
Q4 207
Q1 2111
Q2 2114
Q3 2115
Q4 2111
Q1 225
Q2 228
Q3 229
Q4 228
Q1 234
Q2 236
Q3 236
Q4 235
Q1 244
Q2 244
Q3 245
Q4 243
Q1 253
Q2 255

Booking Activity

  • 1-3 Months:66.7% Booked
  • 4-6 Months:66.7% Booked
  • 7-9 Months:0% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Westfield

Westfield vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Westfield, Wisconsin Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Westfield
Bedroom ConfigurationNumber of Properties
1 Bed1
2 Beds3
3 Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Westfield

    The vacation rental market in Westfield features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Wisconsin

    • Arkdale
    • Athelstane
    • Baraboo
    • Bayfield
    • Black River Falls
    • Brodhead
    • Butternut
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana

    Related Short-Term Rental Markets

    Explore 64 vacation rental markets within Wisconsin. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

    Analyze Westfield Rentals

    Use our free calculator to estimate Airbnb revenue for any property in Westfield.

    Free Westfield STR Calculator →

    Analyze Any Property

    Get instant revenue projections for any property in Westfield.

    Try the Analyzer

    Table of Contents

    Loading...

    Quick Facts: Westfield

    Active STRs
    5
    Avg Daily Rate
    $307
    Occupancy Rate
    63%
    Population
    1,303
    Annual Visitors
    25,000

    Markets in Wisconsin (50)

    • Arkdale
    • Athelstane
    • Baraboo
    • Bayfield
    • Black River Falls
    • Brodhead
    • Butternut
    • Chetek
    • Cornucopia
    • Crandon
    • Cumberland
    • Eagle River
    • East Troy
    • Egg Harbor
    • Elcho
    • Elkhart Lake
    • Elkhorn
    • Fontana
    • Frederic
    • Friendship
    • Genoa City
    • Gleason
    • Grand Marsh
    • Green Bay
    • Hayward
    • Hubertus
    • Hudson
    • Kewaunee
    • La Pointe
    • La Valle
    • Lake Geneva
    • Lake Mills
    • Little Suamico
    • Lyndon Station
    • Madison
    • Manitowish Waters
    • Mauston
    • Menomonie
    • Merrillan
    • Milwaukee
    • Necedah
    • Neillsville
    • Nekoosa
    • New Lisbon
    • Ojibwa
    • Pickerel
    • Pleasant Prairie
    • Saint Germain
    • Shawano
    • Sheboygan

    Top STR Markets

    • Austin, TX
    • Nashville, TN
    • Miami, FL
    • Scottsdale, AZ
    • San Diego, CA
    • Denver, CO
    • Charleston, SC
    • Savannah, GA
    • New Orleans, LA
    • Joshua Tree, CA
    • Gatlinburg, TN
    • Gulf Shores, AL
    • Destin, FL
    • Sedona, AZ
    • Park City, UT
    • South Lake Tahoe, CA
    • Kissimmee, FL
    • Pigeon Forge, TN
    • Panama City Beach, FL
    • Broken Bow, OK
    • Blue Ridge, GA
    • Mammoth Lakes, CA
    • Big Bear, CA
    • Key West, FL
    • Asheville, NC
    • San Antonio, TX
    • Phoenix, AZ
    • Las Vegas, NV
    • Orlando, FL
    • Myrtle Beach, SC
    • Branson, MO
    View All Locations →

    You ran the numbers. Now finance it.

    Get DSCR Financing Built for STR Investors

    Qualify on the property's cash flow, not your W-2. Fast closings, competitive rates, no income verification.

    Check DSCR Eligibility →

    Sponsored by Beeline. StaySTRA may earn a referral fee.

    StaySTRA - logo

    The smart way to analyze short-term rental investments. Get revenue projections, market data, and insights powered by real short-term rental market data.

    Product

    • Analyzer
    • Pricing
    • Locations

    Resources

    • Blog
    • STR Tools
    • STR Laws
    • Top Markets

    Company

    • Sell Your BNB
    • Privacy Policy
    • Terms of Service

    Subscribe to newsletter

    Sign up to get STR insights and market data delivered to your inbox.

    ©2026 StaySTRA.com. All rights reserved.

    Take a look at our sister companies

    Neuhaus Realty Group - Austin Real Estate Broker Neuhaus Realty Group Bizzy Lizzy - Embroidered Women's Clothing Boutique Bizzy Lizzy Boutique Kendall Creek Properties - Real Estate Investment & Property Management Kendall Creek Properties
    ×
    Get Started Now

    Create your account to start analyzing properties

    or
    Forgot password?

    Don't have an account? Sign up Already have an account? Sign in

    Welcome back to StaySTRA

    Analyze properties, track investments, and grow your short-term rental portfolio

    Instant property analysis
    Advanced STR metrics
    Save & compare properties
    Choose Your Plan
    Stay Ahead of the Market

    Join 2,500+ STR investors getting weekly insights

    Weekly STR market insights
    New feature announcements
    Investment tips & strategies
    Exclusive subscriber offers
    Send Us a Message

    We typically respond within 24 hours

    Please sign in or create an account to send your message

    Choose Your Plan

    Select a plan to get started with StaySTRA

    Free
    $0 forever

    1 property analysis per month • Basic STR metrics • Email support

    Pro Monthly
    $7 per month

    Unlimited property analyses • Advanced STR metrics • Save & compare properties • Print reports

    Best Value
    Pro Annual
    $59 per year Save $25

    Everything in Pro Monthly • Best value - equivalent to 2 months free • Priority support