Portsmouth, New Hampshire Short-Term Rental Market
CMarket Score 69/100
Quick Answer: Portsmouth, New Hampshire is an active short-term rental market. average occupancy is 42%. average monthly revenue is $2,125. average daily rate is $188. the top operator is Evolve with 179 listings. market score is 69/100 (grade C).
Avg Monthly Revenue
$2,125
↓ 1.4% YoY
42%
Occupancy
↓ 4.4% YoY
$188
Avg Daily Rate
↑ 5.6% YoY
$79
RevPAR
↑ 1% YoY
45 days avg lead time4.1 avg length of stay
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Regulation65
Seasonality71
Investability77
Rental Demand63
Revenue Growth76
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 46% | $200 | $2,585 |
| Feb | 57% | $214 | $2,927 |
| Mar | 45% | $184 | $2,403 |
| Apr | 47% | $160 | $1,964 |
| May | 51% | $172 | $2,048 |
| Jun | 60% | $214 | $2,924 |
| Jul | 68% | $218 | $3,839 |
| Aug | 68% | $222 | $3,960 |
| Sep | 51% | $197 | $2,683 |
| Oct | 54% | $194 | $2,858 |
| Nov | 43% | $164 | $2,030 |
| Dec | 53% | $192 | $2,412 |
Top Short-Term Rental Operators in Portsmouth
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 179 | 7,432 | ★ 4.68 |
| 2 | Vacasa | 142 | 5,522 | ★ 4.43 |
| 3 | Quechee Lakes Rentals | 123 | 2,483 | ★ 4.76 |
| 4 | Seacoast & Summit Vacation Rentals | 54 | 3,451 | ★ 4.81 |
| 5 | Beachside Vacation Rentals | 31 | 1,112 | ★ 4.20 |
What Kind of STR Should I Buy in Portsmouth?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 2,996 |
| 2 bed | 2,032 |
| 3 bed | 1,736 |
| 4 bed | 929 |
| 5 bed | 511 |
ADR by Property Tier
| Entire Home | $203 |
| Luxury | $368 |
| Professionally Managed | $227 |
Revenue by Dwelling Type
| Apartment | $2,039 |
| Entire Place | $2,276 |
| House | $2,266 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 54.6% |
| vrbo | 8.7% |
| both | 36.7% |
Investment Analysis
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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