Lincoln, New Hampshire Short-Term Rental Market
The northern New Hampshire STR market posted $301 ADR, 41.4% occupancy and $3,495 monthly revenue in September 2026.
Quick Answer: Lincoln, New Hampshire is an active short-term rental market. average occupancy in the White Mtns market area is 41%. average monthly revenue in the White Mtns market area is $3,495. average daily rate in the White Mtns market area is $301. the top operator in the White Mtns market area is Vacasa with 230 listings. market score is 64/100 (grade C).
Market data reflects the White Mtns regional market, which includes Lincoln. Regulations, taxes, and permit details below are specific to Lincoln.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
This profile uses the northern New Hampshire STR market, a shared regional series that also covers nearby towns, so every performance figure below describes that region rather than Lincoln alone. In September 2026 the northern New Hampshire STR market recorded an average daily rate of $301, occupancy of 41.4%, and average monthly revenue per listing of $3,495. Compared with September 2025, occupancy is up 8.0%, ADR is up 5.1%, and revenue is up 12.7%, so the gain came from both more booked nights and higher rates. Lincoln itself sits at the western end of the Kancamagus Highway in the White Mountains, has 1,644 residents, and about 70 percent of its housing stock is seasonal, which points to an economy built around visitors. Demand draws on Loon Mountain Resort, nearby Cannon Mountain, hiking, mountain biking, the Ice Castles in winter, and leaf-season travel along the Kancamagus. The visitor base skews toward New England drive-market couples, outdoor enthusiasts, ski groups, and fall foliage travelers. The longer record shows a market that cooled from its pandemic high and is now rebuilding. Occupancy peaked at 56.2% in 2021, slid to 44.4% in 2025, and stands at 45.2% across the first nine months of 2026. ADR moved the other way, rising from $236 in 2020 to $301 in 2025 and $311 so far in 2026. Average monthly revenue was $3,633 in 2025 and is $3,880 in 2026 to date. Listing counts, bedroom mix, channel split and top operators are tracked at a shared regional level rather than uniquely for Lincoln, so this profile omits them. On the housing side, the typical home value is $486,143, the median list price is $540,783, and 55 homes are for sale as of September 30, 2026.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 44% |
| Feb | 57% |
| Mar | 35% |
| Apr | 30% |
| May | 39% |
| Jun | 52% |
| Jul | 64% |
| Aug | 67% |
| Sep | 41% |
| Oct | 47% |
| Nov | 32% |
| Dec | 46% |
Month-by-month nightly rates and revenue figures for Lincoln are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in White Mtns market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the White Mtns market as a whole, which includes Lincoln, so these counts are not Lincoln-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 230 | 9,935 | ★ 4.48 |
| 2 | Evolve | 192 | 10,846 | ★ 4.74 |
| 3 | Birch Hospitality | 142 | 4,689 | ★ 4.91 |
| 4 | Bretton Woods Vacations | 134 | 4,291 | ★ 4.81 |
| 5 | Loon Reservation | 91 | 3,441 | ★ 4.55 |
What Kind of STR Should I Buy in Lincoln?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Lincoln are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 36.3% |
| vrbo | 11.9% |
| both | 51.8% |
Home Value Trends (Lincoln)
Typical home values, median sale prices, and the 10-year price trend for Lincoln are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Lincoln — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Lincoln, NH permits short-term rentals, and the town is one of the more STR-friendly municipalities in the White Mountains region. A short-term rental permit is required for every rental. Hosts register through the town’s Short-Term Rental Portal, which launched in 2022, and pay an annual permit fee of $100 per tax parcel. The permit renews annually. There is no owner-occupancy requirement, no primary-residence requirement, and no cap on the number of nights a property can be rented per year. STRs are allowed in most residential zoning districts, but the rules vary by district, so buyers should confirm a parcel’s zone with the Lincoln Planning Board before purchase. New Hampshire applies a statewide 8.5% Meals and Rooms Tax to stays under 185 consecutive days. It is the only lodging tax that applies, with no additional local lodging taxes, and Airbnb collects and remits it automatically for hosts on its platform. Beyond registration, enforcement is rated moderate. The town enforces standard safety, noise and neighborhood peace rules, and general ordinances on disorderly conduct, fireworks and winter parking apply. The only recent change on record is the 2022 portal launch, and no major rule changes have been reported since. Rules can change, so verify current requirements with the town before buying or listing.
Market Comparison
The northern New Hampshire STR market shows a clear tradeoff between occupancy and rate. September 2026 occupancy of 41.4% sits alongside a $301 ADR, producing average monthly revenue of $3,495 per listing. Occupancy climbs in the strongest months: August reaches 66.8%, July 63.5% and February 57.3%. The weakest months, April at 29.8% and November at 32.2%, fall far below them, so the region’s yearly performance depends on capturing those peaks. Calendar 2026 to date shows occupancy of 45.2% and ADR of $311. The trend is favorable, with occupancy up 8.0%, ADR up 5.1% and revenue up 12.7% year over year. For investors, the comparison suggests Lincoln rewards pricing discipline and quality over volume: a well-run property can earn a premium rate, but it should be underwritten for a seasonal occupancy pattern rather than a steady, even average. Top operators and listing counts are tracked at a shared regional level rather than uniquely for Lincoln, so this profile omits them.
Frequently Asked Questions About Lincoln, New Hampshire
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Do I need a permit to run a short-term rental in Lincoln, NH?
What taxes apply to short-term rentals in Lincoln, NH?
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