San Marcos, Texas Short-Term Rental Market
Quick Answer: San Marcos, Texas is an active short-term rental market. average occupancy in the San Diego market area is 76%. average monthly revenue in the San Diego market area is $7,597. average daily rate in the San Diego market area is $382. the top operator in the San Diego market area is Evolve with 266 listings. market score is 65/100 (grade C).
Market data reflects the San Diego regional market, which includes San Marcos. Regulations, taxes, and permit details below are specific to San Marcos.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 56% |
| Feb | 65% |
| Mar | 69% |
| Apr | 62% |
| May | 64% |
| Jun | 74% |
| Jul | 77% |
| Aug | 68% |
| Sep | 61% |
| Oct | 61% |
| Nov | 58% |
| Dec | 57% |
Month-by-month nightly rates and revenue figures for San Marcos are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in San Diego market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the San Diego market as a whole, which includes San Marcos, so these counts are not San Marcos-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 266 | 10,486 | ★ 4.73 |
| 2 | Surf Style Vacation Homes | 225 | 10,113 | ★ 4.77 |
| 3 | Vacasa | 179 | 8,447 | ★ 4.62 |
| 4 | Nxt Vacation Rental Management | 165 | 3,059 | ★ 4.90 |
| 5 | San Diego Rentals | 162 | 153 | ★ 4.40 |
What Kind of STR Should I Buy in San Marcos?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for San Marcos are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 49.4% |
| vrbo | 6.2% |
| both | 44.3% |
Home Value Trends (San Marcos)
Typical home values, median sale prices, and the 10-year price trend for San Marcos are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Analyze San Marcos Rentals
Use our free calculator to estimate Airbnb revenue for any property in San Marcos.
Free San Marcos STR Calculator →
