Lincoln, New Hampshire Short-Term Rental Market
Lincoln, NH STRs averaged $237/night at 26.0% occupancy in April 2026, with August peaking at 67.3% across 5,500+ entire-place listings.
Quick Answer: Lincoln, New Hampshire is an active short-term rental market. average occupancy is 26%. average monthly revenue is $2,001. average daily rate is $237. the top operator is Vacasa with 230 listings. market score is 64/100 (grade C).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Lincoln, NH operates as one of the White Mountains’ primary short-term rental markets, anchored by Loon Mountain Resort and the Kancamagus Highway. The market carries 5,500 entire-place listings, 176 private-room listings, and just 1 shared-room unit, making it an overwhelmingly whole-property market. Bedroom distribution spans 1,220 one-bedroom units, 1,255 two-bedroom, 1,754 three-bedroom, 929 four-bedroom, and 509 five-bedroom properties, reflecting strong demand for group and multi-bedroom accommodations.
In April 2026, the market posted a $236.50 average daily rate and 26.0% occupancy, generating an average revenue of $2,001 per listing. RevPAR was $61.52. Year-over-year, occupancy slipped 2.73% and revenue fell 2.78%, while ADR edged up 2.67%, indicating hosts are raising rates to partially offset softer demand. On the channel side, 2,061 listings appear on Airbnb only, 676 on VRBO only, and 2,940 on both platforms. The market’s total investment score is 63.85 out of 100, with investability scoring particularly high at 87.95, signaling strong underlying asset fundamentals relative to comparable markets.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 44% | $298 | $3,512 |
| Feb | 57% | $311 | $4,338 |
| Mar | 35% | $274 | $2,803 |
| Apr | 30% | $222 | $1,987 |
| May | 40% | $229 | $1,918 |
| Jun | 52% | $256 | $2,955 |
| Jul | 64% | $276 | $4,654 |
| Aug | 67% | $276 | $5,076 |
| Sep | 41% | $251 | $2,891 |
| Oct | 47% | $263 | $3,438 |
| Nov | 32% | $248 | $2,306 |
| Dec | 46% | $291 | $3,133 |
Top Short-Term Rental Operators in Lincoln
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 230 | 9,935 | ★ 4.48 |
| 2 | Evolve | 192 | 10,846 | ★ 4.74 |
| 3 | Birch Hospitality | 142 | 4,689 | ★ 4.91 |
| 4 | Bretton Woods Vacations | 134 | 4,291 | ★ 4.81 |
| 5 | Loon Reservation | 91 | 3,441 | ★ 4.55 |
What Kind of STR Should I Buy in Lincoln?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 1,220 |
| 2 bed | 1,255 |
| 3 bed | 1,754 |
| 4 bed | 929 |
| 5 bed | 509 |
ADR by Property Tier
| Entire Home | $240 |
| Luxury | $386 |
| Professionally Managed | $265 |
Revenue by Dwelling Type
| Apartment | $1,449 |
| Entire Place | $2,039 |
| House | $2,341 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 36.3% |
| vrbo | 11.9% |
| both | 51.8% |
Investment Analysis
Lincoln’s investment case rests on a combination of year-round tourism demand, a permissive regulatory environment, and an entry price point that remains accessible relative to coastal resort markets. The typical home value stands at $479,275, with active listings median-priced at $576,967 and 50 units currently for sale.
At April 2026’s average revenue of $2,001 per listing, an investor projecting 12 months at that rate would generate approximately $24,007 annually, yielding a gross return of roughly 5.0% on a median-valued asset. Seasonal peak months (July through August) regularly push monthly revenue above $4,600 to $5,100, which materially improves annual totals when properly accounted. Professional management raises ADR to $264.97 versus the all-listing average of $236.50, a 12% premium. Luxury-tier properties average $385.76 per night, more than 60% above the market average, suggesting strong upside for higher-end assets. Revenue for houses specifically averages $2,341 per month versus $2,039 for entire-place units broadly, and $1,449 for apartments, confirming that single-family homes capture the best returns in this market.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Lincoln guests book approximately 40.5 days in advance on average, and stays average 3.07 nights. The 40-day lead time gives operators a meaningful window to apply dynamic pricing strategies: rates set 6 to 8 weeks out can be adjusted as the booking window compresses without sacrificing much fill rate. A 3.07-night average stay is typical for a mountain resort market, reflecting weekend ski and hiking trips rather than extended vacations. This drives higher turnover relative to beach or lake markets with longer stays, which means operators need to optimize cleaning logistics and gap-night pricing to maintain occupancy between bookings. Properties that can accommodate 2-night minimums on high-demand weekends while pricing 3-night stays at a premium tend to perform better in this lead-time and stay-length environment.
Short-Term Rental Regulations
Lincoln is one of the more accessible STR markets in New Hampshire. Short-term rentals are permitted throughout most residential zoning districts. Hosts must register through the town’s Short-Term Rental Portal (launched 2022) and pay a $100 annual permit fee per tax parcel. The permit renews annually. There is no owner-occupancy or primary-residence requirement, and no statutory cap on rental nights per year.
New Hampshire applies a statewide 8.5% Meals and Rooms (Rentals) Tax on stays under 185 consecutive days. Airbnb collects and remits this tax automatically for hosts on its platform. No additional local lodging tax applies beyond the state rate. Lincoln enforces standard safety, noise, and neighborhood conduct ordinances. Zoning rules vary by district, so buyers should confirm the specific parcel’s zone with the Lincoln Planning Board before purchase. Enforcement is rated moderate. The portal launched in 2022 is the only major regulatory update in recent years; no material new restrictions have been reported.
Market Comparison
At 26.0% occupancy in April 2026, Lincoln is tracking below the US STR median for the same period, which is expected given April is the market’s seasonal trough. Over the 12-month seasonal cycle, Lincoln’s August peak at 67.3% is well above the US STR median annual occupancy of approximately 55%. The April 2026 ADR of $236.50 is above the US STR median ADR of approximately $220, reflecting the premium commanded by White Mountain resort access.
The market is served by established operators. Vacasa leads with 230 listings and 9,935 reviews (rating 4.477). Evolve follows with 192 listings and 10,846 reviews (rating 4.744). Birch Hospitality holds 142 listings with a 4.910 rating across 4,689 reviews. Together, the top three operators account for approximately 564 listings out of the roughly 5,677 tracked across platforms, representing about 10% of the market. The presence of multiple national and regional operators signals a competitive but professionally managed market where self-managed hosts can benchmark against established players.
Frequently Asked Questions About Lincoln, New Hampshire
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