Hayward, California Short-Term Rental Market
Hayward bans short-term rentals; East Bay area ADR is $140, occupancy 73.2%, monthly revenue $2,807 in September 2026.
Quick Answer: Hayward, California is an active short-term rental market. average occupancy in the Oakland market area is 73%. average monthly revenue in the Oakland market area is $2,807. average daily rate in the Oakland market area is $140. the top operator in the Oakland market area is Blueground with 157 listings. market score is 88/100 (grade A).
Market data reflects the Oakland regional market, which includes Hayward. Regulations, taxes, and permit details below are specific to Hayward.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Hayward does not allow short-term rentals, so the performance figures below describe the surrounding East Bay area STR market and are not results an operator in Hayward could legally earn. These metrics are tracked at a shared regional level, and every performance number in this profile refers to the East Bay area STR market. As of September 2026, the average daily rate was $140 and occupancy was 73.2%. Average monthly revenue per listing was $2,807. Compared with September 2025, occupancy is up 8.4%, ADR is up 2.4%, and revenue is up 8.4%. The 2026 year to date figures cover nine months and show 73.4% occupancy, a $139 ADR, and $2,790 in average monthly revenue, which is above every full year in the series back to 2017. For comparison, 2024 averaged 67.2% occupancy and $2,485 in monthly revenue, and 2025 averaged 68.7% and $2,599. Hayward itself is a working-class city in Alameda County with 158,440 residents, not a leisure destination. Lodging demand comes from proximity to Oakland, Silicon Valley commuters, and CSU East Bay, with BART and I-880 access. Attractions such as the Hayward Japanese Gardens, Garin/Dry Creek Pioneer Regional Park, and the Sulphur Creek Nature Center draw regional visitors rather than national ones. Bedroom, channel, and listing-type counts are tracked at a shared regional level rather than uniquely for Hayward, so this profile omits them. Investors should read the data as a regional reference point and treat Hayward as closed to nightly stays.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 63% |
| Feb | 69% |
| Mar | 70% |
| Apr | 68% |
| May | 72% |
| Jun | 76% |
| Jul | 77% |
| Aug | 76% |
| Sep | 72% |
| Oct | 70% |
| Nov | 65% |
| Dec | 63% |
Month-by-month nightly rates and revenue figures for Hayward are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Oakland market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Oakland market as a whole, which includes Hayward, so these counts are not Hayward-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Blueground | 157 | 72 | ★ 4.46 |
| 2 | Evolve | 72 | 1,409 | ★ 4.52 |
| 3 | 2B Living | 28 | 60 | ★ 4.45 |
| 4 | Jonajo Consulting | 25 | 885 | ★ 4.87 |
| 5 | Academic Housing Rentals Inc. | 24 | 57 | ★ 4.75 |
What Kind of STR Should I Buy in Hayward?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Hayward are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 76.4% |
| vrbo | 2.9% |
| both | 20.8% |
Home Value Trends (Hayward)
Typical home values, median sale prices, and the 10-year price trend for Hayward are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Hayward — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Hayward is effectively closed to traditional short-term rentals, and enforcement is rated strict. The city has no dedicated STR ordinance. Instead, its zoning requires that residential rentals citywide, including SB 9 units, be leased for terms longer than 30 days. Rentals of fewer than 30 days are not a permitted residential use, which makes Airbnb and VRBO style nightly stays non-compliant. As a result there is no STR permit program, no host registration scheme, and no annual STR license to obtain. Investors who want rental income in Hayward should look at 30+ day mid-term or long-term strategies, which are allowed. On taxes, Hayward voters approved Measure NN, which authorizes a higher Transient Occupancy Tax. The hotel TOT rose from 8.5% to 12% effective July 1, 2025, and City Council action in December 2025 moved toward the full 14% Measure NN allows. The occupancy tax on file for Hayward is 14%. These changes affect hotels and motels, and because legal residential rentals must exceed 30 days, the TOT is generally moot for compliant residential operators. The 30-day minimum rental rule that bars STRs was unchanged by Measure NN. The bottom line is that Hayward supports long-term and mid-term rental income but is unsuitable for short-term vacation rental investment. Confirm current rules with the City of Hayward before acting.
Market Comparison
The East Bay area STR market runs 73.2% occupancy and a $140 ADR in September 2026. Average monthly revenue of $2,807 reflects strong utilization more than premium pricing. Even the weakest month, January at 62.7%, holds above 60% occupancy, and the peak month, July, reaches 76.7%. Luxury listings average $235 per night and professionally managed listings average $189. The regional market also differs from many US destinations because demand is not leisure driven. It follows business travel, commuters, and academic activity around Oakland, Silicon Valley, and CSU East Bay. Property manager rankings are tracked at a shared regional level rather than uniquely for Hayward, so this profile omits them. For investors, the comparison is a useful reference for regional demand, but Hayward itself does not permit short-term rental use.
Frequently Asked Questions About Hayward, California
Are short-term rentals legal in Hayward, CA?
What is the average daily rate in the Hayward area STR market?
What is the occupancy rate in the East Bay area STR market?
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What does a home cost in Hayward?
What rental strategy works in Hayward instead of Airbnb?
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