Northport, Alabama Short-Term Rental Market
Northport STRs averaged $331/night at 37.3% occupancy in April 2026, with October peak revenue of $3,755 driven by Alabama football.
Quick Answer: Northport, Alabama is an active short-term rental market. average occupancy in the Tuscaloosa market area is 45%. average monthly revenue in the Tuscaloosa market area is $3,167. average daily rate in the Tuscaloosa market area is $264. the top operator in the Tuscaloosa market area is Bama B&B Rentals with 104 listings. market score is 92/100 (grade A).
Market data reflects the Tuscaloosa regional market, which includes Northport. Regulations, taxes, and permit details below are specific to Northport.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Northport, Alabama sits directly across the Black Warrior River from Tuscaloosa, making it part of the University of Alabama’s extended hospitality market. The STR market recorded a $331.31 average daily rate and 37.3% occupancy in April 2026, producing a RevPAR of $123.48. Average monthly revenue per listing came in at $2,537.
At approximately 1,220 active listings, Northport is a smaller but high-ADR market compared to other Alabama metros. Entire-place rentals dominate at 1,166 units (96% of supply), with 54 private rooms. Bedroom distribution skews toward 3-bedroom properties (478 listings), followed by 2-bedroom (295), 4-bedroom (206), 1-bedroom (162), and 5+ bedroom (77) units.
Airbnb leads platform distribution with 537 Airbnb-only listings, while 571 listings appear on both Airbnb and VRBO and 112 list exclusively on VRBO. Year-over-year, occupancy grew 5.02% and ADR held essentially flat at +0.13%, but revenue declined 10.87%, reflecting a meaningful shift in demand patterns or supply growth. The overall market score is a strong 92.41 out of 100, with investability at 97.09 and revenue growth at 92.94.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 27% |
| Feb | 45% |
| Mar | 41% |
| Apr | 43% |
| May | 29% |
| Jun | 47% |
| Jul | 49% |
| Aug | 45% |
| Sep | 40% |
| Oct | 32% |
| Nov | 31% |
| Dec | 28% |
Month-by-month nightly rates and revenue figures for Northport are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Tuscaloosa market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Tuscaloosa market as a whole, which includes Northport, so these counts are not Northport-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Bama B&B Rentals | 104 | 1,767 | ★ 4.92 |
| 2 | Gameday Vacay | 63 | 336 | ★ 4.92 |
| 3 | TapAway | 54 | 1,255 | ★ 4.97 |
| 4 | Evolve | 16 | 270 | ★ 4.91 |
| 5 | Sure Home Stays US | 7 | 693 | ★ 4.84 |
What Kind of STR Should I Buy in Northport?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Northport are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 44% |
| vrbo | 9.2% |
| both | 46.8% |
Home Value Trends (Northport)
Typical home values, median sale prices, and the 10-year price trend for Northport are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Northport — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Northport does not have a dedicated short-term rental ordinance as of May 2026. The city requires all businesses, including STR operators, to hold a City of Northport General Business License. License fees are calculated based on estimated gross receipts plus a $30 application fee and $10 issuance fee. No fixed dollar permit cost is published.
The city collects a 9% lodging tax within city limits. Properties in the Police Jurisdiction (outside city limits but within Northport’s jurisdiction) pay 11%. Alabama state lodging tax adds 4%, for a combined minimum of 13% within city limits. Tuscaloosa County may levy an additional surcharge; operators should verify with the Alabama Department of Revenue.
No max-nights cap, owner-occupancy requirement, or primary-residence mandate was identified in Northport’s ordinances. Enforcement is characterized as minimal. Taxes must be filed monthly via the My Alabama Taxes (MAT) portal by the 15th of the following month. Operators should confirm whether their parcel falls within city limits or the Police Jurisdiction, as the 2-percentage-point tax rate difference affects net returns.
Market Comparison
Northport’s 37.3% occupancy in April 2026 runs well below the national STR median of approximately 55%, but this comparison understates the market’s revenue performance. The $331.31 ADR significantly exceeds the national median of approximately $220, producing a RevPAR of $123.48 that is competitive with markets posting higher occupancy at lower rates.
The total market score of 92.41 and investability score of 97.09 place Northport among the higher-rated smaller markets in Alabama, driven by the consistent university football demand cycle.
Bama B&B Rentals leads the professional management market with 104 listings and 1,767 reviews at a 4.92 rating. Gameday Vacay operates 63 listings with a 4.92 rating, suggesting specialized football-event expertise. TapAway has 54 listings and the highest rating among the top operators at 4.97. Evolve (16 listings, 4.91 rating) and Sure Home Stays US (7 listings, 4.84 rating) round out the top 5. The top three operators collectively manage 221 listings, representing approximately 18% of the market.
Frequently Asked Questions About Northport, Alabama
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