Pisgah, Alabama Short-Term Rental Market
The Pisgah area STR market earned $245 ADR at 55% occupancy in June 2026.
Quick Answer: Pisgah, Alabama is an active short-term rental market. average occupancy is 55%. average monthly revenue is $3,645. average daily rate is $245.
Market data reflects the Alabama Area regional market, which includes Pisgah. Regulations, taxes, and permit details below are specific to Pisgah.
Market Overview
Pisgah is a small rural town on the western edge of Sand Mountain in Jackson County, northeast Alabama, overlooking the Tennessee River and Guntersville Lake. It is not a formal tourism destination but draws outdoor recreation and nature visitors, hikers, birders, waterfall seekers, and cavers, to Pisgah Gorge’s two roughly 100-foot waterfalls, Pisgah Civitan Park, and the nearby Gorham’s Bluff lodge community. Jackson County has more caves per square mile than any other U.S. county. The town’s population is about 681, and no published visitor-count data exists for Pisgah itself.
Short-term rental performance data in this data set is tracked at a submarket level shared across a rural North Alabama cluster, so the figures below describe the wider Pisgah area STR market rather than city-limits-only precision. In June 2026, the most recent month with complete data, the area’s average daily rate across all listings was $245.36 at 54.50% occupancy, generating average monthly revenue of $3,645.10 per listing. Occupancy is roughly flat year over year (up 0.48%), ADR is down 1.59%, and monthly revenue is up 2.26% year over year.
Top property manager, bedroom mix, listing-type mix, channel mix, and market-score data are not yet published for this area in the current data set. Booking data for the area shows an average lead time of 50.49 days and an average length of stay of 3.97 nights. Pisgah also has a shorter operating history in this data set than most markets, with only 2025 and 2026 showing full monthly coverage.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 36% | $162 | $1,814 |
| Feb | 47% | $164 | $1,837 |
| Mar | 51% | $183 | $2,500 |
| Apr | 48% | $198 | $2,520 |
| May | 48% | $223 | $2,938 |
| Jun | 55% | $245 | $3,645 |
| Jul | 54% | $240 | $3,762 |
| Aug | 46% | $218 | $2,844 |
| Sep | 40% | $210 | $2,395 |
| Oct | 48% | $222 | $2,977 |
| Nov | 45% | $217 | $2,634 |
| Dec | 36% | $187 | $2,266 |
What Kind of STR Should I Buy in Pisgah?
Revenue and pricing by property type, tier, and bedroom count.
ADR by Property Tier
| Entire Home | $250 |
| Luxury | $458 |
| Professionally Managed | $303 |
Revenue by Dwelling Type
| Apartment | $2,261 |
| Entire Place | $3,724 |
| House | $4,152 |
Investment Analysis
At the area’s current average daily rate of $245.36, the Pisgah area STR market produced $3,645.10 in average monthly revenue per listing in June 2026, or roughly $43,741 annualized. Against Pisgah’s own typical home value of $196,068.57 (per Zillow data as of June 30, 2026, a genuinely city-specific figure, and one of the lowest in this project), that annualized revenue implies a gross rental yield of approximately 22.3% before accounting for mortgage, taxes, insurance, cleaning, and management costs, an unusually strong figure driven by very low home values relative to revenue.
ADR tiers show a wide spread: entire-home listings average $249.64 per night, close to the all-listings figure, professionally managed listings average $303.32 (about 24% above the all-listings average), and luxury-tier listings command $458.24 (roughly 87% above). This spread points to real upside for owners who can position a property in the professionally managed or luxury tier.
Revenue momentum is modestly positive: occupancy is roughly flat year over year, ADR is down 1.59%, and average monthly revenue is up 2.26% year over year. Pisgah’s own for-sale housing inventory is notably thin, just 13 homes currently listed, consistent with the town’s very small population of about 681 and pointing to a limited resale market for prospective investors.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Guests in the Pisgah area book an average of 50.49 days ahead of their stay, and the average length of stay is 3.97 nights. This combination points to planned outdoor recreation trips, likely tied to Pisgah Gorge hiking, waterfall visits, or caving, plus weekend events at nearby venues like Gorham’s Bluff, rather than spontaneous visits.
For pricing, a roughly seven-week booking window gives owners solid visibility into demand ahead of the June and July peak, allowing early bookings to be priced firmly while later gaps get discounted closer to arrival. The 3.97 night average stay supports a standard weekend-to-long-weekend minimum-stay policy. Given the market’s relatively mild seasonal swing, owners can likely maintain fairly steady pricing across most of the year, with a modest premium reserved for June and July.
Short-Term Rental Regulations
No short-term-rental-specific ordinance could be found for the Town of Pisgah. Alabama has no statewide law restricting STRs; regulation is left to local governments, and for a town this small, that typically means little to no dedicated STR rulebook. STRs appear permitted, with no prohibition, night cap, owner-occupancy requirement, or STR-targeted zoning restriction located.
Tax obligations are the main compliance item. Alabama levies a state lodgings tax of 5.00% in Jackson County, part of the Alabama Mountain Lakes region, on stays under 180 continuous days. Operators must register with the Alabama Department of Revenue to collect and remit this tax; platforms such as Airbnb often collect the state portion automatically.
Operating an STR is treated as a business, so a state business privilege license is required, generally obtained through the Jackson County Probate Judge’s office. Jackson County or the Town of Pisgah may impose an additional local lodgings tax on top of the state rate, but the exact local rate could not be confirmed and should be verified directly with Jackson County and the Town of Pisgah.
No permit fee is published for Pisgah specifically, and enforcement is rated minimal. Investors should contact Town Hall and Jackson County before listing to confirm current licensing requirements and any newly adopted local rules, since this is a small jurisdiction without a consolidated STR code section.
Market Comparison
The Pisgah area’s 54.50% occupancy in June 2026 sits close to the roughly 55% median occupancy typically seen across the broader U.S. short-term rental market, while its $245.36 average daily rate is somewhat above the roughly $220 national median ADR. This near-average profile reflects a small, rural outdoor-recreation market rather than a destination with an extreme rate premium or a single concentrated peak season.
Top property manager data is not yet published for Pisgah in the current data set, so this section cannot rank specific operators by listing count or rating the way other markets in this project can. Given the town’s small population of about 681 and its identity as a nature and outdoor-recreation market near Jackson County’s caves and waterfalls, listings here likely skew toward individual owners and small regional operators rather than large national platforms, though that has not been confirmed against a market snapshot. Pisgah’s very low typical home value, $196,068.57, is a more distinctive, confirmed local data point for investors weighing entry cost.
Frequently Asked Questions About Pisgah, Alabama
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