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  1. Home
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  3. Alabama
  4. Auburn

Auburn, Alabama

Short-Term Rental Market Data & Investment Analysis

Auburn, Alabama Short-Term Rental Market

Auburn STRs averaged $198/night at 47.7% occupancy in April 2026, driven by Auburn University event demand.

Quick Answer: Auburn, Alabama is an active short-term rental market. average occupancy in the Alabama Area market area is 55%. average monthly revenue in the Alabama Area market area is $3,645. average daily rate in the Alabama Area market area is $245. the top operator in the Alabama Area market area is Evolve with 254 listings. market score is 77/100 (grade B).

Avg Monthly Revenue
$3,645
↑ 2.2% YoY
55%
Occupancy
↑ 0.3% YoY
$245
Avg Daily Rate
↑ 2.6% YoY
50.5 days avg lead time4 avg length of stay

Market data reflects the Alabama Area regional market, which includes Auburn. Regulations, taxes, and permit details below are specific to Auburn.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation64
Seasonality78
Investability95
Rental Demand67
Revenue Growth60

Market Overview

Auburn, Alabama operates one of the most event-driven short-term rental markets in the Southeast. The market recorded a $197.85 average daily rate and 47.7% occupancy in April 2026, producing a RevPAR of $94.41. Average monthly revenue per listing came in at $2,531.

The Auburn STR inventory spans approximately 7,602 active listings. Entire-place rentals dominate at 7,255 units (95% of supply), with private rooms accounting for 346 listings and shared rooms representing just 1. Bedroom distribution skews toward 3-bedroom properties (2,196 listings), followed closely by 2-bedroom (2,006) and 1-bedroom (1,888) units. Larger properties with 4 bedrooms (960 listings) and 5+ bedrooms (537 listings) serve the group travel demand surrounding Jordan-Hare Stadium game weekends.

Airbnb leads platform distribution with 3,317 Airbnb-only listings, while 3,503 listings appear on both Airbnb and VRBO and 782 list exclusively on VRBO. Year-over-year, occupancy declined a modest 0.96% while ADR rose 0.89% and revenue grew 2.0%, indicating the market is holding rate discipline even as occupancy softens slightly. The overall market score sits at 76.91 out of 100, with investability scoring particularly high at 95.19.

Seasonal Patterns

Monthly seasonal data for Auburn, Alabama
MonthOccupancy
Jan36%
Feb46%
Mar53%
Apr49%
May50%
Jun59%
Jul59%
Aug46%
Sep45%
Oct46%
Nov45%
Dec38%

Month-by-month nightly rates and revenue figures for Auburn are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Alabama Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Alabama Area market as a whole, which includes Auburn, so these counts are not Auburn-only figures.

#OperatorListingsReviewsRating
1Evolve2548,607★ 4.73
2Smith Lake65560★ 4.74
3Magnolia Linen Company534,727★ 4.90
4Mentone Mountain Getaways453,596★ 4.82
5360 Destinations44721★ 4.73

What Kind of STR Should I Buy in Auburn?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Auburn are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb43.6%
vrbo10.3%
both46.1%

Investment Analysis

The full investment analysis for Auburn — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Auburn)

Typical home values, median sale prices, and the 10-year price trend for Auburn are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Auburn — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Auburn operates a two-tier STR framework adopted in March 2021. The two categories are Homestay (owner renting their primary residence) and Short-Term Non-Primary Rental (investor-owned property rented under 30 consecutive days).

Homestays require a Home Occupation Permit and allow the owner to be absent up to 90 days per year. Non-primary rentals require a Zoning Certificate (approximately $300 application fee, $250 annual renewal) plus a safety inspection of approximately $75. Non-primary rentals are capped at 240 operating days per calendar year and are banned in Neighborhood Conservation (NC) zones.

Both types require a Short-Term Rental Business License (minimum $100/year or 0.25% of gross receipts, whichever is greater). The combined guest-facing tax rate is 13%, comprised of a 7% city lodging tax, 4% Alabama state lodging tax, and 2% Lee County surcharge.

Enforcement is moderate but meaningful. Two substantiated complaints within a calendar year triggers zoning certificate revocation for the remainder of that year and all of the following year. Operating without compliance carries a $500/day penalty or up to six months in jail. Private and commercial events are expressly prohibited at all STR types. The city’s zoning ordinance was updated as of March 18, 2025.

Market Comparison

Auburn’s 47.7% occupancy in April 2026 runs below the national STR median of approximately 55%, reflecting the seasonal and event-driven nature of the market rather than weak underlying demand. The $197.85 ADR is also below the national median of approximately $220, consistent with a mid-size university city in the Southeast rather than a coastal or mountain resort market.

Where Auburn stands out is investability (95.19 score), which reflects the combination of consistent university demand, clear regulations, and accessible home prices relative to revenue potential.

Evolve leads the professional management landscape with 254 listings and 8,607 reviews at a 4.73 rating, holding a dominant position in this market. Smith Lake follows with 65 listings and a 4.74 rating. Magnolia Linen Company operates 53 listings with a 4.90 rating across 4,727 reviews, the highest-rated operator in the top 5. Mentone Mountain Getaways (45 listings, 4.82 rating) and 360 Destinations (44 listings, 4.73 rating) round out the top operators. Evolve alone accounts for roughly 3.3% of all active listings.

Frequently Asked Questions About Auburn, Alabama

What is the average daily rate for STRs in Auburn, AL?
Auburn short-term rentals average $245 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
How much can an Auburn STR earn per month?
Across all listing types, Auburn short-term rentals average $3,645 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
What occupancy rates do Auburn Airbnb properties achieve?
Auburn STRs averaged 47.7% occupancy in April 2026. The seasonal peak is July at 59.4%, driven by summer demand and proximity to the fall football season. The trough is January at 35.8%.
Are short-term rentals legal in Auburn, Alabama?
Yes. Auburn permits STRs under a two-tier system adopted in 2021. Owner-occupied homestays require a Home Occupation Permit. Investor-owned non-primary rentals require a Zoning Certificate (approximately $300) plus a Business License. Non-primary rentals are banned in Neighborhood Conservation zones and capped at 240 operating days per year. The combined guest-facing tax rate is 13%.
When is the best time to rent an Airbnb in Auburn?
Occupancy in Auburn peaks in Jul (59%) and is softest in Jan (36%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What is the gross rental yield for STR investment properties in Auburn?
Based on April 2026 data, the typical Auburn STR generates approximately $30,372 in annualized gross revenue against a typical home value of $417,207, implying a gross yield of roughly 7.3% before operating expenses and management fees.
Who are the top property managers operating STRs in Auburn, AL?
Evolve leads the Auburn market with 254 listings and 8,607 reviews at a 4.73 average rating. Magnolia Linen Company operates 53 listings with the highest rating in the top 5 at 4.90. Smith Lake (65 listings), Mentone Mountain Getaways (45 listings, 4.82 rating), and 360 Destinations (44 listings) also have significant presences.
Auburn, AlabamaRev $3,645ADR $245Occ 55%Score B (77)

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Property Managers Serving Auburn

360 Destinations · Auburn Realty, LLC · Magnolia Realty

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Table of Contents

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Quick Facts: Alabama Area market area

Avg Daily Rate
$245
Occupancy Rate
55%
Avg Revenue/Mo
$3,645
Auburn Population
80,594

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