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Irving, Texas

Short-Term Rental Market Data & Investment Analysis

Irving, Texas Short-Term Rental Market

BMarket Score 79/100
Data updated April 2026

Irving TX STRs averaged $172/night at 60.0% occupancy in April 2026 across approximately 19,500 listings, driven by DFW airport and Las Colinas corporate demand.

Quick Answer: Irving, Texas is an active short-term rental market. average occupancy is 67%. average monthly revenue is $3,618. average daily rate is $215. the top operator is Evolve with 236 listings. market score is 79/100 (grade B).

Avg Monthly Revenue
$3,618
↑ 6.5% YoY
67%
Occupancy
↓ 3.3% YoY
$215
Avg Daily Rate
↑ 19.1% YoY
44.3 days avg lead time5.1 avg length of stay

Market data reflects the Dallas regional market, which includes Irving. Regulations, taxes, and permit details below are specific to Irving.

Market Score Breakdown

Five dimensions Apivex evaluates per market.

Regulation65
Seasonality97
Investability66
Rental Demand67
Revenue Growth71

Market Overview

Irving, Texas sits at the heart of the Dallas-Fort Worth Metroplex, anchored by DFW International Airport, the Las Colinas business district, and the Irving Convention Center. The city draws approximately 4.3 million visitors annually and generates an estimated $3.5 billion in annual visitor spending, with lodging and corporate travel representing a major share. The short-term rental market reflects this scale: approximately 19,527 listings by listing type, with entire-place units at 16,268 (83%), private rooms at 3,081, and shared rooms at 178. Airbnb accounts for 11,555 exclusive listings and VRBO for 998; 6,974 properties appear on both platforms.

The bedroom mix spans all sizes, with 1-bedroom units leading at 8,978 listings, 2-bedrooms at 3,142, 3-bedrooms at 3,771, 4-bedrooms at 2,432, and 5-bedrooms at 1,138.

In April 2026, the market posted a 60.0% average occupancy rate and an average daily rate of $172. RevPAR came in at $103. Year-over-year, occupancy was essentially flat (+0.1 percentage point), ADR declined 1.5%, and revenue grew a modest 1.6%. The market’s overall score is 79.4 out of 100, with a standout seasonality score of 97.3, indicating exceptionally stable year-round demand.

Seasonal Patterns

Monthly seasonal data for Irving, Texas
MonthOccupancyADRRevenue
Jan55%$131$2,030
Feb60%$133$2,028
Mar65%$149$2,660
Apr61%$146$2,381
May64%$151$2,558
Jun70%$156$2,833
Jul67%$141$2,549
Aug61%$138$2,316
Sep61%$142$2,279
Oct62%$147$2,470
Nov59%$144$2,307
Dec58%$143$2,292

Top Short-Term Rental Operators in Irving

Ranked by total active listings. Useful for understanding the competitive landscape.

#OperatorListingsReviewsRating
1Evolve2365,915★ 4.41
2Landing, Inc.196238★ 4.36
3Landing1697★ 2.68
4Luxora1244,413★ 4.36
5Properties By Preston109267★ 3.61

What Kind of STR Should I Buy in Irving?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed8,978
2 bed3,142
3 bed3,771
4 bed2,432
5 bed1,138

ADR by Property Tier

Entire Home$248
Luxury$365
Professionally Managed$252

Revenue by Dwelling Type

Apartment$2,987
Entire Place$4,117
House$4,031

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb59.2%
vrbo5.1%
both35.7%

Investment Analysis

Irving’s STR market is driven by corporate and convention demand rather than leisure travel, which supports unusually consistent occupancy throughout the year. Housing snapshot data is not available in our current dataset, so entry-cost benchmarks cannot be cited directly. Average monthly revenue was $2,860 in April 2026, with entire-place listings averaging $3,211 and houses averaging $3,205. Annualized, the all-listing average projects to approximately $34,326 per year, and entire-place units to $38,529.

Professionally managed properties averaged $187 per night versus $172 for all listings, an 8.7% premium. Entire-home listings averaged $195 per night, and luxury-tier properties averaged $301 per night, a 75% premium over the market average. Year-over-year trends are stable rather than growing: revenue is up 1.6%, ADR is down 1.5%, and occupancy is essentially unchanged. This flatness reflects a mature, supply-saturated corporate market rather than a declining one.

The investability score is 66.2 out of 100, moderate. The market’s primary strength is its consistency, supported by DFW airport traffic, the Toyota Music Factory entertainment complex, and a dense corporate employer base in Las Colinas that generates regular short-stay demand from business travelers.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Irving)

Typical Home Value
$346,142
Median Sale Price
$369,100
Days to Pending
20

Booking Insights

Irving STR guests book an average of 27 days in advance, the shortest lead time of the five markets in this analysis. This compressed window reflects the market’s corporate traveler composition, where business trips are often booked on shorter notice than leisure vacations. It also means hosts have less forward visibility for revenue management and should use dynamic pricing tools that re-price aggressively in the 30-day booking window.

Average length of stay is 4.7 nights, consistent with short-term business stays and airport-adjacent transient demand. A 4.7-night average translates to roughly six to seven turnovers per month at full occupancy. For hosts managing cleaning and turnover costs, setting a minimum stay of 2 to 3 nights can reduce unprofitable single-night bookings while staying competitive with the corporate travel segment.

Short-Term Rental Regulations

Short-term rentals are legal in Irving and must be registered annually with the city under Chapter 8, Article XI of the Code of Ordinances. A short-term rental is defined as any residential structure or portion thereof rented for fewer than 30 consecutive days. Operators must obtain a Certificate of Registration through the city’s online portal and pay a $200 annual fee, with renewal due by October 1 each year.

Each STR must designate a local responsible agent (at least 21 years old) capable of responding to issues at the property within one hour. There is no owner-occupancy or primary-residence requirement; non-owner registrants must provide a signed owner acknowledgment permitting STR operation. There is no annual night cap. Material changes to registration must be reported to the city within seven days.

Guests pay a combined 13% in lodging taxes: Irving’s 7% local Hotel Occupancy Tax plus the 6% Texas state Hotel Occupancy Tax. Airbnb and VRBO typically collect the Texas state HOT; hosts remain responsible for the city’s 7% local portion. STRs may not be advertised or operated as event centers, rental halls, or other commercial-assembly uses not permitted in residential zones. Code Enforcement monitors compliance and responds to complaints.

Market Comparison

Irving’s 60.0% occupancy in April 2026 exceeds the national STR median of approximately 55%, a notable achievement in a large urban market. ADR of $172 is below the national median of approximately $220, consistent with the market’s corporate-transient demand profile where negotiated rates and price-sensitive business travelers set the ceiling.

The management landscape is large but fragmented. Evolve leads with 236 listings and 5,915 reviews (rating 4.41). Landing, Inc. follows with 196 listings and 238 reviews (rating 4.36), and Landing (a separate entry) holds 169 listings with 7 reviews. Luxora ranks fourth with 124 listings and 4,413 reviews (rating 4.36), followed by Properties By Preston with 109 listings (rating 3.61). The top five operators together manage 834 listings, about 4.3% of the roughly 19,500-listing market. Irving’s management landscape is heavily self-managed, which is common in large urban STR markets where individual investors hold 1- and 2-bedroom apartment units.

Frequently Asked Questions About Irving, Texas

What is the average daily rate for short-term rentals in Irving, TX?
As of April 2026, the average daily rate (ADR) across all Irving STR listings was $172. Entire-home listings averaged $195 per night, professionally managed properties averaged $187, and luxury-tier listings reached $301 per night.
What is the average occupancy rate for Irving Airbnb rentals?
The average occupancy rate in Irving was 60.0% in April 2026. The market is exceptionally stable year-round: peak occupancy in June reaches 70.0% and the January trough is 55.0%, a spread of only 15 percentage points.
How much revenue can an STR owner expect in Irving, TX?
The average Irving short-term rental generated $2,860 per month in April 2026. Entire-place listings averaged $3,211 and houses $3,205, while apartments averaged $2,325. The market is relatively flat year-round due to consistent corporate and convention demand.
Do I need a permit to operate a short-term rental in Irving, TX?
Yes. Irving requires a Certificate of Registration through the city’s online portal under Chapter 8, Article XI of the Code of Ordinances. The annual fee is $200, due October 1 each year. Operators must designate a local responsible agent who can respond to the property within one hour. No owner-occupancy or primary-residence requirement applies.
What taxes apply to Irving short-term rentals?
Guests pay approximately 13% in combined Hotel Occupancy Tax: Irving’s 7% local HOT plus the 6% Texas state HOT. Airbnb and VRBO typically collect the state portion; hosts are responsible for remitting the city’s 7% local HOT monthly.
Why is Irving such a consistent STR market?
Irving draws approximately 4.3 million visitors per year, anchored by DFW International Airport, the Las Colinas corporate district, and the Irving Convention Center. Business travelers, convention attendees, and airport transient demand are distributed throughout the year rather than concentrated in a single season, producing a seasonality score of 97.3 out of 100.
Who are the largest short-term rental operators in Irving?
Evolve leads with 236 listings and a 4.41 average rating across 5,915 reviews. Landing, Inc. follows with 196 listings (rating 4.36), Luxora ranks fourth with 124 listings and 4,413 reviews (rating 4.36), and Properties By Preston holds 109 listings (rating 3.61). The market is predominantly self-managed, with the top five operators accounting for about 4.3% of total inventory.
Irving, TexasRev $3,618ADR $215Occ 67%Score B (79)

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Table of Contents

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Quick Facts: Irving

Active STRs
815
Avg Daily Rate
$166
Occupancy Rate
60%
Population
242,242
Annual Visitors
1,200,000

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