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Winona, Texas

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Winona, Texas Short-Term Rental Market Overview

Population: 600
Annual Visitors: 15,000
Total STRs: 24
ADR: $128.36

Visitor Profile

Winona, Texas, attracts a diverse range of visitors each year, contributing significantly to the local economy. While specific annual visitor numbers are not readily available, the town’s charm and attractions draw tourists primarily from nearby urban areas. Key demographics include families and couples, often aged between 30 to 55, who seek a blend of outdoor activities and cultural experiences. The primary reasons for visiting Winona include its historical sites, local festivals, and outdoor recreation opportunities, which foster a strong sense of community. The economic impact of tourism in Winona is notable, with increased spending in local businesses and job creation in hospitality and retail sectors. For more insights, visit the official tourism site (https://visitwinona.com/things-to-do/).

In-depth visitor analysis reveals that Winona’s tourism market is characterized by a mix of short-term and long-term stays, with an average length of stay estimated at two to three days. Peak seasons typically coincide with local events and festivals, particularly during spring and fall, when the weather is most favorable. The visitor demographics show a strong inclination towards family-oriented activities, with many visitors engaging in outdoor pursuits such as hiking and fishing in the nearby parks. The town’s unique offerings, including local cuisine and cultural events, further enhance its appeal. According to the City of Winona’s tourism data (https://www.winonatx.gov/), the hospitality sector has seen growth, indicating a positive trend for STR operators. Overall, Winona’s tourism statistics reflect a vibrant community that welcomes visitors seeking both relaxation and adventure, making it a hidden gem in East Texas.

Winona, Texas, attracts a diverse range of visitors each year, contributing significantly to the local economy. While specific annual visitor numbers are not readily available, the town’s charm and attractions draw tourists primarily from nearby urban areas. Key demographics include families and couples, often aged between 30 to 55, who seek a blend of outdoor activities and cultural experiences. The primary reasons for visiting Winona include its historical sites, local festivals, and outdoor recreation opportunities, which foster a strong sense of community. The economic impact of tourism in Winona is notable, with increased spending in local businesses and job creation in hospitality and retail sectors. For more insights, visit the official tourism site (https://visitwinona.com/things-to-do/).

In-depth visitor analysis reveals that Winona’s tourism market is characterized by a mix of short-term and long-term stays, with an average length of stay estimated at two to three days. Peak seasons typically coincide with local events and festivals, particularly during spring and fall, when the weather is most favorable. The visitor demographics show a strong inclination towards family-oriented activities, with many visitors engaging in outdoor pursuits such as hiking and fishing in the nearby parks. The town’s unique offerings, including local cuisine and cultural events, further enhance its appeal. According to the City of Winona’s tourism data (https://www.winonatx.gov/), the hospitality sector has seen growth, indicating a positive trend for STR operators. Overall, Winona’s tourism statistics reflect a vibrant community that welcomes visitors seeking both relaxation and adventure, making it a hidden gem in East Texas.

Top Attractions

Nestled in the heart of East Texas, Winona is a charming small town that offers a delightful mix of attractions for visitors of all ages. Known for its friendly atmosphere and rich history, Winona is home to several signature attractions that highlight the area’s cultural heritage and natural beauty. From the serene landscapes of local parks to the engaging experiences at museums, there’s something for everyone in this quaint town. Whether you’re looking to explore the great outdoors or immerse yourself in local culture, Winona promises a variety of experiences that will leave you wanting to discover more.

One of the top attractions in Winona is the beautiful Lake Winona, a perfect spot for fishing, picnicking, and enjoying nature. This scenic lake offers a peaceful retreat where families can spend quality time together. For those interested in history, the Winona Historical Museum provides a fascinating glimpse into the town’s past, showcasing artifacts and exhibits that tell the story of the area’s development. You can learn more about this museum by visiting the official visitor guide at https://visitwinona.com/things-to-do/. Additionally, the nearby East Texas Arboretum and Botanical Society is a must-visit for nature lovers. This stunning garden features a variety of plant species and walking trails, making it an ideal location for leisurely strolls and educational outings. For more information on attractions in Winona, check out the AARP guide at https://local.aarp.org/winona-tx/things-to-do/. To explore more about Winona and its offerings, visit the City of Winona’s official website at https://www.winonatx.gov/. With its diverse attractions, Winona is a hidden gem waiting to be explored.

Nestled in the heart of East Texas, Winona is a charming small town that offers a delightful mix of attractions for visitors of all ages. Known for its friendly atmosphere and rich history, Winona is home to several signature attractions that highlight the area’s cultural heritage and natural beauty. From the serene landscapes of local parks to the engaging experiences at museums, there’s something for everyone in this quaint town. Whether you’re looking to explore the great outdoors or immerse yourself in local culture, Winona promises a variety of experiences that will leave you wanting to discover more.

One of the top attractions in Winona is the beautiful Lake Winona, a perfect spot for fishing, picnicking, and enjoying nature. This scenic lake offers a peaceful retreat where families can spend quality time together. For those interested in history, the Winona Historical Museum provides a fascinating glimpse into the town’s past, showcasing artifacts and exhibits that tell the story of the area’s development. You can learn more about this museum by visiting the official visitor guide at https://visitwinona.com/things-to-do/. Additionally, the nearby East Texas Arboretum and Botanical Society is a must-visit for nature lovers. This stunning garden features a variety of plant species and walking trails, making it an ideal location for leisurely strolls and educational outings. For more information on attractions in Winona, check out the AARP guide at https://local.aarp.org/winona-tx/things-to-do/. To explore more about Winona and its offerings, visit the City of Winona’s official website at https://www.winonatx.gov/. With its diverse attractions, Winona is a hidden gem waiting to be explored.

Regulations

If you are considering operating a short-term rental in Winona, Texas, it is essential to understand the local regulations that govern this practice. Winona has established specific guidelines to ensure that short-term rentals operate safely and responsibly within the community. Property owners must obtain a permit to legally rent out their homes for short periods. Additionally, short-term rental operators are subject to local hotel occupancy taxes, which are typically due on a monthly basis. Zoning restrictions may also apply, limiting where short-term rentals can be located. Compliance with safety requirements, such as smoke detectors and fire extinguishers, is mandatory to protect guests and property. Understanding these regulations is crucial for any property owner looking to navigate the short-term rental landscape in Winona.

To operate a short-term rental in Winona, you must first secure a permit from the city. This involves submitting an application and paying any associated fees. The city enforces a hotel occupancy tax, which is currently set at 7% of the rental income. Payments for this tax are due on the 20th of each month for the previous month’s rentals. Zoning regulations dictate that short-term rentals are only permitted in certain areas, so it’s vital to verify your property’s zoning classification. Safety requirements include having working smoke detectors and carbon monoxide detectors, as well as a fire extinguisher readily available. Violations of these regulations can result in fines or the revocation of your rental permit. For more detailed information on short-term rental regulations in Winona, visit the City of Winona’s official website (https://www.winonatx.gov/) or consult the Municode Library (https://library.municode.com/tx/winona/codes/code_of_ordinances?nodeId=COORWITE).

If you are considering operating a short-term rental in Winona, Texas, it is essential to understand the local regulations that govern this practice. Winona has established specific guidelines to ensure that short-term rentals operate safely and responsibly within the community. Property owners must obtain a permit to legally rent out their homes for short periods. Additionally, short-term rental operators are subject to local hotel occupancy taxes, which are typically due on a monthly basis. Zoning restrictions may also apply, limiting where short-term rentals can be located. Compliance with safety requirements, such as smoke detectors and fire extinguishers, is mandatory to protect guests and property. Understanding these regulations is crucial for any property owner looking to navigate the short-term rental landscape in Winona.

To operate a short-term rental in Winona, you must first secure a permit from the city. This involves submitting an application and paying any associated fees. The city enforces a hotel occupancy tax, which is currently set at 7% of the rental income. Payments for this tax are due on the 20th of each month for the previous month’s rentals. Zoning regulations dictate that short-term rentals are only permitted in certain areas, so it’s vital to verify your property’s zoning classification. Safety requirements include having working smoke detectors and carbon monoxide detectors, as well as a fire extinguisher readily available. Violations of these regulations can result in fines or the revocation of your rental permit. For more detailed information on short-term rental regulations in Winona, visit the City of Winona’s official website (https://www.winonatx.gov/) or consult the Municode Library (https://library.municode.com/tx/winona/codes/code_of_ordinances?nodeId=COORWITE).

Frequently Asked Questions

What are the short-term rental regulations in Winona, Texas?
If you are considering operating a short-term rental in Winona, Texas, it is essential to understand the local regulations that govern this practice. Winona has established specific guidelines to ensure that short-term rentals operate safely and responsibly within the community. Property owners must obtain a permit to legally rent out their homes for short periods. Additionally, short-term rental operators are subject to local hotel occupancy taxes, which are typically due on a monthly basis. Zoning restrictions may also apply, limiting where short-term rentals can be located. Compliance with safety requirements, such as smoke detectors and fire extinguishers, is mandatory to protect guests and property. Understanding these regulations is crucial for any property owner looking to navigate the short-term rental landscape in Winona.To operate a short-term rental in Winona, you must first secure a permit from the city. This involves submitting an application and paying any associated fees. The city enforces a hotel occupancy tax, which is currently set at 7% of the rental income. Payments for this tax are due on the 20th of each month for the previous month's rentals. Zoning regulations dictate that short-term rentals are only permitted in certain areas, so it's vital to verify your property's zoning classification. Safety requirements include having working smoke detectors and carbon monoxide detectors, as well as a fire extinguisher readily available. Violations of these regulations can result in fines or the revocation of your rental permit. For more detailed information on short-term rental regulations in Winona, visit the City of Winona's official website (https://www.winonatx.gov/) or consult the Municode Library (https://library.municode.com/tx/winona/codes/code_of_ordinances?nodeId=COORWITE).
Do I need a permit to operate a short-term rental in Winona, Texas?
Short-term rental regulations vary by location. In Winona, Texas, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Winona, Texas?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Winona, Texas, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Winona

Winona attracts visitors with its beaches and waterfront activities and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Winona, Texas Market Performance Trends

LTM Avg. Daily Rate$128.00
LTM Occupancy Rate35.7%
LTM Avg. Revenue$1,118
Monthly Short-Term Rental Market Performance Data for Winona
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$126.5834.5%$1,222
Aug 24$87.0724.4%$597
Sep 24$83.8342.9%$1,254
Oct 24$130.4340%$1,421
Nov 24$153.0054.2%$992
Dec 24$161.7051.6%$2,404
Jan 25$166.178.4%$480
Feb 25$133.8330%$1,027
Mar 25$135.5225.8%$1,357
Apr 25$186.0016.7%$1,705
May 25$134.7651.6%$1,690
Jun 25$128.3618.6%$914

Short-Term Rental Market Performance Analysis for Winona

The short-term rental market in Winona demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: emerging growth market with increasing demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Winona, Texas Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Winona
QuarterTypical Home Value (USD)
Q2 17$149,155
Q3 17$147,706
Q4 17$152,054
Q1 18$154,755
Q2 18$159,787
Q3 18$159,995
Q4 18$160,987
Q1 19$160,275
Q2 19$165,082
Q3 19$169,606
Q4 19$174,459
Q1 20$175,999
Q2 20$179,246
Q3 20$184,999
Q4 20$191,767
Q1 21$197,024
Q2 21$201,346
Q3 21$208,146
Q4 21$214,070
Q1 22$222,021
Q2 22$229,787
Q3 22$231,599
Q4 22$231,792
Q1 23$236,342
Q2 23$242,170
Q3 23$243,736
Q4 23$239,502
Q1 24$236,769
Q2 24$235,526
Q3 24$232,165
Q4 24$234,839
Q1 25$238,485
Q2 25$233,122
Q3 25$226,788
Q4 25$226,873
Q1 26$232,040

Market Overview

  • Typical Home Value:$232,511
  • Median List Price:$342,816

Current Inventory

  • Homes For Sale:36

Detailed Market Analysis

The average home value in Winona, TX is $232,512, down 2.5% over the past year. Learn more about the Winona housing market and real estate trends.

Real Estate Market Analysis for Winona, Texas

The residential real estate market in Winona, Texas presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Winona, Texas benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Winona, Texas Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Winona
QuarterNumber of Listings
Q1 171
Q2 171
Q3 171
Q4 171
Q1 181
Q2 181
Q3 181
Q4 181
Q1 191
Q2 191
Q3 191
Q4 191
Q1 201
Q2 201
Q3 201
Q4 201
Q1 211
Q2 211
Q3 211
Q4 212
Q1 222
Q2 222
Q3 222
Q4 223
Q1 233
Q2 233
Q3 233
Q4 236
Q1 246
Q2 2410
Q3 2412
Q4 2415
Q1 2518
Q2 2524

Booking Activity

  • 1-3 Months:64.7% Booked
  • 4-6 Months:54.5% Booked
  • 7-9 Months:0% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Winona

Winona vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals seasonal policy variations maximizing revenue. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Winona, Texas Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Winona
Bedroom ConfigurationNumber of Properties
1 Bed11
2 Beds4
4 Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Winona

    The vacation rental market in Winona features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include diverse property sizes from studios to large homes. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

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    • Abilene
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    • Alvin
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    • Aransas Pass
    • Argyle
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    • Aubrey
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    Related Short-Term Rental Markets

    Explore 405 vacation rental markets within Texas. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Winona

    Active STRs
    24
    Avg Daily Rate
    $128
    Occupancy Rate
    19%
    Population
    600
    Annual Visitors
    15,000

    Markets in Texas (50)

    • Abilene
    • Alamo
    • Alba
    • Aledo
    • Alice
    • Allen
    • Alpine
    • Alvin
    • Amarillo
    • Anderson
    • Aransas Pass
    • Argyle
    • Arlington
    • Athens
    • Aubrey
    • Austin
    • Avinger
    • Azle
    • Bacliff
    • Bandera
    • Bartlett
    • Bastrop
    • Bay City
    • Bayside
    • Baytown
    • Beaumont
    • Bedford
    • Bellville
    • Belton
    • Bergheim
    • Bertram
    • Big Sandy
    • Blanco
    • Blossom
    • Blue Ridge
    • Bluff Dale
    • Bluffton
    • Boerne
    • Bonham
    • Boyd
    • Brady
    • Brazoria
    • Breckenridge
    • Brenham
    • Bridgeport
    • Broaddus
    • Bronson
    • Brookeland
    • Brookshire
    • Brownfield

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