El Paso, Texas Short-Term Rental Market
El Paso STRs averaged $98/night at 74.0% occupancy in April 2026, with occupancy up 34.6% year-over-year.
Quick Answer: El Paso, Texas is an active short-term rental market. average occupancy is 69%. average monthly revenue is $2,073. average daily rate is $110. the top operator is Compassion Communication with 70 listings. market score is 97/100 (grade A).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
El Paso is a major Texas border city with nearly 679,000 residents and approximately 2.3 million annual visitors. The STR market benefits from a steady mix of cross-border travel, corporate and military demand (Fort Bliss is one of the largest US Army installations), event tourism, and gateway visitors heading to Guadalupe Mountains, White Sands, and Carlsbad Caverns. In April 2026, the market posted an average daily rate of $98 and occupancy of 74.0%, producing a RevPAR of $72.60. Year-over-year, occupancy surged 34.6% and gross revenue per listing rose 29.6% from April 2025, while ADR growth was modest at 1.3%.
The market is predominantly entire-place listings at 2,933 out of 3,387 total (87%). Private rooms account for 452 listings. Channel distribution strongly favors Airbnb: 2,490 listings are Airbnb-only, 834 are listed on both Airbnb and VRBO, and just 63 are VRBO-only. Bedroom distribution shows 1-bedrooms as the largest segment (1,255), followed by 3-bedrooms (951), 2-bedrooms (650), 4-bedrooms (457), and 5-bedrooms (73).
The market’s overall score is 97.1 out of 100, with seasonality scoring 99.5 (indicating nearly flat demand year-round), rental demand at 87.2, and revenue growth at 88.5. El Paso is one of the more consistent, low-seasonality STR markets in Texas.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 56% | $81 | $1,329 |
| Feb | 65% | $83 | $1,372 |
| Mar | 66% | $88 | $1,665 |
| Apr | 64% | $87 | $1,526 |
| May | 62% | $89 | $1,389 |
| Jun | 70% | $96 | $1,787 |
| Jul | 68% | $93 | $1,785 |
| Aug | 64% | $90 | $1,651 |
| Sep | 60% | $87 | $1,446 |
| Oct | 64% | $87 | $1,535 |
| Nov | 65% | $88 | $1,538 |
| Dec | 64% | $89 | $1,588 |
Top Short-Term Rental Operators in El Paso
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Compassion Communication | 70 | 3,498 | ★ 4.68 |
| 2 | El Paso Furnished Homes | 48 | 692 | ★ 4.86 |
| 3 | Evolve | 41 | 531 | ★ 4.58 |
| 4 | REMI | 38 | 208 | ★ 4.70 |
| 5 | Platinum Corporate Housing | 25 | 672 | ★ 4.87 |
What Kind of STR Should I Buy in El Paso?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 1,255 |
| 2 bed | 650 |
| 3 bed | 951 |
| 4 bed | 457 |
| 5 bed | 73 |
ADR by Property Tier
| Entire Home | $118 |
| Luxury | $176 |
| Professionally Managed | $93 |
Revenue by Dwelling Type
| Apartment | $1,419 |
| Entire Place | $2,243 |
| House | $2,326 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 73.5% |
| vrbo | 1.9% |
| both | 24.6% |
Investment Analysis
El Paso offers an accessible entry price for STR investors combined with strong occupancy. The typical home value as of April 2026 was $235,994, among the lowest for a major Texas metro. The median sale price was $248,333 against a median list price of $299,508, with a sale-to-list ratio of 0.829, indicating buyers are purchasing well below asking. Median days to pending was 35.
At April 2026’s average monthly revenue of $1,949 per listing, annualized gross revenue runs approximately $23,388. Against the $235,994 typical home value, that implies a gross yield of approximately 9.9% at April’s pace. Using the 2025 full-year average revenue of $1,667/month, the 2025 annualized gross revenue was approximately $20,004, producing a gross yield of roughly 8.5% on current typical home values.
Entire-place and house listings averaged $2,130 per month in April, meaningfully above the all-listings average of $1,949, making them the stronger investment configuration. Professionally managed listings averaged a lower ADR of $81 versus the market average of $98, suggesting this market’s PM segment may skew toward extended-stay corporate or relocation housing rather than leisure at premium rates. The luxury tier averaged $150 ADR.
With occupancy above 70% even in off-peak April and a seasonality score of 99.5, El Paso’s demand base is unusually stable for an STR market, reducing the revenue volatility risk that affects more seasonal markets.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
El Paso’s average booking lead time of 21.7 days in April 2026 is significantly shorter than most STR markets. Guests typically book just three weeks out, indicating a demand base of last-minute planners, business travelers on short notice, military personnel on temporary assignment, and spontaneous cross-border travelers. This pattern suits a pricing strategy that holds rates firm in the last 30-day window rather than discounting to fill gaps.
Average length of stay was 4.86 nights in April 2026, slightly longer than a typical 3-night weekend, suggesting a meaningful extended-stay component. Corporate and military relocation guests often book for 5 to 7 nights or longer. Operators who offer a slight per-night discount for stays of 5 or more nights can attract this segment while improving calendar efficiency. With occupancy already above 70% in off-peak months, the priority is maximizing revenue per booking through rate optimization rather than aggressive discounting to fill vacancy.
Short-Term Rental Regulations
El Paso is currently one of the most permissive large STR markets in Texas. As of June 2026, the city has no STR-specific ordinance requiring a permit or license. Operators do not need a city STR permit to list, and there are no city-imposed caps on rental nights, owner-occupancy requirements, or density restrictions in force. STRs are subject to the same general noise, nuisance, parking, and property-standard rules that apply citywide.
The significant development as of June 9, 2026 is Hotel Occupancy Tax (HOT): El Paso City Council approved applying the HOT to short-term rentals. El Paso had been the only large Texas city not collecting this tax. Collections are expected to begin 90 to 180 days after the June 9 adoption, placing the start in roughly fall 2026. The combined applicable HOT rate is 17.5% (6% state, 2.5% county, and 9% combined city/venue portion). Airbnb and VRBO already remit the 6% state portion automatically; operators need to understand their obligations on the remaining local portions once collections begin. The measure is projected to generate approximately $3.5 million per year for tourism-related uses.
Investors should also be aware that the city has conducted public feedback sessions on a proposed ordinance that could add STR permits, density caps, parking requirements, and occupancy limits. That ordinance had not been adopted as of June 2026, but forward-looking investors should monitor the city’s regulatory trajectory. Enforcement of current rules is rated minimal. Texas state law does not permit cities to ban STRs based solely on property type.
Market Comparison
El Paso’s April 2026 ADR of $98 is well below the US STR market median of approximately $220, reflecting the city’s overall lower cost of living and housing market rather than weak demand. Occupancy at 74.0% in April substantially exceeds the national STR median of roughly 55%, placing El Paso among the higher-occupancy markets in the country. The market’s total score of 97.1 and seasonality score of 99.5 rank it as a near-ideal STR market for consistent, low-volatility demand.
The professional management market is fragmented and locally oriented. Compassion Communication leads with 70 listings and a 4.68 average rating (3,498 reviews). El Paso Furnished Homes holds 48 listings with a 4.86 rating. Evolve, the national platform, operates 41 listings. REMI (38 listings) and Platinum Corporate Housing (25 listings, 4.87 rating) round out the top 5. Unlike mountain or beach markets, no single operator dominates, and the presence of corporate housing specialists (El Paso Furnished Homes, Platinum Corporate Housing) confirms the strong extended-stay demand segment.
Frequently Asked Questions About El Paso, Texas
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