Skip to content
StaySTRA - logo
  • Analyzer
  • Locations
  • Sell Me Your BNB
Sign In
  • Analyzer
  • Locations
  • Sell Me Your BNB
Sign In
  1. Home
  2. Locations
  3. North Carolina
  4. Mc Grady

Mc Grady, North Carolina

Short-Term Rental Market Data & Investment Analysis

Mc Grady, North Carolina Short-Term Rental Market Overview

Population: 100
Annual Visitors: 8,000
Total STRs: 12
ADR: $264.33

Visitor Profile

Mc Grady and the surrounding Wilkes County area attract visitors primarily interested in outdoor recreation, with the Blue Ridge Parkway, Stone Mountain State Park, and W. Kerr Scott Reservoir serving as the main draws. The visitor base skews toward adults aged 30 to 60, with strong representation from families, couples, and active outdoor enthusiasts. Most travelers originate from within the Carolinas, Virginia, and the broader Mid-Atlantic region, often making the trip as a weekend getaway from Charlotte, Winston-Salem, Greensboro, or Roanoke. The rural character of Mc Grady means that STR accommodations often serve as the primary lodging option for visitors, giving operators a competitive advantage over limited hotel inventory.

Peak visitation occurs in summer and fall, with the Blue Ridge Parkway’s autumn foliage season generating some of the highest demand of the year for STR properties in this corridor. Spring also sees strong interest from hikers and wildflower enthusiasts. The annual MerleFest festival in late April draws a large influx of music fans to Wilkesboro who require nearby accommodations for multi-night stays. Average length of stay tends to range from two to four nights, with festival weekends and holiday periods pushing stays longer. Visitor spending is concentrated in outdoor gear rentals, local dining, and agritourism experiences such as vineyards and farm stands. STR operators who highlight proximity to major trail access points, scenic drives, and annual events are well positioned to capture consistent bookings across multiple seasons. For regional tourism context, see Visit North Carolina.

Mc Grady and the surrounding Wilkes County area attract visitors primarily interested in outdoor recreation, with the Blue Ridge Parkway, Stone Mountain State Park, and W. Kerr Scott Reservoir serving as the main draws. The visitor base skews toward adults aged 30 to 60, with strong representation from families, couples, and active outdoor enthusiasts. Most travelers originate from within the Carolinas, Virginia, and the broader Mid-Atlantic region, often making the trip as a weekend getaway from Charlotte, Winston-Salem, Greensboro, or Roanoke. The rural character of Mc Grady means that STR accommodations often serve as the primary lodging option for visitors, giving operators a competitive advantage over limited hotel inventory.

Peak visitation occurs in summer and fall, with the Blue Ridge Parkway’s autumn foliage season generating some of the highest demand of the year for STR properties in this corridor. Spring also sees strong interest from hikers and wildflower enthusiasts. The annual MerleFest festival in late April draws a large influx of music fans to Wilkesboro who require nearby accommodations for multi-night stays. Average length of stay tends to range from two to four nights, with festival weekends and holiday periods pushing stays longer. Visitor spending is concentrated in outdoor gear rentals, local dining, and agritourism experiences such as vineyards and farm stands. STR operators who highlight proximity to major trail access points, scenic drives, and annual events are well positioned to capture consistent bookings across multiple seasons. For regional tourism context, see Visit North Carolina.

Top Attractions

Mc Grady, North Carolina, sits in Wilkes County along the eastern edge of the Blue Ridge Mountains, offering visitors access to some of the region’s most celebrated natural landscapes and outdoor recreation. The community serves as a convenient base for exploring the Blue Ridge Parkway, Stone Mountain State Park, and a network of hiking and cycling trails that wind through the surrounding foothills. Local culture is rooted in Appalachian heritage, with opportunities to connect with the area’s agricultural traditions and small-town character. The combination of scenic beauty and low-key rural atmosphere appeals to visitors seeking an escape from urban settings.

The Blue Ridge Parkway, accessible within a short drive of Mc Grady, is the area’s premier attraction, offering panoramic overlooks, wildflower meadows, and hundreds of miles of hiking trails through the Appalachian highlands. Stone Mountain State Park, located in nearby Roaring Gap, features a dramatic 600-foot granite dome, waterfalls, and trails ranging from easy walks to challenging climbs, along with designated trout fishing streams. The W. Kerr Scott Reservoir, a short drive away in Wilkesboro, provides boating, fishing, swimming, and camping opportunities that draw families and outdoor enthusiasts throughout the warmer months. Wilkesboro itself hosts the MerleFest music festival each April, one of the Southeast’s most beloved Americana and roots music events, which draws tens of thousands of attendees and significantly boosts lodging demand in the surrounding region. The area’s country roads are also popular with road cyclists and motorcyclists seeking scenic routes through rolling farmland and mountain terrain. For more on the region’s offerings, visit Visit North Carolina.

Mc Grady, North Carolina, sits in Wilkes County along the eastern edge of the Blue Ridge Mountains, offering visitors access to some of the region’s most celebrated natural landscapes and outdoor recreation. The community serves as a convenient base for exploring the Blue Ridge Parkway, Stone Mountain State Park, and a network of hiking and cycling trails that wind through the surrounding foothills. Local culture is rooted in Appalachian heritage, with opportunities to connect with the area’s agricultural traditions and small-town character. The combination of scenic beauty and low-key rural atmosphere appeals to visitors seeking an escape from urban settings.

The Blue Ridge Parkway, accessible within a short drive of Mc Grady, is the area’s premier attraction, offering panoramic overlooks, wildflower meadows, and hundreds of miles of hiking trails through the Appalachian highlands. Stone Mountain State Park, located in nearby Roaring Gap, features a dramatic 600-foot granite dome, waterfalls, and trails ranging from easy walks to challenging climbs, along with designated trout fishing streams. The W. Kerr Scott Reservoir, a short drive away in Wilkesboro, provides boating, fishing, swimming, and camping opportunities that draw families and outdoor enthusiasts throughout the warmer months. Wilkesboro itself hosts the MerleFest music festival each April, one of the Southeast’s most beloved Americana and roots music events, which draws tens of thousands of attendees and significantly boosts lodging demand in the surrounding region. The area’s country roads are also popular with road cyclists and motorcyclists seeking scenic routes through rolling farmland and mountain terrain. For more on the region’s offerings, visit Visit North Carolina.

Regulations

Short-term rental operators in Mc Grady, North Carolina must navigate regulations at the county and state level, as North Carolina does not maintain a statewide STR licensing system. Wilkes County governs land use and zoning for unincorporated areas like Mc Grady, and property owners should contact the Wilkes County Planning and Zoning Department to confirm permit requirements and zoning eligibility before listing a property. At the state level, all rental income is subject to North Carolina sales and use tax, and operators must register with the North Carolina Department of Revenue to collect and remit applicable taxes.

Property owners are responsible for collecting the state’s 6.75% combined sales and use tax on short-term rental income, plus any applicable local occupancy taxes, which must be remitted to the state on a regular schedule. Safety requirements typically enforced at the county level include functional smoke detectors, carbon monoxide alarms, and fire extinguishers in all rental units. Zoning restrictions may limit STR activity in certain residential classifications, so verifying district eligibility before applying is essential. Violations of local zoning or tax requirements can result in fines or mandatory cessation of rental activity. Property owners in HOA-governed communities should also review association rules, as private deed restrictions may further limit short-term rental use. For state tax registration and guidance, visit the North Carolina Department of Revenue. For county-level zoning and permit information, contact the Wilkes County government directly.

Short-term rental operators in Mc Grady, North Carolina must navigate regulations at the county and state level, as North Carolina does not maintain a statewide STR licensing system. Wilkes County governs land use and zoning for unincorporated areas like Mc Grady, and property owners should contact the Wilkes County Planning and Zoning Department to confirm permit requirements and zoning eligibility before listing a property. At the state level, all rental income is subject to North Carolina sales and use tax, and operators must register with the North Carolina Department of Revenue to collect and remit applicable taxes.

Property owners are responsible for collecting the state’s 6.75% combined sales and use tax on short-term rental income, plus any applicable local occupancy taxes, which must be remitted to the state on a regular schedule. Safety requirements typically enforced at the county level include functional smoke detectors, carbon monoxide alarms, and fire extinguishers in all rental units. Zoning restrictions may limit STR activity in certain residential classifications, so verifying district eligibility before applying is essential. Violations of local zoning or tax requirements can result in fines or mandatory cessation of rental activity. Property owners in HOA-governed communities should also review association rules, as private deed restrictions may further limit short-term rental use. For state tax registration and guidance, visit the North Carolina Department of Revenue. For county-level zoning and permit information, contact the Wilkes County government directly.

Vacation Rental Market Overview for Mc Grady

Mc Grady attracts visitors with its beaches and waterfront activities and outdoor recreation and natural beauty. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Mc Grady, North Carolina Market Performance Trends

LTM Avg. Daily Rate$265.00
LTM Occupancy Rate31.7%
LTM Avg. Revenue$2,554
Monthly Short-Term Rental Market Performance Data for Mc Grady
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$262.6548.4%$3,861
Aug 24$251.0019.4%$1,376
Sep 24$256.1130%$2,305
Oct 24$289.3325.8%$2,176
Nov 24$281.6756.7%$4,461
Dec 24$305.7238.8%$3,733
Jan 25$265.3325.8%$2,799
Feb 25$449.4325%$3,146
Mar 25$253.2533.3%$2,358
Apr 25$289.0030%$2,633
May 25$265.3316.7%$1,303
Jun 25$264.3358.8%$2,395

Short-Term Rental Market Performance Analysis for Mc Grady

The short-term rental market in Mc Grady demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: emerging growth market with increasing demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Mc Grady, North Carolina Housing Market Data

Home Value Trends

Home value history is not available for this location.

Market Overview

  • Typical Home Value:$213,382
  • Median Sale Price:$222,833
  • Median List Price:$294,300

Current Inventory

  • Homes For Sale:229
  • New Listings:37

Detailed Market Analysis

The average home value in North Wilkesboro is $213,383, up 2.4% over the past year. Learn more about the North Wilkesboro housing market and real estate trends.

Real Estate Market Analysis for Mc Grady, North Carolina

The residential real estate market in Mc Grady, North Carolina presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Mc Grady, North Carolina benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Mc Grady, North Carolina Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Mc Grady
QuarterNumber of Listings
Q2 181
Q3 181
Q4 181
Q1 191
Q2 191
Q3 191
Q4 191
Q1 201
Q2 201
Q3 201
Q4 201
Q1 211
Q2 211
Q3 211
Q4 2111
Q1 2210
Q2 2211
Q3 2210
Q4 2210
Q1 2310
Q2 2310
Q3 2311
Q4 2311
Q1 2410
Q2 2410
Q3 2412
Q4 2412
Q1 2512
Q2 2512

Booking Activity

  • 1-3 Months:100% Booked
  • 4-6 Months:100% Booked
  • 7-9 Months:0% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Mc Grady

Mc Grady vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals seasonal policy variations maximizing revenue. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Mc Grady, North Carolina Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Mc Grady
Bedroom ConfigurationNumber of Properties
1 Bed7
4 Beds2
5+ Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Mc Grady

    The vacation rental market in Mc Grady features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include diverse property sizes from studios to large homes. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In North Carolina

    • Almond
    • Andrews
    • Angier
    • Apex
    • Arden
    • Asheville
    • Atlantic Beach
    • Avon
    • Bailey
    • Bakersville
    • Banner Elk
    • Barnardsville
    • Belmont
    • Black Mountain
    • Blowing Rock
    • Boomer
    • Boone
    • Bostic

    Related Short-Term Rental Markets

    Explore 166 vacation rental markets within North Carolina. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

    Analyze Mc Grady Rentals

    Use our free calculator to estimate Airbnb revenue for any property in Mc Grady.

    Free Mc Grady STR Calculator →

    Analyze Any Property

    Get instant revenue projections for any property in Mc Grady.

    Try the Analyzer

    Table of Contents

    Loading...

    Quick Facts: Mc Grady

    Active STRs
    12
    Avg Daily Rate
    $264
    Occupancy Rate
    59%
    Population
    100
    Annual Visitors
    8,000

    Markets in North Carolina (50)

    • Almond
    • Andrews
    • Angier
    • Apex
    • Arden
    • Asheville
    • Atlantic Beach
    • Avon
    • Bailey
    • Bakersville
    • Banner Elk
    • Barnardsville
    • Belmont
    • Black Mountain
    • Blowing Rock
    • Boomer
    • Boone
    • Bostic
    • Brevard
    • Bryson City
    • Burnsville
    • Calabash
    • Candler
    • Canton
    • Carrboro
    • Cary
    • Cashiers
    • Cedar Mountain
    • Charlotte
    • Claremont
    • Clayton
    • Clyde
    • Coinjock
    • Columbus
    • Concord
    • Connellys Springs
    • Corolla
    • Creston
    • Crumpler
    • Cullowhee
    • Davidson
    • Deep Gap
    • Denver
    • Durham
    • Elizabeth City
    • Elk Park
    • Emerald Isle
    • Ennice
    • Etowah
    • Fairview

    Top 25 STR Markets

    • Austin, TX
    • Nashville, TN
    • Miami, FL
    • Scottsdale, AZ
    • San Diego, CA
    • Denver, CO
    • Charleston, SC
    • Savannah, GA
    • New Orleans, LA
    • Joshua Tree, CA
    • Gatlinburg, TN
    • Gulf Shores, AL
    • Destin, FL
    • Sedona, AZ
    • Park City, UT
    • Lake Tahoe, CA
    • Big Bear, CA
    • Key West, FL
    • Asheville, NC
    • San Antonio, TX
    • Phoenix, AZ
    • Las Vegas, NV
    • Orlando, FL
    • Myrtle Beach, SC
    • Branson, MO
    View All Locations →
    StaySTRA - logo

    The smart way to analyze short-term rental investments. Get revenue projections, market data, and insights powered by real short-term rental market data.

    Product

    • Analyzer
    • Pricing
    • Locations
    • Listings

    Resources

    • Blog
    • STR Tools
    • STR Laws
    • Top Markets

    Company

    • About Us
    • Sell Your BNB
    • Privacy Policy
    • Terms of Service

    Subscribe to newsletter

    Sign up to get STR insights and market data delivered to your inbox.

    ©2026 StaySTRA.com. All rights reserved.

    Take a look at our sister companies

    Neuhaus Realty Group - Austin Real Estate Broker Neuhaus Realty Group Bizzy Lizzy - Embroidered Women's Clothing Boutique Bizzy Lizzy Boutique Kendall Creek Properties - Real Estate Investment & Property Management Kendall Creek Properties
    ×
    Get Started Now

    Create your account to start analyzing properties

    or
    Forgot password?

    Don't have an account? Sign up Already have an account? Sign in

    Welcome back to StaySTRA

    Analyze properties, track investments, and grow your short-term rental portfolio

    Instant property analysis
    Advanced STR metrics
    Save & compare properties
    Choose Your Plan
    Stay Ahead of the Market

    Join 2,500+ STR investors getting weekly insights

    Weekly STR market insights
    New feature announcements
    Investment tips & strategies
    Exclusive subscriber offers
    Send Us a Message

    We typically respond within 24 hours

    Please sign in or create an account to send your message

    Choose Your Plan

    Select a plan to get started with StaySTRA

    Free
    $0 forever

    3 property analyses per month • Basic STR metrics • Email support

    Pro Monthly
    $7 per month

    Unlimited property analyses • Advanced STR metrics • Save & compare properties • Print reports

    Best Value
    Pro Annual
    $59 per year Save $25

    Everything in Pro Monthly • Best value - equivalent to 2 months free • Priority support