Santa Clara, California Short-Term Rental Market
BMarket Score 82/100
Quick Answer: Santa Clara, California is an active short-term rental market. average occupancy is 65%. average monthly revenue is $5,442. average daily rate is $306. the top operator is Red Rock Vacation Rentals with 548 listings. market score is 82/100 (grade B).
Avg Monthly Revenue
$5,442
↓ 1.3% YoY
65%
Occupancy
↓ 2.8% YoY
$306
Avg Daily Rate
↑ 1.8% YoY
$199
RevPAR
↓ 1.1% YoY
58.5 days avg lead time3.4 avg length of stay
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Regulation70
Seasonality66
Investability74
Rental Demand84
Revenue Growth76
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 36% | $178 | $1,912 |
| Feb | 50% | $223 | $2,650 |
| Mar | 64% | $245 | $4,334 |
| Apr | 62% | $250 | $4,257 |
| May | 58% | $242 | $3,955 |
| Jun | 59% | $256 | $4,234 |
| Jul | 52% | $236 | $3,486 |
| Aug | 46% | $216 | $2,831 |
| Sep | 50% | $220 | $2,976 |
| Oct | 61% | $239 | $4,058 |
| Nov | 46% | $231 | $2,970 |
| Dec | 36% | $203 | $2,210 |
Top Short-Term Rental Operators in Santa Clara
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Red Rock Vacation Rentals | 548 | 13,791 | ★ 4.86 |
| 2 | Red Sands Vacation Properties LLC | 218 | 13,338 | ★ 4.81 |
| 3 | Ledges Vacation Rentals | 159 | 11,393 | ★ 4.93 |
| 4 | St George Rentals | 129 | 8,253 | ★ 4.71 |
| 5 | Vacation Resort Solutions | 83 | 7,116 | ★ 4.93 |
What Kind of STR Should I Buy in Santa Clara?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 1,265 |
| 2 bed | 759 |
| 3 bed | 1,370 |
| 4 bed | 850 |
| 5 bed | 992 |
ADR by Property Tier
| Entire Home | $313 |
| Luxury | $574 |
| Professionally Managed | $385 |
Revenue by Dwelling Type
| Apartment | $4,739 |
| Entire Place | $5,577 |
| House | $6,254 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 31.2% |
| vrbo | 5.8% |
| both | 63% |
Investment Analysis
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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